Casetify Launches Disney Princess Collection

Collectibles brand TUBBZ has expanded its product portfolio with the introduction of Mystery Eggs, marking its entry into the growing blind-box collectibles category.

Developed by Rubber Road, the new range features popular pop culture characters presented in egg-shaped packaging, with the contents remaining hidden until opened. The launch adds a new format to the TUBBZ lineup, which already includes Mini TUBBZ, Boxed Editions, XL collectibles, and plush products.

Each Mystery Egg contains a character designed in the brand’s signature duck-inspired style. The products are packaged in blind egg-shaped containers and sold through pre-packed counter display units containing 36 individually packaged eggs. The range also introduces a chase element, allowing collectors the opportunity to find limited-edition rare characters.

The first Mystery Eggs collection is based on the Minions franchise and coincides with anticipation around the upcoming Minions vs Monsters movie, scheduled for release on July 4.

The collection includes 12 Minions characters, with three designated as rare editions. Collectors have a one-in-24 chance of finding silver-shell versions of Bob and Stuart, while the ultra-rare gold-shell Gru figure carries a one-in-72 chance of discovery.

The Minions range incorporates character-specific details, including the signature glasses and facial expressions associated with the franchise. Figures such as Kevin feature purple hair, while Pirate Minion includes skull-and-crossbones detailing. The packaging also includes a clear display window featuring a character example to showcase the product design.

Jack Fox, Sales and Marketing Director, Rubber Road said, “We are so excited to finally reveal our new Mystery Eggs. Blinds were the missing piece of our TUBBZ collection, and we have been working on these for a few years. To see this blind format finally hit the shelves is a pivotal moment in our TUBBZ journey. We didn’t take the easy route of having the same characters in different colors, each character is unique and stays true to the TUBBZ design. The added bonus of ‘rare’ characters to chase and collect adds both excitement and value. Even if kids don’t find the ‘rare’, the quality and quirkiness of the common characters is so good, there will be no disappointment factor here.”

Rubber Road has confirmed plans to introduce two additional Mystery TUBBZ collections later this year, with further launches planned throughout 2027 and beyond.

The company has also secured retail distribution across several major UK retailers, including Hamleys, Tesco, The Entertainer, Morrisons, and HMV, supporting the rollout of the new collectibles range.

Toy and entertainment company Hasbro has announced two new additions to its collectibles lineup through collaborations with Disney’s Marvel and Star Wars franchises. The launches include the Star Wars Retro Collection: Star Wars: A New Hope Multipack and the Marvel Legends Series Onslaught figure.

The new products are aimed at both collectors and fans, combining character-based storytelling with detailed designs inspired by their respective franchises.

The Star Wars Retro Collection: Star Wars: A New Hope Multipack draws inspiration from the original action figures released during the 1970s and 1980s. Designed in a 3.75-inch scale, the multipack includes six characters: Garindan, R4-M9, Captain Antilles, Princess Leia Organa (Yavin), Wedge Antilles, and CZ-3.

The figures feature five points of articulation and come with seven accessories, allowing for various display and play configurations. Each character is packaged on a blister card featuring the classic Kenner branding, reflecting the design style of vintage Star Wars toys.

In the Marvel category, Hasbro has introduced the Marvel Legends Series Onslaught figure. The character originates from Marvel’s X-Men comic universe and was created when Professor X used his powers to cleanse Magneto’s mind, resulting in the emergence of Onslaught, a powerful psionic entity.

The collectible figure is designed to replicate the character’s appearance in Marvel’s X-Men comics. While part of the six-inch Marvel Legends scale, the figure stands approximately eight inches tall and includes articulation in the head, arms, and legs for dynamic posing and display options.

According to the company, both products are currently available for pre-order exclusively through Target. The figures are expected to arrive in Target stores during the fall of 2026.

The launches further strengthen Hasbro’s collectibles and licensed merchandise portfolio, which continues to leverage major entertainment franchises to attract both long-time collectors and new-generation fans.

FIFA and Gamefam have launched the official FIFA World Cup 2026 event on Roblox, bringing the global football tournament into the gaming platform through a cross-experience activation that spans multiple games.

The initiative is centred around FIFA Super Soccer, the official FIFA game on Roblox, which will serve as the primary hub for the event. The game features all 48 national teams participating in the FIFA World Cup 2026, including FIFA World Cup 2022 champions Argentina.

As part of the event, players can access a FIFA World Cup-themed stadium, complete gameplay quests, unlock exclusive rewards, and follow live tournament updates through real-time standings and scoreboards.

The activation extends beyond FIFA Super Soccer to five additional Roblox experiences developed by Gamefam. Together, the six games generate approximately 28 million gameplay sessions every week. The participating titles include FIFA Super Soccer, two simulation games, a driving and racing game, an obby game, and a social roleplay experience.

A connected quest system has also been introduced, allowing players to complete challenges across multiple games and earn tournament-themed rewards.

Christian Volk, Director, Gaming and Esports, FIFA said, "FIFA World Cup 2026 will be the biggest FIFA World Cup ever, and we want fans everywhere to feel part of that excitement before, during and after the matches. This Roblox event gives a new generation of fans a fun, accessible and interactive way to connect with the tournament – from being able to play as one of the 48 national teams in FIFA Super Soccer to celebrating real-world moments with friends through live events, quests and rewards. FIFA is excited to collaborate with Gamefam and continue to expand our exciting football gaming portfolio."

FIFA Super Soccer has recorded more than 1.1 billion visits on Roblox and averages approximately 1.5 million gameplay sessions daily. The game has previously hosted collaborations with brands and organisations including adidas, CBF (Brazil), U.S. Soccer, and Borussia Dortmund.

Ricardo Briceno, Chief Executive Officer, Gamefam said, "The FIFA World Cup is one of the few moments where the entire world comes together – across countries, cultures and languages – and Roblox gives that global audience a shared language of play and community. As the action unfolds on the pitch, Gen Z and Alpha fans will come together across Roblox to participate in the action, represent their nations, and celebrate with friends in real time. That's what makes immersive gaming so powerful: it turns global tentpole moments from passive to participatory, at massive scale."

The FIFA World Cup 2026 event on Roblox began on June 5 and will run until July 31. Following the conclusion of the event, FIFA Super Soccer will continue operating as FIFA’s dedicated football experience on the platform.

The games are available across consoles, PCs, mobile devices, and tablets, allowing players to participate in the tournament-themed activities across multiple devices.

Music artist Karan Aujla and VRB Consumer Products have announced the launch of Skinny Pop, a new beverage portfolio under Zyro India. The range introduces zero-sugar and zero-calorie beverages aimed at consumers seeking alternative beverage options aligned with changing consumption preferences.

The initial lineup includes Vita Cola, Ginger Ale, and Tonic Water. According to the company, the portfolio has been developed to offer familiar beverage formats with a contemporary positioning targeted at younger consumers.

Vita Cola will serve as the flagship product within the range. The beverage contains Vitamins C and B12 and is positioned as a cola option designed for Gen Z consumers. The company said the product combines a familiar cola experience with a modern approach to beverage consumption.

The launch forms part of VRB Consumer Products’ broader expansion strategy within the beverage segment. The company believes younger consumers are increasingly exploring alternatives that combine taste, experience, and more conscious consumption choices.

Karan Aujla, Co-founder, Zyro said, "This generation is writing its own rules, creating its own culture, its own language, and its own way of choosing what they love. That spirit is exactly what drew me to Skinny Pop, and especially to Vita Cola. Vita Cola brings a fresh new perspective, made for the way this generation actually lives and loves to do things their own way. From the very start, this has been about building something people genuinely connect with and choose to make their own."

Viraj Bahl, Founder and Managing Director, VRB Consumer Products (Veeba, Wok Tok & Zyro) shared, "Consumer expectations from beverages are changing. People still want great taste and familiar formats, but they are also making more conscious choices about what they consume. With Zyro, our ambition was not to create another beverage brand, but to reimagine everyday drinks, making better-for-you choices available through a more contemporary lens."

"Vita Cola is especially exciting for us because it brings together what we believe the future of cola can look like. Alongside Ginger Ale and Tonic Water, this portfolio reflects our larger ambition to build products that fit evolving lifestyles while staying enjoyable and accessible."

The company said Skinny Pop enters the market at a time when beverage discovery is increasingly influenced by consumer communities, cultural trends, and everyday consumption occasions. The brand plans to focus on creator-led engagement, advocacy initiatives, and consumer experiences as part of its growth strategy.

The launch marks the next phase of Zyro’s expansion in India following its entry into the beverage market earlier this year. Through Skinny Pop, the company aims to strengthen its presence in the category with products positioned around zero sugar, zero calories, and a simplified ingredient proposition. With Vita Cola at the centre of the portfolio, Zyro is looking to build a beverage brand focused on product innovation, cultural relevance, and changing consumer preferences.

Collectibles company Funko has expanded its NFL merchandise lineup with the launch of its new NFL Bitty POP! Helmet and Player collection. The latest range brings together miniature versions of team helmets and player figures, offering football fans and collectors a compact take on the company’s well-known POP! collectibles.

The new collection reimagines some of the NFL’s most recognized franchises in a smaller format while retaining Funko’s signature stylized design. Each set features a team helmet paired with a coordinating player figure, allowing fans to showcase their favorite teams in a collectible format designed for display.

The NFL teams included in the initial lineup are the San Francisco 49ers, Dallas Cowboys, Miami Dolphins, Atlanta Falcons, New York Jets, New England Patriots, Las Vegas Raiders, Seattle Seahawks, Houston Texans, and Minnesota Vikings. The selection covers a mix of historic franchises and popular teams with strong fan followings across the league.

The launch reflects the continued demand for licensed sports collectibles, a category that has seen growing interest from both dedicated collectors and casual fans. By introducing the Bitty POP! format to the NFL portfolio, Funko is expanding its range of sports-themed products while offering a more compact alternative to its traditional POP! figures.

The company has steadily broadened its presence in the sports collectibles segment through partnerships with major leagues and franchises, creating products that appeal to fans across different categories, including football, basketball, baseball, and other sports.

With the NFL Bitty POP! Helmet and Player collection, Funko aims to provide collectors with a new way to celebrate their favorite teams through officially licensed merchandise. The miniature sets are designed to complement existing POP! collections while introducing a new format for sports memorabilia enthusiasts.

The NFL Bitty POP! Helmet and Player collectibles are available now.

Dunkin’ has expanded its seasonal beverage lineup through a collaboration with Barbie, introducing the limited-edition Barbie Pink Strawberry Cold Foam across a range of iced drinks.

The new topping features a pink finish and strawberry flavour and can be added to several beverages within Dunkin’s menu. The partnership also includes new branded content, including a stop-motion video featuring Barbie “Brooklyn” Roberts and Barbie “Malibu” Roberts.

As part of the launch, Dunkin’ has introduced a selection of beverages featuring the new cold foam. These include the Ultimate Pink Daydream Refresher, Double Strawberry Daydream Refresher, Pink Mango Daydream Refresher, Pink Cherry Daydream Refresher, Strawberry Cloud Matcha, Strawberries & Creme Cloud Dunkalatte, and Almond Strawberry Shortcake Iced Coffee.

The company has also added the Pink Pineapple Refresher to its menu, a light pink beverage featuring pineapple, raspberry, and hibiscus flavours.

To extend the collaboration beyond its beverage offerings, Dunkin’ will launch a Barbie DreamHouse-inspired store takeover in New York City beginning June 10. A Manhattan outlet will be transformed into a themed experience throughout June, allowing visitors to explore the installation and purchase products from the campaign.

Jill Nelson, Chief Marketing Officer, Dunkin’ said, “Pink has always been part of Dunkin’s DNA, and this summer we’re taking it further than ever – bold, fun and unmistakably Dunkin’. From the Barbie collaboration to our lineup of pink sips and unexpected brand moments, we’re showing up in a way that feels fresh, joyful and distinctly pink all season long."

Mahta Eghbali, Vice President, Strategic Alliances and Partnerships, Mattel added, “Barbie has always had a way of showing up at the center of culture and igniting conversations across generations that inspire nostalgia, creativity, and connection all at once. Partnering with Dunkin’ gave us a playful, everyday way to bring that spirit to life, turning a coffee or beverage run into a fun summer ritual guests can share with friends. We created a summer moment rooted in self-expression and the joy of being together.”

Additionally, Dunkin’ will make the Barbie Pink Pineapple Cup available at participating locations from June 12, while stocks last.

Mattel is set to release its first self-published mobile game, Skeletor: Until Next Time, on June 2. Developed in collaboration with Amber, the endless runner game will be available on both iOS and Android platforms ahead of the theatrical release of the Masters of the Universe film on June 5.

The game places players in the role of Skeletor as he races through Snake Mountain and across Eternia. Designed as a fast-paced endless runner, the title challenges players to navigate increasing obstacles and dangers while relying on quick reflexes to progress.

Skeletor: Until Next Time forms part of Mattel’s broader digital gaming strategy linked to the Masters of the Universe franchise. The launch comes as the company expands its gaming portfolio in conjunction with the upcoming film release.

The new mobile title joins several other gaming experiences based on the franchise, including Masters of the Universe: Legends Unite, which is scheduled to launch on Amazon Luna on June 5. Another title, He-Man and the Masters of the Universe: Dragon Pearl of Destruction, is expected to debut later this year for PC and console platforms.

Mattel has indicated that additional Masters of the Universe gaming experiences are also in development as it continues to grow its presence in the digital entertainment segment.

Warner Bros. Games and HBO have announced the global launch of Game of Thrones: Dragonfire, a free-to-play mobile strategy game inspired by the original drama series House of the Dragon.

Developed by Warner Bros. Games Boston, the game transports players into the world of Westeros during the Targaryen Civil War. Players take on the role of new dragonriders and engage in tactical, tile-based battles while building alliances and competing for dominance across the kingdom.

The launch marks Warner Bros. Games’ latest expansion of the Game of Thrones franchise into mobile gaming, offering fans an interactive experience based on the universe of House of the Dragon.

JB Perrette, Chief Executive Officer and President, Global Streaming and Games, Warner Bros. Discovery, said, “We’re thrilled to bring ‘Game of Thrones: Dragonfire’ to mobile players with an immersive strategy experience that is very authentic to ‘House of the Dragon.’ Our Warner Bros. Boston team did an amazing job creating a game true to the ‘Game of Thrones’ world for fans, inviting them to build their legacy, forge alliances and define their own battle for Westeros.”

According to the company, the game has been designed to combine strategic gameplay with narrative elements drawn from the Game of Thrones universe, allowing players to shape their own journey within the storyline.

Matt Read, vice president and studio head, Warner Bros. Games Boston, said the development team focused on delivering an experience that remains closely aligned with the source material while giving players creative freedom.

“With ‘Game of Thrones: Dragonfire,’ we wanted to put the world of ‘House of the Dragon’ directly into players’ hands. From commanding dragons to navigating the choices that shape Westeros, we focused on creating a game that feels true to the universe fans love while giving them room to play their own way. Our team in Boston is excited to share the game for fans to engage with the world they know and love," stated Matt Read.

Green Gold Animation has launched its dedicated Free Ad-Supported Streaming Television (FAST) channel, Green Gold TV, on Samsung TV Plus, expanding its presence in the connected television segment.

Available to Samsung TV Plus users in India, the channel has been introduced under the Kids category and offers subscription-free access without login requirements. The 24x7 linear channel will stream in Hindi and is aimed at young audiences as well as family co-viewing.

Green Gold TV brings together a lineup of the company’s animated titles including Mighty Raju, Super Bheem, Krishna Balram, Krishna, Chorr Police, and Luv Kushh. The programming schedule is structured around episodic content during weekdays, which will account for nearly 70 percent of the lineup, while weekends will feature movie premieres.

The launch comes as the FAST streaming model gains traction in India alongside growing connected TV adoption and increasing demand for ad-supported viewing experiences. Through its partnership with Samsung TV Plus, which has crossed 100 million active users globally across 30 countries, Green Gold Animation aims to reach a wider connected television audience.

Rajiv Chilaka, Founder & CEO, Green Gold Animation said, “For a long time, television in India has been defined by access controlled at the platform level, while digital has offered choice - but often in a fragmented way. What platforms like Samsung TV Plus are doing is resolving that tension by bringing back simplicity without compromising on scale. That’s what makes this partnership meaningful for us. With Green Gold TV, we’re becoming part of a viewing experience that is far more aligned with how families consume content today - effortless, continuous, and shared. I believe FAST will evolve into a foundational layer of the entertainment ecosystem, and this is our early step in that direction.”

Kunal Mehta, General Manager and Head of Business Development, Samsung TV Plus India shared, “Partnering with Green Gold Animation not only strengthens our Kids offering, but also enhances the viewing experience by bringing families together around trusted, high-quality content. Through collaborations with partners such as Green Gold Animation, Samsung TV Plus India continues to build an always-on, curated entertainment platform that reduces friction and delivers more accessible, meaningful choice for viewers.”

The company said the launch of Green Gold TV reflects a wider distribution strategy focused on curated, long-form viewing experiences distinct from its digital video platforms. As FAST services continue to expand in India, the launch positions Green Gold Animation among early entrants in the segment targeting children’s and family entertainment audiences through connected television platforms.

Krispy Kreme has partnered with Mattel and Amazon MGM Studios to introduce the limited-edition "Masters of the Universe" doughnut collection in the United States. The offering includes three themed doughnuts and a custom dozen box inspired by the heroes and villains of Eternia.

The collection features the He-Man Caramel Crunch Doughnut, an Original Glazed doughnut coated in red caramel icing and layered with cheesecake-flavored buttercreme. It is finished with graham-flavored crumble and a He-Man-themed topping.

Another addition is the Skeletor Double Chocolate Doughnut, an unglazed shell doughnut filled with chocolate custard, coated in chocolate icing and chocolate cookie crumble, and topped with a Skeletor piece.

The range also includes the Cringer Claw Cookie Dough Doughnut, an Original Glazed doughnut dipped and drizzled with cookie dough icing.

Alison Holder, Chief Brand and Product Officer, Krispy Kreme said, "Bringing together the power of the universe and the power of the dozen creates an experience worthy of Eternia. Inspired by He-Man's legendary spirit, these doughnuts are here to defend doughnut deliciousness with bold flavors and heroic fun in every bite. We're excited for fans and doughnut lovers to rise to the occasion. Heroes act fast, and so should you."

Krispy Kreme said the "Masters of the Universe" collection is available for a limited period through its stores as well as via pickup and delivery on the brand’s app and website. Customers can purchase the doughnuts individually or by the dozen.

The themed edition of Monopoly, inspired by Star Wars: The Mandalorian and Grogu, is now available for pre-order through Walmart ahead of its scheduled launch in June.

The latest version of the board game draws inspiration from the upcoming film, replacing traditional Monopoly properties with locations featured in the storyline. Players progress through the game by exploring these locations and collecting credits from fellow participants.

Adding a new gameplay element, players receive missions each time they pass GO. Completing these assigned missions before the game concludes allows players to earn bonus credits, introducing an additional strategic layer to the classic format.

The edition also includes The Mando and Grogu cards, which provide guidance and gameplay support, while Misfortune cards introduce challenges that may affect progress. As with the traditional Monopoly format, the winner is determined by the player who accumulates the highest number of credits by the end of the game.

Monopoly “Star Wars: The Mandalorian and Grogu” is slated for release in June following the current pre-order phase at Walmart.

Electronics Mart India Limited (EMIL), through its premium AV and immersive solutions division Audio & Beyond, has launched British professional audio brand Funktion-One in India with an exclusive showcase held at the Sahara Star Hotel, Mumbai, on May 27, 2026.

The event brought together hospitality stakeholders, sound engineers, music professionals, audio enthusiasts, and industry representatives to experience Funktion-One’s professional audio systems and sound technologies.

The launch marks Funktion-One’s formal entry into the Indian market and strengthens EMIL’s presence in the professional audio and immersive AV segments. The showcase was attended by Funktion-One Founder and R&D Director Tony Andrews, along with music composer Salim Merchant, who is associated with the brand as its soft ambassador in India.

Audio & Beyond and Funktion-One demonstrated the brand’s loudspeaker technologies through DJ performances, live music, and multiple audio formats. The showcase featured products and solutions, including the Vero VX system, projection system design software, intelligent workflows, and the newly introduced PSM15 stage monitor.

EMIL and Audio & Beyond have been associated with Funktion-One since July 2025 through a distribution arrangement with Funktion-One’s GCC distributor, Em-Tec. Under this partnership, Audio & Beyond oversees the brand’s local operations, including system delivery, installation, and technical support across India.

The collaboration has already led to installations at venues such as Four Seasons Mumbai, The Nines Mumbai, Big Bull Hyderabad, and Epitome Pune, with plans to expand installations and showcase venues further.

Tony Andrews, Founder & R&D Director, Funktion-One, said, “India has one of the world’s richest musical cultures and a growing appreciation for reproduced sound quality. We believe there is demand for systems that deliver genuine musical engagement, low distortion, and ecologically beneficial high efficiency. We’re pleased to be developing a stronger presence in the market and supporting people who care deeply about audio.”

Rishabh Jain, Managing Director/Partner at Audio & Beyond, EMIL, said, “The launch of Funktion-One in India is strengthening our vision of building a premium immersive technology ecosystem beyond traditional consumer electronics. As demand for professional audio grows across hospitality, entertainment, nightlife, and commercial spaces, Funktion-One complements our premium AV portfolio while reinforcing EMIL’s positioning as a premium experience-led technology brand backed by strong infrastructure, partnerships, and technical expertise.”

Through this launch, EMIL and Audio & Beyond aim to expand the adoption of premium audio technologies across hospitality, nightlife, live entertainment, retail, commercial, and residential spaces while strengthening their broader audio-visual ecosystem in India.

OREO has partnered with global music group BTS for what the brand describes as its first worldwide snacking collaboration, introducing a limited-edition cookie inspired by South Korean flavours and BTS fan culture.

The new OREO & BTS Cookies will launch across more than 80 markets globally, marking a major collaboration that blends food, music, and fandom-led engagement.

The limited-edition product features a Korean sweet pancake-inspired creme based on hotteok, a popular South Korean street dessert known for its sweet filling and warm flavour profile. Through the launch, OREO is seeking to deepen its connection with consumers through pop culture and fan-driven collaborations.

BTS played an active role in developing the product. The cookies feature OREO’s first-ever purple wafers, inspired by the group’s fan community, alongside 13 customised embossments designed to reflect BTS’ 13-year journey.

The cookie designs include member names, the BTS light stick, and hidden fan messages spread across multiple cookies. The packaging also takes cues from Korean street markets, aligning the launch with South Korean food and cultural influences.

Nitin Saini, Vice President – Marketing, Mondelez India said, “This is a defining moment for OREO and fans of BTS around the world. Marking the band’s first-ever global snacking partnership, this collaboration is incredibly special, bringing together one of the world’s most iconic bands with one of the world’s most loved cookies in a way that feels truly cultural, unexpected, and exciting. At OREO, we are constantly looking to push the boundaries of how our brand connects with consumers, and collaborations like these allow us to create experiences that they genuinely want to be part of. We are thrilled to introduce the limited-edition Korean Sweet Pancake Cookie to consumers and BTS fans very soon, giving them an opportunity to be part of a global celebration of music, fandom and self-expression.”

Doughnut chain Krispy Kreme has partnered with Mattel, Amazon, and MGM Studios to introduce a limited-edition He-Man and the Masters of the Universe-themed collection in India. The collaboration brings a new range of character-inspired doughnuts and themed packaging to participating Krispy Kreme stores across the country.

Available from May 27, the limited-time collection features three newly created doughnuts inspired by popular characters from the He-Man and the Masters of the Universe franchise, along with a custom-designed dozen box reflecting the heroes and villains of Eternia.

The collection includes the He-Man Caramel Crunch Doughnut, built on Krispy Kreme’s Original Glazed doughnut and topped with red caramel icing, cheesecake-flavoured buttercreme, graham-flavoured crumble, and a He-Man-themed decoration.

Another addition is the Skeletor Double Chocolate Doughnut, featuring an unglazed shell filled with chocolate custard and coated with chocolate icing and chocolate cookie crumble, finished with a Skeletor-themed piece.

Completing the lineup is the Cringer Claw Cookie Dough Doughnut, an Original Glazed doughnut coated and drizzled with cookie dough icing.

The launch reflects Krispy Kreme’s continued strategy of leveraging entertainment partnerships and character-led products to drive consumer engagement and seasonal demand.

Alison Holder, Chief Brand and Product Officer at Krispy Kreme said, “Bringing together the power of the universe and the power of the dozen creates an experience worthy of Eternia. Inspired by He-Man’s legendary spirit, these doughnuts are here to defend doughnut deliciousness with bold flavors and heroic fun in every bite. We’re excited for fans and doughnut lovers to rise to the occasion. Heroes act fast, and so should you.”

The limited-edition collection is currently available at participating Krispy Kreme outlets across India as the brand continues to expand its themed food collaborations and pop-culture-inspired offerings.

In a move aimed at expanding its syndication business, Shemaroo Entertainment has partnered with Cubes Entertainment for the worldwide digital and satellite distribution of the pan-India Malayalam action thriller Kattalan. The partnership reflects Shemaroo’s ongoing efforts to strengthen its syndication network and take regional Indian content to wider global audiences.

The company has been expanding its presence across markets and platforms through regional content distribution. Following the worldwide distribution of Malayalam titles, including Lokah, Shemaroo is continuing its focus on scaling Indian stories internationally through Kattalan.

Produced by Shareef Muhammed, Kattalan follows the commercial success of Marco, which crossed Rs 100 crore at the global box office and expanded the international reach of Malayalam cinema. The film is scheduled for theatrical release on 28 May 2026.

Set against the backdrop of illegal ivory trading cartels, Kattalan explores a world marked by conflict, survival, and hidden truths. The story spans dense forests, red-soil landscapes, harbours, and international routes extending to Sri Lanka. The narrative centres on power struggles and long-buried secrets, presenting an action-driven storyline designed to appeal to audiences across languages and regions.

Nishith Varshneya, Head – International Business & India, Digital Syndication, Shemaroo Entertainment said, “Our syndication strategy is focused on expanding the reach of strong stories across markets and platforms. We have been steadily building this presence, including the worldwide distribution of Lokah, and Kattalan is a natural extension of that approach. Our collaboration with Cubes Entertainment brings together scale, strong storytelling, and an engaging narrative that can travel across regions. We look forward to taking this film to audiences globally.” 

Shareef Muhammed, Producer, Cubes Entertainment added, “Following the tremendous success of Marco, our vision with Kattalan was to create a bigger and more ambitious cinematic experience. The film is mounted on a grand scale with a story that is both engaging and universally appealing. Partnering with Shemaroo Entertainment allows us to take this story to a wider audience across the world.”

Taali, an Indian snacking brand, has announced a new initiative with Pokémon, marking a collaboration in the snacking category that brings together the growing food brand and one of the world’s most recognised entertainment franchises.

While specific details of the initiative have not been disclosed, the collaboration aims to introduce an entertainment-led element into India’s evolving snacking market.

Founded by Aarti and Aditya Kaji, Taali has expanded its presence across modern retail and quick commerce platforms with snacks positioned around familiar flavours and evolving consumer preferences. Backed by Y Combinator, the brand has focused on product innovation and building a new-age snacking portfolio for Indian consumers.

The announcement comes at a time when demand in the snacking segment is increasingly being shaped by products that combine taste with better-for-you ingredients, alongside experiences that connect with consumers beyond the product itself.

Pokémon, known for its global and cross-generational appeal, is partnering with Taali to create a snacking experience that combines entertainment and food, targeting consumers across age groups.

"Snacking today is no longer just about the product. It is about the experience, the emotion, and the cultural relevance it brings. Pokémon is a brand that so many of us grew up with, and this initiative allows us to bring that connection into a modern snacking context. We are excited to build something that feels both familiar and entirely new," shared Aditya Kaji, Co-founder, Taali.

Susumu Fukunaga, Corporate Officer at The Pokémon Company stated, "We are always looking for meaningful ways to connect with our fans across categories and markets. Working with Taali allows us to explore the snacking space with a team that shares our focus on quality, innovation, and creating engaging experiences for consumers."

The collaboration reflects a broader trend of brands exploring partnerships that combine cultural relevance, consumer engagement, and product innovation as India’s consumer market continues to expand.

Warner Bros. Discovery Global Consumer Products has announced a new global merchandise collection ahead of DC Studios' upcoming film “Supergirl.” The collection has been developed in collaboration with multiple licensing and retail partners and is inspired by the film’s storyline and characters.

The merchandise lineup positions Supergirl, also known as Kara Zor-El, as a central superhero figure for a new generation of fans. The range spans categories including collectibles, apparel for children and adults, toys, home products, and accessories.

The collection will be made available through major retailers and brand partners, including Funko, McFarlane Toys, Mattel, Rubies, BoxLunch, Crocs, and DC Shop, ahead of the film’s domestic release on June 26 and international release on June 24.

“Supergirl’s story has always been about strength, bravery, and discovering the hero within. So look out, because this film invites audiences along for her exciting journey. In collaboration with DC Studios and our partners, we’ve crafted a global program filled with inspired designs and meaningful fan touchpoints that celebrate her one-of-a-kind edge. We can’t wait for fans to explore, connect , and soar alongside Supergirl," shared Robert Oberschelp, President, Global Consumer Products, Warner Bros. Discovery.

The merchandise program includes Supergirl-themed action figures from Funko and McFarlane Toys, along with costumes based on the character’s on-screen appearance from Rubies. Mattel will introduce a Barbie Signature DC Supergirl doll as part of the launch.

Additional products include Snapco’s Lobo Bike popcorn bucket, which will be available at cinema chains such as AMC, Regal, and Cinemark, along with a 22-ounce Supergirl dome cup featuring the House of El crest and collectible metal tins from Golden Link.

The wider fashion and apparel segment of the collection includes a pre-fall 2026 wardrobe line from David Koma, women’s apparel from Reebok, and graphic-led collections from Naoko, Mad Engine, and Bioworld’s Heroes & Villains label.

BoxLunch will also launch a range of themed fashion pieces, including cropped football jerseys, moto jackets, and printed woven shirts inspired by characters from the film.

Funko has announced the launch of a new Spice Girls POP! collection in partnership with Bravado by Universal Music Group as the British pop group completes 30 years since its formation.

The collection, set to launch on July 8, will include POP! figures of all five members of the band, including Baby Spice, Ginger Spice, Posh Spice, Scary Spice, and Sporty Spice. Each figure has been designed in Funko’s signature POP! style and recreates the outfits worn by the group in the music video of their hit single “Wannabe,” which became one of the defining tracks of 1990s pop culture.

Apart from the collectible figures, the range will also feature Bitty Stages: Spice Girls, miniature display collectibles created for fans and collectors. Funko is also introducing new Spice Girls-themed POP! keychains as part of the wider launch.

The company said the collection has been designed to reflect the personalities, fashion, and cultural influence associated with the group, which remains one of the most commercially successful pop acts globally. The launch also highlights the continued demand for music-inspired collectibles within the global licensing and merchandise market.

“Thirty years on, the Spice Girls remain one of the most influential pop groups of all time. We're thrilled to bring fans a collection that captures the nostalgia, the joy, and the pure Spice Girls spirit that defined a generation,” stated Jason Bischoff, vice president, licensing, business development, Funko. 

The launch adds to Funko’s growing portfolio of entertainment and music-based merchandise collaborations, as brands continue to leverage nostalgia-led consumer demand and fan communities across collectibles, retail, and licensed products categories.

Formula 1 and Hasbro have introduced Monopoly Formula 1 Edition, a new motorsport-themed version of the classic board game designed around the world of Formula 1 racing.

The game became available for pre-order on May 20 and is scheduled for full release on July 15.

The Formula 1 edition allows players to move across locations featured on the F1 racing calendar while competing for championship points. Instead of collecting traditional Monopoly rewards, players select Formula 1 team-themed race helmet tokens and compete around a central racing track integrated into the game board as part of the Monopoly Grand Prix format.

Sanrio has announced that the upcoming Hello Kitty feature film from New Line Cinema and Warner Bros. Pictures Animation will be released in theatres on July 21, 2028.

The project marks Hello Kitty’s first Hollywood theatrical film, bringing the globally recognised Sanrio character and her friends to the big screen through a family-focused animated adventure.

Sanrio also confirmed the film’s creative leadership team. David Derrick Jr., known for “Moana 2,” and John Aoshima, associated with “Ultraman: Rising,” will direct the project. Ramsey Naito joins the production team alongside Beau Flynn.

The film is being produced by Beau Flynn under FlynnPictureCo. along with Ramsey Naito, while Shelby Thomas will oversee the project for FlynnPictureCo.

The screenplay is currently being written by Jeff Chan, with earlier drafts contributed by Dana Fox, Katie Dippold, Adam Sztykiel, Jenny Jaffe, Lindsey Beer, and Tamara Becher-Wilkinson. The story treatment was developed by Robert Ben Garant and Thomas Lennon.

While storyline details have not yet been disclosed, the studios stated that the film will focus on themes of friendship, connection, and fun, values long associated with the Hello Kitty franchise.

Tomokuni Tsuji, President and Chief Executive Officer, Sanrio Co., Ltd. said, "We are extremely delighted that Hello Kitty, our global messenger of friendship, along with many other Sanrio characters, will be brought to the big screen through our creative partnership with Warner Bros. Pictures and their talented teams. This marks an exciting new chapter for Sanrio as we step into the world of Hollywood and explore new frontiers in entertainment. Guided by the company's vision of "One World, Connecting Smiles," we hope to spread smiles and happiness further afield through this film."

Introduced in 1974, Hello Kitty has grown into one of the world’s most recognisable character brands, appearing on nearly 50,000 merchandise products sold across more than 130 countries and regions annually.

The upcoming film will feature Hello Kitty alongside several fan-favourite characters from the broader Sanrio universe as the company looks to expand its global entertainment footprint through theatrical storytelling and franchise-led content.