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Fable & Mane Announces Kareena Kapoor Khan as First Global Brand Ambassador
To commemorate this partnership and celebrate its fifth anniversary, Fable & Mane is set to launch a major campaign in April, starring Kareena Kapoor Khan.
Cadiveu Professional Transforms Haircare with Next-Gen Hair Lamination Treatment
Cadiveu’s Hair Lamination technology goes beyond conventional smoothing treatments by delivering multi-dimensional benefits that improve both the look and health of the hair.
HYPHEN Unveils Mango Lip Balm SPF 50 PA++++ in Collaboration with Parle’s Mango Bite
On April 1, 2024, HYPHEN’s social media team jokingly announced a mango-flavored lip balm, only to be met with an overwhelming consumer response requesting the product for real.
Jio World Drive & TIRA Present ‘The Skin Affair’—Mumbai’s Premier Skincare Festival
Beyond exploring skincare products, visitors can participate in expert-led skincare workshops that focus on seasonal skincare, mindful beauty, and facial massage techniques.
Explore Upcoming Events And New Age Agendas
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ELEMIS Joins Aston Martin Aramco F1 as Official Skincare Partner in Multi-Year Deal
As the first B Corp-certified business to partner with the team, ELEMIS aims to bring its sustainability standards to a global platform.
Tira and TIRTIR Elevate Beauty Engagement with Mascot-Led Campaign
The campaign also featured shade-matching sessions and live product demonstrations, allowing customers to experience TIRTIR’s offerings firsthand.
NIVEA Launches Luminous Even Glow Range with Samantha Ruth Prabhu
To introduce the range, NIVEA released an engaging TVC featuring Samantha Ruth Prabhu, showcasing her daily skincare routine with the brand.
Cetaphil Welcomes Rashmika Mandanna as Brand Ambassador for Bright Healthy Radiance Range
Cetaphil promotes self-confidence and positivity with its #CHOOSEYOURBRIGHTSIDE campaign, inspiring people to celebrate their natural beauty.
Maybelline New York Unveils Sunkisser Highlighter & Blush for a Radiant, 12-Hour Glow
This multitasking product seamlessly blends the radiance of a highlighter with the warmth of a blush, offering a golden, lit-from-within glow that lasts up to 12 hours.
MARS Cosmetics Blends Music and Makeup with "Love Track" Valentine’s Campaign
At the heart of the campaign is the launch of the MARS Love Track Velvet Lip Tint, a hydrating formula available in six exclusive shades, each inspired by the emotions of a love story.
L’Oréal Paris Unveils Valentine’s Day Campaign with Aditi Rao Hydari & Siddharth
The campaign highlights the bond between the duo while promoting the brand’s latest haircare solution for oily scalps—the L’Oréal Paris Hyaluron Pure Shampoo.
CHOSEN Unveils New Identity and India’s First Melanin-Focused Skincare Center
The event featured the unveiling of CHOSEN’s new logo by legendary music composer A.R. Rahman, symbolizing longevity, sustainability, and future-driven innovation.
Nykaa Leverages 2000s Nostalgia in Pink Love Sale Campaign Featuring Sharvari
Nykaa Leverages 2000s Nostalgia in Pink Love Sale Campaign Featuring Sharvari
Estée Lauder Launches 'Night Done Right' Campaign, Emphasizing Nighttime Skincare
At the heart of the “Night Done Right” campaign are three hero products that work in harmony to restore and revitalize the skin overnight.
Baba Sehgal Raps About Hair Loss in Collaboration with Traya to Empower Men
Their latest collaboration features a rap video infused with Baba Sehgal’s trademark humor and clever lyrics, aiming to tackle the emotional challenges associated with hair loss and inspire men to take timely action.
Lotus Herbals Expands Lip Care Line with Eco-Friendly, High-Performance Balms
vailable in three exciting variants—Peptide, Café Mocha, and Sugar Delight—the range combines long-lasting hydration with high-performance active ingredients.
Nykaa Cosmetics Welcomes Rasha Thadani as the New Face of the Brand
Known for its innovative, high-quality products, Nykaa Cosmetics has become synonymous with playful, high-performance cosmetics designed to inspire self-expression.
Innisfree Unveils Its First Brand Film, Starring Wamiqa Gabbi
The brand film masterfully intertwines elements of fantasy and reality, reflecting Innisfree’s dedication to environmental sustainability.
ROS Beauty Unveils the Shine and Thrive Collection: Your Ultimate Glow-Up for 2025
The collection boasts a wide range of stunning nail designs, each perfect for various moods and occasions.
POPxo by MyGlamm Partners with AP Dhillon’s The Brownprint 2024 India Tour
With AP Dhillon’s rising influence in the music industry and a large, devoted fanbase, this partnership aims to enhance the concert experience by integrating beauty services.
Spinz Introduces BB Face Talc in New TVC to Enhance Skin Glow for Special Moments
This campaign is set to air in Hindi and Telugu, focusing on key markets such as Andhra Pradesh, Telangana, Maharashtra, and other Hindi-speaking regions.
Sebamed’s New Campaign ‘Project Skin Deep’ Redefines Beauty Beyond the Surface
Running across digital screens and billboards, the campaign invites consumers to demand better, evidence-backed skincare solutions.
Hair & Care Launches New Digital Campaign, Simplifying Hair Repair with Triple Blend
In the new TVC (television commercial), Hair & Care Triple Blend is highlighted as a quick and straightforward solution to hair damage, offering noticeable results without the hassle and mess of DIY hair treatments.