Zee Music Renews Licensing Agreement with YouTube and Meta

Zee Music Company, a division of Zee Entertainment Enterprises Ltd (ZEEL), has announced the renewal of its licensing agreement with Meta (formerly known as Facebook) and YouTube. 

This agreement allows the digital content-streaming giants to access over 11,000 songs from Zee Music's catalog. Users will be able to create multiple social experiences across YouTube, Facebook, and Instagram using Zee Music's entire catalog. As Indian music continues to gain popularity across the globe, the inclusion of the latest music libraries from India will help users and YouTube Shorts creators stay up to date with the latest music trends and styles. 

The collaboration between Zee Music and YouTube, which has a massive user base, is expected to enhance the music experience for its users. In addition, songs on short-format video platforms often receive renewed interest and wider popularity when picked up by multiple popular creators. Zee Music Company's music collection has already garnered over 290 billion views across its YouTube channels, with over 130 million subscribers.

Anurag Bedi, Chief Business Officer, Zee Music said, ”Both platforms have proven to be invaluable partners for us, helping us reach new audiences and connect with fans in new and innovative ways. We look forward to working together to continue delivering high-quality music content to our shared users.”