Wild Drum introduces low cal, vegan, and gluten-free hard-seltzer

Say cheers to the hottest global trend being introduced in the coolest Indian drink. One that lets you have all the fun without worrying about calories.

Hard- Seltzer is a fresh, new category of alcoholic beverage that is gaining skyrocketing popularity all around the world.

Alcoholic beverage brand Wild Drum with no added colour has launched low calorie, vegan and gluten free hard seltzer.

It is a refreshing drink made with clear carbonated water, alcohol and is infused with natural fruit flavorings.

“For us, entering the nouveau hard-seltzer category is a huge step forward. Hard-seltzers are becoming increasingly popular across the globe as a perfect combination of a hydrating and a refreshing alcoholic beverage. It is healthier and thus a preferred alternative to beer,” shared a company statement.

Famous celebrities like Travis Scott, Gordon Ramsay, and Priyanka Chopra Jonas have been raving about hard-seltzers.

“Our brand speaks to a diverse group of people, who revel in a variety of ways ranging from relaxed and chilled to going completely uninhibited and wild. The audience is largely aware of the negative effects of alcohol combined with high sugar intake and appreciates the option of a novel drink with outstanding taste that is guilt- free,” it added.

Wild Drum can be found in all major wine shops throughout Maharashtra, Goa, and Madhya Pradesh.

It will be available for online sale in the near future, according to the firm.