Salman Khan's Being Human foundation signs exclusivity pact with Mandhana
Salman Khan's Being Human foundation signs exclusivity pact with Mandhana

Mandhana Retail Ventures Limited (MRVL) has got the exclusive rights to market, distribute and sell Bollywood superstar Salman Khan’s “Being Human”.

This was revealed in the statement by Mandhana Industries informing the BSE. “Henceforth MRVL is the exclusive licensee to market, distribute and sell the products under the trade mark of brand ‘Being Human’,” read the statement.

MVRL is the resulting company following the demerger of the retail business of Mandhana Industries. On execution of new agreement with MRVL, the earlier agreement executed between the company and the Foundation stands terminated, it added.

The board of directors of Mandhana Industries had approved the demerger of the company’s retail and trading business of the brand Being Human to MRVL. The shareholders of Mandhana Industries will get 2 (two) equity shares of MRVL to every shareholder holding 3 (three) equity shares of the company.

 
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