American clothing and accessories retailer Gap has introduced its first limited edition capsule collection with Disney, featuring the latter’s iconic characters Mickey and Minnie Mouse. The holiday line, which will go on sale Dec. 12, includes cozy winter hats to embroidered denim pants and hoodies in sizes for kids, toddlers, and babies. The collection is priced from $17 onward and goes up till $60. "Disney characters bring tremendous joy to everyone around the world," said Wendi Goldman, Executive Vice President and Chief Product Officer at Gap. "We create products to inspire the imagination of children that we hope will spark their curiosity and unleash their adventurous spirit," he added. While, the first collection takes inspiration from Mickey and Minnie Mouse, the second range focusing on Dumbo is set to be launched on December 26th. A third line will also drop throughout 2017, which will feature other popular Disney characters. The initial line is available now online and in stores.
CorporateBrokered by Mix Licensing Group and Carlin West Agency, the deal will bring to life nostalgic favorites from the online game in the form of plush, figures, collectibles, and more.
CorporateDisguise will continue to design, market, manufacture and distribute Halloween costumes and costume accessories for the U.S. and Canada with the latest line hitting retail this fall.
CHARACTER AND ENTERTAINMENTThe collection includes essential school items such as school bags, lunch boxes, pencil boxes, water bottles, and activity books, all adorned with bright colors and attractive designs featuring beloved cartoon characters.
CHARACTER AND ENTERTAINMENTAccording to a recent report, the highest-grossing media franchise of them all is Pokémon, with estimated revenue of $147 billion. Of that sum, the majority ($103 billion) comes from merchandise sales, followed by video games, trading cards, etc.
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