Fastrack Smart Unveils Fash-tech Smartwatch Limitless FS1

Fastrack has expanded its range of smartwatches targeted toward Gen Z by introducing its fashion tech series, called Limitless. The exclusive partnership with Amazon Fashion allows the brand to showcase its latest product, the Fastrack Limitless FS1, which has a stylish design and incorporates the most advanced ATS chipset for faster and seamless calling with a single sync BT calling feature. The smartwatch will be available at a special launch price of Rs 1995 on Amazon Fashion from 11th April onwards.

The first smartwatch in the series, Limitless FS1, has a larger 1.95” Horizon Curve Display which is the brand’s biggest display yet, and Alexa is the inbuilt virtual assistant that can track fitness and health needs. Fastrack has also integrated BT v5.3 and ensured a seamless touch experience to offer a zero-lag connectivity experience for consumers.

Fastrack plans to launch five smartwatches in the Limitless series and FS1 is just the beginning. The first product promises to be a must-have for all audiences with its advanced features such as continuous stress monitoring, auto sleep tracking, and 24*7 heart rate monitoring. The next-generation ATS chipset guarantees uninterrupted connectivity and lightning performance.

Ravi Kuppuraj, COO, Smart Wearables, Titan Company Limited shared, “With the introduction of the Limitless series we present fashion-forward smartwatches that will grab consumers’ attention with its functionality and style appeal. Fastrack Limitless FS1 the first in the new ‘limitless’ series offers Alexa built-in, and consumers will surely have one of the best virtual assistants available on their wrist. Fastrack’s commitment to quality is a vital part of our product development process and we strive to offer the best of fashion and tech to today's consumers. This launch is partnered with e-commerce giant Amazon and is a testament to our long-standing association with them.”

Saurabh Srivastava, Head, and Director, Amazon Fashion India said, “We are thrilled to announce the launch of Fastrack's latest fashion-tech smartwatch, the Limitless FS1, on Amazon Fashion.  We continue to see a rise in the growing demand of smartwatches with fitness-conscious Gen Z consumers that seek fashion-forward and globally inspired products. The Limitless FS1 has many features that will attract Gen Z consumers such as an advanced ATS chipset, seamless calling, touch experience, uninterrupted connectivity, and lightning-fast performance. Our objective is to transform the way people shop for fashion in India and to expand our portfolio with easily accessible products at affordable prices."

This smartwatch is known for its functionality with fashion, as one can modify the watch face from 150+ options accessible and with auto recognition of sports such as running, sprinting, and walking to track from the 100+ sports modes. Each watch face has been specially designed to complement each individual's personality or the event they are attending, by offering an option for every occasion, be it a classy occasion or even a chill night out. It also offers smart notifications and up to 10 days of battery life to always keep you updated and connected, and is available in three colors: Black, Blue, and Pink.