Rare’Z by The House of Rare Expands Footwear Range with Montare

Men's grooming brand Gillette has partnered with actor Abhay Verma to highlight its shaving products and connect with younger consumers. The association brings together the brand's focus on shaving technology and Verma's growing popularity among audiences through his work in films and OTT projects.

The partnership was announced at P&G Loop, P&G India's creator collective that brings creators, media professionals, experts and cultural voices together to discuss the science, innovation and product development behind its brands. The event brought together thousands of creators and showcased innovations from P&G's portfolio, including Gillette's premium shaving range and the Gillette Mach3.

Verma, who has appeared in films and digital entertainment projects, has established a growing presence among younger audiences. Through the association, he will represent Gillette's focus on grooming and personal confidence.

The partnership also puts the spotlight on the Gillette Mach3, which features a 3D Flexi Head designed to follow facial contours, three anti-friction blades, and a metallic handle for grip and control. The brand states that the flexible head adapts to the curves of the face to provide a 100 percent smooth and comfortable shave, including around difficult areas such as the neck and chin.

Abhay Verma said, “Grooming is an important part of feeling confident and putting my best self forward. What stands out to me about Gillette is its 125-year legacy of engineering and how it continues to bring technology into everyday grooming. When it comes to my personal style, I’ve always preferred keeping things simple and sticking to a clean-shaven look because it feels natural and comfortable for me. And as I’ve become an actor, I’ve also become more particular about what I use and who I trust when it comes to my skin. I only trust the best, which is why I choose Gillette Mach3. It fits naturally into my routine and gives me the smooth, comfortable shave I look for when I want to maintain a clean, sharp look. I’m excited to be associated with a brand that has consistently helped men feel confident in their own skin, true to its philosophy, ‘The Best a Man Can Get".

Gillette continues to focus on product engineering and shaving performance as part of its approach to the men's grooming category. Its association with Verma reflects the brand's efforts to combine its product portfolio with contemporary cultural relevance and reach a younger consumer base.

Titan Watches has introduced its festive campaign, ‘Chosen Family’, under Utsav by Titan, focusing on the evolving definition of family and the role of gifting in celebrating relationships beyond traditional family ties.

55 percent of Titan watches are purchased as gifts, making gifting an important part of the brand’s business and consumer engagement. The latest campaign explores how friendships, workplace connections and shared experiences can develop into meaningful relationships that people choose to celebrate during the festive season.

The campaign features two narratives highlighting different forms of chosen family. The first follows a friendship that gradually becomes part of a family, with emotional connections continuing despite geographical distances. The second is set in a busy restaurant kitchen, where colleagues develop close bonds through long working hours, shared challenges, and everyday achievements.

Both stories examine how friendships and professional relationships can grow into lasting connections. Within these narratives, Titan watches feature as gifts that represent shared experiences, memories, and appreciation for the people who become an important part of one's life.

Ranjani Krishnaswamy, Chief Marketing Officer, Analog Watches, Titan Company Limited said, “Family is not just the one we are born into, but also the one we consciously build along the way. Through life’s many experiences, friends become family, colleagues become companions and grow into lifelong relationships. Through this campaign, Titan celebrates the beauty of these bonds and the joy of gifting a watch as an enduring expression of the time, memories and moments we share.”

The campaign's creative approach focuses on everyday relationships and the gestures that strengthen them. By placing gifting within familiar social and professional settings, Titan aims to highlight how relationships evolve through shared experiences and mutual support.

Chandni Shah, CEO, Kinnect and 22Feet Tribal shared, “‘Chosen Family’ gave us an opportunity to take a familiar festive emotion and find a truth that felt more relevant to how relationships are lived today. Family is also built through friendships, shared experiences, little gestures, and the people who simply show up for us over time. At Kinnect, we’ve always believed that the most powerful brand stories are rooted in a deep understanding of people, culture and the world around them. The focus was therefore to keep the storytelling simple, intimate and recognisable, while allowing Titan to play a natural role in moments of gratitude, belonging and celebration. It’s the kind of work we love doing, where a strong human truth and the role of the brand come together naturally.”

The campaign combines Titan's emotional storytelling approach with the brand's signature melody to communicate its central theme. Through ‘Chosen Family’, Utsav by Titan highlights the growing significance of relationships formed through friendship, work, and shared life experiences.

The campaign positions festive gifting as a way to acknowledge both traditional family bonds and the connections people develop over time, with watches serving as gifts to mark these relationships during Diwali.

Jewellery brand GIVA has introduced its Diwali campaign, ‘Pataka for Every Pataka’, featuring actor Shweta Tripathi. The campaign showcases the brand’s Pataka Collection, comprising 925 silver jewellery inspired by traditional firecrackers and festive elements associated with Diwali.

The campaign film uses the image of a woman printed on a firecracker packet as the starting point for a wordplay-led narrative around the term ‘pataka’. Tripathi presents different jewellery designs that draw inspiration from firecrackers and familiar festive symbols.

The collection includes earrings, pendants, rings, necklaces and bracelets featuring motifs such as rockets, chakris, anaar, mirchi fuljhadis and sutli bombs. Other designs take inspiration from Diwali favourites such as gujiya, kaju katli and rangoli.

The film uses Hinglish dialogues to introduce the collection's designs. Describing the pataka earrings, Tripathi says, 'Iss Diwali pataka ki awaaz kaan mein gunjegi nahi, jhumegi.' The rocket pendant is introduced with the line, 'Romeo rocket uss chand ke liye nahi, iss chand ke liye.'

The campaign ends with the message, 'Har pataka deserves a pataka.'

GIVA will promote the campaign through digital and social media platforms, influencer-led content, and other brand communication channels. Creator partnerships will also help extend the campaign concept beyond the main film.

American denim and lifestyle fashion brand Lucky Brand has entered the Indian market through Confluxe, marking the company’s second brand launch in the country. Founded in Los Angeles in 1990, Lucky Brand is known for its vintage-inspired denim, casual apparel, and California-influenced designs. The brand has expanded its offerings beyond denim to include clothing, footwear, and accessories, while maintaining its focus on individual expression and relaxed American styling.

With its entry into India, Lucky Brand aims to bring its American design influences to Indian consumers. The collection will feature the brand’s established design elements, with fits developed to suit Indian consumers. The approach combines Lucky Brand’s global identity with the requirements of the local market.

Denim remains a key category for the brand, with its products featuring varied washes, vintage-inspired finishes and versatile fits. Its broader portfolio caters to everyday dressing through casual apparel, footwear and accessories. The brand’s design approach draws on heritage influences and relaxed styling for different occasions.

For Confluxe, the addition of Lucky Brand marks another step in its efforts to introduce international fashion labels to India. The company has identified the American brand as its second launch in the country as it builds its portfolio for the Indian fashion and lifestyle market.

Louis Coucke highlighted Lucky Brand’s Los Angeles origins, vintage American influences, and emphasis on individuality and self-expression. The announcement also outlined the brand’s approach to adapting fits for Indian consumers while retaining its established design identity.

Lucky Brand’s entry comes as international fashion labels continue to explore opportunities in India. The market offers scope for brands looking to combine global design influences with products tailored to local consumer preferences.

Through its partnership with Confluxe, Lucky Brand will introduce its denim and lifestyle collections to Indian consumers, bringing its California-inspired aesthetic to the market with a focus on everyday wear and locally adapted fits.

AK|OK Anamika Khanna has partnered with premium cotton brand SUPIMA for its Autumn/Winter 2027 collection, which will be presented at Lakmē Fashion Week in partnership with the Fashion Design Council of India (FDCI) in March 2027. The collaboration brings together contemporary Indian fashion design and SUPIMA's expertise in premium extra-long staple cotton.

The partnership was announced at an intimate brunch hosted at Nizwan Lounge, Taj Palace, New Delhi, by Anamika Khanna, Creative Director and Co-Founder of AK|OK, and Marc Lewkowitz, CEO of SUPIMA. The event brought together around 40 invited guests, including fashion industry representatives, media professionals and tastemakers, for an early preview of selected pieces from the upcoming collection.

The collection will explore the use of SUPIMA cotton through AK|OK's contemporary design approach, focusing on the relationship between fabric quality, craftsmanship and modern silhouettes. The association aims to demonstrate how premium cotton can be used to create new expressions of contemporary fashion.

Sunil Sethi, Chairman, Fashion Design Council of India (FDCI) Said, “Collaborations such as these are important in creating new opportunities for designers to experiment  with materials, techniques and creative expression. Anamika Khanna has consistently brought a distinctive perspective to Indian fashion, and her association with SUPIMA opens up an interesting dialogue between textile excellence and contemporary design. We are pleased to see this partnership take shape on the Lakmē Fashion Week platform and look forward to the collection's unveiling next season.”

Jaspreet Chandok, Group Vice President, Reliance Brands Limited commented, “Lakmē Fashion Week in partnership with FDCI has always been a platform where meaningful collaborations between fashion, craftsmanship and innovation come to life. The association between AK|OK Anamika Khanna and SUPIMA brings together two distinct strengths: a bold, contemporary design sensibility and a globally recognised commitment to premium cotton. We are delighted to provide a platform for this creative partnership and look forward to its runway presentation in March 2027.”

Anamika Khanna, Creative Director and Co-Founder, AK|OK shared, “I’m really happy to be partnering with Supima cotton. For me, it always begins with the fabric. The simplest garment has to feel effortless the moment you put it on, and that only happens when the fabric is right. This association feels like a natural fit for how we make clothes at AK|OK: soft, easy and made to be lived in. It’s a collaboration I’m really excited about.”

Marc Lewkowitz, CEO, SUPIMA added, “I’m really excited about the Supima collaboration because I think it gives us an opportunity to look at cotton in a completely different way. For me, it’s about taking something as familiar and timeless as cotton and exploring its possibilities through our design language — through texture, construction, proportion and detail. With the collection, I’m looking at creating pieces that feel modern, considered and effortless, but still have a strong point of view. I want to explore how we can push the fabric beyond its traditional associations and create something that feels contemporary, elevated and relevant internationally. I think it’s a lovely opportunity to bring together the quality of Supima cotton with our approach to design and craftsmanship, and I’m looking forward to seeing how the collection evolves.”

The announcement event also featured a live musical performance and a floral installation where guests could create personalised bouquets wrapped in SUPIMA cotton fabric. The activities offered attendees an opportunity to engage with the material that will form the basis of the upcoming collection.

The collaboration marks a new association between AK|OK's contemporary design approach and SUPIMA's focus on premium cotton. The Autumn/Winter 2027 collection is scheduled to debut at the March 2027 edition of Lakmē Fashion Week in partnership with FDCI, with the two brands set to explore the role of fabric innovation and craftsmanship in contemporary fashion.

Kurkure, PepsiCo India's snack brand, has introduced Ribbon Pakoda, a new product inspired by the traditional South Indian snack, as part of its regional product portfolio. The product will be available across Karnataka, Andhra Pradesh and Tamil Nadu through neighbourhood kirana stores.

Kurkure Ribbon Pakoda is made using rice flour, urad dal, chana dal, moong dal, sesame seeds and black pepper. The snack also features Guntur chilli for a spicier flavour profile. According to the company, the product is prepared using rice bran oil and contains no palm oil, artificial colours, or artificial flavours.

Ankit Agarwal, Marketing Director, Kurkure, PepsiCo India shared, “Consumers across South India take immense pride in their food traditions, and Ribbon Pakoda is one such snack that evokes familiarity, nostalgia and joy. As a proudly homegrown brand, Kurkure is constantly looking for ways to celebrate India's diverse food culture. With Kurkure Ribbon Pakoda, we are drawing inspiration from an iconic South Indian favourite and reimagining it through the distinctive Kurkure experience. This launch reflects our commitment to creating products inspired by regional tastes and bringing consumers flavours that feel both exciting and authentically local."

The product launch is supported by a marketing campaign that draws on the familiarity of traditional snacks and the memories associated with homemade recipes. The campaign film uses a police officer setting inspired by South Indian cinema to introduce the new snack.

The campaign will be rolled out in Kannada across television and digital platforms, while Tamil and Telugu versions will be available on digital platforms.

The launch reflects Kurkure's focus on regional flavours and local food preferences as packaged snack brands seek to expand their offerings for consumers across different markets in India.

Kurkure Ribbon Pakoda will be sold in two pack sizes. The 28-gram pack will be priced at Rs 10, while the 56-gram pack will cost Rs 20. The product's initial availability will cover three southern states, with distribution planned through traditional retail outlets.

Mangalmai, a traditional diya oil brand, has partnered with Namit Malhotra’s Ramayana: Rise of a Legend, a Diwali special film scheduled for release on November 5. The collaboration aims to connect the brand’s role in Indian worship practices with the cultural significance of the Ramayana and the tradition of lighting diyas during festive occasions.

The partnership is anchored in the campaign theme “Aapke Jeevan Ka Har Din Mangalmai Ho” and will feature a 360-degree marketing activation across multiple consumer touchpoints. The initiative seeks to strengthen Mangalmai’s presence in everyday worship rituals and Diwali celebrations.

As part of the campaign, the brand will organise social media contests, with winners receiving Ramayana-themed merchandise, including a special-edition Amar Chitra Katha comic book. Mangalmai bottles will also feature special Diwali stickers inspired by the epic.

In addition, the brand is collaborating with a non-governmental organisation to produce special diyas, supporting women artisans and promoting women’s empowerment.

Mangalmai products are available through quick-commerce and online grocery platforms, including Zepto, Swiggy and BigBasket, as well as the brand’s official website.

The association brings together a household worship product and a culturally significant film property during the festive season. Through the collaboration, Mangalmai aims to improve brand recall, engage consumers across age groups, and highlight the role of diya lighting in daily worship and auspicious occasions.

Lighting a diya holds religious and cultural significance in India, symbolising the victory of light over darkness, devotion, faith and hope. Mangalmai states that its diya oil offers a long-lasting flame without black soot and contains the goodness of til oil.

The campaign also draws on themes associated with the Ramayana, including the triumph of good over evil, dharma, truth and righteousness. The brand plans to use storytelling, retail visibility and consumer engagement to connect these themes with household traditions.

a spokesperson for Mangalmai said, “Lighting a diya is an integral part of India’s cultural and spiritual traditions, whether during everyday worship, festive celebrations or auspicious beginnings. Diya oil has long been an essential part of Indian households and the rituals that bring families together. Our association with Ramayana gives us an opportunity to celebrate this enduring tradition while building a distinctive connection for Mangalmai in consumers’ lives. Through ‘Aapke Jeevan Ka Har Din Mangalmai Ho’, we aim to bring together tradition, storytelling, and consumer engagement, reinforcing the role of the diya in rituals that continue to hold meaning across generations.”

LT Foods Ltd. has introduced a new advertising campaign for its DAAWAT® Rozana basmati rice brand, focusing on consistency in everyday cooking. Featuring chef, author, and television personality Ranveer Brar, the campaign highlights the challenge Indian households face in achieving perfectly cooked rice every day.

Titled around the message “Har Din Baney Perfect”, the campaign highlights DAAWAT Rozana's proposition of delivering consistent basmati rice for daily meals. Developed by BBDO India, the film uses a familiar family setting to communicate the product's positioning.

The advertisement begins at a family dining table, where a mother questions her son, Rohan, about his inconsistent examination scores. Rohan responds by comparing his performance with the rice cooked at home, pointing out that it turns out fluffy on some days and sticky on others.

The conversation sets the context for Ranveer Brar to introduce DAAWAT Rozana as an alternative to loose basmati rice. He highlights the brand's selection process and its focus on delivering consistent results throughout the week. The film concludes with the message, “DAAWAT Rozana. Har Din Baney Perfect!” The final scene returns to the family dining table, where the rice receives “full marks” from Rohan.

Ritesh Arora, CEO – India & Far East, LT Foods Ltd. said, “At LT Foods, we believe in building enduring consumer brands by staying closely connected to their food preferences and consumption habits. As we continue to further strengthen our strong brand equity and expand its relevance across consumer needs and consumption occasions, our focus is on creating compelling value propositions across consumer segments and price points, while strengthening our portfolio and driving greater penetration of branded packaged Basmati. DAAWAT® Rozana is an important part of this journey, enabling us to strengthen our presence in everyday rice consumption and bring more consumers into the branded packaged rice category. The campaign is another step towards building greater relevance for DAAWAT® in the everyday lives of consumers and giving consumers a compelling proposition that brings together the trust of DAAWAT® with the quality and consistency they seek in everyday rice”

Mr. Ritesh Sud, Chief Marketing Officer, India & Far East, LT Foods Ltd., said, “Rice is an everyday staple, but getting it right every time is a real household challenge. We took that insight and gave it a fun, memorable twist by drawing a parallel between unpredictable test scores and unpredictable rice. The result is a campaign that makes a functional benefit highly relatable and reinforces DAAWAT® Rozana as the go-to choice for everyday perfect basmati rice.”

DAAWAT® Rozana Delight is available through e-commerce, quick-commerce, modern trade and general trade channels.

The Func. Lab has entered the creatine supplement market with the launch of CREASalts and Crea Protein, introducing formulations that combine creatine with hydration and protein products. The range is designed to make daily creatine supplementation easier by incorporating it into nutrition formats commonly used by fitness enthusiasts.

Developed around the brand's “function over fluff” philosophy, the portfolio includes CREASalts, Plant Protein + Creatine and Whey Protein + Creatine, offering consumers different ways to incorporate creatine into their routines.

CREASalts combines 3 g of creatine monohydrate with 500 mg of sodium, 105 mg of potassium, 30 mg of magnesium and 1 g of taurine per serving. The product combines creatine with electrolytes in a single drink and is available in Watermelon, Guava, Berry and Citrus (Lemon) flavours. It is priced at Rs 500 for 15 servings and Rs 1,000 for 30 servings.

The Crea Protein range combines 3 g of creatine monohydrate with protein in each serving. The plant-based variant contains pea and rice protein isolates, while the whey-based option combines whey protein with creatine. Both formulations are available in Chocolate, Dark Chocolate, Vanilla, Coffee, and Unflavoured variants.

Plant Protein + Creatine is priced at Rs 600 for the Travel Pack, Rs 1,250 for 500 g, Rs 2,500 for 1 kg, and Rs 4,500 for 2 kg. Whey Protein + Creatine costs Rs 1,500 for the Travel Pack, Rs 3,600 for 500 g, Rs 7,000 for 1 kg, and Rs 11,900 for 2 kg. Consumers can also opt for the brand's standalone creatine product.

Sohrab Khushrushahi, Co-founder, The Func. Lab said, “Creatine is one of the most researched ingredients in performance nutrition, but the biggest challenge is often consistency. We wanted to think beyond another tub of flavoured creatine and look at how people actually build habits. Hydration is already part of so many people’s training routine. CREASalts makes creatine part of that same ritual.”

Daneesh Davar, Co-founder, The Func. Lab, highlighted the need to broaden conversations around creatine and women's fitness, emphasising the importance of strength as people age. Sahil Kukreja, Co-founder, The Func. Lab, said the products aim to simplify supplementation by combining creatine with hydration and protein, reducing the need to measure and mix multiple supplements separately.

The launch reflects The Func. Lab's approach to making creatine supplementation more convenient through products designed for everyday nutrition and training routines.

Built around the theme ‘The Stories We Wear’, the collection positions diamond jewellery as more than an accessory, highlighting its emotional significance across relationships, celebrations and generations. The collection draws inspiration from jewellery associated with weddings, birthdays, family milestones and heirloom pieces passed down through generations.

The collaboration brings together Sparkles’ expertise in diamond jewellery with ARIAS’ contemporary design philosophy, offering pieces that combine modern aesthetics with emotional significance. The collection is designed for occasions and relationships spanning love, friendship, family bonds and personal milestones.

Speaking about the collaboration, Lara Dutta said, “Jewellery has always meant much more to me than something beautiful that we wear. The pieces we truly cherish almost always have a person, a memory or a moment attached to them.”

She added that the collection aims to create pieces that consumers can wear, cherish and eventually pass on to loved ones.

For Sparkles, the partnership is an effort to build a contemporary narrative around diamond jewellery by emphasising personal expression and emotional connections alongside traditional occasion-led purchases.

Raman Gupta, CEO of Sparkles, said, “Jewellery becomes truly precious when it carries a story. Through our collaboration with ARIAS by Lara Dutta, we wanted to create a collection that combines contemporary diamond jewellery with emotional relevance.”

Secret Alchemist has introduced its Diwali campaign for Signature, its Indian perfumery collection featuring co-founder and actor Samantha Ruth Prabhu. The campaign also marks the introduction of the collection in a new 50ml format, highlighting the brand's focus on developing contemporary fragrances using Indian botanical ingredients.

The collection centres on the use of Indian ingredients as the foundation of fragrance creation rather than simply drawing inspiration from the country's traditional perfumery. Secret Alchemist combines India's botanical heritage with modern fine fragrance techniques, placing emphasis on ingredient sourcing, provenance and craftsmanship.

Each fragrance in the Signature collection is associated with a specific location in India, with its composition influenced by the area's history, natural characteristics and growing conditions. The brand carries these elements through the fragrance development process, from sourcing and distillation to blending and bottling.

Rather than replicating traditional Indian attars or conventional interpretations of Indian fragrances, Secret Alchemist approaches these ingredients through contemporary fragrance design. The collection aims to establish a distinct identity for Indian perfumery by combining locally sourced botanicals with modern fragrance-making methods.

The Diwali campaign brings this approach to consumers through a visual and sensory narrative featuring Samantha Ruth Prabhu. It highlights the relationship between ingredients, their origins, and the process of transforming them into contemporary fragrances. The campaign's central focus is the new 50ml Signature collection and the stories behind its compositions.

Ankita Thadani, Co-Founder, Secret Alchemist stated, “With Signature, we wanted to explore Indian perfumery through the lens of origin, looking at our ingredients not just as notes in a fragrance, but as stories shaped by the places they come from. India has an extraordinary botanical heritage, and we believe these ingredients have the potential to define a new expression of contemporary fine fragrance. The intention was never to recreate the traditional, but to reinterpret what is inherently ours through a modern lens. Signature is a reflection of that belief, bringing together provenance, craftsmanship and contemporary fragrance design to create something that feels deeply rooted in India, yet relevant to the world today.”

Through Signature, Secret Alchemist aims to develop its approach to contemporary Indian perfumery by combining the country's botanical resources with modern fragrance design. The collection reflects the brand's focus on origin-led compositions and ingredient-driven storytelling, positioning Indian botanicals as the starting point for creating fragrances for domestic and international consumers.

Swiss watchmaker Tissot has introduced ‘The Gift of Time’, a festive campaign that traces its evolution since 1853 while connecting its heritage with contemporary audiences. The campaign focuses on craftsmanship, innovation, togetherness, and the tradition of gifting watches.

Set inside a train carriage, the campaign film follows a protagonist travelling through different periods in Tissot's history before returning to the present. The narrative highlights key developments in the brand's watchmaking journey and its continued focus on precision and design.

Founded in 1853 by Charles-Félicien Tissot, a gold case-fitter, and his son Charles-Émile, a watchmaker, the company began as the “Charles-Félicien Tissot & Son” assembly workshop at their family home in Le Locle, Switzerland. Its pocket and pendant watches gained international recognition, helping establish the foundation for the Manufacture at Chemin des Tourelles, which remains central to the brand's operations.

Tissot's history includes several technological developments. By the late 1930s, the company had developed the world's first anti-magnetic wristwatch to maintain accuracy in the presence of magnetic fields generated by electrical appliances. Its research into water resistance also contributed to later collections, including the Seastar, introduced in the 1950s.

In the 1960s, Tissot introduced the PR 516, featuring shock-resistant suspended movements and perforated bracelets designed to combine durability with comfort. During the 1970s, the brand expanded its quartz watch offerings while continuing to develop automatic models. These included the IDEA 2001, described as the world's first watch with a movement made from synthetic material that required no lubrication, following two decades of research.

Today, Tissot continues to focus on precision and performance through its watch collections and sports partnerships. The brand serves as Official Timekeeper for international events, including the NBA and WNBA, the Tour de France and MotoGP. It also maintains partnerships with organisations such as the Swiss Ice Hockey Federation.

Its current portfolio includes the Tissot PRX Quartz Chronograph, which combines an integrated design with a retro-modern aesthetic, the Tissot Désir Moonphase with its moonphase complication, and the Tissot Ballade, which includes COSC-certified chronometer models.

Through ‘The Gift of Time’, Tissot connects its watchmaking heritage with the tradition of gifting, highlighting how timepieces can mark personal milestones and meaningful occasions.

Jaypore, the artisanal lifestyle brand owned by Aditya Birla Fashion and Retail Limited, has introduced ‘A Tale of Two Crafts’, a collection that brings together the traditional Indian crafts of Ajrakh and Kalamkari. The collection draws on India's craft heritage, adapting these textile traditions for contemporary everyday wear.

Inspired by nature and traditional craftsmanship, the range features hand-block prints, nature-inspired motifs and earthy colours. The designs highlight the distinctive characteristics of both crafts while incorporating silhouettes intended for everyday use.

The collection uses breathable fabrics, including pure cotton and cambric, with variations in prints reflecting the handcrafted production process. Each piece showcases the individual characteristics of artisanal textiles, where patterns and finishes may differ slightly.

Vandana Gupta, Creative Head, Jaypore said, “At Jaypore, we believe that craft is a living expression of the stories, traditions and communities that shape it. With ‘A Tale of Two Crafts’, we bring together the distinct beauty of Ajrakh and Kalamkari, drawing from their deep connection with nature, colour and the artisan's hand. The collection is our way of celebrating these enduring traditions while giving them a place in contemporary wardrobes. Through easy silhouettes, thoughtful details and the individuality of handcrafted prints, we hope to make India's rich artisanal legacy a part of everyday dressing, to be worn, cherished and lived in.”

The collection combines two craft traditions with distinct design approaches. Ajrakh is known for its geometric patterns and earthy colour palette, while Kalamkari draws on natural elements, including plants, animals and organic forms, to create narrative designs. Their combination brings together different patterns, colours and textures, with each print retaining the characteristics of the artisan's work.

The range includes relaxed kurtas, tunics, dresses and coordinated sets, accompanied by pants and dupattas. The designs combine traditional prints with contemporary silhouettes, offering options for different everyday settings and occasions. The use of breathable fabrics and colour-rich prints forms a key part of the collection's design approach.

Gap and Victoria Beckham have introduced their Fall/Winter 2026 collection, combining the American apparel brand’s signature style with the designer’s approach to contemporary fashion. The 37-piece range includes knitwear made from cashmere, merino wool, and Gap’s CashSoft fabric, along with statement outerwear, tailored separates, and updated denim styles.

The collection focuses on versatile silhouettes and detailed finishes, offering wardrobe essentials designed for everyday use.

“For this second drop, we wanted to build on the design language we established in the first collection, with a stronger focus on texture, proportion, and layering, while keeping the ease and versatility that feels so intrinsic to Gap. Each piece was designed to work as part of a modern wardrobe – refined and considered, but still effortless and made to be worn in many different ways," shared Beckham.

Mark Breitbard, president and chief executive officer of Gap, said the partnership was planned as a two-part collaboration to develop the concepts introduced in the first collection.

Mark Breitbard, President and Chief Executive Officer, Gap stated, "From the start, we envisioned this partnership in two chapters, allowing us to build on the strong foundation of the first collection and go even further with the second. The strong customer response to the Spring collection reinforced what we believed from the beginning: Victoria Beckham's distinct design perspective brings a fresh lens to Gap's iconic essentials, and this collection builds on that momentum with elevated wardrobe staples designed for everyday wear.”

Knitwear is a key category in the Fall/Winter 2026 range, featuring merino turtleneck sweaters, high-neck pullovers made from Gap’s CashSoft fabric, and wool-cashmere zip sweaters. The outerwear selection includes an oversized parka jacket, oversized satin bomber jackets, and Chesterfield coats made from wool blends.

The denim range builds on the response to the spring collection, introducing additional styles such as high-rise straight jeans, a signature silhouette for Victoria Beckham. Other pieces include low-slung baggy jeans with drawstring details, a denim jacket with a latch collar, a denim shirt jacket and corduroy styles developed for the season.

The collection’s colour palette draws inspiration from the art world, particularly works featured in the Doris and Donald Fisher Collection at the San Francisco Museum of Modern Art. Charcoal, deep green, warm brown, vamp red, and neutral shades define the seasonal range.

The Gap × Victoria Beckham collection is available through Gap.com and select Gap stores worldwide. The collection is being offered across multiple international markets, including North America, the United Kingdom, Japan, China, Europe, Australia, and the Middle East.

Kenstar has introduced a new advertising campaign for its water heater range, titled ‘Heats Fast, Make It Last’, featuring actors Rajkummar Rao and Patralekha.

The television commercial uses the couple’s on-screen chemistry and banter to showcase key features of Kenstar’s water heaters, including rapid heating, safety mechanisms, and durability. The campaign highlights the combination of quick heating and long-term performance, while also drawing attention to the brand’s installation services and after-sales support.

Sunil Jain, CEO, Kenstar said, “Today’s consumers expect more than just efficient appliances. They seek products that combine convenience, reliability and lasting value with stylish designs that complement their homes and elevate their overall aesthetics. At Kenstar, we believe our responsibility goes beyond delivering innovative technology to ensuring a seamless experience through timely installation and dependable after-sales support.
Our new campaign with Rajkummar Rao and Patralekha brings this promise alive in a warm and relatable way. With our extensive water heater range and warranties of up to 7 years, we aim to make every home warmer and every customer experience more reassuring.”

Kenstar’s water heater portfolio includes storage, instant, gas and immersion rod models. Select products incorporate features such as SwirlHeat technology, a seven-level safety shield and high-density PUF insulation.

The range also includes models with 5-star ratings from the Bureau of Energy Efficiency (BEE) and compatibility with water pressure of up to 8 bar. Design options across the portfolio include matte finishes, chrome accents and compact moulds.

With warranties of up to seven years on select models, the campaign also underscores Kenstar’s focus on installation assistance and after-sales service alongside its water heater offerings.

Happiveda, an Ayurveda and science-based wellness brand, has partnered with Enrich, India's prestige salon and beauty chain, to bring its integrated skincare, haircare and ingestible wellness products to consumers through Enrich's retail network and online platforms.

The collaboration aims to introduce an inside-out approach to personal care, combining topical beauty products with functional wellness formulations. The partnership comes as consumer interest in holistic wellbeing grows, with increasing attention to the relationship between lifestyle, nutrition, sleep, stress and skin and hair health.

Happiveda follows a product philosophy centred on “Fewer. Simpler. Effective.” Its portfolio combines Ayurvedic ingredients with contemporary formulation methods, with the brand's proprietary Happi5 Vedic Complex featuring five herbs: Ashwagandha, Giloy, Tulsi, Brahmi and Fenugreek. According to the company, the formulations are designed to support skin, hair and overall wellbeing. The range is AYUSH-certified, 100 percent vegan and dermatologically tested, and is formulated without sulphates, parabens or artificial colours.

The brand's portfolio is divided into two categories. Its Inside Rituals range includes Pinch of Health, a functional nutrition mix featuring Shatavari, Bael Phal, Trikatu, Kokum and Pomegranate, and Sip. Sleep. Shine., a blend containing Nutmeg and Turmeric designed for sleep and skin care routines.

The Outside Rituals collection includes Bright on Time Face & Body Hydrating Cleanser Concentrate, Strong and Dance Hydrating & Strengthening Hair Cleanser Concentrate, The Smooth Operator Head 2 Toe Balm SPF 30 PA+++, Sunny Side Up Sunscreen SPF 50 PA++++ and Heal Me Up Multipurpose Barrier Repair Cream.

Vikram Bhatt, Founder, Enrich said, "Evolved clients that we cater to at Enrich now understand that looking and feeling good is linked to good health. Hence, they believe in inside-out wellbeing. Happiveda blends the science of Ayurveda with modern chemistry to create rituals which assure inside-out wellbeing and beauty. Like Enrich, it is an India-proud brand; hence, Happiveda is a logical and cultural fit with Enrich."

Pushkaraj Shenai, Chief Simplifier, Happiveda shared, "Modern life has accelerated at a pace our bodies and minds were never wired to sustain, leaving most consumers fatigued by burnout and overcomplicated beauty routines. With Happiveda, we stripped away the noise to formulate potent, multifunctional rituals where cutting-edge chemistry harnesses the power of proven Ayurveda wisdom. True radiance is systemic- skin, hair, gut health, sleep, and stress are deeply interconnected. As two proud Indian brands with an obsession for craftsmanship and integrity, partnering with Enrich enables us to take this transformative, inside-out lifestyle directly to individuals seeking authentic, uncomplicated care which delivers results."

As part of the collaboration, the brands will introduce two interactive customer initiatives. Know Your HappiScan will offer assessments designed by Ayurvedic doctors, alongside personalised routines and lifestyle guidance covering nutrition, movement and mindfulness.

The second initiative, The HappiReset, is a guided 21-day lifestyle programme covering five areas: nutrition, movement, mindfulness, relationships and wellness. The programme will be available to customers and offered free of charge to Enrich salon teams.

Juliet Apparels, an Indian women's innerwear and apparel brand, has introduced Glow By Juliet, a dedicated innerwear collection for teenage girls. The range focuses on comfort, fit, and coverage, offering products designed to accommodate changing needs and everyday activities as young consumers grow.

The collection aims to simplify the transition to wearing innerwear by offering multiple styles for different preferences and stages. Priced at Rs 649 onwards, the range includes first-fit bras for beginners, seamless bras for everyday use, sports bras for active routines and sleep bras for relaxation.

Glow By Juliet features soft, breathable fabrics, including cotton blends and stretch-friendly materials designed for comfortable wear against the skin. Double-layered front coverage and smooth finishes are intended to provide additional coverage under clothing. The lightweight designs are also developed for ease of care and regular use across school days, sports activities and time at home.

The collection offers options for different outfits and activities, with seamless styles designed to provide a smooth finish under clothing, sports bras suited to active routines and sleep bras intended for downtime. Through these variations, Juliet Apparels aims to address the different comfort and functional requirements of teenage consumers.

The launch expands the company's innerwear portfolio to include products specifically developed for younger customers. Recognising that preferences can change with age, activity levels and individual comfort requirements, Glow By Juliet offers options beyond first-fit bras, allowing consumers to choose styles suited to their daily routines.

The range is positioned around the role of innerwear in everyday comfort, with an emphasis on practical designs that can accommodate different activities and clothing preferences.

With Glow By Juliet, Juliet Apparels extends its experience in women's innerwear to a younger audience. The collection combines functional design, breathable materials and multiple styles to address the everyday requirements of teenage girls.

The introduction also reflects the brand's effort to broaden its product offering by catering to a distinct consumer segment within the innerwear market, with products intended for everyday use across school, sports and leisure activities.

Fashion brand dash and dot has launched Festive ’26, a new occasion wear collection that combines traditional Indian textiles and artisanal techniques with contemporary silhouettes. The collection features Benares tissue and brocade, intricate embroidery, mirrorwork, metallic fabrics and expressive prints, offering options for festive gatherings, cocktail evenings and celebratory occasions.

The collection draws inspiration from India's textile heritage, with a focus on reinterpreting traditional craftsmanship through modern designs. It combines rich fabrics and detailed embellishments with contemporary silhouettes, balancing elaborate festive styles with more understated occasionwear.

The Festive ’26 collection includes sari-inspired skirts, asymmetric drapes, longline kaftans, sculptural dhotis, corsets, peplum tops, waistcoats, embroidered shirts, capes, jackets, gowns and wide-legged trousers. Coordinated sets and separates also form a key part of the collection, allowing consumers to style individual pieces across different occasions.

Focus on Textures, Colours and Versatile Styling

Texture and surface detailing are central to the collection, with hand-applied pleating, metallic thread embroidery, mirrorwork and scalloped finishes featured across the designs. Hand-dyed ombré metallic fabrics and crushed tissue add variation, while combinations such as metallic embroidery on lightweight denim and architectural motifs on striped satin introduce a contemporary element.

The collection also incorporates abstract watercolour florals and prints influenced by Indian visual traditions. Its colour palette includes royal blue, emerald, fuchsia and amethyst, alongside mustard, black, ivory, ecru and champagne. Metallic shades of antique gold, bronze, copper and silver add to the festive appeal.

The designs combine structured elements, including corsets and tailored jackets, with fluid skirts, draped silhouettes and softer fabrics. The brand has also emphasised versatility through separates that can be paired with other wardrobe staples and restyled for different occasions.

Focus on Inclusive Sizing and Contemporary Indian Dressing

Festive ’26 is available in sizes XXS to XXL, with made-to-order sizing offered at no additional cost. The brand said the collection reflects its approach to designing for consumers with different proportions, ages and personal styles.

Commenting on the launch, Ashray Gujral, Founder, dash and dot, said Indian craftsmanship has been a personal influence on his design approach, given his exposure to textiles, artisanal weaving and embellishment.

He added that the collection brings together traditional techniques, including Benares weaving, embroidery, hand embellishment and print development, with a contemporary approach to dressing. The brand aims to retain the character of Indian craftsmanship while giving consumers the flexibility to style the pieces according to their individual preferences.

Pricing and Availability

The Festive ’26 collection is being launched in two chapters. Drop 1 was introduced at the end of September 2026, while Drop 2 was scheduled for the second week of October 2026.

Prices range from approximately ₹4,000 to ₹34,000. The collection is available through the dash and dot website, its retail stores and select multi-brand retail partners.

Sleep solutions brand SleepyCat has introduced The Carbon, a mattress designed to provide everyday comfort, freshness, and body support. The new product combines charcoal-infused woven fabric with HyperCore High Resilience (HR) Foam to address common sleep requirements through material selection and responsive construction.

The mattress features charcoal-infused woven fabric intended to help manage odour and maintain freshness without absorbing sweat or odour. Its breathable, soft, and durable construction is designed for regular use, offering consumers a sleep surface focused on comfort and ease of maintenance.

The Carbon also incorporates HyperCore HR Foam, which responds to body weight and movement. According to the company, the high-resilience foam contours to the body to help relieve pressure around areas such as the shoulders and hips while adapting to changes in sleeping positions. The material is also designed to retain its shape and provide consistent support over time.

The mattress is intended to accommodate different sleeping positions, with its pressure-responsive construction helping distribute body weight and support natural spinal alignment. SleepyCat is positioning the product for consumers seeking a comfortable mattress at a reasonable price without compromising on quality.

The Carbon comes with a 100-night free trial and a 10-year warranty, allowing customers to evaluate the mattress at home while receiving long-term product coverage.

Kabir Siddiq, CEO and Founder, SleepyCat said, “At SleepyCat, we believe a better sleep experience begins with understanding the little things that can make a difference every night. With The Carbon, we wanted to bring together thoughtful material choices and responsive support to address everyday needs such as freshness and comfort. The charcoal-infused woven fabric helps keep the mattress cool and fresh, while the high-resilience foam adapts to the body and is designed to retain its shape. Our focus remains on making good sleep more comfortable and accessible through products designed around how people actually sleep”.

The introduction of The Carbon adds to SleepyCat's sleep solutions portfolio, with an emphasis on combining functional materials, supportive foam technology and everyday usability. The product's features, trial period, and warranty are aimed at consumers looking for a mattress that balances comfort, durability, and value.

Disney and Marc Jacobs have introduced a new children's clothing and accessories collection inspired by ski season, featuring Mickey Mouse in a vintage ski club theme. The 20-piece capsule forms part of Marc Jacobs' Fall/Winter 2026 line and combines the character's imagery with winter sports-inspired graphics and designs.

The Disney x Marc Jacobs Kids collection features mountain illustrations, ski pass graphics and trompe l'oeil ski goggle designs. Mickey Mouse embroidery incorporating slope flags and sleds appears across puffer jackets, sweatshirts and T-shirts. The range also includes all-over prints and water ink prints, extending the theme across different apparel styles.

Beyond clothing, the collection features bags, hats and sneakers, creating a coordinated offering for children. The designs bring together Disney's established character licensing portfolio and Marc Jacobs' fashion-led approach to children's apparel and accessories.

The collection is available in sizes for girls and boys aged two to 12, targeting younger consumers through a range of clothing and accessories suited to the winter season.

Disney and Marc Jacobs first collaborated in 2013 and have since introduced multiple joint collections. The latest release follows the brands' first children's collection, which debuted in February 2025, and continues their partnership centred on Mickey Mouse.

The new collection became available on October 20, 2026. Consumers can purchase the Disney x Marc Jacobs Kids range through the official websites marcjacobs.com and kidsaround.com. The collection is also available in person at Disneyland Paris in France.

The latest collaboration highlights the continued use of licensed entertainment characters in children's fashion, with brands combining familiar intellectual property with seasonal design themes to develop apparel, footwear, and accessories. By extending the Mickey Mouse partnership into a ski-inspired children's collection, Disney and Marc Jacobs continue to explore opportunities across character merchandise and fashion.