adidas Unveils X CRAZYFAST: The Game-Changing Boot Innovations for Unleashing Speed in Football

Adidas has introduced the latest boot release, X CRAZYFAST, which incorporates groundbreaking 'AERO' advancements designed to enhance speed in every aspect of the game.

The newly launched boot collection consists of three distinct models - 'P+' and 'P1 Laced and Laceless' - delivering top-of-the-line speed-focused technology suitable for players at all skill levels. The pinnacle-laced P+ model, particularly tailored for in-stadium athletes, including participants in the FIFA Women's World Cup 2023TM, offers unrivaled speed and serves as the epitome of innovation for elite players. Furthermore, the development of X CRAZYFAST involved the input of a diverse group of contributors, featuring an equal gender split ranging from professional athletes to grassroots players, ensuring that its performance benefits are accessible to all individuals engaged in the game.

Complementing the P+ model, the X CRAZYFAST laced and laceless P1 variants incorporate lightweight advanced technologies tailored for footballers across various price points, catering to players of all levels.

Mahsa Aryan, adidas Football Footwear's Global Category Director, emphasized the importance of speed and agility in the modern game, where quick decision-making and lightning-fast reactions are critical. With football constantly evolving and becoming faster, the X franchise and its comprehensive offerings have become increasingly essential. The introduction of the complete suite of X CRAZYFAST models aims to empower footballers, regardless of their level, to perform at their best during the game's fastest moments, whether on a grand stage or a local park pitch.

At the heart of all X CRAZYFAST models lies the updated SPEEDFRAME sole plate technology by adidas. The new version incorporates an AEROPLATE insert, replacing the previous carbon edition, resulting in a 5g reduction in weight. This enhancement ensures optimal comfort, and responsiveness, and retains the same design features for improved propulsion and dynamic movement, with the stud configuration optimized for maximum traction during rapid acceleration.

As part of adidas' ongoing commitment to combat plastic waste, all X CRAZYFAST models are crafted without the use of virgin polyester. Additionally, the X CRAZYFAST P+ boasts a 15 percent lower carbon footprint compared to its predecessor, the X SPEEDPORTAL P+ version 1.

The brand-new X CRAZYFAST boot features an elegant and minimalist design, combining white and lucid lemon colorways. The P+ variant will be donned by exceptional female football players during the FIFA Women's World Cup 2023TM, marking its debut appearance in a major competition.