2023 will be the year of D2C: 5 Trends Brands Must Know
2022 saw one of India's most talked about festive seasons in recent years. Last year’s sales number set newer records and an increase in demand from…
Sales of 55’’ TV Sets Go up by 135 pc, Demand for Refrigerators Double Up
2022 brought more than half of all Indian families closer as they preferred watching movies together in their living rooms on TV. The claim is sealed…
Only 60 pc Indians Feel That Their Home Reflects Their Identity
Home is an extension of one’s identity however, currently, only 60 percent of people feel that their home reflects their identity. While 64 percent…
Demand for Heating Appliances Witness a Growth of 33 pc in Comparison to 2022
With the onset of winter season, heating appliances are becoming necessities in certain parts of the country and consumers are increasingly willing…
Explore Upcoming Events And New Age Agendas
13 Mar to 14 Mar - HOTEL HILTON, BENGALURU
There is a new web/internet which is radically changing how we invest, interact, live and work. Besides upending the way people manage their finances, Web 3.0 is also stimulating brands and entrepreneurs to innovate for both the physical and virtual worlds.
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487 pc Increase in Women Buyers Witnessed During Year End
22 percent of Indian women are likely planning to adopt installment payments for their personal finances in the next 12 months. Moreover, there has…
Indian Movie-Goers Consume 863 Metric Tons of Popcorn in 2022
Foodies love to place their orders in cinemas. While maximum orders at Kolkata were placed between 7 pm and 8 pm, Bangalore and Chennai reported peak…
Indian Ingredient Infused Flavored Beverages and Spirits to Trend This Winter Season
With the upcoming holiday season, there is a profound change expected in the beverage segment across various parts of India. Due to the pandemic,…
Indian Smartwatch Sales Surge As a result of Festive Push
Owing to increased health consciousness and a push from brands amidst the festive season smartwatches have become a new favorite among young…
India Wearable Market Witnesses a 56.4 pc Growth
India's wearable market registered a record quarter, shipping 37.2 million units in Q3 2022 (July-Sep) registering a growth of 56.4 percent YoY with…
Global Smartphone Market Sinks to Lowest Q3 Level Since 2014
The global smartphone market declined by 12 percent (year-on-year) even as it grew by 2 percent (on-quarter) to reach 301 million units in Q3, its…
Consumers Plan to Spend More This Festive Season, Remain Cautious of Big-Ticket Purchases
Indian consumers are planning to spend more this festive season in comparison to previous years, with 85.82 percent of consumers planning to spend…
India’s E-retail Market Estimated to Reach $150–$170 bn by 2027
The pandemic has been a crucible moment for online retail in India, driving a 12-month acceleration in market penetration (around 5 percent in 2022)…
Go Greener with Sustainable Conscious Shopping and Green Consumerism
The journey towards sustainable shopping is a challenging but uplifting one. Escalating environmental issues like global warming, climatic changes,…
Share of Chain Stores to Reach 40 pc in Indian Retail Jewelry Market
The market share of retail store chains in the Indian retail jewelry market is expected to grow to 40 percent in the next five years. Till a year ago…
Read Your Labels Right
With consumers becoming more and more aware of their health and well-being, brands have had to reconsider how they display their ingredients on the…
With Soaring Inflation, Indian Consumers Look to Brands for Transparency 
The dual impact of the pandemic and soaring inflation fuelling the cost of living has led Indian consumers to pay closer attention to their spending…
Consumer Durables Sector Revenue to Cross Rs 1 Lakh Crore to Rise 15-18 pc in FY23
Despite increasing margin pressure, the consumer durables sector is likely to witness a double-digit volume growth, pushing its revenue up by 15-18…
Top 10 Trends in Lingerie Shopping in India
Lingerie is becoming an integral part of women’s wardrobe essentials. Notwithstanding, rapid urbanization across India is one of the key factors…
How Technology can Help Boost Push Notification Delivery Rates to Customers' Mobile Devices
MoEngage, the insights-led customer engagement platform, has released the report Push Notification Delivery Benchmarks India, 2022, detailing the…
How Your Face Fashion of 2022 can be the Statement of Your Eye Fashion?
The Indian eyewear industry has witnessed a notable transformation, from a traditional market to a promising consumer-centric market over the last…
Social Pressure Drives Indian Consumers' Hygiene Habits
Maintaining good hygiene has been heavily promoted as the best measure consumers can take to combat the spread of Covid-19. As a result, many…