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Showing 1 - 15 Articles out of 886

How Adidas keeps winning by putting shoppers at the center of its business?

The company announced 24% currency-neutral growth in North America for its brands and reported a 59% increase in ecommerce globally which equated to approximately €1 billion in online sales.

BY Shipra Srivastava  |  Feb 20, 2019  |  comments ( 0 )  | 

E-commerce Technology Trends That Will Take Center Stage In 2019

Looking forward to 2019, we can see that technology and the way in which it is implemented in the daily functions in the e-commerce industry will be further explored.

BY Guest author  |  Jan 29, 2019  |  comments ( 0 )  | 

How Noida is an upcoming retail destination?

From less than 5 malls in 2001-02 to more than 600 in 2018, the journey of retail real estate has been quite exciting so far.

BY Shipra Srivastava  |  Jan 11, 2019  |  comments ( 0 )  | 

Top 5 trends that will rule fashion retail in 2019

Overall the fashion industry is expected to surge to $21.51 billion by 2023 at a CAGR of 22.3%.

BY Guest author  |  Jan 03, 2019  |  comments ( 0 )  | 

5 things to know about new ecommerce policy

The government has tightened guidelines for FDI in e-commerce market places, barring players, including Amazon and Flipkart, from selling exclusive-only products on their platform.

BY Indian Retailer Bureau  |  Dec 27, 2018  |  comments ( 0 )  | 

5 key areas where Indian retailers can leverage AI

Flipkart is using machine learning (ML) to arrive at a structured address classification system for order deliveries addressing the challenge posed by Indias unstructured postal address systems.

BY Indian Retailer Bureau  |  Dec 18, 2018  |  comments ( 0 )  | 

How Supply Chain is helping retailers in this festive season?

There is no one particular product preference but a combination of products both as regular consumption and a gift factor that add to the complexity.

BY Guest author  |  Dec 06, 2018  |  comments ( 0 )  | 

“We aim to launch Nykaa exclusive store by next year”: Reena Chabbra

In an exclusive conversation with Reena Chhabra, CEO, Nykaa (FSN Brands) sheds light on the growth strategy of the company.

BY Shipra Srivastava  |  Dec 06, 2018  |  comments ( 0 )  | 

The neglected General Trade Networks of India

The General Trade Network can be revived with restructuring the distribution network and technological support.

BY Guest author  |  Nov 14, 2018  |  comments ( 0 )  | 

Why this festive season is all about customer convenience?

While all major brands are giving out seasonal offers and discounts many big brands have gone a step ahead and have even integrated their gift cards.

BY Shwetha Satyanarayan  |  Nov 01, 2018  |  comments ( 0 )  | 

Why e-content is of supreme importance to new age brands?

Wakefit has joined hands with a standup comedian to reach out to its customers instead of betting big bucks on exorbitant TV ads or newspaper promotions.

BY Shwetha Satyanarayan  |  Oct 29, 2018  |  comments ( 0 )  | 

Consumers in India are shopping online more frequently, and they prefer marketplaces: Study

In India, 68% of online shoppers are purchasing from a marketplace, as opposed to a shopping with an online brand.

BY Indian Retailer Bureau  |  Oct 26, 2018  |  comments ( 0 )  | 

Here are some unknown truths about online sales

E-tailers generated their higher ever sale performance over the five festive days from 9 th -14th Oct 2018.

BY Shipra Srivastava  |  Oct 16, 2018  |  comments ( 0 )  | 

Why ‘smaller’ towns are big players this festive sale season?

This festival season for more reasons than one has been truly belonged to the online shoppers of not Metros, but smaller towns like tier II cities, and even tier III and IV cities.

BY Shwetha Satyanarayan  |  Oct 15, 2018  |  comments ( 0 )  | 

How Indian retail is finding its ways amid amid ecommerce and malls?

Organised retail penetration expected to reach 10% 2020 against current 7%

BY Indian Retailer Bureau  |  Oct 03, 2018  |  comments ( 0 )  |