Budget 2022: Retail Sector Expects Reduction in Overall Tax Burden and Simplification of Compliances?
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Budget 2022: Retail Sector Expects Reduction in Overall Tax Burden and Simplification of Compliances?

In the last couple of months, the retail sector has shown several signs of recovery, with business at the same levels due to the pandemic, and is aiming for a complete revival on all metrics. However, with the sudden rise of the third wave, several concerns have again started to bother the retail industry. Given the current scenario, the industry expects the government to make the right decision that will not only get them through these times but also ascertain a complete revival of the sector.

For instance, according to the Retailers Association of India (RAI), the retail industry achieved 96 percent of the pre-covid sales in September 2021, driven by the rising demand from consumers. Experts believe that the increasing purchasing power has led to growing demand. 

Consequently, the government ought to take actions, bring measures or programs for the sector that may further impact the growth in the consumption, or at least not let the consumption go down to the pre-September levels. 

Harsha Razdan, Partner and Head, Consumer Markets and Internet Business, KPMG in India agrees with the same, saying, “Considering the overall dip in consumer sentiments, we could expect the Budget to focus on stimulating consumption by providing disposable income in the hands of the consumer, job creation and augmenting public spending, whilst maintaining fiscal discipline.”

Current Challenges To The Sector

Apart from the focus on maintaining consumer demand, there is a need for careful consideration of the factors that have long held the sector back. 

“The abnormal surge in the price of raw materials, which started increasing over a year ago, has cast a shadow on revenue forecasts and continues to pose a grave challenge for companies," said Dinesh Chhabra, Chief Executive Officer, Usha International. 

Further, Chhabra added, "In addition, supply-chain logistics issues are also adding to the burden for businesses. For a brand, uncompromising in their quality business becomes unviable, unless the part of the price rise is passed on to the consumer. This rise in prices is impacting consumer spending, adversely affecting the recovery and growth of our economy.” 

Parag Kulkarni, Managing Director, A. O. Smith India added, “The consumer durables industry has faced challenges with raw material costs for more than a year, and we are optimistic that the Union Budget will help reduce cost pressures for manufacturers and improve affordability for consumers. The budget may also look at reducing taxes on eco-friendly and energy-efficient products, which could help drive demand and increase consumer adoption of sustainable products." 

Increased material costs of production and logistical challenges seem to be some of the common challenges that the industry is facing. The government is expected to keep these factors in mind while devising the budget for the year. 

Possible Measures

Last year though there was no major change in terms of income or corporate taxes, there was no additional tax burden as well which was expected on the account of the second Covid wave. This year the retail sector expects more given the sustained damages in the last two years. 

"Reducing the overall tax burden and simplification of compliances could be the twin objectives the sector is looking forward to. Providing additional tax deductions on investment in retail infrastructure, higher depreciation on capital goods used in the sector, allowing input GST for all marketing expenses including free samples, marketing collaterals, etc. are some of the areas that could be looked at," Razdan further stated. 

Parag Kulkarni, Managing Director, A. O. Smith India said, “The consumer durables industry has faced challenges with raw material costs for more than a year, and we are optimistic that the Union Budget will help reduce cost pressures for manufacturers and improve affordability for consumers. Water purifiers and water heaters have become essential household items. We expect the budget to help rationalize tax rates on these consumer durable items, increasing the popularity and need for these products in India."

Ramesh Kapoor, Chief Financial Officer of Numero Uno also shared his views: "For products up to Rs 1,000 MRP, retaining 5 percent GST will benefit everyone in the society as this will help maintain the prices under control without compromising on the quality. In these challenging times, it is crucial to balance everything well. Hence, 5 percent GST for Rs 1,000 MRP products can do wonders for everyone." 

"GST has centralized India’s tax system; therefore, adding fuel a part of it will lower the prices that can help customers to get products at better rates and will help in keeping inflation under control. For a fashion brand, getting cotton and other raw materials at a better rate will push businesses to handle the manufacturing part well," Kapoor further added. 

In fact, in the modern Indian retail industry, which is expected to grow at a 15 percent CAGR to reach 18 percent by 2025, the three major retail categories that are driving the growth are apparel and accessories (18 percent retail penetration), consumer electronics (6 percent retail penetration) and home and living (6 percent retail penetration). For further growth in the sector, these categories need not only the direct benefits in terms of taxes, but incentives through indirect means. 

“We believe that the budget needs to focus more on value creation, including special incentives and subsidies for consumer electronics and component manufacturing. We all agree that India has strong goodwill in the world market. The country will have immense growth opportunities by taking advantage of innovative new technological aspects that facilitate the lives and governance of its citizens. We want a stronger impetus for reinventing the Digital India campaign with better reach, faster, more efficient technology, and a planned schedule,” said Mandeep Arora, Managing Director, UBON. 

“Currently, GST paid on construction of buildings/ showrooms used for retail is not allowed as deduction/ credit and hence becomes a part of the overall cost. Any respite/ relaxation on such blockage may be the right ameliorative step which the industry needs,” Razdan further added. 

What of the Retail Trade Policy?

A National Retail Trade Policy, which is said to be in the final stages over a year now, is said to be soon shared for public consultation. The policy will cover multiple areas such as ease of doing business, streamline compliances on retail businesses under a single umbrella. Actually, the retail trade in India is governed by many laws: the Shops and Establishments Act, Competition Act, Consumer Protection Act, Essential Commodities Act, and the Legal Metrology Act, etc. Additionally, retailers may need to obtain 16 to 25 licenses to open a store in many cases. 

A large number of laws, compounded by state-level variations in implementation, create immense complexity for retailers, especially those with a pan-Indian footprint, according to a report by industry body CII and consulting company Kearney. The trade policy is likely to address those changes by putting forth a more simplified approach. 

Razdan stated, “Recently, the government has informed parliament that it proposes to have a national retail trade policy. The policy objectives are slated to increase employment, accelerate investment, bring infrastructure development, and usher growth in the Indian economy. Preparation of a draft national retail trade policy is a step forward and public consultation is also likely to begin soon. The industry sincerely hopes for the national retail trade policy to become a reality sooner than later.”

 
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Labels Awards 2024 Make a Bold Comeback: Celebrating the Pioneers in Brand Licensing & Collaborations
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Labels Awards 2024 Make a Bold Comeback: Celebrating the Pioneers in Brand Licensing & Collaborations
 

The wait is finally over! The highly-anticipated Labels Awards 2024 on November 29 at the Jio World Convention Centre, BKC, Mumbai are back, and they’re here to shake up the brand licensing world like never before. In an industry that has undergone a seismic transformation, thanks largely to e-commerce, these awards stand as a tribute to the trailblazers, innovators, and relentless risk-takers who are reshaping brand licensing across India and beyond. But this isn’t just any awards night—it’s a transformative celebration of an industry on the brink of a major breakthrough.

Behind the Scenes: The Forces Driving Licensing Growth

The numbers tell a story of exponential growth and sky-high potential: the global brand licensing market is expected to hit a staggering $371,993.50 million by 2028, with a healthy CAGR of 4.34% from 2023-2028. And it doesn’t end there—the market is forecasted to touch a jaw-dropping valuation of $433,893.22 million by 2030. But what’s behind this meteoric rise?

It’s simple. Rising disposable incomes, especially among India’s expanding middle class, have fueled the demand for branded products. Consumers are no longer satisfied with the generic; they crave authenticity, exclusivity, and quality—something only brand licensing can deliver. Meanwhile, the explosion of digital platforms has catapulted brand awareness, especially among the youth, who can’t resist a branded experience, be it through toys, apparel, or even home décor.

Click here to nominate

Meet the Industry Disruptors

The Labels Awards 2024 are set to shine a spotlight on these top disruptors who are turning brand licensing into a multi-billion-dollar powerhouse. Leading names across apparel, toys, software, food & beverage, and more are pushing the boundaries of what’s possible. Did you know the software/video game licensing segment alone is expected to grow at a blistering rate of 8.5% from 2020 to 2027, projected to reach $125.7 billion by 2027? It's all thanks to surging online gaming trends and increasing internet penetration.

And it doesn’t stop there. Children’s merchandise remains a driving force, with new characters and themes sparking demand like wildfire. Social media, of course, amplifies the craze, with platforms like YouTube and Instagram becoming brand licensing goldmines through campaigns, contests, and more.

The Trailblazing Jury and Unmatched Categories

This year’s Labels Awards jury brings together some of the sharpest minds in the business: Mukesh Ghuraiya, Chief Marketing Officer of Modi Naturals Ltd; Ritu Marya, Editor-In-Chief of Retailer & Entrepreneur Media; and Ajeet Bawa, Head of Marketing at Spencer’s Retail. Their task? To sift through a diverse range of categories that span licensors, licensees, agents, and every stakeholder who makes the industry tick. The stakes are high, and competition is fierce, but the rewards? Totally worth it.

Click here to nominate

The Power Surge: E-Commerce and the Licensing Boom

Remember the days when brand licensing was just a small cog in a marketing department's machinery? Those days are long gone. Licensing now operates as its own colossal entity with its own rules, regulations, and yes, its own set of challenges—counterfeiting and black markets being among the most formidable. But here’s the twist: instead of holding the market back, these challenges have spurred an unprecedented surge of creativity and strategy among brands.

E-commerce has supercharged the game by enabling brands to extend their reach in ways previously unimaginable. In just a few clicks, customers can browse and purchase licensed merchandise, breaking geographical barriers and turning casual browsers into brand loyalists. With online stores making licensed products as accessible as your morning coffee, the market is now teeming with opportunities.

The Other Side of the Coin

Despite all the glitz and growth, brand licensing isn’t without its share of challenges. From high costs and ever-shifting consumer preferences to the sheer complexity of legal paperwork, it’s not a walk in the park. Licensing agreements come with their own set of negotiations over royalties, copyrights, and trademarks. Staying ahead demands constant innovation and a keen eye for what’s next in consumer demand. Yet, for those who get it right, the rewards are limitless.

The Future Is Bright

In a world of evolving tastes and rapid innovation, brand licensing has become more than just a strategy—it’s a lifeline for brand growth. Labels Awards 2024 promises to celebrate those who are steering this transformation, offering a stage to those who dare to dream, innovate, and shape the industry’s future.

Are you ready to witness it? Because brand licensing is ready to make its mark—and the Labels Awards 2024 are here to crown the best of the best.

 

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How Women Business Correspondents Are Empowering Rural Retail
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How Women Business Correspondents Are Empowering Rural Retail
 

The expanding reach of digital banking and financial services across India’s rural landscape has fostered significant opportunities for community-driven growth, and at the heart of this transformation are women business correspondents (BCs). In a comprehensive study conducted by PayNearby and the Grameen Foundation for Social Impact, data has uncovered a powerful trend: female customers are choosing women BCs more often and for higher-value transactions than their male counterparts. This shift is not just a testament to the trust and rapport women BCs build with customers but also a reflection of how female BCs can drive inclusive growth and financial empowerment in the retail space.

A New Force in Retail

According to a joint report released by PayNearby and Grameen Foundation for Social Impact, female BCs excel in engaging female customers, with their transaction values 66 percent higher than those handled by male agents. Women BCs also earn 24.4 percent more than their male counterparts while engaging with female customers, suggesting that female customers feel more comfortable conducting higher-value transactions with agents of the same gender, likely due to increased trust.

This trend can be seen as an important indicator of the untapped potential within rural retail banking, as women BCs are becoming a preferred choice for customers in remote communities. This preference highlights the importance of gender alignment in building customer trust, especially in regions where social dynamics play a crucial role in financial decision-making.

Further, the findings showcase that female BCs are not just preferred by customers but are also financially rewarded, earning 24.4 percent more from their transactions with female customers than their male counterparts. For retail banking in rural settings, these figures point to an invaluable resource that can accelerate financial inclusion efforts when fully supported and empowered.

Flexibility at the Forefront

When it comes to motivation, female BCs prioritize flexibility in work hours more than male BCs. According to the report, 45 percent of women in this field value flexible hours compared to 38 percent of men. This reflects the dual roles many rural women hold, balancing both professional responsibilities and household duties. Flexibility becomes a critical factor, enabling them to navigate cultural expectations and logistical challenges while actively contributing to their household income.

This need for flexibility resonates with the broader retail sector, which has seen significant success in adopting flexible work models. Understanding and accommodating this preference could be instrumental in attracting and retaining more female BCs, especially as they often face the additional burden of managing personal and family obligations.

The Challenge of Balancing Responsibilities

Despite their impressive contributions, a majority of female BCs report significant challenges in balancing personal and professional lives, with 60 percent citing this as a persistent issue. The retail landscape, with its inherent demands for customer service and reliability, adds an additional layer of complexity. In regions where social and cultural constraints still impact women’s ability to operate freely, female BCs face issues beyond work-life balance, including safety concerns and societal expectations.

Around 33 percent of female BCs mentioned safety concerns, particularly in remote areas, and 35 percent identified cultural barriers as another challenge. These findings suggest a need for systemic support that addresses the unique challenges faced by female BCs, ensuring their safety, reducing cultural stigmas, and providing adequate resources to manage these hurdles.

A Gendered Perspective

The study underscores differing professional development preferences between male and female BCs. While 49 percent of female BCs prefer workshops and seminars to stay updated, 58 percent of men are inclined to read industry publications for growth. This insight into how BCs prefer to upskill could inform training initiatives within the retail sector, ensuring that programs are accessible and appealing to women.

Additionally, there is a notable disparity in awareness and access to training opportunities. While 61 percent of men show a higher awareness of professional development opportunities, 47 percent of women feel there is a greater need for supportive policies to bridge these gaps. This difference in access suggests that retail and financial inclusion initiatives need to consider more targeted, inclusive approaches to ensure equal opportunity and growth potential.

Community and Family Support

Interestingly, around half of the women BCs rely heavily on family support and mentorship to overcome professional challenges, whereas male BCs often turn to external resources, such as training programs. Family and community support networks can play a pivotal role in encouraging and sustaining women in these roles, especially in communities where they are viewed as financial pioneers. By fostering mentorship programs and community support, retail organizations can strengthen the position of female BCs, offering them the resilience to navigate a traditionally male-dominated industry.

The Future of Women in BC Operations

Despite the challenges, women BCs are showing a strong entrepreneurial drive, with 69 percent planning to expand their operations within the next three to five years. This ambition aligns with the broader trend of entrepreneurship flourishing in rural areas, particularly in sectors like retail and small business services. The report indicates that female BCs are not only committed to growth but are actively seeking opportunities to broaden their reach, providing essential banking services to their communities.

This trend signals a significant opportunity for retail brands and financial services providers to harness the ambition of female BCs, potentially leveraging this workforce for deeper market penetration and service delivery in underserved regions.

Expert Insights on the Gender Gap

The report includes insightful quotes from industry leaders who emphasize the importance of recognizing and addressing the gender gap within the BC sector. Jayatri Dasgupta, CMO at PayNearby, remarks, “We have seen firsthand the transformative power of women BCs in bringing essential banking services to the last mile... By addressing these gaps and providing the right support, we can build a more inclusive financial ecosystem for all.”

Bharati Joshi, CEO of Grameen Foundation India, adds, “The findings of this report highlight the untapped potential of women Business Correspondents in driving financial inclusion across underserved communities... supportive policies, targeted financial assistance, and capacity-building programs.”

These expert insights highlight the need for actionable strategies, reinforcing the report’s findings that both men and women BCs can contribute significantly when provided with the right resources and support.

Pathways to Strengthen Women’s Role in Retail Banking

To truly unlock the potential of women BCs, the report outlines several strategic recommendations that could be game-changers in the retail sector:

  • Targeted Mentorship Programs: Mentorship tailored specifically for women can provide the guidance needed to navigate challenges unique to their roles and communities.
     
  • Enhanced Training in Customer and Financial Product Management: Addressing the needs for customer care skills, financial product management, and digital literacy—especially cybersecurity—can empower women BCs to handle complex transactions confidently.
     
  • Access to Development Resources: Expanding access to resources such as online courses and skills workshops is crucial. The convenience of online training is essential, especially given the preference for flexible work schedules among women.
     
  • Involvement of Local Community Leaders: By engaging leaders at the Panchayat level, women BCs can gain the social recognition necessary to build credibility, fostering greater acceptance and support within their communities.

A Call for Inclusive Growth in Retail Banking

The data presented in the report paints a hopeful picture of what the retail banking landscape could achieve with a stronger focus on gender inclusivity. The contributions of women BCs are evident not only in the higher transaction values they secure but also in their potential to drive financial empowerment across communities. As the retail sector continues to evolve, integrating and uplifting women BCs will be critical to building a balanced, inclusive financial ecosystem that serves all customers more effectively.

The journey toward closing the gender gap in rural retail banking may be complex, but the commitment and resilience displayed by women BCs are undeniable. With structured support, targeted training, and an inclusive approach, the industry can harness the full power of women BCs—transforming them into central pillars of financial inclusion and rural economic development.

For a retail sector that thrives on customer trust, personalized service, and community connection, the insights from this report are both timely and invaluable.

 

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Top 8 Japanese Whisky Brands in India with Price: A Taste of Japan
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Top 8 Japanese Whisky Brands in India with Price: A Taste of Japan
 

Japanese whisky has become the new craze as consumers the world over are impressed by the new taste and new flavor of Japanese whiskies. The trend has only recently travelled to India where a rising legion of whisky consumers is attracted to the peculiar characteristics of Japanese whisky. Well known for its fine taste, profound history, and sensible integration in its production, Japanese whisky is unique among all global competitors. That is why world collectors and general connoisseurs of this beverage are getting more and more interested in the Japanese whiskies.

Also Read: Top 7 White Rum Brands for Your Home Bar

Discover the Top 10 Blended Scotch Whiskey Brands in India for Every Celebration

Specialities of Japanese Whisky

  • Aging process: The climate of Japan affects the aging process, winter staggers it while summer hastens it. 
  • Casks: Produced with a combination of both char and re charcoal as well as other wooden barrels among them being the native mizunara oak cask. 
  • Water quality: Japanese distilleries are typically constructed at locations that privilege water sourcing. Purity of this water is very valuable to the Japanese and it is part of the production of their Japanese whisky.
  • Distillation: Japanese whisky is shinily distilled while it is made in a continuous still rather to the Scotch whisky that is shiny distilled in pot stills.

Check More: Best Sparkling Wine Brands in India: Share Your Sparkling Moments

Top Champagne Brands in India: Pop, Fizz And Celebrate

Best Japanese Whisky Brands in India

Here is a curated list of 7 Japanese whisky brands in India that stand out for the great combinations and the flavors that they leave behind.

The Yamazaki 12 Years Old Single Malt, produced in the historic Suntory Yamazaki distillery, places whisky markup of Japan in the world. Launched in 1984 and characterized by a rich bouquet and a very favorable balance of aroma and flavor notes. Yamazaki 12 reveals fresh cherry, apricot and pineapple fruits, prunes Harrison’s cheery berry with sweet honey and butter vanilla. 

Features: Rich fruity notes, Long, transition to dried fruit notes, trace of chocolate

Price: Around Rs 18,000 (Duty free Delhi-NCR)

ABV: 43 percent

Yamazaki 12 Year Old

 

Hibiki Harmony is in the line of appetizing Japanese whisky with a favorable mixture of both grain and malt whisky. It has a smooth and pleasant palate, easy for a first-time sipper, with honey , candied orange peel, extremely mild oak, apricot and sandalwood flavors. The name Hibiki is derived from the Japanese term for ‘Resonance,’ and it comes in a traditional 24 sided bottle, representing the 24 seasons of the Japanese calendar, and speaking volumes of the extraordinary craftsmanship associated with Japanese whisky.

Features: Light and aromatic, featuring honey, apricots, and subtle oak

Price: Around Rs 10,000 (Duty free Delhi-NCR)

ABV: 43 percent

Hibiki Harmony

 

Nikka Coffey Grain Whisky is a Japanese single-grain whisky, produced mainly from corn using a Coffey still, an efficient column still design invented by Aeneas Coffey in the 19th century. Crafted by Nikka’s founder, Masataka Taketsuru, who trained in Scotland, this whisky offers rich flavors of vanilla and toffee with a hint of bourbon-like sweetness. Known for its smooth and easy-drinking profile, it pairs wonderfully with soft cheeses like camembert or brie, making it perfect for a relaxed night in.

Features: Known for its mellow, smooth texture, rich flavors of vanilla, toffee, and subtle caramel notes

Price: Around Rs 7,000(Delhi-NCR)

ABV: 45 percent

Nikka Coffey Grain whisky

 

This blend whisky has been produced by one of the most famous master blender Ichiro Akuto, Literally known as “an all-world whisky,” the latest blend includes Ichiro’s own Japanese malt whisky and blended with the appropriately sourced Scotch, Irish, Canadian and Bourbon whiskies. After going through the aging process for 3 to 5 years, an additional aging of 1 to 3 years in Chichibu give it an international blend that is silky.

Features: Essence of toffee, butterscotch, ripe fruits

Price: Around Rs 9,000 (Delhi-NCR)

ABV: 46 percent

Chichibu Ichiro Malt and Grain Blended

 

Yoichi Single Malt from Nikka, made at the Yoichi Distillery in Hokkaido, which replaces older age stated and NAS deliveries due to Nikka’s strong demand for age. A non-age statement blend of whiskies with greater emphasis on Yoichi’s smoky, fruity character peat, dark chocolate, and deep-sea brininess recalling old-world Scottish Speysiders.

Features: Smoky, peated character, touch of brine, adding depth and complexity

Price: Around Rs 10,000

ABV: 45 percent

Yoichi

 

The Iwai is a malted barley and corn spirit matured in bourbon, sherry, port and virgin oak casks: with a gentle sweetness, flavoursome spices, hints of honey, chocolate and citrus fruits. It’s perfect with mixers or can be sipped straight. For a century of operation, Mars creates perfectly balanced whiskies that reflect American sessions. 

Features: Aromas of clove, wildflower honey, and milk chocolate, with flavors of orange peel, vanilla, toffee, and prunes

Price: Around Rs 10,000

ABV: 40 percent

Iwai Tradition Mars Whisky

 

Yamazaki of Suntory is the oldest malt distillery in Japan, which produces a light bodied, complex spirit which is currently the number one single malt whisky in Japan. This expression was created by the chief blender Shinji Fukuyo, aged whiskies in five different locations around the globe, with a five sided bottle, and the name Ao, as a reference to the seas that connect the whisky with traditional Japanese craftsmanship.

Features: Finer notes are honey, fruit flavors, spices including hints of oak and a slight smoky flavor.

Price: Around Rs 11,000 (Delhi-NCR)

ABV: 43 percent

Suntory Yamazaki 12 Years Old

 

Suntory Toki is a popular whisky, especially for Highballs, blending malts from three distilleries: Yamazaki, Hakushu, and Chita. The result is a light and complex whisky with notes of thyme, peppermint, honey, and orchard fruits on the nose. On the palate, it offers flavors of melon, green apple, pink grapefruit, and toasted almonds, finishing with a hint of ginger and white pepper. Toki captures the essence of Suntory's craftsmanship, combining smoothness and depth for a refreshing experience.

Features: Refreshing and juicy tones of thyme, mint, citrus and tree fruits, melon, green apple and pink grapefruit, and the spice of ginger and white pepper on the aftertaste.

Price: Around Rs 4,000 (Duty free Delhi-NCR)

ABV: 40 percent

Toki

 

Japanese Mastery

Japanese whisky has recently become popular in India due to new techniques like mature and filtered, pure water, and special casks. Most people have a great experience with it since it is smooth, has a rich taste and can be savored by many people has a unique and rich taste. However, with increasing interest Japanese whisky is still in high demands for it provides the best value for money of any fine crafted whisky.

 

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Top 7 Speaker Brands in India for the Ultimate Sound Experience
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Top 7 Speaker Brands in India for the Ultimate Sound Experience
 

If you want to enhance your movie or musical nights, it would help if you recognized the right brands. In this section, let us discuss the top 7 speaker brands found in India. These brands are outstanding due to the quality production, special features, and perfect audio quality, proving to be brands audiophiles and everyday users love.

Check More: Top 5 Over-Ear Headphone Brands in India: The Headphone Revolution

Home System vs. Portable Speakers: Which Is Best?

This home sound system brings a theater-like feel and makes it ideal for watching movies with rich surround sound. It’s perfect for the full immersion of the room, especially at home. Whereas, the JBL and Sony Bluetooth Portable Speakers can be really useful for moving your tunes around. Compact, portable, yet incredibly loud. Whether you’re providing entertainment at home or travelling outdoors, it’s all about picking the right speaker to get the most out of your music, movies, and games.

Check More: Top 5 Music Streaming Platforms/Sites in India for 2024

Top 10 Laptop Brands in India (2024)

List of the Top 7 Speaker Brands in India

Enjoy your favorite music at home with this super tech-driven top 7 speaker brands in India! Happy Listening. 

1. Sony: Durable and Rich Sound for All Occasions

Sony: Durable and Rich Sound for All Occasions

Sony is known for its solid sound quality and durability, appealing to everyone from music lovers to movie buffs. It’s a brand you can trust to deliver a balanced, clear, and immersive sound. Sony has been a leader in audio tech for decades. They are often praised for creating sound systems used by music producers and sound professionals worldwide. Sony’s speakers fit various lifestyles, whether you need a portable Bluetooth option or a home theater setup.

  • Cool Technology Inside: Sony’s EXTRA BASS feature enhances low-end frequencies, giving a fuller, richer sound that’s ideal for bass-heavy tracks. Their LDAC technology allows for high-resolution audio streaming via Bluetooth, making Sony speakers a solid choice for high-quality wireless sound.

2. JBL: Deep Bass and Trendy Designs

BL: Deep Bass and Trendy Designs

JBL has gained a reputation for its strong bass and bold design. JBL speakers are great for those who love clear, punchy sound, especially during parties or outdoor activities. JBL is a hit among celebrities and DJs. It’s known for its vibrant colors, waterproof designs, and durability, making it perfect for people on the go. Plus, JBL’s Bluetooth speakers are some of the most popular worldwide for their portability and sound quality.

  • Cool Technology Inside:JBL’s Bass Radiator feature adds depth to the audio experience, delivering powerful, rich bass. Their Adaptive Noise Cancelling helps to reduce background sounds, making them great for uninterrupted music or calls.

3. Bose: Premium Audio with a Touch of Class

Bose: Premium Audio with a Touch of Class

Bose is recognized for its clear, high-quality sound and sleek, minimalist look. If you're after refined sound and don’t mind a higher price, Bose is an excellent choice. Bose is often seen as a luxury brand, famous in homes, cars, and even in professional sports stadiums. It’s one of the first brands that comes to mind when you think of premium audio, combining style and top-notch quality.

  • Cool Technology Inside: Bose speakers are known for QuietPort and Active EQ technology, ensuring smooth, balanced sound across all volumes. This tech makes Bose a great choice for those who appreciate crisp audio, whether for music, movies, or podcasts.

4. LG: Advanced Sound Quality for Modern Homes

LG: Advanced Sound Quality for Modern Homes

LG offers high-quality sound systems with user-friendly features. Known for its cutting-edge technology, LG provides options from home theater systems to portable speakers, catering to varied audio needs. LG is a trusted household brand for electronics, and its speakers are no exception. Their soundbars and Bluetooth speakers have become popular in Indian homes, especially as they blend perfectly with LG’s other smart home products.

  • Cool Technology Inside: LG’s AI Sound Pro analyzes the audio content and adjusts the sound automatically. It also offers Meridian Technology, which enhances clarity and bass, giving an enjoyable listening experience.

5. Samsung: Great Sound Meets Innovation

Samsung: Great Sound Meets Innovation

Samsung brings innovation to audio with its high-quality, feature-rich speakers. Their sound systems are especially popular for pairing with Samsung TVs, creating an enhanced home entertainment experience. Samsung has established itself as a leader in consumer electronics, and its speakers are a reliable choice. Their Bluetooth and soundbar options are popular for home setups and go well with a Samsung TV, making them a complete entertainment package.

  • Cool Technology Inside: Samsung uses Acoustic Beam Technology, which sends sound waves across a room, giving a wider and more immersive experience. Another impressive feature is their Q-Symphony technology, which syncs Samsung soundbars with compatible Samsung TVs for richer sound.

6. Marshall: Classic Rock ’n’ Roll Style with Powerful Sound

Marshall: Classic Rock ’n’ Roll Style with Powerful Sound

Marshall combines vintage design with impressive sound quality, making it a hit among rock music lovers. Their iconic look appeals to those who appreciate retro vibes with modern sound. Marshall’s design is inspired by rock ’n’ roll heritage, often seen on the stages of classic rock concerts. While they’re ideal for guitar and music enthusiasts, Marshall speakers are also popular as a stylish addition to home decor.

  • Cool Technology Inside:Marshall speakers have unique analog controls for bass, treble, and volume, letting users customize their sound experience. They also come with powerful built-in amplifiers that provide loud, clear sound, even at low volumes.

7. Panasonic: Reliable Audio Quality for Everyday Use

Panasonic: Reliable Audio Quality for Everyday Use

Panasonic provides quality speakers at an affordable price, making it ideal for everyday users. Known for dependable audio and easy-to-use features, Panasonic speakers are a good choice for general home use. Panasonic has long been trusted in Indian households for its electronic goods. Their speakers are no different, offering a reliable, quality sound that fits well in any home setup.

  • Cool Technology Inside:Panasonic’s Digital Sound Control allows users to adjust sound settings to match different types of audio. This feature ensures great sound quality, whether you're listening to music, watching movies, or taking calls.

Why Quality Speakers Make All the Difference

Good speakers alter how we listen and experience music, movies, and games. It is all more bright, more resonant, and brings everything to life and makes it sharper. No matter that you are entertaining friends and families or enjoying music at home, good speakers count. They introduce features within songs and sounds within movies and make them more realistic. Gaming is also said to become more interesting with deep bass and sharp sound. Great sound makes everything exciting and makes the speaker an ideal accessory for anyone’s home.

What’s the Tech Behind the Sound?

Starting with Bluetooth 5.0 up to noise-cancelling technologies, audio brands strive to deliver value through excellent sound quality to their clients. Extras such as EXTRA BASS, Acoustic Beam, and the AI Sound Pro ensure you get a different experience with every play.

Tips to Choose the Right Speaker for Your Needs

  • For bass lovers, choose JBL or Sony with bass-boosting features.
  • For premium sound and style, Bose or Marshall offer the best combination.
  • For affordable home solutions, consider Panasonic or LG.

Final Words

For the occasional or diehard music lover, brand selection in your speakers does count as it enhances your sound quality greatly. Here you can find everything from Sony’s sturdiness to Bose quality and JBL bass enhancement; join a brand to your preferences. Find out the most popular speaker brands in India and enrich your listening!

 

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Gen Z and Alpha Drive Ayurveda's Beauty:  Bridging Traditional Wellness with Today’s Consumer Demands
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Gen Z and Alpha Drive Ayurveda's Beauty:  Bridging Traditional Wellness with Today’s Consumer Demands
 

The Ayurvedic beauty and wellness market in India shows tremendous potential for growth, driven by younger generations’ quest for holistic health, sustainability, and authenticity. Brands are navigating the challenges and opportunities of the modern wellness landscape, focusing on consumer education, digital innovation, and international outreach. 

The Direct-to-Consumer (D2C) model has transformed how both new-age and legacy ayurvedic brands connect with customers by eliminating traditional retail channels. This approach fosters direct engagement, enabling brands to build stronger relationships, respond quickly to consumer needs, and enhance loyalty. Through D2C channels, brands can share the story and science behind their Ayurvedic formulations, emphasizing natural ingredients and their benefits. 

This model has also allowed Ayurvedic brands to effectively leverage digital platforms, social media, and influencers to reach a digitally savvy audience. As a result, educational content on Ayurveda is now more accessible, bridging the gap between traditional wellness practices and modern consumer convenience, and making high-quality Ayurvedic products available with quick and convenient shipping.

Maharishi Ayurveda’s direct engagement strategy enables them to deliver a personalized experience, while also sharing the story behind their products and the wisdom of Ayurveda. “The D2C channel has been a game-changer. It has allowed us to reach customers directly, giving them personalised experiences while educating them about the benefits of true Ayurveda.” elaborated Dr. Rini Vohra Shrivastava, Scientific Advisor, Maharishi Ayurveda. 

“It has made educational content about Ayurveda more accessible, allowing consumers to understand the benefits and science behind the products. This channel, combined with social media, has democratized access to Ayurveda, bridging the gap between tradition and modern convenience,” said Abhilash K Ramesh, Executive Director, Kairali Ayurvedic Group.

Ayurveda Market in India

The Ayurvedic and organic beauty market in India has seen a significant boom, propelled by a generational shift toward authenticity and sustainability,” stated Abhilash K Ramesh.

India's Ayurvedic products market, valued at Rs 748.5 billion in 2023, is expected to grow at a CAGR of 17 percent from 2024 to 2032. Likewise, the organic personal care market, worth $721.56 million in 2023, is projected to grow at 14.31 percent through 2029, This growth is driven by India's cultural preference for Ayurvedic ingredients and traditional beauty practices. 

The trend toward personalized beauty and wellness has picked up pace, and Ayurveda's dosha-based approach appeals to consumers in search of customized care. The ability of Ayurvedic brands to list clear, traceable ingredients about sourcing is another key demand among today's shoppers.” added Astha Jain, Co-founder, Ayuvya.

Youth Appeal on Ayurveda

Gen Z and Alpha generations are embracing ayurveda for its natural and sustainable approach that promotes true wellness over quick fixes. Unlike conventional products, ayurvedic beauty and personal care brands use safe, chemical-free ingredients that align with their eco-friendly values. 

“The trend toward personalized beauty and wellness has picked up pace, and Ayurveda's dosha-based approach appeals to consumers in search of customized care. The ability of Ayurvedic brands to list clear, traceable ingredients about sourcing is another key demand among today's shoppers,” explained Astha Jain.

With social media influencers showcasing ayurvedic brands, such natural-based products are becoming popular amongst the youth who seek authenticity and care. Today’s consumers prioritize products that are personalized to each skin, hair, and health needs. A significant shift towards minimalism with a preference for simple, multipurpose routines and transparency in ingredients and sourcing is noticed. 

Venkatesh Anilkumar, Founder, Aarshaveda stated, “Both Gen Z and Alpha are getting exposed to a lot of information from social media and the internet. Ayurveda Beauty products and regimes are now popularized by many influencers and celebrities and most of them are effective too. There is also a huge shift in the younger generation towards products and practices that are natural and eco friendly.”

People are looking beyond surface-level beauty to products that support holistic wellness, focusing on long-term health and preventive care. Clean beauty values ethical sourcing and ingredient clarity which are now essential to consumer choices.

Challenges in the Digital Age 

Despite its rapid growth, the Ayurvedic beauty market faces significant challenges, especially in the crowded digital space. An abundance of brands claim Ayurvedic origins, but not all uphold the legacy and authenticity that true Ayurveda represents. 

“Logistically, operating as Direct-to-Consumer with seamless delivery and customer service across the country, especially in Tier II, III, and IV cities, is very challenging with logistics and infrastructure. Issues in the above factors need to be addressed so that they may result in a loyal customer base and can sustain growth in such a competitive market,” added Astha Jain.

Educating consumers about what constitutes genuine Ayurvedic practices is a priority for brands. The need to differentiate from non-authentic competitors that lack standardization or quality testing is vital to maintaining the credibility of the Ayurvedic industry.

“The digital space is also overcrowded, with many brands competing to stand out. While some maintain Ayurveda’s legacy, most brands lack standardised and quality-tested products,” commented Dr. Rini Vohra Shrivastava, Scientific Advisor, Maharishi Ayurveda. 

Looking Beyond Borders

Many Ayurvedic brands are now targeting international markets, where the appeal of holistic wellness continues to grow. Maharishi Ayurveda is already present in over 30 countries, including the EU and USA, and plans to enter Eastern Europe, Australia, and other emerging markets. 

“In markets where we collaborate with local distributors, we will primarily focus on offline retail to establish a strong brand presence. However, we will retain online rights for these markets, allowing us to enter the e-commerce space when we identify potential for growth,” elaborated Dr. Rini Vohra Shrivastava.

Ayuvya and Kairali are exploring a “digital-first” approach for international expansion, aiming to test new markets online before establishing physical retail. 

“This digital-first strategy allows us to reach a global audience while at the same time leveraging the power of community and storytelling to make known the unique qualities of Ayurveda. Our strategy would be to educate the audience about traditional Ayurveda, using UGC ads to create an authentic relationship and instill trust,” claimed Astha Jain.

“Our initial approach will be through digital retail, allowing us to test markets and understand consumer preferences without the immediate overhead of physical stores. Digital retail also allows for easier regulatory navigation and lets us reach a broader audience with educational content, building a community before physical expansion,” Abhilash K Ramesh.

Ayurveda is planning to study overseas with a specific market and consumer preference approach. It is considering both physical and digital retail options to ensure wide reachability. 

We plan to consider both physical and digital retail channels, potentially partnering with established distributors and retailers to ensure our products reach a wider audience,” Dr. Sandip Mali, MD, PhD, Ayurveda, Moha.

The Indian ayurveda market is projected to grow rapidly and is majorly driven by the younger generation’s pursuit of authenticity, the environment, and individualization. In response to the brand strategy focus on digital innovation and outreach, brands embody the essence of traditional wellness with the global consumer expectation.

 

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Top 10 Irish Whisky Brands in India That You’ll Love to Try!
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Top 10 Irish Whisky Brands in India That You’ll Love to Try!
 

There is something special about having an Irish Whisky. This Whisky is famous for its non-offensive taste, and tri-and-a-half distillation process, and the history behind it makes it ideal for the people of India. Irish Whisky is one good example of something that’s not too far off, yet different enough if you want something new to try out. Find out the list of the best Irish Whisky brands available in India along with the history and taste of each brand.

Also Check: Unveiling 7 Popular Indian Whisky Brands: A Taste of Tradition and Boldness

Discover the Top 10 Blended Scotch Whiskey Brands in India for Every Celebration

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Irish Whisky vs. Other Whisky

Irish Whisky has distinct qualities that set it apart from Scotch, bourbon, and other types of Whisky. Here’s a quick breakdown:

  1. Triple Distillation: Most Irish Whiskys are triple-distilled, giving them a smooth, light, and clean taste. In comparison, Scotch is typically distilled twice, resulting in a more robust, smoky profile.
  2. Malted and Unmalted Barley: Irish Whisky often uses a blend of malted and unmalted barley, adding subtle fruity and floral notes. This is different from Scotch, which usually uses malted barley and may have peat in the mix, giving it a stronger, earthier flavor.
  3. Peat-Free Flavor: Irish Whisky is generally not peated, meaning it lacks the smoky characteristic often found in Scotch. This makes Irish Whisky ideal for those who prefer a smoother, lighter taste without the smokiness.
  4. Aging Process: Irish law mandates that Irish Whisky be aged for at least three years in oak casks, which adds depth to its flavor. While American bourbon must be aged in new charred oak barrels, Irish Whisky is often aged in previously used barrels, such as sherry or wine barrels, lending unique flavors like vanilla, caramel, and fruit.
  5. Popularity in Cocktails: Due to its smoothness, Irish Whisky is a popular choice in cocktails. It mixes well without overpowering other flavors, unlike Scotch, which is more commonly enjoyed neat or on the rocks.

Check more: Scotch vs. Whisky: The Key Differences Explained

Top Vodka Brands in India: A Guide to the Best Picks

List of the Top 10 Irish Whisky Brands in India

You can only find your taste when you try different things, so here’s a list of the top Irish Whisky brands. Try it and find your sip. 

1. Jameson Irish Whisky

Jameson Irish Whisky

Jameson is one of the most widely used and recognized Irish Whisky brands that offers quite a versatile taste. Established in 1780, Jameson is a legend right from the Whisky family. Jameson Original is the most popular, while Black Barrel and Caskmates—Whisky matured in beer barrels. Jameson’s flavours include smooth, a hint of vanilla, nuts, and sweet sherry. Many Whisky drinkers find it easy to drink because it is not overpowering and there’s no hangover.

  • ABV: 40%
  • Interesting Fact: Jameson is perfect for Whisky cocktails, like the famous Jameson and Ginger.

2. Bushmills Original

Bushmills Original

Known as the oldest licensed Whisky distillery in the world, Bushmills has been crafting Whisky since 1608. It’s a brand deeply rooted in Irish heritage. Bushmills Original and Black Bush are both popular choices, with smooth and rich flavors. Bushmills has a distinctive honeyed and spicy flavor, with hints of vanilla and fruit. Triple-distilled and aged in oak, it’s perfect for sipping.

  • ABV: 40%
  • Interesting Fact: Bushmills is a favorite among many Hollywood celebrities!

3. Teeling Whisky

Teeling Whisky

Teeling is one of the newer names in Irish Whisky, founded in 2015, but it has quickly gained a reputation for quality. Known for its innovation, Teeling brings a fresh approach to Irish Whisky. Teeling Small Batch and Single Malt are popular for their unique flavors. Teeling uses a variety of barrel types, like wine, rum, and bourbon barrels, which gives the Whisky an interesting range of flavors.

  • ABV: 46%
  • Interesting Fact: Teeling is one of the few Irish distilleries that experiment with barrel aging, creating unique, complex flavors.

4. The Quiet Man Irish Whisky 

The Quiet Man Irish Whisky

Named in honor of the distiller’s father, "The Quiet Man" Whisky is a tribute to the silent bartenders who serve and observe. The Quiet Man 8-Year-Old Single Malt is known for its refined and delicate flavors. The Quiet Man has a smooth, gentle taste with hints of honey, vanilla, and floral notes. It’s a great pick for those who enjoy a softer Whisky.

  • ABV: 40%
  • Interesting Fact: The brand name was inspired by the founder’s father, who was a bartender in Belfast.

5. Tullamore D.E.W.

Tullamore D.E.W.

Tullamore D.E.W. was founded in 1829 and is known for its rich, smooth, triple-distilled Whisky. The name comes from its hometown, Tullamore, and the initials of Daniel E. Williams, a key figure in the distillery. Tullamore D.E.W. Original is a blend of pot still, malt, and grain Whiskys, while the XO Caribbean Rum Cask Finish is a unique twist. It has a creamy mouthfeel with notes of light spice, malt, and apple. Tullamore D.E.W. is versatile and works well in cocktails.

  • ABV: 40%
  • Interesting Fact: Tullamore D.E.W. has a dedicated following due to its smoothness and approachable taste.

6. Redbreast Irish Whisky

Redbreast Irish Whisky

Redbreast is one of Ireland’s most treasured brands, known for its complex and full-bodied flavors. Redbreast 12-Year-Old is beloved for its rich flavor, while the 15-Year-Old is also highly respected among Whisky fans. Known for its sherry-cask aging, Redbreast has intense flavors of dried fruit, nuts, and spice, making it bold and flavorful.

  • ABV: 40%-57.2%
  • Interesting Fact: Redbreast has won multiple awards for its rich, complex taste and is a top choice for experienced Whisky drinkers.

7. Writers’ Tears Irish Whisky

Writers’ Tears Irish Whisky

Writers’ Tears is a unique brand with a story. Named in honor of famous Irish writers, it’s a tribute to Ireland’s rich literary history. Writers’ Tears Copper Pot is the standout, known for its smooth and creamy taste. This Whisky has a light, fruity character with hints of apple and vanilla. It’s triple-distilled and unpeated, making it smooth and approachable.

  • ABV: 40%
  • Interesting Fact: Writers’ Tears is perfect for both Whisky lovers and newcomers due to its gentle taste and unique backstory.

8. Grace O’Malley Irish Whisky

Grace O’Malley Irish Whisky

Named after the famous Irish pirate queen, Grace O’Malley Whisky honors her strength and adventurous spirit. Grace O’Malley Blended Irish Whisky is a popular choice with balanced, smooth flavors. This Whisky blends several aged Whiskys, creating a complex profile with hints of vanilla, caramel, and oak.

  • ABV: 42%
  • Interesting Fact: The Whisky is aged in different barrel types, adding to its unique taste and character.

9. Roe & Co Irish Whisky

Roe & Co Irish Whisky

Roe & Co is a modern Whisky that brings a fresh twist to traditional Irish Whisky. Inspired by George Roe, a historic Dublin distiller, Roe & Co was relaunched in 2017. Roe & Co is known for its creamy, fragrant Whisky that’s easy to enjoy. This Whisky has a creamy texture with hints of pear, spice, and vanilla. It’s smooth and rich, appealing to new Whisky drinkers.

  • ABV: 45%
  • Interesting Fact: Roe & Co was revived by Diageo and has become a symbol of the modern Irish Whisky revival.

10. Red Spot Irish Whisky

Red Spot Irish Whisky

Red Spot is part of the famous “Spot” range, known for its colorful names and high-quality flavors. It’s made by the Mitchell family, who have been blending Whiskys since 1887. Red Spot 15-Year-Old is a well-aged, richly flavored Whisky. Red Spot is matured in three types of casks—bourbon, sherry, and marsala—creating layers of fruit, spice, and oak.

  • ABV: 46%
  • Interesting Fact: The Spot Whiskys are named for the colored spots painted on casks, signifying their age and character.

What Makes Irish Whisky Special?

Irish Whisky is unique. It is triple distilled to ensure customers enjoy a smooth taste from their Whisky. This process softens Whisky and makes it much more tasteful, which makes it easy for a beginner in Whisky tasting. In Irish Whisky, a soft fruity tone is also characteristic, and they are also aged in various barrels.

Why Irish Whisky is Popular in India

Irish Whisky is smooth to drink and blends well with the Indian palate due to its balanced taste. Further, unlike stronger Scotch or Bourbon, the lighter fruity notes and easy finish of Irish Whisky make them suitable for casual drinkers as well as loyal consumers in India.

Top Irish Whisky Cocktails to Try

  • Irish Coffee: Warm up with this classic mix of coffee, Whisky, and cream.
  • Whisky Sour: Blend Whisky with lemon juice and sugar for a refreshing drink.
  • Irish Mule: Mix Whisky, ginger beer, and lime for a zingy cocktail.

Find Your Sip

If you want to venture out to something different, then Irish Whisky boasts of historical background, ease of drink, and flavors. Starting from old brands such as Jameson through newly created brands such as Teeling or Roe & Co there is an Irish Whisky for everyone. These are some of the leading brands of Irish Whisky in India, and everyone loves them for good reason!

Also Check: Top 10 Strongest Beer Brands in India | with Highest ABV%

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Top Whisky Brands in India for 2024 | ABV%

7 Best Whisky Brands Under INR 1000

Top 10 Whisky Brands in India Under ₹2000

 

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Top 7 Tracksuit Brands in India: Where Comfort Meets Style
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Top 7 Tracksuit Brands in India: Where Comfort Meets Style
 

The future is here now and comfort rules the fashion world as a trend of recent years. Originally they were sportswear, but tracksuits have become fashionable to wear when jogging, exercising, or even lazing around. Gentlemen and ladies especially sportsmen and women are wearing tracksuits not only because of their comfort but for functionality. Many leading companies are now producing tracksuits incorporating good quality fabrics to design appropriate clothing that can be both fashionable and functional wear for sports and recreation. This is why below, we have featured some of the most popular tracksuit brands in India with fashionable and durable pieces. 

Check more: Top 10 Puffer Jacket Brands for Men and Women in India

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What to Consider While Choosing a Tracksuit

  • Cotton: Keep in mind that jogging is not for cotton type of materials. Not only, it also retain the moisture on your skin, leading to sweating and feeling hot.
  • Wool: Merino wool is ideal for running in all climates, offering excellent temperature regulation, breathability, moisture-wicking, and antibacterial properties. Blended with synthetics like spandex for a close fit, it’s also exceptionally lightweight.
  • Spandex: Spandex is a stretchable, flexible material and is sometimes referred to by the trademark Lycra. These make for the best tracksuit designs. Both the stretch and recovery characteristics of this synthetic fabric give you unfettered mobility and form-holding capability.
  • Polyester: Polyester is made from plastic and is thus characterised by strength, lightness, breathability and non-absorbent nature. It is ideal for running jackets because it also dries off UV rays and keeps you warm every time it is wet. However, it cannot resist the natural antibiotics that fibres from such plants possess.
  • Nylon: Similarly, because nylon is capable of drawing away perspiration, is aired efficiently, and is very flexible to wear, it is one of the most widely used fabrics in runway wear.

Also know: Top 10 Leather Jacket Brands for Men in India: Style Yourself This Winters

Top 7 Winter Wear Brands in India Under 3500 for Men and Women

Top 7 Tracksuit Brands in India

Here are a few of the top Indian brands of tracksuits that provide stylish, high-quality tracksuits.

It is an international sportswear firm and it is established in Herzogenaurach, Germany. Adidas is a leading international manufacturer and marketer of athletic and casual shoes, apparel, and accessories it is Europe's largest and the world’s second-largest sportswear company. There is no doubt that Adidas-type tracksuits are of considerable quality, especially for athletes and other fitness freaks across the globe.

Features of Adidas Tracksuits: Lightweight and breathable polyester, zipper closure, elastic waistband

Why Choose Adidas Tracksuits: Ribbed cuffs prevent air from seeping in, pocket bag, waistbands

Adidas

 

Nike is a U.S.-based multinational corporation known for designing, developing, producing, and globally marketing sportswear, apparel, equipment, and accessories. The company’s headquarters are in the Portland metro area. Nike is the world’s largest supplier of athletic footwear and apparel and a leading manufacturer of sports equipment. In India, it’s recognized as one of the most premium tracksuit brands, offering high-quality tracksuits popular among Indian consumers.

Features of Nike Tracksuits: Crafted with polyester, lightweight, elasticated waistband, long sleeves

Why Choose Nike Tracksuits: Stylish slim fit design, quality activewear,  for everyday running or jogging

Nike

 

Puma designs and manufactures high-quality tracksuits, athletic and casual shoes, apparel, and accessories. Globally, Puma is the third-largest sportswear producer, following Nike and Adidas. In India, Puma is recognized as one of the top brands for tracksuits, valued for its quality and style.

Features of Puma Tracksuits: Elasticated cuffs and hem, waistband for a customized fit

Why Choose Puma Tracksuits: designed to suit every sport, breathable material

Puma

 

Yonex, founded in 1946, is a Japanese sports equipment company known for producing top-quality apparel and equipment for badminton, tennis, running, and golf. It is recognized worldwide as a leading manufacturer in these sports. Yonex also offers high-quality tracksuits, appreciated for their excellent design and suitability for gym workouts.

Features of Yonex Tracksuits: French terry lining keeps you dry and warm, breathable polyester to eliminate sweat while working out

Why Choose Yonex Tracksuits: Ideal for wearing every day, French terry lining helps keep you dry and warm

Yonex

 

Campus Sutra is one of the reputed fashion garment brand companies of India that deals with clothing and fashion accessories for both men and women. Its products are marketed in over 100 leading stores across India and the Middle East area. Established for its landmark tracksuits, clothes, and accessories, Campus Sutra conceptualizes each of its merchandise in India and provides them in India, Bangladesh and Vietnam.

Features of Campus Sutra Tracksuits: Microfleece polyester, hooded neckline with drawstring

Why Choose Campus Sutra Tracksuits: Lightweight, Fast-drying, Contrasting detailing on the zip

Campus Sutra

 

Killer is the latest brand for the amusement of young men's fashion in the market. As a brand Killer can be described as one of the leading denim brands in India it earmarks energy and rebellion typical for the youth. Being unique and international in appeal, it has set a new trend for wearing jeans in India. The brand also takes time to produce quality tracksuits and sportswear as well.

Features of Killer Tracksuits: Premium cotton-poly blend material, standup collar, multiple pockets

Why Choose Killer Tracksuits: Easy to wash, zipper closure, fine fabric quality

Killer

 

Integriti, founded in 1998, is aimed at customers aged 25 to 40. It’s marketed as a brand for the new generation of professionals, offering a stylish twist on corporate fashion for urban men. Integriti is known for its high-quality tracksuits, crafted from premium fabrics and linens while staying in line with global men’s fashion trends. It’s also recognized as one of the best and most budget-friendly tracksuit brands in India.

Features of Integriti Tracksuits: Soft cotton and poly blend fabric, contrasting color of the pants and jacket

Why Choose Integriti Tracksuits: Knit weave keeps you warm, soft and comfy fabric, colour block pattern

Integriti

 

Function Meets Fashion

The decision-making of the tracksuit depends on life’s routine and the aptness of the fabrics used. Apart from flexibility, quality tracksuits also provide comfort and allow one to make a style statement fitting for casual, sports or sportswear. When tracksuits stop being limited to athletic wear, it becomes necessary to find strong fabrics with the inclusion of aspects such as ventilation, absorbency and elasticity. It is possible to look good and feel comfortable in a good tracksuit when exercising outdoors on the treadmill in the gym, jogging, or going for a family outing.

 

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Top 7 Green Tea Brands in India—Sip Your Way to Health
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Top 7 Green Tea Brands in India—Sip Your Way to Health
 

Green tea is slowly but steadily becoming popular in India because of the great benefits that comes along with it. Categorized under products that can help you reduce your weight, increase metabolic rate, and improve the skin, green tea is an excellent example of a natural product. Having such a wide selection means that it can be relatively difficult to select the appropriate brand. Take a sneak peek on the following lists to discover the top 7 green tea brands in India that come in different tastes and health benefits.

Check More: Top 8 Premium Female Perfume Brands in India You Need to Try!

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Green Tea vs. Herbal Tea – What’s the Difference?

Many people confuse green tea with herbal tea. Green tea is made from Camellia sinensis leaves, while herbal teas use flowers, herbs, or spices. Green tea contains caffeine, while herbal teas are usually caffeine-free. If you’re looking for a relaxing tea before bed, choose herbal tea. But if you want health and weight-loss benefits, green tea is the way to go!

Also Check: Top 5 Treadmill Brands in India for Every Fitness Enthusiast

10 Best Indian Coffee Brands for Coffee Lovers

Why Green Tea is Taking Over India

Green tea is still on the rise in India, specifically among the young and particularly among those who seek healthyeir lifestyles. There are local brands, which can suit an economy customer, and there are premium brands that cost more but are worth it. Another reason behind green tea is also linked with increasing tendencies of using natural, organic, and environmentally safe products.

Read more: Top 7 Whey Protein Brands in India: Maximize Your Gains

Best Organic Ghee Brand in India: A Taste of Purity

10 Best Herbal Tea Brands in India: Sip Your Way to Wellness

List of the Top 7 Green Tea Brands in India

Discover your way to stay healthy with these top 7 green tea brands which will help you glow daily.

1. Lipton: Refreshing Taste, Trusted Brand

Lipton: Refreshing Taste, Trusted Brand

Lipton is a popular brand worldwide and a household name in India. Known for its bright yellow packaging, Lipton is all about quality and flavor. Lipton offers green tea in classic flavors like Pure & Light and variants with added lemon, mint, and honey. These additions make green tea more enjoyable, especially for beginners.

Unique Selling Points

  • Affordable and widely available
  • Rich, refreshing taste
  • Health-friendly, no added preservatives

2. Tetley: Strong Flavor, Authentic Ingredients

Tetley: Strong Flavor, Authentic Ingredients

Tetley, originally from the UK, has been a staple for tea lovers in India. Known for its robust and earthy flavors, Tetley green tea is a favorite for those who like a strong brew. Tetley offers variants like Aloe Vera, Lemon & Honey, and Mint. Their “Immune Green Tea” range is also quite popular for added wellness benefits.

Unique Selling Points

  • Stronger taste compared to other brands
  • Contains antioxidants for a health boost
  • Comes in several exotic flavors

3. Organic India: Pure, Herbal, and Organic

Organic India: Pure, Herbal, and Organic

Organic India is dedicated to providing natural and organic products. Their green tea is made from herbs grown without chemicals, ensuring pure quality. Popular options include Tulsi Green Tea, Lemon Ginger, and Jasmine. Tulsi (Holy Basil) adds a calming effect, making Organic India’s blends perfect for relaxation.

Unique Selling Points

  • 100% organic and chemical-free
  • High in antioxidants and beneficial compounds
  • Wide range of herbal blends for added benefits

4. Wagh Bakri: Affordable and Rich in Flavor

Wagh Bakri: Affordable and Rich in Flavor

Wagh Bakri is an Indian brand well-loved for its affordable, high-quality tea. Known for strong black tea, their green tea has also gained popularity. Wagh Bakri Green Tea Classic is their main offering, with a natural and refreshing taste. It’s perfect for those who like an authentic green tea flavor without extras.

Unique Selling Points

  • Indian origin, trusted brand
  • Known for bold and rich flavor
  • Affordable prices, easy to find in local stores

5. Vahdam Tea: Premium and Global Favorite

Vahdam Tea: Premium and Global Favorite

Vahdam is a premium tea brand known for quality, sustainability, and its global reputation. Its green tea is handpicked from Indian gardens, ensuring fresh flavors. Vahdam offers a variety of unique blends, including Himalayan green tea, sweet Himalayan detox, and turmeric tea. These options are great for health-conscious tea drinkers.

Unique Selling Points

  • High-quality, handpicked teas
  • Certified organic, no artificial flavors
  • Eco-friendly, sustainable packaging

6. Eco Valley: Light, Pure, and Refreshing

Eco Valley: Light, Pure, and Refreshing

Eco Valley is a lesser-known brand but has a loyal customer base. This brand is perfect for those looking for light, refreshing, and pure green tea. Eco Valley offers flavors like Pure Green Tea, Lemon, and Mint. Its mild taste makes it suitable for people who prefer a softer green tea experience.

Unique Selling Points

  • Low caffeine, suitable for light drinkers
  • Refreshing, mild flavor
  • No artificial colors or flavors

7. Society Tea: Traditional Indian Taste with a Modern Twist

Society Tea: Traditional Indian Taste with a Modern Twist

Society Tea is known for its strong flavors and is popular in Western India. They recently introduced green tea, bringing the same traditional touch to this healthful brew. Society offers Classic Green Tea and Mint Green Tea. These teas have a traditional flavor, giving a familiar experience with the health benefits of green tea.

Unique Selling Points

  • Familiar Indian taste profile
  • Rich, earthy flavors that are unique to Society
  • Affordable and available in most stores

Benefits of Green Tea

Green tea is known for its impressive health benefits. Here’s why so many people are adding green tea to their daily routine:

  • Rich in antioxidants: Green tea has polyphenols that fight free radicals, reducing aging signs and improving skin health.
  • Boosts Metabolism: It can aid in weight loss by increasing metabolic rate and burning fat.
  • Good for the Heart: Regular green tea drinkers have a reduced risk of heart disease.
  • Improves Brain Function: Green tea contains caffeine and L-theanine, which help improve focus and alertness without the jitters.
  • Reduces Stress: Many green tea brands add calming herbs, making it a great choice for relaxation.

How to Brew Green Tea – Get the Perfect Cup

To get the best flavor and health benefits, brew green tea the right way:

  1. Boil Water to the Right Temperature: Avoid boiling water; green tea brews best at 80–85°C.
  2. Steep for 2–3 Minutes: Over-steeping can make green tea bitter.
  3. Add Flavors if Needed: Lemon, honey, or mint can add extra flavor and benefits.

Fun Facts and Myths about Green Tea

  1. Myth: Green tea has no caffeine.
    Fact: Green tea has caffeine, but less than coffee. It’s perfect for a gentle energy boost.
  2. Myth: Green tea works like magic for weight loss.
    Fact: Green tea can aid weight loss, but it works best with a balanced diet and exercise.
  3. Fun Fact: Drinking green tea after meals helps with digestion. It’s a gentle way to ease digestion.

Your Healthy Sip

So, now there is a perfect choice for everyone because various brands can be found easily and cheaply. If you want to get more of a kick with Tetley’s strength or go for the natural with Organic India’s brand of green tea for a healthier lifestyle, these brands’ green tea is top-notch. Drink green tea today and let its goodness wash over you! This article presents a guide to some of the leading green tea brands within India, with each brand having their own special taste and therapeutic properties. Choose your most desired one, prepare it well, and have good health in each cup you take.

 

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Snuggle Up in Style: Discover the 7 Best Blanket Brands in India
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Snuggle Up in Style: Discover the 7 Best Blanket Brands in India
 

When the cold hits, nothing beats wrapping up in a blanket that is as warm and comfortable as it is stylish. But with so many options out there, finding the right one can be tough. Not all blankets are created equal, though, and finding the one that truly wraps you in warmth and style can be a challenge. No worries – we’ve done the digging for you! Here are the top 7 blanket brands in India that bring the perfect blend of comfort, elegance, and snuggle-worthy vibes. Whether you are setting the mood for a lazy movie marathon or just want a dreamy night’s sleep, these blankets are ready to be your ultimate cozy sidekick.

Also Check: Top 10 Puffer Jacket Brands for Men and Women in India

Best Types of Blankets for You

  • Fleece Blankets - Fleece is a polyester blanket fabric that is synthetic and feels smooth and fluffy. Use fleece blankets in colder climates, though, as they may not breathe as well as other textiles.
  • Wool Blankets - Made from sheep's hair, wool blankets are warm, cozy, and thick pieces of fabric that are used to keep a bed warm. They are long-lasting, low maintenance, and resistant to damage or discoloration.
  • Quilts - Three layers make up a quilt, a sort of bedding. Two layers of woven cloth are layered with one layer of batting, and all of the layers are sewn together.
  • Mink Blankets - A bedspread or throw made of soft, fluffy fabric that simulates the feel of mink fur is called a mink blanket. The term "mink" has historically referred to the silky, warm fur of the mink mammal.

Read More: Top 10 Leather Jacket Brands for Men in India: Style Yourself This Winters

Top 7 Winter Wear Brands in India Under 3500 for Men and Women

Top 7 Blanket Brands in India 

Here is a curated list of the best blanket brands in India, that would make this purchase a lot easier for you.

Cloth Fusion is a home styling brand that offers a wide range of products, like bedsheets, blankets, quilts, cushions, covers, and towels. It operates under Lagom Retail Store, a company focused on providing quality products at affordable prices. Cloth Fusion uses 100 percent cotton to make its products soft and comfortable. With a variety of designs and colors, the brand has options to suit different styles and preferences.

Why Choose Cloth Fusion?

Offers softness, lightweight convenience, and machine-washable ease. Along with multiple colors options for versatile style.

Cloth Fusion

 

Jaipur Fabric is a well-known brand that offers home furnishings made from hand-woven fabrics. These fabrics are dyed and printed using traditional methods with natural colors. They come from different areas around Jaipur, each with its unique style. Popular types include bandhej, sanganeri, bagru, and kota doria, featuring patterns and designs inspired by nature, culture, and history.

Why Choose Jaipur Fabric?

Provides handcrafted and block-printed quilts and other traditional and ethnic bedding alternatives, making it ideal for people who want items with a historic feel.

Jaipur Fabric

 

Signature is a brand that specialises in luxurious home fashion accessories and products made from comfortable, long-lasting materials. Especially dealing in quilts which are also known as razais, this brand boasts of the fact that its products are made by master craftsmen who use techniques such as block printing, applique, and patchwork. It is important to find comfortable and warm quilts that are on the internet filled with cotton, wool or silk.  

Why Choose Signature?

Offers premium microfiber blanket is soft, warm for chilly days, and features a classy geometric pattern, perfect for both summer and winter use.

Signature

 

Divine Casa is a leading home furnishing brand in India providing a superior quality product in quilts, bed sheets, dohar, comforters, towesl and cushion covers. With the high quality starting from the fabric the brand embraces style and comfort that will cover all climates for the value added home products. It was set up in 2019 and is based in Ahmedabad, Gujarat It has emerged as among the most popular brands for home furnishing selling high-quality blankets, mattresses, and bed sheets.

Why Choose Divine Casa?

Bedding items that are stylish, affordable, and come in a variety of colors and designs.

Divine Casa

 

Bombay dyed was established in 1879 by Nowrosjee Wadia and it is one of the oldest textile industries of Indian origin. Well-established for its premium home textile products like quilts, bedsheets and towels, the brand has a niche for comfort and trend. Being able to produce and supply a high number of designs and color varieties, Bombay Dyeing has established a reputation to be synonymous with dependability and style concerning home furnishings.

Why Choose Bombay Dyeing?

Known for offering home textile products such as blankets and quilts that are efficient, resilient and very comfortable. 

Bombay Dyeing

 

It is a well-known brand in a line of home furniture production and has long been associated with the exquisite and lavish. D’Decor has set high standards of elegance and has changed spatial environments with a wide array of superior products. And with embellishing home and even commercial spaces as its heart, D’Decor makes any space look royally elegant.  

Why Choose D’Decor?

D’Decor is known to represent luxury and elegance like no other. They provide fancy and quite comfortable products offering an exquisite look to all types of rooms.

D'Decor

 

Raymond is a leading apparel company of India and has recently dicovered its new segment in home furnishing called Raymond Home selling mattresses and blankets. Their woollen are fashionable and warm to wear making them among the ten best blankets producing brands out there. They meet all your needs for warm blankets and or appealing designs both in manufacturing and selling.

Why Choose Raymond?

Raymond blankets are made from premium fabrics that provide warmth, variety, and simplicity with ease all at affordable prices.

Raymond

Enjoy your Cozy Purchase 

Finding the perfect blanket is all about balancing comfort, warmth, and style. With a wide variety of options available, from soft and cozy fleece to luxurious wool and traditional quilts, there’s something for every preference. Whether you prioritize durability, elegant designs, or affordability, the ideal blanket can enhance your home and provide the cozy comfort you need. Investing in the right blanket ensures you stay snug during the colder months while adding a stylish touch to your living space.

 

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Omni-Channel Strategies: Bringing D2C Brands into Retail and Beyond E-Commerce
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Omni-Channel Strategies: Bringing D2C Brands into Retail and Beyond E-Commerce
 

In today's fast-evolving retail landscape, omnichannel strategies have emerged as a transformative approach for Direct-to-Consumer (D2C) brands seeking to bridge the gap between digital and physical retail environments. Brands have had to face many challenges, such as fragmented customer experiences, inconsistent messaging across channels, and difficulties in inventory management. Such disorganized interaction with shoppers leaves consumers frustrated, whether shopping online or in-store, thereby leading to lost sales and low brand loyalty. Such omnichannel strategies resolve the issues by offering an easy shopping journey but at the same time give D2C brands an edge over others in the battle to engage with customers and to bring customer satisfaction along with improving the business performance of any organization.

D2C brands are changing the retail landscape as consumers continue to evolve. According to a new survey, the D2C market is expected to reach $175 billion by 2025, fueled by increasing demand for personalization and direct engagement with brands. More people shopping online only adds to the demand for seamless integration of digital and physical experiences. Studies have revealed that companies that have an excelling omnichannel strategy experience 30 percent retention of customers, whereas the companies that rely strictly on one channel only reach a retention rate of less than 30 percent of the customers. There is no alternative left but to demand omnichannel approaches from the D2C brands even in e-commerce to provide their products in new and existing markets and win new customer loyalty. This article focuses on the need for omni-channel strategies for D2C brands, the challenges that they face, and good practices in implementing this sort of strategy.

The Shift from E-Commerce to Omni-Channel

With consumers increasingly accustomed to multi-channel shopping experiences, their expectations in terms of convenience, personalization, and instant product availability are changing. A survey reported that omnichannel leaders enjoy 30% higher customer retention rates than a single channel. The evolving reality necessitates a revised approach by the D2C brands in the context of their changing target audience's needs.

Bridging the Digital and Physical Divide

D2C (Direct-to-Consumer) brands have entered the market predominantly through online sales and have made the most of digital marketing to directly reach their target market.  However, the limitations of e-commerce, such as the reluctance to buy high-involvement products over the Internet, bring about the necessity for a direct experience. D2C can add more value to shopping where customers get to see and feel the products before making a purchase. This can be supported through retail locations, pop-up stores, and partnerships with existing retailers. Such strategies help in building confidence in the brand as well as enhancing exposure.

Advantages of Omni-Channel Strategies

In today's quickly changing retail world, adopting an omnichannel strategy is critical for businesses aiming to improve customer experience and increase revenue.

  • Better Customer Experience: An omnichannel strategy allows D2C brands to offer a richer and more personalized shopping experience. Data can be collected from multiple channels for better insight into what consumers like, ensuring that marketing is properly customized and tailored to meet those consumer needs. This creates not only more satisfied customers but also those with loyalty and repeat purchasing intentions.
  • More Sales Opportunities: Integrating physical retail with e-commerce provides more sales opportunities. The customer may discover a product online and decide to buy it in-store, or vice versa. This multi-touchpoint approach ensures that brands capture sales at all stages of the customer journey, thereby increasing overall revenue.
  • Improved Inventory Management: Omni-channel strategies help manage better stock. The real-time transfer of data between the internet and offline channels helps optimize a brand's stock level at a time, hence overstocking or running into stockouts. It empowers D2C businesses to react to consumers, which improves operational efficiency.
  • Brand Awareness and Market Reach: A good omnichannel strategy will increase brand awareness to a great extent. If an online platform fails to resonate with new markets, then building a D2C platform in retail locations is very effective.

Challenges of Omni-Channel Strategies

While omnichannel strategies have many advantages, they also pose several problems that organizations must overcome to ensure smooth integration and consumer satisfaction.

  • System and Process Integration: One of the most significant challenges D2C brands face is system and process integration across channels. It is very difficult to ensure the same inventory management, customer relationship management, and sales platforms are unified across the different channels. Such integration is very essential for a seamless experience for the customer.
  • Brand Consistency: With D2C brands scaling into omni-channel retail, it becomes a critical need to keep up the consistency of branding in all touchpoints. Different messaging or customer experiences could weaken the brand's identity and dilute trust from the consumers. It requires D2C brands to invest in training and guidelines to make sure the channels represent the same set of brand values and ethos.
  • Logistics and Fulfillment: Omni-channel strategies would necessitate strong logistics and fulfillment systems that would back both online and offline sales. D2C brands have to assess their supply chain capabilities against more significant demand, efficient return handling, and timely delivery. Multi-channel fulfillment might overstretch resources and may demand strategic partnerships.
  • Understanding Customer Data: D2C brands are stronger in terms of data analytics, though aggregation across channels can be challenging. Brands have to invest in tools that help track customer interaction across platforms to derive actionable insights and accordingly refine their marketing strategies.

Best Practices for Successfully Implementing Omni-Channel Business Approach

To fully realize the benefits of an omnichannel business approach, enterprises should implement best practices that streamline operations and improve consumer interaction across all touchpoints.

  • Invest in Technologies: D2C needs investment in technology that offers connectivity. Advanced CRM is developed to help brands handle such integration. Advanced applications relating to inventory management help and data analytics aid coordination between online and off-channel operations.
  • Customer First: This omni-channel strategy should always maintain a core focus on the customer experience. Brands must constantly collect feedback and assess how customers interact with them to evolve their offers along with the dynamic change of preferences over time. All services employed within the customer journey should be guided by personalization and convenience.
  • Form Strategic Partnerships: One good way to penetrate the omni-channel space for D2C brands is by partnering with existing retailers. Strategic partnerships enable brands to use established distribution networks, gain insight into the market, and establish brand credibility.
  • Integrated Marketing Strategy: Omni-channel success requires a coherent marketing strategy. D2C brands must make sure that there is consistency in the message across channels and use data to effectively target campaigns. The online and offline marketing efforts may be integrated to enhance customer engagement and sales.
  • Continuous Improvement: This makes the retail landscape of D2C brands always in innovation mode, which maintains them agile. From the given metrics, customer feedback, and market trends, brands can be better advised to make relevant decisions on how to stay on track.

Incorporating omni-channel strategies into D2C brands' operations is a key focus in achieving growth targets in modern complex retailing. With a good grasp of customer expectations, technology, and brand management, D2C brands can improve customer experiences, increase their audience base, and enhance revenue. As they work their way around the implementation challenges of omnichannel, they would ensure healthy relationships with their customers and embrace partnerships that would make retail and e-commerce grow healthily in the long run.

 

Authored By

Omni-Channel Strategies: Bringing D2C Brands into Retail and Beyond E-Commerce

Tarvinder Pal, Co-Founder and CEO, Nisara

 

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Concerns Over the Rapid Expansion of E-Commerce in India: Branding, Advertising, and Marketing
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Concerns Over the Rapid Expansion of E-Commerce in India: Branding, Advertising, and Marketing
 

E-commerce is a completely different beast now than it was 10 years ago. The increase accessibility to cheap smartphones and internet connectivity has led to a rapid rise in e-commerce retail over the past few years, leading to a new revolution when it comes to how people purchase products. 

The Rise of E-Commerce Giants in India

  • Exponential growth - The Indian e-commerce market, which was valued at $70 billion in 2023, is expected to grow over $300 billion by 2030. This growth is being driven not just by urban buyers but also by a new wave of consumers from rural areas.
  • Increased Market Penetration – Although most of these e-commerce services started their lives in the big cities, they have slowly made their way into the rural and semi-rural areas of the country as well. No longer is e-commerce exclusive to the big cities. This expansion is supported by an improved logistics infrastructure and the widespread availability of affordable smartphones and internet connectivity. This deeper market penetration has enabled brands to access a broader customer base, further accelerating their growth and market presence.
  • Increased competition - Such developments have democratized e-commerce, enabling brands to tap into previously underserved markets. As a result, companies like Flipkart, Amazon India, Zepto, and Blinkit have expanded their customer base exponentially, driving both revenue and market presence.
  • Impact on traditional retailers - Brick-and-mortar retailers face fierce competition as these digital platforms leverage vast supply chains and technology to offer lower prices and faster delivery. To stay competitive, traditional retailers are forced to integrate online components into their business models, resulting in increased adoption of omnichannel strategies.

Redefining Branding and Marketing Strategies

One thing is certain—the rise of e-commerce has ushered in an era of entirely new branding and marketing strategies, which is understandable given the fundamental shift in how consumers interact with brands today. Traditional approaches no longer suffice in a world where consumers are highly connected, have instant access to information, and expect personalized, seamless shopping experiences.

E-commerce companies have always prioritized customer experience as the core of their branding efforts. From investing in user-friendly platforms to personalized recommendations, companies pay a lot of money to ensure maximum customer satisfaction.

  • Personalization - Personalization is often part of the course when it comes to customer centric branding. The advent of AI has opened new doors for how brands can personalize based on user data. 
  • Speed - Speed has also become an important aspect of modern e-commerce. From same-day delivery options by companies like Amazon and Flipkart, to quick commerce services like Zepto and Blinkit, there is a there is a growing emphasis on delivering goods faster than ever before.
  • Brand differentiation - With so many players in the market, creating a unique brand identity is tough. Platforms often rely on discounts and promotions, making it difficult for smaller or newer brands to compete without undermining their value.
  • Balancing Local and Global Appeal - Sometimes, there’s the challenge of maintaining a global image while balancing local appeal. This includes catering to regional tastes by localizing content, such as offering support in regional languages and promoting culturally relevant products.

Building Trust and Loyalty in the Digital Marketplace

Then there’s the matter of trust. Unlike physical retailers, where the customer-retailer interaction is more personal, the digital marketplace introduces another layer of uncertainty. This can make customers hesitant, especially first-time online shoppers in India.

  • Establishing Consumer Trust - In a country like India, where the number of online customers is increasing daily, building trust is key. Concerns over product quality, payment security, and return policies remain significant barriers.
  • Loyalty Programs and Customer Retention - Platforms like Amazon Prime and Flipkart Plus have introduced loyalty programs to keep customers engaged. These programs, combined with reliable delivery and customer support, are essential for fostering long-term relationships and encouraging repeat purchases.

The Shift from Traditional to Digital Advertising

  • Increased Focus on Digital Ads – Digital advertising has become the primary marketing tool for most retailers. Brands are allocating more budget toward online ads.
  • Hyper-Targeted Ads and Ethical Concerns – I talked about personalization before. The ability to target specific consumers with personalized ads is a powerful tool, but it also raises concerns about privacy. Retailers and platforms collect extensive data on user behavior, often without clear communication about how that data is used.
  • Dealing with Ad Fatigue - While digital advertising is highly effective, consumers are increasingly experiencing ad fatigue due to the sheer volume of targeted content they encounter daily. Finding the right balance is also important.
  • Sustainability and Environmental Impact – The matter of how e-commerce leads to environmental concerns is not new. From packaging waste to the carbon footprint of deliveries, consumers are demanding more sustainable practices from retailers, there’s a shift in the customer mindset.

The Importance of Omnichannel Marketing

Combining Online and Offline Channels – An omnichannel approach might be the way forward for most retailers. Platforms like Tata Cliq and Reliance Trends offer click-and-collect services, giving consumers more flexibility in how they shop. This seamless integration helps retailers meet the diverse needs of their customers, who expect convenience across both digital and physical touchpoints.

Conclusion: Sustainable Growth Requires Balance

The e-commerce landscape will continue to grow in India, there is no doubt about it. As more companies enter the market, it’s essential for brands to strike a balance between rapid growth and sustainable practices. Success in this competitive scene will largely depend on how brands approach ethical and environmental concerns, while also balancing effective advertising strategies with consumer trust and engagement. Ultimately, achieving sustainable growth in India's booming e-commerce market will require thoughtful strategies that integrate innovation, ethical marketing, and a genuine commitment to sustainability. Those who can balance these aspects will be well-positioned to thrive in the long term.

 

Authored By

Concerns over the Rapid Expansion of E-Commerce (Zepto, Blinkit, Flipkart, Amazon India, etc.) in India - Branding, Advertising & Marketing.

Somdutta Singh, First-Generation Serial Entrepreneur, Founder and CEO Assiduus, Angel Investor

 

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Top 10 Denim Jacket Brands in India for Every Style and Budget!
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Top 10 Denim Jacket Brands in India for Every Style and Budget!
 

What is absolutely essential is a denim jacket. They are fashionable, comfortable, and easily incorporated into anyone’s style. From cute and traditional to all kinds of tough and rebellious, you can get the denim jacket that you wish for. Many brands have available good and stylish denim jackets in India. This article gives a rundown on the 10 best denim jacket brands in India so you can comfortably decide on which is the best for your persona and pocket.

Also Check: 10 Best Formal Shoe Brands for Men in India 2024

Top 10 Shirt Brands in India: Leading the Market

List of the Top 10 Denim Jacket Brands in India

Seasons are changing, so it's jacket time! Looking for a new one? Here are India’s top jacket brands. From raincoats to winter wear, these brands offer style and durability.

1. Calvin Klein

Calvin Klein

Calvin Klein is known worldwide for its minimalist and chic designs. Founded in New York, it’s become a favorite for premium fashion lovers in India. Calvin Klein offers sleek, modern denim jackets with a unique, luxurious feel. Their styles are timeless and look good with almost any outfit. Calvin Klein is on the pricier side, catering to those looking for premium quality. You can find their jackets on major online retailers and at brand stores in cities across India.

Popular Styles

  • Slim-fit
  • Cropped jackets
  • Lightly distressed designs

2. United Colors of Benetton

United Colors of Benetton

Known for its vibrant colors and stylish clothes, United Colors of Benetton (UCB) brings European style to India. UCB’s denim jackets stand out with bright colors and fresh designs. They’re perfect if you love experimenting with style. UCB jackets are moderately priced and available at most malls and online shopping sites.

Popular Styles

  • Classic denim jackets
  • Colored denim options
  • Light and medium washes

3. Puma

Puma

Puma is well-loved for its sportswear, but it also offers a stylish range of casual wear, including denim jackets. Puma’s denim jackets have a sporty edge, making them ideal for a casual, athletic look. They often have unique features like logos and prints. Puma denim jackets are mid-priced and are available in their stores and online on platforms like Myntra and Amazon.

Popular Styles

  • Logo-printed jackets
  • Lightweight and sporty styles
  • Oversized fits

4. Columbia

Columbia

Columbia is an outdoor clothing brand, popular for its durable and weather-resistant designs. Columbia’s denim jackets are sturdy and suited for adventurous wearers. They are also designed to be comfortable and practical for different climates. Columbia denim jackets are in the premium range and are found in outdoor clothing stores and major e-commerce websites.

Popular Styles

  • Thick and durable denim jackets
  • Utility-inspired designs
  • Simple and rugged looks

5. Levi’s

Levi’s

Levi’s is iconic for its denim. Established over a century ago, Levi’s has become synonymous with high-quality denim jackets. Levi’s offers a classic American look. Its jackets are durable, comfortable, and timeless, making them a great investment for denim lovers. Levi’s denim jackets are available across India in both offline and online stores. They range from moderate to high in price.

Popular Styles

  • Trucker jackets
  • Distressed denim
  • Sherpa-lined jackets for colder months

6. Tommy Hilfiger

Tommy Hilfiger

Tommy Hilfiger brings classic American style with a preppy twist. Their denim jackets are stylish and recognizable. Tommy Hilfiger’s jackets are all about quality and sophistication. Many of their jackets feature the iconic Tommy logo, adding a stylish touch. Tommy Hilfiger denim jackets are premium priced and can be found in their stores and on popular e-commerce sites.

Popular Styles

  • Logo jackets
  • Light wash denim
  • Oversized fits

7. Woodland

Woodland

Known for outdoor and adventure wear, Woodland offers durable and rugged denim jackets. Woodland’s denim jackets are perfect for rugged looks. They’re often designed for strength and durability, making them a great choice for outdoor lovers. Woodland jackets are moderately priced and available at their outlets and on online platforms.

Popular Styles

  • Utility-style jackets
  • Dark denim options
  • Jackets with multiple pockets

8. Monte Carlo

Monte Carlo

Monte Carlo is an Indian brand offering high-quality, stylish, and affordable clothing. It’s known for winter wear, but its denim jackets are popular too. Monte Carlo’s denim jackets are warm, cozy, and stylish. They often come with inner linings, making them great for chilly weather. Monte Carlo’s denim jackets are affordable and available at stores and online on platforms like Myntra and Flipkart.

Popular Styles

  • Lined denim jackets
  • Basic blue denim jackets
  • Comfortable fits

9. Mast & Harbour

Mast & Harbour

A Myntra exclusive, Mast & Harbour is a trendy brand that offers stylish and affordable denim jackets. Mast & Harbour focuses on fashionable designs for young, trendy shoppers. The jackets are budget-friendly without compromising style. Being affordable, Mast & Harbour denim jackets are perfect for students and young professionals. They are available on Myntra.

Popular Styles

  • Light wash jackets
  • Cropped denim
  • Distressed and patched designs

10. Miss Chase

Miss Chase

Miss Chase is a fashion-forward women’s brand that offers a wide variety of trendy denim jackets. Miss Chase is ideal for women looking for stylish, bold, and unique jackets. The brand focuses on fitted and fashionable designs. Miss Chase is affordable and available on shopping websites like Amazon, Myntra, and Flipkart.

Popular Styles

  • Cropped jackets
  • Feminine fits
  • Embroidered and embellished designs

More Reasons to Love Denim Jackets

  • Denim Jackets for Every Personality: These brands have options for every taste, whether you’re into classic, edgy, or relaxed styles.
  • Perfect for All Seasons: Denim jackets work well in all weather. You can layer them up for colder days or keep them light for a breezy style in warmer months.
  • Made for the Indian Lifestyle: Most of these brands offer denim jackets that fit the diverse Indian climate, making them versatile and practical for daily wear.
  • Pocket-Friendly to Premium: From affordable options like Mast & Harbour to luxury brands like Calvin Klein, there’s a jacket for every budget.
  • Styling Tips to Rock Your Denim Jacket: Pair your jacket with a dress for a chic look, or go casual with jeans and sneakers. Try different combinations to make a unique statement.

To Conclude

Whether you want a classic Levi's or an elegant Miss Chase, these best available denim jacket brands in India come with variety for everyone. These brands will provide one with the exact look they may be looking for, traditional or modern. Start here to discover the brand that you have been craving and a jacket to go with it to make any outfit pop!

Also Check: Top 10 Athleisure Brands in India: Comfort Meets Style in Every Move!

Top 7 Tata Clothing Brands in India: The Powerhouse of Style

Top 10 Premium Handbag Brands in India

 

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Top 10 Puffer Jacket Brands for Men and Women in India
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Top 10 Puffer Jacket Brands for Men and Women in India
 

As temperatures drop, staying warm without compromising on style is key, making puffer jackets an essential choice for the winter wardrobe. Known for their lightweight insulation and sleek design, puffer jackets are perfect for Indian winters, offering both warmth and breathability. This guide showcases the top puffer jackets for men and women in India, from budget-friendly options to premium picks. Whether you’re exploring the city or trekking in the mountains, find the ideal puff jacket to keep you cozy and stylish all season.

Check more: Top 7 Winter Wear Brands in India Under 3500 for Men and Women

How to Style Puffer Jackets? 

  • Layer Smartly - Dress them with a T-shirt to keep warm while styling them and pairing them with a hoodie or sweatshirt underneath to make it look more casual.
  • Balance the Bulk - Wear slim-figured jeans or jeggings that will complement the edema and slim down the appearance.
  • Add Accessories -  A beanie, scarf or cap enhances the winter look adding some class to it.
  • Choose the Right Length - Short puffer jackets are good for laid-back outfits, and long ones – are for more formal ones.
  • Play with Colors - Solid colors are timeless but vivid puffers look fashionable and choosing the most popular tones will not disappoint.

Also check: Top 10 Leather Jacket Brands for Men in India: Style Yourself This Winters

Top 5 Streetwear Brands in India with a Blend of Culture and Style

Top 10 Puffer Jacket Brands for Men and Women in India

Here we have for you a list of the top 10 puffer jacket brands that you need to have on your radar. 

Bewakoof has a collection that combines warmth, style, and affordability, offering options for every lifestyle. Whether you need a lightweight, water-resistant jacket for city strolls or a durable, insulated one for outdoor adventures, Bewakoof has the perfect fit. With designs ranging from cropped and hooded to reversible and down-filled, you can easily find a jacket that complements your unique style while keeping you warm all season.

Price Range: Rs 900 to Rs 2,000

Key Products - Green Oversized Puffer Jacket, Black and Pink All Over Printed Oversized Reversible, Lavender and Lime Reversible Super Loose Fit Plus Size

Key Material - Nylon 

Bewakoof

 

The Souled Store’s puffer jackets for women are the perfect blend of warmth and personality, featuring bold, pop-culture-inspired designs that turn heads. With lightweight insulation for cozy comfort and vibrant patterns that add flair, these jackets let you showcase your unique style while staying snug. Ideal for those who want winter wear that stands out, The brand offers puffer jackets with a distinctive touch you won’t find anywhere else.

Price Range - Rs 1,500 to Rs 3,300

Key Products - Reversible Puffer: Floral Graffiti, Reversible Puffer: Pink Panther, Reversible Puffer: Looney Tunes

Key Material - Polyester

The souled store

 

Marks and Spencer women’s puffer jackets combine fashion and functionality in different aspects such as waterproofing and environmentally friendly products and the newest Thermowarmth insulation. Available in numerous models and shapes, they are created for everyday wearing with such features as movable hoods and many pockets . It is famous for its reliable, yet inexpensive products It offers puffer jackets for those who are seeking warm and fashionable clothes for winter.

Price Range - Rs 2,500 to Rs 7,700 

Key Products - Longline, Checked Longline, Colourblocked Longline

Key Material - polyamide, polyamide

Marks and spencer

 

Due to the youthful, rebellious and comfortable design, Flying Machine’s puffer jackets for women are suitable for stylish consumers. These fashion-type jackets are pocket-friendly, trendy in colors and cuts, waterproof and provide fair warmth for casual use or mildly rigorous activities. Puffers from Flying Machine are an investment piece, versatile, lightweight, easy to layer, affordable and fashionable.

Price Range - Up to Rs 2,000

Key Products - Green Solid Lightweight, Yellow Solid, Black Solid Lightweight 

Key Material -  Polyester

Flying machine

 

The Dennis Lingo Men’s Long-Sleeve Hooded Puffer Jacket is crafted from high-quality polyester, ensuring durability, comfort, and easy maintenance. Designed as a regular fit, it features a waterproof zip, hooded neck, and relaxed style, making it both fashionable and functional. Suitable for various seasons, especially spring, fall, and early winter—this jacket is ideal for casual outings and active occasions. It's machine washable with care instructions for cold tumble drying on low, adding convenience to its appeal.

Price Range - Rs 800 to Rs 2,000

Key Products - Lightweight Outdoor, Grey White Colourblocked Insulator Outdoor, White Puffer Jacket

Key Material - Polyester

Dennis Lingo

 

Skechers has provided its puffer jackets for men, and it is made for comfort, warmer, and stylish looks. They specifically, are famed for their thin layers possessing warmth, hence allowing free movements during their wearage. Most of them have simple stylish looks in shades of black, white, and grey, and many come with water-resistant material. Being affordable yet very comfortable and nicely designed, Skechers jackets are ideal whether for everyday wear or only for mild weather conditions.

Price Range - Rs 2,500 to Rs 7,000

Key Products - FZ Mock Collar, Mock Collar Puffer Vest Jacket, FZ Mock Collar Puffer Jacket

Key Material - Polyester

Skechers

 

Used woodland puffer jackets with great features of high functionality, perfect for those people who love to perform outdoor activities. Designed and constructed from at least premium insulation material, as well as closely woven or coated fabrics for waterproofing, they provide great heat retention and shield from weather conditions. The source of inspiration of this brand is the comfort of wearing a stylish and adventurous everyday jacket. Select the Woodland range for dependable, comfortable and versatile fashions that will keep you warm.

Price Range - Rs 3,000 to Rs 5,500

Key Products - Hooded Puffer, Black Water Resistant Puffer, Olive Green Water Resistant

Key material - Polyester

Woodland

 

  1. Trendyol

The Premier line of Trendyol puffer jackets for men is advanced and stylish, as well as designed with practicality in mind. These jackets are especially famed for the ability to be light in weight and still be warm at the same time. The brands have established to have a classic and elegant design intended for today’s fashion-conscious consumers. Such jackets are comfortable and multifunctional which corresponds with modern temperance for people, who live in metropolitan areas. Select Trendyol as your fashion modern footwear choice for fashion, comfortable, fashionable, comfortable and chic footwear.

Price Range - Rs 2,400 to Rs 7,000

Key Products - Hooded Puffer, Mock Collar Long Sleeve Puffer, Hooded Puffer Jacket With Faux Fur Trim

Key Material - Polyester

Trendyol

Happy Shopping

Puffer jackets are a must-have for winter, offering warmth, comfort, and style. With a variety of lightweight, insulated, and water-resistant options, there's a perfect jacket for every occasion. Find the right fit to stay cozy, stylish, and protected from the cold all season long.

 

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Armani Beauty Sets New Standards in Luxury with Store Launch at DLF Promenade
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Armani Beauty Sets New Standards in Luxury with Store Launch at DLF Promenade
 

Armani Beauty, the renowned luxury brand known for its high-performance products, is making a powerful debut in India. With its first store at DLF Promenade in New Delhi, Armani Beauty has partnered with Global SS Beauty Brands, the distribution arm of Shoppers Stop, to offer an unmatched experience in luxury beauty. This strategic move marks an essential milestone for the brand in India, setting a foundation for further expansion across the country.

“Promenade, part of the DLF, is one of the most powerful and compelling destinations for beauty consumers,” said Biju Kassim, CEO - Beauty at Shoppers Stop. “Not just for Delhi but for the entire country. When you consider top-tier locations, you have iconic destinations like Select City, Ambience Mall in Gurugram, and Mall of India, along with other prominent hubs like Jio World Drive in Mumbai and Palladium. Promenade stands among these as a top choice for us to launch the Armani Beauty store, ensuring we’re in one of India’s most prestigious locations.”

Setting the Tone for a Luxurious Retail Experience

The newly opened Armani Beauty store at DLF Promenade isn’t just any beauty outlet; it’s a well-curated space designed to reflect the elegance and allure of the Armani brand. Armani Beauty is recognized worldwide for its exquisite range of products, from its iconic fragrances to its luxurious skincare and makeup offerings. By selecting this prime location in Delhi, the brand emphasizes its commitment to the Indian market, understanding that discerning customers in India are ready for such premium experiences.

“This is our first store, and we have big plans ahead,” noted Kassim. “We’re not stopping here. We’re looking at Mall of Asia in Bengaluru and Jio World Drive in Mumbai for our next two openings, both launching within the next few weeks. These are all thoughtfully chosen locations, each representing the premium experience and exclusivity that Armani Beauty stands for.”

Armani’s Entrance

Armani is well-established globally, with fragrances, makeup, and skincare that resonate with customers who appreciate luxury and quality. The brand's reputation as one of the leading names in fashion seamlessly extends to its beauty line, aligning with the preferences of modern consumers in India. “Globally, Armani, alongside brands like Prada, Valentino, Gucci, and Dolce & Gabbana, has made significant inroads into the beauty space,” Kassim explained. “In India, we see a strong young consumer base that loves to experiment and explore these renowned fashion brands’ beauty lines. India is ready to embrace these brands wholeheartedly, given our young generation’s openness to new experiences.”

Armani Beauty's arrival comes as a response to India's expanding luxury market, where there’s a growing demand for high-end products. “With the strong foundation and loyal following that brands like Chanel and Dior have established in India, we’re confident Armani Beauty will match or even surpass these in desirability and market presence,” he added.

The Positioning and Appeal of Armani Beauty in India

In a market where luxury beauty brands are gaining a stronghold, Armani Beauty positions itself at the very top. “We’re at par with any top brand—think Chanel, Dior, and possibly Saint Laurent in the near future. Armani’s quality and iconic status make it naturally desirable. It’s a brand with a storied reputation, particularly in fashion and fragrance, so we’re very confident it will hold its own in India’s luxury space,” shared Kassim.

The Armani Beauty store offers an exclusive and immersive experience, inviting customers to explore the full spectrum of Armani’s offerings—from its celebrated fragrances to skincare and makeup that cater to luxury seekers in India. Kassim elaborated, “The fragrance line has been phenomenal globally, and it’s equally loved in India. The same quality and elegance are seen in the makeup and skincare, and we believe Indian consumers will appreciate and embrace these products.”

A Strategic Omnichannel Approach for Distribution

Armani Beauty and Global SS Beauty have crafted an omnichannel distribution strategy that combines retail boutiques, shop-in-shops, and dedicated back-wall gondolas in prominent retail chains, including Sephora, Tira, Nykaa, and Shoppers Stop. This approach ensures a broad reach across both offline and online channels. “We’re taking a comprehensive omnichannel approach,” Kassim explained. “This will include a limited number of Armani boutiques and shop-in-shops, along with placements in trusted retailers. Depending on the space and locations provided by our retail partners, we’ll continue expanding Armani’s retail presence across the country.”

The brand’s online presence is an equally crucial part of this strategy. “Products will also be available online. By working with established e-commerce platforms like Nykaa and our own Shoppers Stop online store, we can ensure that consumers across India have access to Armani Beauty products, wherever they are located,” he added.

Ambitious Expansion Plans

Armani Beauty’s expansion in India doesn’t stop at Delhi, Bengaluru, and Mumbai. Looking ahead, the brand has ambitious plans to launch in key metropolitan areas, including Hyderabad, Kolkata, Chennai, and Chandigarh. Kassim emphasized the importance of these cities, noting, “These metros have a large base of beauty consumers with a keen interest in luxury. After the top-tier cities, we’ll look to make Armani Beauty accessible to other parts of India, capturing the enthusiasm for luxury that’s spreading across the country.”

Global SS Beauty and Shoppers Stop: A Symbiotic Partnership for Growth

Shoppers Stop’s collaboration with Global SS Beauty has proven to be a strategic success, benefiting both Shoppers Stop’s retail portfolio and Global SS Beauty’s position as a major distributor. Kassim shed light on the origins and significance of this collaboration, “Shoppers Stop has always been a retailer at heart. For over three decades, beauty has been a central part of our product offerings. We had previous collaborations with the Estée Lauder Group, where we managed their boutiques, which sparked our realization of the enormous potential in beauty retail.”

The recent partnership with Global SS Beauty has only strengthened Shoppers Stop’s presence in luxury beauty retail, allowing them to bring international brands into India. “With Global SS Beauty, we created a distribution hub that serves as a bridge for international beauty brands to enter the Indian market,” Kassim explained. “We’ve signed some of the world’s most prestigious brands, like Armani, Prada, Valentino, Maison Margiela, and Ralph Lauren. This portfolio has allowed us to grow at an impressive pace, and we’re optimistic about adding more brands to our roster.”

Tailoring Armani Beauty’s Offerings to Indian Preferences

While Armani Beauty brings its globally recognized products to India, some specific collections resonate particularly well with Indian customers. “For instance, fragrances like those from Armani and Prada have been incredibly popular among Indian consumers, thanks to their unique notes that align with local preferences.”

In response to the distinct preferences of Indian consumers, Armani Beauty will focus on products that appeal most strongly to the local market, emphasizing variations within the product lines that are already successful in India.

A Growth-Driven Roadmap

With its ambitious entry into the Indian luxury beauty market, Armani Beauty aims to blend its legacy of fashion and luxury with India’s burgeoning demand for premium beauty products. Kassim reflected on the brand’s growth vision, stating, “Global brands are increasingly popular in India, and beauty retail is outpacing many other categories. At Shoppers Stop, our objective is to continue developing both our retail and distribution strategies, making sure that luxury beauty is accessible and prevalent across India.”

 

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10 Best Indian Coffee Brands for Coffee Lovers
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10 Best Indian Coffee Brands for Coffee Lovers
 

India’s coffee culture is booming! Now, with the heritage and countless new opportunities, Indian coffee brands are presenting exciting taste profiles and cup quality. These brands are not just aggressive, but they have something traditional and special, starting with coffee blends and ending with being environmentally friendly. Without further ado, it’s time to immerse in ten favorite brands according to their taste, presence of sustainable activities, and strong backstories.

Also Read: 10 Best Coffee Brands in India That Will Boost Your Mornings

Tata’s Top 7 Food and Beverage Brands: A Legacy of Quality and Innovation

The Global Craze 

India mainly grows two types of coffee: Arabica and Robusta. Arabica is tasty and has a better aroma than Robusta, making it better and more sellable, while Robusta has a bitter taste and is normally mixed. About 70 percent of Indian coffee is exported, which puts India fifth in coffee exporting countries. The coffee market in India was USD 478 million in 2022, and the market could reach USD 1,227.47 million in total by the year 2032 with a CAGR of 9.87 percent. India’s coffee per capita consumption growth has been pegged at 12 percent yearly, while the global growth is at just over 1.5 percent. The major producing states are Karnataka, Kerala, and Tamil Nadu.

Read more: Top 10 Strong Coffee Brands Dominating the Indian Market

List of the 10 Best Indian Coffee Brands

Discover the 10 Best Indian Coffee Brands that will boost your morning with the essence of Indian touch.

1. Tata Coffee

Tata Coffee

Tata Coffee is one of India’s oldest and largest coffee producers, known for its quality and affordability. Their products offer a range of blends, from strong filter coffee to premium instant coffee. Tata Coffee has over 19 coffee estates in South India, making it one of the largest producers in Asia.

Signature Brews to Try

  • Tata Grand Filter Coffee: Rich and smooth, perfect for traditional South Indian coffee lovers.
  • Tata Coffee Quick Filter: Strong, aromatic instant coffee for a quick fix.

Eco-Friendly Brews and Sustainability Pledge

Tata Coffee is committed to sustainable practices, including eco-friendly farming and fair wages for farmers. They’re known for high ethical standards in the coffee industry.

2. Bru

Bru Coffee

Launched by Hindustan Unilever, Bru was the first Indian coffee brand to introduce instant coffee to the Indian market. Bru is a popular Indian coffee brand known for its strong taste and affordable prices. It’s widely available and loved for both instant coffee and filter coffee blends. 

Signature Brews to Try

  • Bru Instant Coffee: Bold and full-bodied, great for a quick and strong cup.
  • Bru Gold: A premium, rich blend of 100 percent pure coffee.

Eco-Friendly Brews and Sustainability Pledge

Bru supports sustainable coffee farming by working with local farmers across India. They focus on improving farmer livelihoods and eco-friendly sourcing.

3. The Flying Squirrel

The Flying Squirrel

The Flying Squirrel offers unique, artisanal coffee that’s shade-grown and fermented, giving each cup a distinct flavor profile. Their beans are handpicked from farms in Coorg. The brand’s founder was inspired to start The Flying Squirrel after living near coffee estates in Coorg. The coffee is processed on the farm, ensuring freshness in every cup.

Signature Brews to Try

  • Parama: A dark, strong blend with chocolatey undertones.
  • Sunkissed: Naturally processed with a sweet, fruity taste.

Eco-Friendly Brews and Sustainability Pledge

This brand uses natural farming methods, allowing coffee to grow alongside native plants. Their eco-friendly processes contribute to a balanced ecosystem.

4. Sleepy Owl Coffee

Sleepy Owl Coffee

Sleepy Owl is known for its convenient, ready-to-brew options. They popularized cold brew and drip coffee bags, offering smooth, quick, and tasty coffee for on-the-go drinkers. Founded by three friends in Delhi, Sleepy Owl started as a small venture and quickly became a sensation for urban coffee lovers. The brand’s cold brew is now a go-to for many Indians.

Signature Brews to Try

  • Original Cold Brew: A smooth, bold drink that’s great over ice.
  • Hot Brew Bags: Convenient, no-machine brew bags for instant coffee.

Eco-Friendly Brews and Sustainability Pledge

Sleepy Owl uses biodegradable packaging and sources beans sustainably. They aim to reduce single-use plastic and prioritize eco-friendly practices.

5. Third Wave Coffee Roasters

Third Wave Coffee Roasters

Third Wave is known for its specialty-grade coffee, sourced from selected farms. They focus on educating consumers about the coffee-making process and emphasize high-quality brews. The brand name is inspired by the global “Third Wave Coffee” movement, focusing on specialty coffee. They have cafes in major cities, where each cup is expertly brewed.

Signature Brews to Try

  • Sidamo Natural: A fruity, aromatic Ethiopian blend.
  • Single Estate Monsoon Malabar: Earthy and bold, a favorite for its robust flavor.

Eco-Friendly Brews and Sustainability Pledge

Third Wave uses ethical sourcing, working closely with local farmers. They’re committed to sustainable practices and often highlight their farmers’ stories.

6. Beanly

Beanly

Beanly is loved for its easy-to-use, instant pour-over coffee options. Their focus on convenience and freshness makes them stand out for busy coffee enthusiasts. Beanly’s founders wanted to create a coffee that’s easy to brew anytime, anywhere. Their products are gaining popularity among travellers and professionals.

Signature Brews to Try

  • Instant Pour Over: A portable, mess-free way to brew coffee.
  • Cold Brew: Freshly roasted, smooth coffee you can take anywhere.

Eco-Friendly Brews and Sustainability Pledge

Beanly’s packaging is eco-friendly, and they source their beans responsibly. Their emphasis on quality and convenience makes them a top choice for sustainable coffee lovers.

7. Black Baza Coffee

Black Baza Coffee

Black Baza Coffee is dedicated to wild-harvested coffee, grown under native shade trees. This unique method creates a rich, balanced flavor that’s eco-friendly and natural. The brand is named after the Black Baza bird, symbolizing their dedication to protecting wildlife. Black Baza Coffee is a favorite among eco-conscious consumers.

Signature Brews to Try

  • Wandering Elephant: A medium-dark roast with bold, earthy tones.
  • Civet Coffee: A rare, unique coffee made from beans eaten and passed by civets.

Eco-Friendly Brews and Sustainability Pledge

Black Baza’s wild-harvested coffee approach helps preserve forest ecosystems and support biodiversity. They also ensure fair wages for their coffee farmers.

8. Blue Tokai Coffee Roasters

Blue Tokai Coffee Roasters

Blue Tokai is a pioneer in the speciality coffee scene in India. Known for high-quality, single-origin beans, they partner with Indian farms, offering authentic flavors from the best-growing regions. The brand’s name comes from the Tokai bird, a reminder of the coffee farms where they source their beans. Blue Tokai also runs popular cafes across major Indian cities, making it a top choice for coffee lovers.

Signature Brews to Try

  • Attikan Estate Coffee: Bold and rich, perfect for espresso.
  • Vienna Roast: Full-bodied and perfect for a strong cup.

Eco-Friendly Brews and Sustainability Pledge

Blue Tokai supports sustainable practices by working closely with Indian farmers. They ensure fair pay and eco-friendly farming, making their coffee ethically sourced and planet-friendly. 

9. Araku Coffee

Araku Coffee

Araku Coffee is rooted in the scenic Araku Valley, where they cultivate organic coffee with rich, fruity notes. The brand’s unique approach combines high-quality beans with social impact, supporting local farmers. Araku Coffee has won international awards and is highly regarded in France. The brand even has a Paris-based café, bringing Araku’s unique flavors to the global stage.

Signature Brews to Try

  • Araku Selection: A premium blend with hints of berries and nuts.
  • Araku Signature: A smooth, balanced brew that highlights the valley’s soil.

Eco-Friendly Brews and Sustainability Pledge

Araku Coffee prioritizes organic farming and fair trade, benefiting both the environment and the local community. They also use 100 percent recyclable packaging.

10. Coffeeza

Coffeeza

Coffeeza is one of India’s first brands to introduce coffee capsules, providing a premium café experience at home. Coffeeza is an Indian brand that offers high-quality coffee capsules and machines, making café-style coffee easy to enjoy at home.

Signature Brews to Try

  • Coffeeza Intenso: A strong, dark roast for espresso lovers.
  • Coffeeza Classico: A smooth and balanced blend ideal for lattes.

Eco-Friendly Brews and Sustainability Pledge

Coffeeza uses recyclable materials for its coffee pods and focuses on sustainable sourcing. They aim to create an eco-friendly coffee experience for Indian consumers.

Coffee Culture in India: A Growing Obsession

India’s coffee culture thus has shifted significantly over the past few years. Moving from filter coffee to becoming a full-fledged industry of different flavours, brewing methods, and café culture. Indian consumers are moving towards premium products, and ‘Make in India’ products are being preferred more and more these days. Also,  many consumers are beginning to brew their own coffee at home.

What’s in a Cup: How to Pick the Right Coffee Brand for You

Not sure which coffee brand suits you best? Here are some tips:

  1. For Bold Flavors: Try brands like Blue Tokai and The Flying Squirrel for strong, rich tastes.
  2. For Easy Brewing: Go for Beanly or Sleepy Owl, perfect for busy days.
  3. For Specialty Beans: Third Wave and Araku Coffee are known for their premium, single-origin beans.

Final Sip!

Coffee lovers can be happy today because India has so much to offer and choices are simply amazing in this country. With bold and full-flavoured coffee, sustainable sourcing of their raw materials, and environmentally friendly production and packaging, these brands are standing out in a world of coffee makers. These brands help newcomers as well as regular coffee lovers to experience the taste of India’s best coffee. These highly-rated Indian coffee brands present the nation’s finest beans, exciting tastes, and conscious practices. Choose one and have a cup of India’s best coffee!

 

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What Drove India’s 49% Growth in Retail and E-commerce Sales This Festive Season
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What Drove India’s 49% Growth in Retail and E-commerce Sales This Festive Season
 

India’s festive season 2024 has wrapped up with remarkable growth across the retail and e-commerce sectors. Fuelled by a surge in regional shopping, high-value purchases, and evolving consumer preferences, the season set new standards for online shopping in the country. Two industry reports—by Unicommerce and ClickPost—delve into the key metrics, trends, and shifts that defined this Diwali season, revealing the power of digital marketplaces to reach every corner of the nation and deliver a seamless experience to millions of shoppers.

E-commerce Booms with 14 Percent Growth in Volume and Rising GMV

According to Unicommerce, a major SaaS platform for e-commerce enablement, this year’s festive season witnessed a notable 14 percent growth in order volumes over the previous year. Gross Merchandise Value (GMV) also jumped, climbing over 18 percent compared to 2023’s Diwali sales. From Navratri to Diwali, the shopping spree was sustained by significant discounts and promotions. The shopping momentum peaked during the early days of the sale, though promotions continued through various festivals, including Dussehra, Dhanteras, and Govardhan Puja.

Newer e-commerce categories were among the biggest winners in 2024. Both travel accessories and health devices experienced over 100 percent YoY growth, reflecting increased consumer interest in wellness and travel gear. The gaming accessories sector also recorded significant success, with an 85 percent YoY increase in order volume. Traditional categories, however, remained strong: beauty and makeup products saw over 100 percent growth, toys and baby products registered a 50 percent increase, and kids' apparel followed with a 30 percent rise. Additionally, dietary foods, healthy snacks, and supplements saw a 40 percent uptick, while kitchenware noted a 30 percent boost in orders.

Tier II and III Cities Drive E-commerce Sales

Tier II and III cities emerged as essential markets for the festive season, representing a profound shift in the regional balance of e-commerce. ClickPost’s data reveals that over 60 percent of Diwali sales originated from Tier II and III cities, a notable increase from the 55 percent contribution last year. A significant rise in traffic, up by 45 percent from these areas, reflects the rising appetite for online shopping among India’s smaller towns. Notably, 85 percent of shoppers on Amazon’s Great Indian Festival came from non-metro regions, signaling a major expansion of digital access and infrastructure in these cities.

Unicommerce’s data further highlights this trend, showing that Tier III cities claimed a 36.4 percent share in order volume, compared to 23.5 percent from Tier II towns. Metropolitan areas and Tier I cities, however, retained the largest market share at 40.1 percent. The regional markets, spurred by targeted promotions and better internet access, underscore the growing inclusivity and reach of India’s e-commerce ecosystem.

High-Value Purchases and Rising Average Order Values

Diwali 2024 wasn’t just about the volume of orders; the season was marked by a surge in high-value purchases across multiple categories. According to ClickPost, GMV increased by 23 percent, with premium products in electronics, fashion, and home decor leading the way. Electronics commanded an average order value (AOV) of Rs 38,000, driven by demand for personal technology and smart home gadgets. Festive apparel in the fashion category contributed to an AOV increase from Rs 3,500 in September to Rs 4,000 in October. Home decor items also saw an AOV rise, reaching Rs 7,900, highlighting consumers’ preference for quality investments this season.

“Diwali wasn’t just about deals; it was about quality purchases, from personal tech to fashionable, festive apparel,” remarked Naman Vijay, Co-founder of ClickPost. This trend was further supported by cashback offers and no-cost EMI options, encouraging shoppers to invest in high-value items thoughtfully.

COD Dominates Non-Metros, Digital Payments Rise in Cities

Payment trends during the festive season revealed the distinct preferences of India’s urban and rural consumers. In smaller cities and towns, Cash-on-Delivery (COD) remained the dominant mode, with a 3:1 ratio of COD over prepaid transactions in categories like cosmetics and fashion. Meanwhile, in metros and urban centers, digital payments surged, with consumers increasingly drawn to prepaid options, supported by cashback and wallet rewards on big-ticket purchases. The popularity of COD in non-metro areas underscores the need for e-commerce platforms to adapt to varied consumer payment preferences, catering to both traditional and digital-savvy buyers.

20 percent Boost in Hyperlocal Partners for Faster Delivery

One of the defining features of Diwali 2024 was the speed and efficiency of deliveries. Thanks to a 20 percent increase in hyperlocal partnerships, the average delivery time dropped to just 2.5 days, achieving a 95 percent Estimated Delivery Date (EDD) accuracy rate. Same-day and next-day delivery options became common, meeting the high expectations of last-minute shoppers. This improvement reflects an increasingly robust logistics infrastructure that’s able to handle high volumes without compromising on speed.

As ClickPost’s Naman Vijay pointed out, “Pain points like on-time delivery, RTOs, and customer experience are skillfully tackled, even with the festive rush acting as a stress test for the logistics network. This is proof that data-driven supply chains don’t just meet demand; they elevate customer satisfaction and drive rapid growth for Indian brands.”

Improved Customer Retention and Satisfaction

Returns and post-purchase experiences were carefully managed during the 2024 festive season, with noticeable improvements in return rates across several categories. For instance, returns in the electronics and gaming accessories sectors fell from 20.5 percent in 2023 to 16 percent in 2024, while travel accessories saw a decrease from 20.2 percent to 18 percent. Similarly, books experienced reduced return rates, declining from 14 percent in 2023 to 11.5 percent this year.

Fashion, where returns are typically higher due to size and fit issues, also saw streamlined processes and technology-driven solutions. Brands that improved the returns experience saw a higher rate of repeat customers, turning a traditionally challenging area into a powerful tool for loyalty. ClickPost’s report emphasizes that brands are recognizing the value of a seamless post-purchase experience, which is becoming essential for long-term customer retention.

Electronics, Fashion, and Home Decor Shine

The Diwali season saw outstanding growth across several categories, with electronics, fashion, and home decor taking the lead. Electronics experienced a massive 50 percent YoY growth, with an average order value hitting RS 34,000 in October. The fashion category grew by 37 percent, fueled by festive attire that pushed the AOV from RS 3,500 in September to RS 4,000 in October. Home decor items, now a Diwali favorite, reached an AOV of RS 8,200 in September.

Jewellery was another standout category, with the AOV peaking at RS 12,100 in November, indicating a strong interest in quality, premium items. The rise of these categories shows that Diwali shopping is evolving, with consumers increasingly focused on durable, high-value products that enhance their lifestyles.

Logistics at Full Throttle

With 61 million shipments processed, ClickPost’s analysis highlighted the scale and efficiency of logistics networks that were mobilized to meet festive demand. The focus on fulfillment saw a 95 percent on-time delivery rate, an achievement that translated into higher Net Promoter Scores (NPS) across product categories. This logistics efficiency enhanced customer satisfaction, turning a seamless shopping experience into a powerful brand differentiator.

A New Era for Diwali Shopping

Diwali 2024 marked a turning point for India’s e-commerce landscape, blending tradition with technology and creating a festival season like never before. From the rapid rise of Tier II and III cities to the high demand for premium products, this year’s season showcased a country-wide shift toward a more connected, quality-driven shopping experience. With better payment options, faster delivery, and improved returns management, Indian e-commerce has set new standards that are likely to carry forward into future festive seasons.

Naman Vijay from ClickPost summed it up aptly, “This is proof that data-driven supply chains don’t just meet demand; they elevate customer satisfaction and drive rapid growth for Indian brands.” As digital infrastructure expands and e-commerce reaches even the smallest towns, Diwali’s evolution into an e-commerce phenomenon is set to continue, blending consumer confidence with convenience to create a brighter, more prosperous future for India’s digital economy.

 

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Top 7 White Rum Brands for Your Home Bar
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Top 7 White Rum Brands for Your Home Bar
 

From light and delicate types to richly spiced varieties, rum offers something for every taste. In India, white rum has become a popular choice for both party-sipping and casual gatherings. Originally enjoyed by pirates and sailors, white rum is crafted by distilling and filtering sugarcane products like molasses or juice, then bottled straight away. Although often seen as a winter drink, rum is truly versatile and can be enjoyed year-round, especially in cocktails. Here’s our selection of the top white rum brands in India that you should try!

Check more: Discover the Top 10 Blended Scotch Whiskey Brands in India for Every Celebration

Best Sparkling Wine Brands in India: Share Your Sparkling Moments

White Rum vs Dark Rum

Factors White Rum  Dark/Normal Rum 
Flavor Sweet, light and mild Rich, spicy and hard
Aging Unaged or slightly aged Aged for a long period in oak barrels
Usage Cocktails Party sipping and cocktails
ABV Less ABV as compared with other rum Highest ABV 
Production Filtered to remove impurities To have enhanced flavor it is aged for a long time

Why is White Rum Transparent?

The darker the rum, the longer it is aged. Distillers use stainless steel barrels to mature white rum in the meantime. The rum remains white since there is no color in this substance for the drink to absorb. White rum undergoes further filtering after maturing to enhance the drink's color and purity. 

Check more: Top Champagne Brands in India: Pop, Fizz And Celebrate

Benefits of White Rum 

  • Cardiovascular health: Rum drinking in moderation may enhance blood vessel function, increase HDL cholesterol, and lower the risk of heart disease, according to some experts.
  • Bone health: Rum use in moderation may raise bone mineral density, hence reducing the risk of breakages and fractures. 
  • Muscle health: consuming small amounts of rum might help reduce stress and muscular soreness.
  • Recovery from Cold: Rum is said to help ease the symptoms of a cold, including a sore throat. 

Check more: Explore Top Tequila Brands in India: A Spirited Journey

Top 7 White Rum Brands in India

Take a look at some of the top white rum brands available in India that can elevate your home bar.

Captain Morgan white rum is one of the best and most affordable options out there. With a 40 percent alcohol content, it’s distilled five times using fine cane molasses, giving it a super smooth and refreshing taste. Captain Morgan White Rum lives up to the brand's reputation for smoothness and flavor. Enjoy it in a tropical shot or mix it into any of your favorite cocktails for a great twist!

Key Ingredients: Molasses and Tropical Spices

ABV: 40 percent

Distillation: 5 times distilled 

Captain Morgan White Rum

 

Wray and Nephew White Overproof Rum is an iconic Jamaican rum and a true part of the nation’s heritage, celebrated and enjoyed since 1825. Known as the "Spirit of the Island," this overproof rum from Kingston, Jamaica, holds a special place in Jamaican culture, woven into everyday life and social gatherings. With its complex taste and aroma and higher alcohol content, Wray & Nephew White Overproof Rum is exceptionally versatile. Its distinctive fruit and molasses notes make it ideal for both classic cocktails and modern mixes. For over 200 years, it has remained Jamaica’s most beloved rum, central to the experience of celebrating with family and friends.

Key Ingredients: Sugarcane molasses 

ABV: 63 percent

Distillation: Combination of both pot and column distillations of a 30-hour fermentation

Wray and Nephew White Overproof Rum

 

Cruzan Aged Light Rum is a carefully crafted blend of rums aged between one and four years in American oak barrels, followed by a unique filtration process that enhances its full-bodied character. Its light chardonnay-like hue reflects its aging, and it delivers a notably smooth, dry taste with subtle vanilla notes and a pleasing finish. Enjoy it neat for its smoothness or use it as a versatile base for classic cocktails.

Key Ingredients: High-quality sugarcane molasses 

ABV: 40 percent

Distillation: 1-4 years in ex-bourbon barrels.

Cruzan Aged Light Rum

 

Sitara White Rum, exclusive to Goa, is a perfect choice for mojitos. With buttery caramel, coconut notes, and hints of almonds and ripe fruit, this smooth rum is ideal for parties and likely hails from the Caribbean. White rum is typically bottled soon after distillation, keeping its fresh character intact.

Key Ingredients: Buttery caramel, molasses, coconut essence, almonds 

ABV: 36-50 percent

Distillation: Aged in virgin American oak barrels and then charcoal-filtered

Sitara

 

Established in 1860, Ronrico rum is a premium Caribbean rum crafted with over a century of expertise. The Ronrico Silver Label, made from the finest Caribbean rums, was honored in 1889 by the King of Spain with the title "El ron de los nobles" (The Rum of Noblemen), a mark of quality still displayed on the bottle today.

Key Ingredients: Caribbean sugarcane, Subtle vanilla

ABV: 40 percent

Distillation: Fermented for 24 to 120 hours

Ronrico Silver Rum

 

Malibu, a California-made rum-based drink with 20 percent alcohol, blends Caribbean rum with sweet coconut flavor, making it ideal for summer. Known for its smooth, custard-like aroma and silky texture, Malibu is often called "sunshine in a bottle." It's a key ingredient in popular cocktails like the Malibu Piña Colada and Malibu Chilling Frozé.

Key Ingredients: Sweet coconut flavor, Natural fruit flavors, custard-like aroma

ABV: 21 percent

Distillation: Distilled three times in distillation columns. 

malibu

 

Blue Chair Bay rum is crafted on the shores of the Caribbean, aged just steps from the ocean’s edge. The sun, sea breeze, and water imbue each oak cask with a unique character that flows into every drop. Whether you’re mixing up a Wet Money or toasting with a Sumthin’ Blue, raise your glass and leave your worries by the shore.

Key ingredients: Natural flavors (such as coconut, depending on the variety)

ABV: 40 percent

Blue Chair Bay White Rum

Last Thought

White rum offers a wide range of options, from light and smooth to stronger, more complex flavors. Whether you're mixing it into cocktails or sipping it straight, there's a white rum to suit every preference. Enjoy the versatility of this spirit year-round, making it a perfect addition to any gathering or celebration.

 

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Top 8 Geyser Brands in India for a Warm Winter
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Top 8 Geyser Brands in India for a Warm Winter
 

Winter is here, and there’s no better way to start your day than with a warm shower. Geysers are essential for every Indian household, especially in colder months. But with so many brands, how do you pick the best one? This article dives into the top 8 geyser brands in India, highlighting each brand’s unique features and helping you choose wisely.

Read more: Top 5 Treadmill Brands in India for Every Fitness Enthusiast

Top 7 Mattress Brands in India for the Best Sleep

A list of the Top 8 Geyser Brands in India

Below are India’s best 8 geyser brands, combining performance, safety, and longevity. These brands cater to both the affordable market segment and the luxury segment, delivering adequate warmth for people across Indian homes in the winter season.

Also Check: 10 Best Luggage Brands in India

Best AC Brands in India: Top Picks to Cool Your Summer

1. Havells: Stylish and Reliable

Havells: Stylish and Reliable

Havells has been a leading brand in Indian households, known for its advanced technology and innovation. The brand consistently provides reliable appliances, prioritizing both function and aesthetics. Havells geysers are often compact, fitting well in any bathroom size. With a reputation for after-sales service, Havells builds trust among consumers.

Unique Selling Points (USPs)

  • Energy Efficiency: Havells geysers come with high energy efficiency, meaning lower electricity bills.
  • Durability: They are made with rust-resistant, high-quality materials.
  • Safety First: With advanced safety features, Havells geysers offer extra protection.

User-Friendly Features

Havells models often have LED indicators and an adjustable thermostat for perfect water temperature.

2. AO Smith: Advanced and Efficient

AO Smith: Advanced and Efficient

AO Smith, established in 1874, is a global leader in water heating solutions. The brand’s technology focuses on durability and eco-friendly performance, reducing electricity usage. AO Smith offers sleek designs and effective water heating, making it ideal for modern households. Their geysers are highly durable and perfect for Indian water conditions.

Unique Selling Points (USPs)

  • Blue Diamond Technology: Protects the tank from corrosion.
  • Energy Savings: Models with 5-star ratings ensure minimal energy use.

User-Friendly Features

AO Smith geysers come with glass-coated heating elements, ensuring a long lifespan. Also, most models have a digital control panel for easy temperature adjustments.

3. Crompton: Affordable Quality

Crompton: Affordable Quality

Crompton has been a household name for over 75 years in India. Known for offering affordable yet quality appliances, Crompton’s products focus on easy maintenance and efficiency. The brand values customer satisfaction, making products that are user-friendly. Crompton geysers are durable, easy to install, and come with robust safety standards.

Unique Selling Points (USPs)

  • Advanced Heating Elements: Crompton geysers heat water quickly.
  • Easy Maintenance: Anti-scale and anti-rust features ensure longer life.

User-Friendly Features

Crompton geysers are compact, easy to install, and come with safety valves for pressure control.

4. Orient: Smart and Compact

Orient: Smart and Compact

Orient, a respected brand in India, provides high-performing home appliances at budget-friendly prices. Known for innovation, Orient geysers include energy-efficient features to save electricity. The brand emphasizes durability, making its products long-lasting even with regular use. Orient geysers are compact, making them a great fit for any space.

Unique Selling Points (USPs)

  • Quick Heating: Designed to heat water in minutes.
  • Durable Inner Tank: Made with anti-corrosive materials.

User-Friendly Features

Orient geysers come with multiple safety features, making them ideal for family use. Many models also have temperature control knobs for easy customization.

5. Polycab: Modern and Efficient

Polycab: Modern and Efficient

Polycab, a leader in the electrical industry, has expanded into home appliances with a strong focus on energy-saving technology. Known for innovation, Polycab geysers are equipped with modern features for convenience. Polycab’s emphasis on affordability makes it a top choice for energy-conscious consumers. Their geysers are both functional and stylish.

Unique Selling Points (USPs)

  • Energy-Saving Mode: Reduces power consumption significantly.
  • Sturdy Design: Polycab geysers are built with corrosion-resistant tanks.

User-Friendly Features

Polycab geysers often include safety valves and adjustable thermostats, providing users with better control and protection.

6. Haier: Advanced and Smart

Haier: Advanced and Smart

Haier, a globally recognized brand, is known for its technology-driven appliances and innovative designs. Haier geysers feature a shock-proof design, ensuring user safety. The brand focuses on efficiency, producing geysers that heat water fast. Haier’s products often include digital controls, giving users easy access to temperature settings and safety features.

Unique Selling Points (USPs)

  • Shock-Proof Design: Haier geysers are safe to use, even in humid conditions.
  • Eco-Friendly: Uses less energy, helping you save on bills.

User-Friendly Features

Haier geysers come with multiple modes, including an Eco mode for energy savings, and often feature LED indicators for convenience.

7. V-Guard: Safe and Reliable

V-Guard: Safe and Reliable

V-Guard, an Indian brand, has become a trusted name for home appliances. Known for durability, V-Guard products are tailored to meet Indian climate conditions. The brand prioritizes safety, offering geysers with multiple protective layers. V-Guard’s products are designed to be energy-efficient, making them a popular choice among Indian families.

Unique Selling Points (USPs)

  • Advanced Safety Features: Protects from overheating.
  • Energy Efficiency: Most models are designed to be energy-efficient.

User-Friendly Features

V-Guard geysers have multiple temperature settings, along with LED indicators and rust-proof interiors.

8. Bajaj: Affordable and Trusted

Bajaj: Affordable and Trusted

Bajaj, one of India’s most established brands, has a longstanding reputation for quality and affordability. Known for reliable after-sales service, Bajaj geysers provide a value-for-money experience. The brand’s focus on fast heating and easy installation makes it convenient for everyday use. Bajaj offers a variety of models, perfect for any budget.

Unique Selling Points (USPs)

  • Instant Heating: Most Bajaj geysers provide hot water quickly.
  • Budget-Friendly: Bajaj offers good quality at affordable prices.

User-Friendly Features

Bajaj geysers are designed for simple installation and come with safety features like dry heating protection.

A Quick Buyer Guide

  • Energy Efficiency Champions: Looking to save on electricity bills? Brands like AO Smith and Haier lead in energy efficiency, thanks to advanced technology and eco modes.
  • Best for Hard Water Areas: AO Smith and Orient have anti-corrosion tanks, making them ideal for areas with hard water. These tanks prevent rust and add years to the geyser's life.
  • Space-Saving Designs: If space is a constraint, Crompton and Polycab offer compact models that fit easily into smaller bathrooms.
  • Safety Features You Shouldn’t Miss: Safety is crucial when choosing a geyser. Havells, V-Guard, and Haier are known for their excellent safety features, including thermal cut-offs and pressure release valves.
  • Fast Heating vs. Long-Lasting Heating: For quick heating, consider Bajaj and Orient. For those who need water to stay warm longer, V-Guard and Crompton are top choices.
  • Budget-Friendly vs. Premium Options: For affordable options, Bajaj and Crompton are great picks. If you’re looking for premium features, Havells and AO Smith offer advanced models with smart controls and eco-friendly modes.

Final Words

The right geyser can really make a massive difference in the home. You have Havells, AO Smith, Crompton, Orient, Polycab, Haier, V-Guard, and Bajaj, each having their own proposition. Basically, geysers have numerous requirements, meaning that no matter the kind of geyser you are in the market for, ranging from an energy-friendly geyser or one that lasts longer to one that is cheap to run, there’s always a geyser for you. Select a brand that will meet your needs and stay warm this winter!

 

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Why Q2 FY25 Was a Winning Quarter for India’s Retail Sector Amidst Challenges
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Why Q2 FY25 Was a Winning Quarter for India’s Retail Sector Amidst Challenges
 

As the Indian retail industry navigates a complex landscape, characterized by economic headwinds, shifting consumer behavior, and fluctuating demand, several major brands have shown remarkable resilience and adaptability. In Q2 FY25, players from different segments—Marico, Bata, Bikaji Foods, Shoppers Stop, Colgate-Palmolive, and Kalyan Jewellers—have unveiled results that tell a story of cautious optimism, strategic expansion, and evolving consumer engagement. This quarter highlights a broader trend in Indian retail: a calculated approach to growth amid challenges, focusing on premiumization, product diversification, and deepening connections with consumers.

A Steady Climb in Domestic and International Markets

Marico Limited’s Q2 FY25 results reveal an 8 percent YoY growth in consolidated revenue, reaching Rs 2,664 crore, supported by a robust 5 percent domestic volume growth and a 13 percent constant currency growth in international markets. The company’s performance was buoyed by stable demand trends, especially in rural India, which grew at twice the pace of urban areas, demonstrating a resilience rooted in broad-based portfolio growth. Domestic revenue was bolstered to Rs 1,979 crore due to price adjustments in key portfolios like Coconut Oil and Saffola Oils, while the Foods and Digital-first brands surged.

Reflecting on the quarter’s achievements, Saugata Gupta, MD & CEO of Marico, remarked, “We closed the first half of the fiscal on a fairly positive note with the growth trajectory of the business heading in the right direction. We have delivered healthy volume-led revenue growth in the domestic business buoyed by sustained market share and penetration gains across core portfolios. Foods and Digital-first brands continued to ramp up impressively and reinforce the diversification agenda. The international business has exhibited remarkable strength despite challenging operating conditions in select markets. We will take calibrated pricing actions in response to the rising trend in input costs, while focusing on achieving our stated growth aspirations for the year.”

Marico’s performance across segments painted a clear picture:

  • Parachute: Posted double-digit revenue growth and captured an additional ~120 bps in market share. Volume off-take grew in high single digits.
  • Saffola Edible Oils: Experienced flat volumes but achieved a 2 percent YoY revenue increase as pricing cycles turned slightly favorable.
  • Digital-first brands: These crossed an ARR of Rs 525 crore, with Beardo on track for a double-digit EBITDA margin.
  • International Business: Markets like MENA and South Africa showed impressive growth, with 43 percent and 20 percent CCG, respectively.

Marico’s outlook remains ambitious, with plans for Project SETU to accelerate state-level expansions. The Foods and Premium Personal Care portfolios are anticipated to drive future growth, as Marico aims to double its Foods revenue by FY27.

Premiumization and Store Expansion Bolster Revenue

Bata India’s Q2 FY25 results reflect steady resilience in the face of a challenging consumer environment. Revenue from operations stood at Rs 8,371 million, up from Rs 8,191 million YoY, showcasing Bata’s ability to maintain momentum through retail network expansion, premium product launches, and strategic collaborations. The company’s premiumization strategy is central to its transformation, focusing on enhancing customer experiences with innovative products and technologically enriched stores.

Gunjan Shah, MD and CEO of Bata India Limited, spoke on the company’s evolving journey, “Despite continuing market headwinds and subdued consumption, we saw some recovery in our growth trajectory through the quarter backed by focused execution of strategic initiatives. We are seeing strong validation of our premiumisation strategy across channels, with premium products showing robust growth and increased contribution to our revenue mix. Our Brand stories connected well with targeted audience.”

Key initiatives included:

  • Store Network Expansion: Bata now boasts a network of 1,955 stores, with 48 stores renovated this year.
  • Portfolio Casualization: The Sneaker Studio concept was implemented in 756 stores.
  • Collaborations: Limited-edition collections launched with “Emily in Paris” and Peanuts under the Bata Red Label and Hush Puppies brands, enhancing Bata’s appeal to younger audiences.

Bata India remains focused on reaching Tier III-V markets and enhancing its franchise store model, targeting future growth through festive season demand and increased brand presence in regional markets.

Riding the Festive Wave with Ethnic and Packaged Snacks

Bikaji Foods saw impressive Q2 FY25 growth, with a revenue increase of 18.5 percent YoY to Rs 7,212 million, and volume growth of 15 percent. The festive season played a crucial role, driving demand across ethnic snacks and sweets, positioning Bikaji as a frontrunner in the ethnic snacks market.

Deepak Agarwal, Managing Director of Bikaji Foods International Limited, emphasized the company’s strategic growth amid challenges, “We are delighted to inform our stakeholders that our company has demonstrated strong performance across all the categories. This quarter we have witnessed a significant jump in revenue and profit margins. This surge in growth is due to the demand in Ethnic Snacks and Packaged Sweets on account of Festive seasonality impact. Overall contribution of Packaged Sweets has jumped to 17.5 percent this quarter, which is again due to festive play. Despite facing significant inflationary challenges, we successfully maintained our margin profile while achieving robust volume growth. Strategic cost management and effective pricing strategies enabled us to navigate this environment, ensuring both profitability and market competitiveness.”

Bikaji’s key performance highlights included:

  • Ethnic Snacks: Growth of 10.5 percent, constituting 63.8 percent of revenue.
  • Packaged Sweets: Surged by 22 percent YoY, boosted by the festive season.
  • EBITDA: Margin rose by 39 bps to 14.8 percent.

Bikaji’s strategic cost management approach and pricing strategies have not only retained market competitiveness but have also set a robust foundation for further expansion in the organized snacks market.

Premium Strategy Drives Q2 Performance Amid Headwinds

Despite muted demand in July and August, Shoppers Stop reported a 4 percent sales increase YoY to Rs 1,068 crore in Q2 FY25. The company’s EBITDA stood at Rs 157 crore, and while challenging conditions persisted, Shoppers Stop doubled down on its commitment to premiumization, investing significantly in high-value product lines and the beauty segment.

Kavindra Mishra, MD and CEO of Shoppers Stop Ltd, reflected on the quarter, “Despite a challenging external environment, we remained resilient in our pursuit to deliver growth. Shoppers Stop delivered notable financial results though the demand was muted in July and August, impacted by fewer wedding dates, extended rains, and overall weak discretionary spending. We kept a relentless focus on investing behind our Premium Category, with increased offerings in Premium Category this quarter. We renovated and made our Malad Store (in Mumbai) as a destination for Premium offerings.”

Shoppers Stop’s Q2 performance was driven by:

  • Premium Categories: Contribution grew from 60 percent to 64 percent YoY.
  • Beauty Sales: Up 10 percent, led by a 17 percent increase in fragrance sales.
  • First Citizen Club: Contributed 81 percent to overall sales, with 67 percent repeat sales.

With plans for further expansion and a focus on engaging customers through exclusive experiences and new product lines, Shoppers Stop is well-positioned to capitalize on the anticipated demand surge during the festive season.

Strengthening Premiumization and Brand Loyalty

Colgate-Palmolive reported a record-breaking quarter, with net sales growing 10 percent YoY to Rs 1,609.2 crore. Profit after tax surged by 16.2 percent to Rs 395.1 crore, demonstrating the success of Colgate’s premiumization and brand loyalty strategies. In Q2 FY25, Colgate fortified its portfolio with new launches and ramped up its advertising spend by 17.8 percent to maintain its leadership in the oral care market.

Prabha Narasimhan, Managing Director & CEO of Colgate-Palmolive (India) Limited, shared insights into the company’s strategies, “We are pleased with the robust, consistent topline performance in a tough operating environment. This has been led by broad-based growth across portfolios. Toothpaste achieved high-single digit volume growth on the back of our core brands—Colgate Maxfresh and Colgate Strong Teeth. Toothbrush continued to grow at double digits with rapid premiumisation. We expect continued difficult market conditions but remain committed to leverage our very strong P&L which allows us to continue to invest behind superior products and advertising while we maintain our focus on ensuring better oral health for everyone in India.”

This quarter marked significant innovation:

  • Colgate Visible White Purple: Introduced a new product in the whitening category using color theory.
  • Colgate Total: New communication for this premium brand focused on its patented Dual Zinc and Arginine Technology.

Colgate-Palmolive’s Bright Smiles, Bright Futures® program extended its reach through partnerships with state governments, impacting over 2 crore children in Uttar Pradesh and Goa, thus reinforcing its community commitment.

Thriving on Festive Demand and Strategic Expansion

Kalyan Jewellers recorded a stellar 37 percent revenue growth in Q2 FY25, driven by a strong India performance and consumer demand following the reduction in gold import duty. Kalyan’s India operations witnessed a 39 percent revenue boost, with same-store sales growth of 23 percent, supported by the opening of 15 new franchise-operated showrooms. Additionally, the company’s Middle Eastern segment saw a 24 percent increase in revenue.

Kalyan’s management expressed confidence in this growth phase, “The recently concluded quarter has been a very encouraging one recording consolidated revenue growth of approximately 37 percent when compared to the same period in the previous financial year. Custom duty reduction on gold imports, announced during the Union Budget, resulted in significantly higher levels of footfalls from the last week of July till the end of August mostly negating the impact of 14 days of Shradh during the quarter and extreme volatility in gold prices.”

Kalyan’s accomplishments in Q2 FY25 included:

  • FOCO Showrooms: Expansion of franchise-owned, company-operated showrooms in India and the Middle East.
  • Digital Platform Candere: Achieved a 30 percent revenue growth with 12 new showrooms.

With plans for additional showrooms in India, a debut in the U.S., and fresh collections for the festive season, Kalyan Jewellers is prepared for sustained growth in both domestic and international markets.

Navigating Challenges with Confidence

As Indian retail enters the second half of FY25, companies across sectors have demonstrated resilience, innovative expansion, and consumer engagement as key strategies to thrive. Marico’s diverse product portfolio, Bata’s premiumization journey, Bikaji’s festive-driven growth, Shoppers Stop’s emphasis on premium categories, Colgate’s commitment to brand loyalty, and Kalyan’s showroom expansion showcase an industry that remains cautiously optimistic.

The festive season, coupled with consumer demand recovery, is likely to drive further growth, and these companies are well-positioned to navigate any remaining challenges.

 

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Top 10 Leather Jacket Brands for Men in India: Style Yourself This Winters
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Top 10 Leather Jacket Brands for Men in India: Style Yourself This Winters
 

With the approach of the winter, people eagerly looking forward to fashionable blazers and leather jackets are in demand again. During Christmas and winter get-togethers are a common thing in India for fun-loving people to spend time outside, So is the need for a good leather jacket that goes with your style statement. Today, almost all brands and most of the subtypes come in different styles and finishes which makes it relatively easy to get the preferred leather jacket. This winter quit the tradition of wearing leather jackets, instead look out for the best brands that can make you stand out this season.

Check more: Top 7 Winter Wear Brands in India Under 3500 for Men and Women

Maintain Your Leather Jackets With These Tips

  • Clean Frequently - Dust and debris may be removed from the jacket by wiping it down with a gentle, moist cloth.

 

  • Clean the Leather - Use a leather conditioner every three to six months since leather can get dry over time. By doing this, the leather remains pliable, supple, and crack-resistant.

 

  • Prevent Water Damage - Avoid wearing leather while it's raining a lot since it's not completely waterproof. Avoid using heat sources like hair dryers or radiators and gently pat it dry with a towel if it does become wet.

 

  • Steer clear of excessive heat - Overheating can cause the leather to dry out and crack. Don't keep it close to heat sources or leave it out in the sunlight for long.

Check more: Best Rum Brands in India: 2024 Edition

Best Leather Jackets Brands For Men In India

Although numerous brands for leather jackets, these 10 leather jacket brands for men will undoubtedly entice you to purchase one. 

Wrogn is a popular Indian fashion brand co-owned by cricketer Virat Kohli. Known for its bold and unique style, the brand appeals mainly to young, urban men who like modern and edgy designs. Wrogn’s leather jackets often feature eye-catching details like asymmetrical zippers, extra pockets, and bold accents, giving them a distinct look that fits the brand's daring style.

Price Range: Rs 2,000 to Rs 4,000

Key Product: Solid Slim Fit, Men Black, Men Black Solid

Key Material: Polyester

Wrogn

 

A premium Leather and Faux Leather brand that provides its customers with a luxury experience of Jackets, Handbags and Travel products in a classic way. All of its products are made using dip-dye technologies and innovative washes to give the leather a unique and authentic look. It uses high-quality leather, such as full-grain or top-grain leather, and offers customers a product that ages well and develops a unique patina over time.

Price Range: Rs 2,000 to Rs 8,000

Key Products: Men Black Solid, Men Black Outdoor, Men Black Faux Leather Biker Jacket

Key Material: Faux Leather, leather and PU

Leather Retail

 

Highlander is an emerging brand in the world of men's fashion, known for its modern, stylish, and affordable range of clothing. The brand has become particularly popular in India, focusing on casual, trendy pieces that cater to young, urban men. Highlander offers a wide selection of wardrobe staples like jeans, shirts, t-shirts, and jackets, designed to be versatile, comfortable, and on-trend.

Price Range: Rs 1,300 to Rs 2,200

Key Products: Men Burgundy Solid, Men Brown Solid Leather Biker Jacket, Men Black Solid 

Key Material: Faux Fur, Leather

Highlander

 

Roadster, a brand owned by Myntra's design house, sells stylish apparel that fits well with today's young people's fashion sense. As the name suggests, Roadster is an Indian business that specializes in leather jackets and many more categories for both men and women. Its high street designs are sure to draw notice. Take a look at this solid navy-blue jacket with a mock collar. It can be worn to any informal event and looks great with stone-washed denim.

Price Range: Rs 1,500 to Rs 2,100

Key Products: Faux Leather Jacket, Faux Leather Jacket, Men Brown Faux Leather

Key Material: Polyester and PU

Roadster

 

Showoff is a one-stop shop for everything stylish and reasonably priced. The brand offers a fantastic selection of trendy items that are sure to turn heads, including clothes for both men and women. Showoff, one of the top leather jacket companies in India, highlights the various facets of being stylish. Take a look at this stylish black jacket that will make you feel like a more attractive man.

Price Range: Starting from Rs 3,000

Key Products: Men's Leather Bomber, Men Washed Leather Varsity Jacket, Men's Zip Detail

Key Material: Leather

Showoff

 

Pierre Carlo is a classy and trendy brand that depicts fine fashion items and accessories with the mere touch and acceptable global standards. Its promise to utilize high-quality fabric, aim to be detail-oriented, and produce clothes that would respect the spirit of classics but also are modern is its Unique Selling Proposition. That kind of perspective, Pierre Carlo makes sure to always mention the flexibility of the items, they match with the formal wear, casual wear, and the urban wear trend.

Price Range: Rs 1,800 to Rs 3,000

Key Products: Men Striped Leather, Men Solid Leather

Key Material: PU Leather

Pierre Carlo

 

Teakwood Leathers a brand of a premium line of clothing ensures its position as a German brand that started marketing its products from Germany. This is easily one of the best brands for men’s jackets due to its luxury feel, with its extensive range of clothing and travel lines. This company also markets a line of debonair gentlemen's collections and accessories for women manufactured in-house.

Price Range: Starting at Rs 8,000

Key Products: Genuine Leathers Men's Jacket, Men Choco Brown Leather

Key Material: Genuine Leather

Teakwood Leather

 

FCUK or French Connection is a global UK retailer selling stylish wear for the young generation. It is among the most well-known brands for a leather jacket in India as well as in other countries and we ensure that our quality products are available for everyone. If you are interested in cut classy piece of leather jacket marketed by this brand then you should try this amazing brown solid leather jacket which has all the elements to highlight your persona and style statement.

Price Range: Rs 4,000

Key Product: Solid Stand-Collar Leather Jacket

Key Material:  Polyester and Viscose

French Connection

 

COBB Italy is a unisex fashion brand and among the pure leather jacket manufacturers/sellers that are dominating the international markets. Succumbing to customers’ ever-defining trends, this brand captures the vitality of the young generation who will do anything to ascertain class and quality. Among the best designers in leather jackets, COBB Italy has many products that unleash the masculinity/femininity of the current generation.

Price Range: Rs 6,000

Key Product: Men's Black Solid Lightweight Leather Jacket

Key Material: Leather

COBB Italy

 

Mufti is an Indian fashion clothing brand that was started in the year 1998 and is specializing in casual section and semi-casual clothing. Its USP is based on the combination of innovative ideas for delivering fashionable, comfortable and cheap clothes, particularly for men. Specific product fields of the brand include jeans, shirts and jackets, wherein traditional fitting and styles have been achieved with modern features.

Price Range: Rs 2,500 onwards

Key Products: Mock Collar Long Sleeves, Spread Collar Long Sleeves, Spread Collar Leather 

Key Material: Polyester, Viscose

Mufti

Check more: Explore the Top 10 Men's Formal Wear Brands in India

Top 10 Men’s Clothing Brands Every Stylish Man Should Check Out

Last Words

Leather jacket lovers in India can easily find virtually any brand they want since branded jackets are now easily available. If it’s the rebellious attitude showcased through Warwick’s line Wrogn the exotic feel of Teakwood Leathers; or the sharp formal look of Pierre Carlo there is glamour and class associated with all of them to transform your winter look. If you ever thought about wearing a leather jacket and want to get one then care for them and get a great fashionable warm piece of garment for winter.

 

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Siyaram’s Expands into Men’s Occasion Wear with Exclusive ‘Devo’ Brand
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Siyaram’s Expands into Men’s Occasion Wear with Exclusive ‘Devo’ Brand
 

Siyaram’s, a household name synonymous with premium fabric and apparel for over 45 years, has now embarked on a new journey with the launch of its exclusive men’s occasion wear brand, Devo. This strategic move aligns with the growing demand for ethnic wear in the Indian market, tapping into the deep-rooted cultural heritage of India while catering to modern tastes.

“As we venture into the ready-made ethnic wear category, we aim to position Devo as a key player in men’s occasion wear, reflecting a fusion of style, tradition, and modernity,” said Gaurav Poddar, Executive Director, Siyaram's.

Inspiration Behind Devo

The idea of Devo stems from a desire to reconnect with Indian culture and values, a sentiment that resonates strongly with today's consumers. As Indian ethnic wear gains traction in the fashion industry, the ethos of "Coming Home to Siyaram’s" underscores the brand’s commitment to honoring its legacy while embracing modern trends. Devo aims to provide a unique occasion-driven wardrobe for men, reflecting their connection to Indian traditions while ensuring they stand out in a crowded market. The focus on quality fabrics, design innovations, and occasion-specific attire sets the brand apart from competitors.

“Indian ethnic wear is no longer restricted to weddings or festivals. It has become a part of everyday dressing for men, with kurtas and sherwanis making their way into casual wardrobes. Devo is our way of responding to this trend and creating a brand that stays true to its Indian roots while appealing to the modern man,” shared Poddar.

Leveraging Siyaram’s Legacy

What truly differentiates Devo from other players in the ethnic menswear market is its strong foundation in fabric expertise. With over four decades of experience in textiles, Siyaram’s brings a deep understanding of fabrics, yarns, and design to Devo’s collections. This legacy gives the brand a distinct edge, enabling it to create unique and high-quality ethnic wear that caters to a wide range of consumer preferences.

“The fact that we are inherently a fabric brand, with 45 years of legacy, plays a significant role in the development of new collections and products for the Indian consumer. This deep-rooted understanding of fabrics allows us to innovate in a way that few other brands can,” he explained.

Positioning Devo

Devo is designed for men aged 18 to 40, but its appeal extends to older demographics as well. The brand focuses on occasion wear, offering a wide range of products that cater to weddings, festivals, poojas, and even casual ethnic dressing. The core product offerings include Sherwanis, Indo-Western ensembles, Jodhpuris, Kurta-pyjamas, and Tuxedos, alongside a variety of accessories like shoes and malas that complete the look. This wide range ensures that Devo can cater to men looking for both traditional and modern ethnic wear.

Devo’s pricing is positioned in the mid-to-premium range, making it accessible to a broad audience while maintaining an aura of exclusivity and quality. The aim is to provide stylish, high-quality ethnic wear at a price point that appeals to a wide demographic, from young men looking for trendy occasion wear to older consumers seeking timeless, traditional attire.

Retail Strategy and Expansion Plans

Devo’s launch marks the beginning of a retail-first model, with a strong focus on offline stores to build brand presence and establish a personal connection with consumers. The first store, strategically located in Lajpat Nagar, Delhi, serves as the flagship outlet, capitalizing on the city’s status as a fashion hub and a key market for ethnic wear consumption. The decision to start in Delhi was a calculated one, given its vibrant fashion culture and the growing demand for ethnic men’s wear in North India.

Siyaram’s plans to open 10 to 12 Devo stores by March, all of which will be company-owned to maintain control over brand positioning and consumer experience. However, as the brand expands, franchising may become an option to scale quickly. For now, the focus remains on perfecting the proof of concept with company-owned outlets before bringing in partners.

“We are looking at a cluster-based approach, starting with Delhi and surrounding cities, including parts of eastern UP. This will help us consolidate our efforts and fine-tune our understanding of the consumer before expanding further,” stated Poddar.

Future Growth

Looking ahead, Siyaram’s has ambitious plans for Devo’s growth. While the initial focus is on physical stores, the brand intends to adopt an omnichannel approach in the future, with its own e-commerce platform to complement offline sales. This will ensure that Devo reaches a wider audience and allows consumers to shop seamlessly across channels. As the ethnic wear market continues to grow and become more organized, Siyaram’s is confident that Devo will become a key player in the segment, filling a gap for high-quality, well-designed ethnic wear for men.

“Ethnic wear is becoming more and more prominent in men’s wardrobes today, and we see tremendous potential for growth. We are confident that Devo will resonate with consumers, offering them the perfect blend of tradition and modernity,” he concluded.

 

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The Neighborhood Mall: A Crucial Element in Urban Development and Community Building
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The Neighborhood Mall: A Crucial Element in Urban Development and Community Building
 

Neighborhood malls have established themselves as the key drivers in offering rapid, easy, and available shopping experiences to the local communities. In fact, these malls have grown to be appreciated in every locality through the provision of wide-ranging amenities within easy reach. From having a place to say, "Let's have a cup of coffee" with friends to go for a quick grocery or household shopping, the neighborhood malls have become the hub of our day-to-day lives. In metro cities like Delhi-NCR, especially in areas like Ghaziabad, they serve as accessible social hubs where people meet, interact, and enjoy leisure activities.

Over the years, neighborhood malls have steadily increased in Delhi-NCR and have changed the retail landscape in the region. These malls that cater to convenience and community have not only backed the commercial realty growth of areas such as Ghaziabad but reflect consumers' increasing preference for organized retail environments. Moreover, fast urbanization and the changes it brings about in social behavior find neighborhood malls serving the needs of residents for a change in lifestyle and immediacy to shopping, dining, and entertainment. These malls boast stunning national and international brand options for dining and lifestyle, and of course, food and entertainment zones catering to families. Because a neighborhood mall is located close to the residential community, it saves one from traveling all the way to far-off shopping complexes. Such accessibility improves the livability of the place, as core services are close by.

Besides, these malls resonate with the technological revolution, offering technology-competent solutions for urban living. Neighborhood malls enhance customer satisfaction and increase footfall by integrating AI to analyze shopper behavior, predict preferences, and optimize store layouts. Through such technologies, these malls bridge the gap between online and in-store shopping, providing every visitor with a seamless and personalized shopping experience. Also, through extensive renovation, the neighborhood malls emerge with a distinctive design, offering more space and a smoke-free environment, facilitated by a network of elevators and escalators, backed up by an electronically manned computer-operated security system, making it more equipped with technology and digital fronts.

Further, with a focus on supporting the government's smart city initiative, neighborhood malls keep sustainability at the core of their operations. Various malls install an advanced RO system to reduce reliance on municipal water, with the refuse from RO treatment used for horticulture. They install sewage and treatment plants to recycle water for irrigation and automated systems like lighting and air conditioning to improve energy efficiency. In addition, these malls reuse construction materials to minimize their carbon footprint. All these measures enhance the mall’s operational efficiency while positioning it as a sustainable shopping destination.

Further, local malls contribute to community interaction. In their various 'trending' activities during different seasons, these malls tend to attract huge footfalls where people from all age groups come together. By organizing exhibitions, cultural events, and other activities, the malls become one sort of center of traditional events that allow local visitors and residents to interact with each other and build more healthy community bonding.

What further adds to the appeal of neighborhood malls is the direct contribution of employment and enhancement of economic viability in that area. In such malls, kiosks, shops, or service providers provide ample avenues for local entrepreneurs to set up a base and gain from the footfall and consumer requirements. In addition, neighborhood malls offer retail space for local businesses and entrepreneurs. In the second quarter of 2024, leasing of retail spaces in malls was up 15 percent, thereby allowing the smaller business enterprises to go toe-to-toe with the larger brands and helping local businesses grow. By reaching local consumers and enriching their shopping experience with quality products, these malls strengthen customer loyalty and the area’s economy.

Thus, neighborhood malls have emerged as essential hubs in the rapidly urbanizing Delhi-NCR region. From accessible and convenient services and strengthening community engagement to contributing to the growth of the local economy, these malls act as the pillars of urban life, solidifying their role in future urban developments.

 

Authored By:

The Neighborhood Mall: A Crucial Element in Urban Development and Community Building

 Gaurav Gulati, Managing Director, CCPL

 

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Top Saree Brands for Every Occasion: Drape Yourself in Tradition
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Top Saree Brands for Every Occasion: Drape Yourself in Tradition
 

India is a country rich in diverse cultures and traditions, and one of its most treasured symbols of heritage is the saree. More than just clothing, the saree reflects a woman’s grace, elegance, and identity. For thousands of years, this traditional garment has been a key part of Indian culture.

Across India, different regions have their own unique styles of sarees, each telling a story of local craftsmanship. For example, the Banarasi silk sarees from Varanasi are famous for their intricate patterns, while Kanjeevaram silk sarees from Tamil Nadu are known for their vibrant colors and durability. Maharashtra’s Paithani sarees showcase delicate peacock motifs, Gujarat’s Bandhani sarees feature colorful tie-dye patterns, and Lucknow’s Chikankari sarees are admired for their delicate hand-embroidery. These styles highlight the incredible variety and beauty of sarees in India.

Read more: Top Sugar-Free Sweets Brands in India for Every Celebration: Balancing Taste and Health

Indian Saree Industry: Market Overview

With women's contribution to economic growth steadily increasing, the Indian saree industry is predicted to rise at a compound annual growth rate of 6 percent over the following three years, reaching Rs 61,700 crore by FY25 from Rs 46,400 crore in FY20.

Read more: Top Clothing Gifts to Spread Festive Cheer: Wrap Up Diwali in Style

Top Saree Brands in India 

This holiday season, choose from these top saree brands in India to find your ideal match. For any woman looking for "the one" saree, here is a carefully curated selection. 

Taneira was launched in 2017 by Titan, a company under the TATA group. To promote the craft of more than a hundred textile clusters from all across India, Taneira was formed to integrate all Indian handicrafts under one9 roof. Taneira presents a variety such as TanaBanarasi silk and Kanjeevaram saris, organza and tissue Kanchi sarees, and cotton and cotton silk, making it perfect for customers with different preferences and styles.

Price Range: Up to Rs 60,000

Fabrics: Present in 19 fabrics

Occasions: Bridal Wear, Casual Wear, Festive Wear, Formal Wear, Party Wear, Traditional Wear, Wedding Wear

Taneira

 

This quality of silks, procured from only the best sources so that each saree would portray luxury and have very soft feels against the skin, leads to Suta sarees becoming synonymous with comfort as well as with elegance due to the superiority of such premium silk wearing. Branding itself for creating unique pieces of wearables is done by weaving together all traditional techniques blended within the scope of contemporary aesthetics.

Price range: Up to Rs 50,000

Fabrics: Acrylic, artificial silk, brocade, chanderi, chiniya silk, cotton, cotton acrylic and many more 

Occasion: Onam, Wedding, Sangeet/Engagement, Mehendi, Haldi, Reception, Pujo/Puja, Farewell/Freshers Party, Party Wear/Cocktail Party, Office Wear/Corporate Parties

Suta

 

With the production of handwoven sarees using traditional techniques like ikat and khadi along with intricate folklore patterns, Parama excels. Sustainability along with quality fabrics combined with the preservation of heritage form its unique selling proposition.

Price range: Up to Rs 20,000

Fabrics: More than 30 types of fabrics

Parama

 

Byloom has beautiful handwoven sarees through Shantiniketan weaving and jamdani techniques. The USPs of the brand include vibrant, modern designs that mix well with heritage motifs; commitment to sustainability through eco-friendly materials; and support given to local artisans. For Byloom, craftsmanship means a lot so that the story of each saree is told while ensuring it is fair trade, weaver-friendly, and weaves in the old ways of textile traditions.

Price range: Up to Rs 30,000

Fabrics: 4 types 

Byloom

 

Byloom has beautiful handwoven sarees through Shantiniketan weaving and jamdani techniques. The USPs of the brand include vibrant, modern designs that mix well with heritage motifs; commitment to sustainability through eco-friendly materials; and support given to local artisans. For Byloom, craftsmanship means a lot so that the story of each saree is told while ensuring it is fair trade, weaver-friendly, and weaves in the old ways of textile traditions.

Price range: Up to Rs 1,00,000

Fabrics: More than 5

Nalli

 

Among the numerous hand-loomed options, karagiri stands tall in the saree market as it provides premium Banarasi, Kanjivaram, and Patola to saree lovers all across the city. The brand focuses much on the traditional craftsmanship behind the product, because only high-quality craftsmanship in products would be successful in capturing the interest of potential consumers. 

Price range: Up to Rs 10,000

Karagiri

 

Fabindia sarees are celebrated for their traditional designs and diverse styles, crafted from natural fibers like cotton and silk for comfort. The brand emphasizes ethical sourcing and fair trade, supporting local artisans while preserving traditional crafts. Utilizing techniques such as hand weaving, embroidery, and natural dyeing, Fabindia creates high-quality, eco-friendly sarees that appeal to socially conscious consumers, making it a standout choice in the market.

Price range: Up to Rs 20,000

Fabrics: More than 6 

Fabindia

Read more: Handpicked Fine Jewelry Gifts to Celebrate the Spirit of Diwali with Style

Best Personal Care Diwali Gift Ideas With Pricing: Elevate Your Gifting Game

Final Thought

The saree is more than just a garment; it’s a symbol of India's rich heritage and craftsmanship. With a wide variety of brands offering unique designs and high-quality fabrics, there's a perfect saree for every occasion. Whether you choose Taneira's luxurious handwoven pieces or FabIndia's eco-friendly styles, each saree tells a story and reflects the beauty of tradition, making it an essential part of every woman's wardrobe.

 

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Top 5 Treadmill Brands in India for Every Fitness Enthusiast
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Top 5 Treadmill Brands in India for Every Fitness Enthusiast
 

Finding the right treadmill can be challenging, especially with so many options available in the Indian market. With a treadmill at home, you get the convenience of working out whenever you want, regardless of weather or gym hours. Investing in a high-quality treadmill can help you stay consistent with your fitness goals, making it easier to incorporate cardio into daily routines.

In this article, we’ve highlighted the top treadmill brands in India, focusing on features, durability, and value for money. Brands like SF Healthtech, Fitkit, Powermax, Reach Invicta, and Cultsports each bring unique features to the table. Some prioritize powerful motors for intense running, while others focus on tech integration, like fitness app syncing and heart rate monitors. Each of these brands offers excellent options, helping you choose the perfect treadmill that fits your lifestyle, space, and fitness level. Get ready to kickstart your fitness journey with a trusted treadmill brand!

Also Read: Cure.fit Acquires US-Based Onyx; Aims to Accelerate Global Offering

Why Invest in a Treadmill for Your Home Gym?

A treadmill in your home gym means you can exercise anytime. No need to rely on gyms, and no more travel time. Treadmills offer convenience, help with long-term fitness goals, and make workouts part of your daily routine. In today’s world, more people are working from home, so having a treadmill nearby is ideal.

Top 5 Treadmill Brands in India

1. SF Healthtech

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SF Healthtech has become a leading name in India’s fitness equipment market, known for blending advanced features with budget-friendly pricing. Established with the goal of making quality fitness accessible, the brand prioritizes user-friendly designs and modern features. Their treadmills come with multiple speed settings, incline options, and digital displays that show key metrics like calories burned, distance, and heart rate. The brand is also recognized for its customer service, with a dedicated support network across India to address user needs quickly. Ideal for both beginners and seasoned athletes, SF Healthtech is a popular choice for home gyms.

2. Fitkit

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Fitkit has carved a niche for itself in the markets of India, targeting the young and technology-savvy fitness-conscious of the country. As for its uniqueness, Fitkit has incorporated the latest smart technology; users can connect their treadmills with Google Fit, Apple Health, and FitPlus; and heart rate steps and, calories are recorded. Some of the models come with Bluetooth support and compatibility with the Fitplus application that offers workouts and diet plans and, even consultations from nutritionists. One more advantage of Fitkit is the focus on design, offering stylish, slim, and easy-to-install models that are suitable for use at home.

3. Powermax 

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Powermax is a fairly famous brand in the fitness equipment market in India and for people who want gym-like quality equipment for their home. Their treadmills use powerful motors with the ability to endure high-end use and are suitable, especially for runners and intensive exercising. Powermax treadmills are very durable in their construction; they incorporate tough frames and anti-slip surfaces for the running belt to keep the users safe as well as secure during operation, even at very high rates. Extra components in many models include an incline, a multilayer shock-absorbing system, and programs for various types of exercise. Due to the philosophy of producing equipment for powerful, long-lasting workout sessions, Powermax has been embraced by athletes and serious trainers.

4. Reach Invicta

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Reach Invicta has gained a following among urban fitness enthusiasts, particularly for its compact, space-saving treadmills that fit well in smaller apartments without compromising on quality. The brand’s treadmills are engineered with a sleek, minimalist design that complements modern interiors, appealing to those who prioritize aesthetics alongside functionality. Reach Invicta models are equipped with smooth, noiseless motors and advanced features, such as digital displays that track essential metrics, multiple workout modes, and foldable designs for easy storage. Known for innovative add-ons like built-in speakers and app compatibility, Reach Invicta ensures an engaging, immersive workout experience.

5. Cultsports

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They differentiate CultSports in the Indian fitness market due to the integration of technology into a wellness-centred business model. Some of its main features include treadmills with several options, such as predetermined programs, own-created programs, and training options/types such as interval, fat burning, and endurance, among others available from Cultsports treadmills.  common novelties are often included in the treadmills: availability for synchronization with the application and virtual training, which ensures real-time monitoring of all results and constant encouragement to continue a training session. Cultsports also has a range of complementary fitness solutions and is building its fitness equipment that is connected to the Cult. Fit app, offering users live classes, consultation with fitness trainers, and a helpful community.

Features That Set Each Brand Apart

  • SF Healthtech: Offers a mix of quality and affordability with multiple workout programs.
  • Fitkit: Syncs with apps to track data like steps and calories, adding a tech-savvy touch.
  • Powermax: Heavy-duty machines with powerful motors for intense runners.
  • Reach Invicta: Compact models suitable for small spaces without compromising quality.
  • Cultsports: Provides unique programs and modes for a wide range of exercises.

Comparing Key Specifications: Speed, Incline, and More

Here’s a quick comparison of these brands' main features:

Brand

Top

Speed

(km/h)

Incline Option

Motor

Power (HP)

Weight Capacity (kg)
SF Healthtech 14 Yes 2.0 110
Fitkit 16 Yes 2.5 120
Powermax 18 Yes 3.0 130
Reach Invicta 12 Yes 2.0 100
Cultsports 15 Yes 2.5 120

Each brand has unique specs tailored for different fitness levels, from beginners to advanced users.

Materials Used for Treadmill Belts and Their Durability

Treadmill belts play a big role in user comfort. Here’s how these brands use materials for durability and shock absorption:

  • SF Healthtech: Durable, multi-layer belts that reduce impact.
  • Fitkit: Anti-skid belts for better stability.
  • Powermax: High-resilience belts to absorb shock and reduce strain.
  • Reach Invicta: Dual-layered belts to improve cushioning.
  • Cultsports: Uses cushioned belts for a smooth and quiet workout.

Smart Features: Heart Rate Monitors, Apps, and Connectivity

Each brand offers smart features for a better workout experience:

  • SF Healthtech: Heart rate monitors and calorie trackers.
  • Fitkit: Syncs with Google Fit and Apple Health, providing easy tracking.
  • Powermax: In-built workout programs for variety.
  • Reach Invicta: Touchscreen with multiple modes.
  • Cultsports: Bluetooth and app compatibility for personalized workouts.

Noise Levels: How Quiet Are These Treadmills?

If you’re worried about noise, here’s how these brands measure up:

  • SF Healthtech: Minimal noise; suitable for apartments.
  • Fitkit: Known for quiet motors that won’t disturb others.
  • Powermax: Slightly noisier due to its heavy-duty motor but manageable.
  • Reach Invicta: Quiet operation for small spaces.
  • Cultsports: Low noise, ideal for home use.

Warranty and After-Sales Service: Which Brands Offer the Best Support?

Customer support is essential. Here’s how these brands stand:

  • SF Healthtech: Offers a 1-year warranty with multiple service centers.
  • Fitkit: 1-year motor warranty and good customer support.
  • Powermax: 3-year warranty on parts and motor; highly reliable.
  • Reach Invicta: Warranty on motor and frame; known for good support.
  • Cultsports: 1-year warranty, growing service network across India.

Pros & Cons: What You Should Know Before Buying

Here’s a quick look at each brand’s strengths and limitations:

  • SF Healthtech: Great value, but limited incline range.
  • Fitkit: Ideal for tech-savvy users, though slightly more expensive.
  • Powermax: Perfect for intense workouts but takes up more space.
  • Reach Invicta: Compact and stylish but may lack high speeds.
  • Cultsports: Customizable workouts but less availability in smaller cities.

Conclusion

These top treadmill brands in India offer something for everyone, from affordable models to high-tech machines. Whether you're a beginner or an advanced runner, you’ll find the right treadmill for your home. Pick the one that best fits your needs, space, and budget, and take the first step toward a fitter life.

 

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Top 8 Sweet Beer Brands in India A Guide for Sweet Beer Lovers
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Top 8 Sweet Beer Brands in India A Guide for Sweet Beer Lovers
 

Beer isn’t always bitter! Low-alcohol-containing beers are also gradually hitting the Indian palate, giving them a softer, more tasteful version. Giving off the fruity scent of light malt, these beers are perfect for any drinker who prefers not-so-bitter tastes. Below are the 8 best sweet beer brands in India you should taste.

Also check: Top 10 Strongest Beer Brands in India | with Highest ABV%

Top 7 Wheat Beer Brands in India

What Makes Sweet Beers Unique? A Quick Brewing Guide

Some of the sweet beers contain certain types of malt and natural products that impart a sweet nature to the beer. Low-light roasting and using compounds such as honey, and caramel during brewing or using fruit infusions guide toward achieving the best taste.

Know More: Top 10 Red Wine Brands in India

Unveiling 7 Popular Indian Whisky Brands

A list of the Top 8 Sweet Beer Brands in India

Discover India’s top 8 sweet beer brands with unique flavors and smooth, sweet notes, perfect for beer lovers seeking something different.

1. Miller

Miller

Miller is an all-American beer that is famous for its light and smooth qualities in the international market. It is particularly suitable for those who only require a hint of sweetness. The first way in which Miller was able to change the face of beer was by coming up with what the market came to know as “light beers,” whose major notion was that the product was easy to drink.

  • Features That Set It Apart: Miller has a delicate malt flavor, with a hint of corn sweetness that balances its light, crisp taste.
  • What Makes It Sweet: The sweetness in Miller comes from corn syrup, which adds a gentle flavor without being too intense.

2. Simba

Simba

Simba is an Indian brand that brings craft brewing to the mainstream market. Their beers are rich, fruity, and cater to Indian tastes. Simba was one of the first Indian brands to produce authentic craft beer, making it a go-to for local beer lovers.

  • Features That Set It Apart: Simba offers unique flavors with natural sweetness, thanks to its blend of malts and hops.
  • What Makes It Sweet: The malty sweetness in Simba comes from carefully chosen ingredients that bring out caramel and fruit notes.

3. Heineken

 Heineken

This popular Dutch beer is smooth, light, and widely loved. Heineken’s crisp taste and slightly sweet finish make it ideal for those who enjoy mild flavors. Heineken's yeast strain, called "A-yeast," is exclusive to the brand and responsible for its unique flavor.

  • Features That Set It Apart: Heineken is brewed using a unique strain of yeast, which gives it a slightly fruity sweetness.
  • What Makes It Sweet: The natural fermentation process provides Heineken with a hint of fruity sweetness, especially in its initial taste.

4. Foster’s

Foster’s

Foster’s, originally from Australia, has gained popularity worldwide, including in India. It's known for its smooth and slightly sweet profile. Foster’s is often served extra cold, enhancing its light and refreshing flavor, especially in warmer climates.

  • Features That Set It Apart: Foster’s has a refreshing taste with a mild sweetness, thanks to the use of caramel malts.
  • What Makes It Sweet: Caramel malts add a subtle sweetness that balances the bitterness, making it an easy-to-drink beer.

5. Hoegaarden Original White

Hoegaarden Original White

Hoegaarden is a Belgian wheat beer known for its cloudy appearance and fruity, sweet taste. It’s a favorite among beer enthusiasts who enjoy refreshing flavors. Hoegaarden is unfiltered, giving it a hazy look and a creamy, smooth texture that enhances its flavor.

  • Features That Set It Apart: Hoegaarden has a unique blend of coriander and orange peel, giving it a distinct citrus sweetness.
  • What Makes It Sweet: The orange peel used in brewing adds a sweet, fruity aroma and taste that pairs well with the wheat base.

6. Bira 91 Boom Light

Bira 91 Boom Light

Bira 91 is an Indian craft beer brand that has taken the market by storm. The Boom Light version is a refreshing option for those who prefer sweet and light beers. Bira 91 has made a name in India by focusing on locally tailored flavors, appealing to the Indian palate.

  • Features That Set It Apart: Bira 91 Boom Light is brewed with a lower bitterness level, focusing more on a balanced, sweet flavor.
  • What Makes It Sweet: Its sweetness comes from using natural malts that bring a mild, honey-like flavor.

7. Corona Light

Corona Light

Corona Light is a Mexican beer that’s easy to recognize, often served with a slice of lime. It's light, crisp, and has a subtle sweetness. Corona is best enjoyed with lime, which brings out its sweetness and enhances the refreshing taste.

  • Features That Set It Apart: Corona’s mild, sweet flavor makes it refreshing and smooth, especially with a hint of lime.
  • What Makes It Sweet: Corn and barley in Corona Light’s recipe add a gentle sweetness that is not overpowering.

8. Tuborg Green

Tuborg Green

Tuborg is a Danish beer brand that’s popular for its refreshing, mild sweetness. Tuborg Green is one of its most loved variants. Tuborg Green is often preferred by those looking for a smooth beer with no strong bitterness, ideal for all occasions.

  • Features That Set It Apart: Tuborg Green has a balanced, light flavor with a hint of sweetness, making it ideal for casual drinking.
  • What Makes It Sweet: This beer gets its light sweetness from the use of quality barley malt and hops.

Sweet Ingredients That Make These Beers Irresistible

Most of these beers contain a slight sweetness, which results from the inputs such as caramel malt, corn, or fruits. These additions give the beers a unique character and make them easy to drink for consumers who do not like beers with bitter profiles.

Perfect Pairings: Food that Tastes Great with Sweet Beers

Sweet beers complement easily cooked and light-tasting foods. Beer’s sweetness is well balanced by food such as grilled chicken, tacos, and mild cheeses. Perhaps making the food enhance the beer will also make it enhance the beer, making the eating and drinking experience enjoyable.

Final Thought

Sweet beers therefore provide an opportunity to replace the bitter-tasting beers that are widely used in India today. This is because, while Miller, Simba, Hoegaarden, etc., have their own specialities of sweet beer to offer in the market. Give these options a go and find a new go-to—be you keen on fruits and flowers, or malts and grains, these vessels of sweet delight are for you.

 

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Top Sugar-Free Sweets Brands in India for Every Celebration: Balancing Taste and Health
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Top Sugar-Free Sweets Brands in India for Every Celebration: Balancing Taste and Health
 

Traditional sweets hold a special place in Indian cuisine, celebrated both in India and across the globe for their unique flavors and cultural richness. These sweets are woven into the fabric of festivals like Diwali, Holi, and Ganesh Chaturthi, as well as weddings, where they are shared with loved ones to mark joyous occasions. Exchanging sweets is a time-honored ritual symbolizing goodwill and prosperity, making sweets an essential part of any celebration.

In recent years, as health consciousness has grown, so has the popularity of sugar-free sweets. These delightful alternatives, including rasmalai, gulab jamun, kaju katli, halwa, laddoos, and barfi, are now crafted with plant-based sweeteners like erythritol and stevia, allowing for guilt-free indulgence. Sugar-free sweets cater to those with dietary restrictions, especially individuals monitoring sugar intake or managing diabetes. 

Read more: Top Clothing Gifts to Spread Festive Cheer: Wrap Up Diwali in Style

Growing Demand for Sugar-Free Sweets

The Indian market has responded to this demand, expanding its sugar-free and low-sugar traditional sweet offerings to meet the needs of health-conscious consumers. As a result, the sugar-free confectionery market in India is expected to reach $66.5 million by 2027, growing at a compound annual rate of 6.5 percent from 2020 to 2027. Projections also place the broader sugar-free sweets market at $2.4 billion in 2023, with an estimated rise to $3.9 billion by 2033, underscoring the sustained demand for healthier yet traditional sweet options.

Read more: Handpicked Fine Jewelry Gifts to Celebrate the Spirit of Diwali with Style

Benefits of Sugar-Free Sweets for Health 

  • Better oral health

Sugar-free confections can lower the incidence of cavities and tooth decay. Sugar encourages oral bacteria to create acids that break down tooth enamel.

  • Health management

The accessibility of artificial sweeteners has prompted a decrease in total sugar intake, which can improve health outcomes by lowering the risk of obesity and associated

  • The right amount of energy 

Your body releases insulin and tryptophan in a regulated manner when you consume sugar-free sweets and avoid white sugar. When these hormones are released in excess, they make you feel drowsy.

  • Reduces skin damage

Excessive sugar contributes to stress elements that can result in dull-looking skin and pimples. Incorporating sugar-free sweets into your diet can help avoid some of the skin issues. 

  • Boosts Mental Agility

Sugar-free sweets may help you maintain your composure and alertness without causing the hyperactivity that comes with too much sugar.

Read more: Best Personal Care Diwali Gift Ideas With Pricing: Elevate Your Gifting Game

9 Best Beauty Gifting Ideas for this Diwali: Celebrate with Radiance

Top Sugar-Free Sweet Brands in India 

Are you searching for the best sugar-sweet brands in India? Here is a curated list of Indian sweets made for health-conscious individuals. 

Products: Moti Choor Ladoo, Milk Cake, Dry Fruit Besan Ladoo, Dry Fruit Atta Ladoo (no added sugar in all)

Key features: premium quality desi ghee, high-quality gram flour, generous selection of dry fruits

Haldiram’s sugar-free sweets cater to health-conscious consumers who crave traditional flavors without guilt. Made with alternative sweeteners, they retain the authentic taste of classics, making them suitable for diabetics and those managing sugar intake. Known for premium ingredients and traditional recipes. Haldiram’s ensures that the quality and richness of their sugar-free options match that of regular sweets. 

Haldiram

 

Key features: subtle sweetness, energy boost and farm-to-factory 

Key ingredients: Gram Pulse Flour Refined Wheat Flour,  Clarified Butter, Cashew nuts, Isomalt, Ghee, Stevia and Silverleaf.

Anand Sweets sugar-free line offers 75 sweets. Using high-quality, natural ingredients and premium sugar substitutes, these sweets cater to diabetics, low-sugar diets, and fitness-conscious individuals, all while maintaining their signature richness and flavor. Anand Sweets provides a wide variety of classics like Besan Laddu, Badamika, Soan Papdi and Kaju Katli in sugar-free options, allowing customers to enjoy favorites guilt-free.

Anand Sweets

 

Key products: Motichoor Ladoo, Kaju Katli, Kala Gulab Jamun and Protein Ladoo

Key ingredients: Desi Ghee, Wheat fibre, Khoa, Seed and Nut Flours and more

Artinci’s sugar-free sweets bring a fresh approach by offering treats that are not only free from added sugar but also crafted with natural ingredients. Catering especially to those on keto, low-carb, and diabetic-friendly diets. Unlike conventional options, Artinci emphasizes transparency and quality by using zero artificial sweeteners and prioritizing real flavors.

Artinci

 

Key ingredients: Organic Dates, Premium Dry Fruits, Organic Flax Seeds, Premium Dates

Key products: Flax Seed B12 Laddu, Iron Woman Power Bar - Made from Premium Dry Fruits, Nuts and Seeds, Panir Rose Gulkhand Laddu

Sampoorna Ahara’s sugar-free sweets stand out for their focus on whole-food, plant-based nutrition, appealing to health-conscious individuals seeking purity and wellness in every bite. Unlike many alternatives, these sweets are free from refined sugars, artificial sweeteners, and preservatives, using only natural ingredients like dates and nuts to create a balanced, nutritious treat. With options such as laddus, barfis, and other traditional favorite. The brand offers sweets that are not only diabetic-friendly but also suitable for vegan and whole-food diets. Their commitment to wholesome ingredients and authentic flavors makes Sampoorna Ahara a preferred choice for mindful, healthy indulgence. 

Sampoorna Ahara

 

Key features: Zero to negligible sucrose content, Sweetened with Stevia,  plant-based sweetener with a low glycemic index

Dadus sugar-free sweets bring a modern twist to traditional Indian flavors, perfect for health-conscious consumers who don’t want to compromise on taste. Dadus caters especially to diabetics and those on low-sugar diets, ensuring each treat is both safe and delicious. Known for their dedication to quality and culinary innovation, Dadu’s sugar-free line allows customers to enjoy indulgent, traditional sweets without guilt, making them a trusted choice for satisfying, health-conscious treats.

Dadus

Balancing Flavor and Fitness

As more people become health-conscious, the demand for traditional sweets crafted with natural, low-glycemic, or plant-based sweeteners continues to soar, catering to those managing diabetes, fitness goals, and overall wellness. Brands like Haldiram’s, Anand Sweets, Artinci, Sampoorna Ahara, and Dadu’s lead the way, offering a variety of traditional sweets reimagined for today’s dietary needs.

 

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This Diwali, It’s All About Bold Bling: Inside the Jewelry Trends of 2024
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This Diwali, It’s All About Bold Bling: Inside the Jewelry Trends of 2024
 

As the festive season of 2024 rolls in, the jewelry industry finds itself at an interesting crossroads where tradition meets innovation. Industry veterans and top brands share their insights on consumer preferences, market shifts, and seasonal highlights, revealing a marked inclination toward fine jewelry that marries timeless beauty with contemporary allure. With a blend of modern classics, high-end diamonds, and even lab-grown options making their way into consumer baskets, the jewelry industry is on the cusp of a golden era in more ways than one.

Growth Driven by Premium Jewelry

According to Zeba Khan, Director of Fashion and Beauty at Amazon India, premium fashion jewelry has become a major driver of demand. This season has seen a significant upswing in sales of luxury watches, gold, and diamond jewelry, with an added twist: lab-grown diamonds are making their mark as an affordable and sustainable choice. Khan highlights, "Precious jewelry sales have surged by 5X, and there has been an 84 percent year-on-year spike in gold jewelry purchases."

For Amazon India, which offers over 5 lakh styles in silver, gold, and diamond jewelry, the rise in demand has been further accelerated by seasonal events like Dhanteras and Akshaya Tritiya. The marketplace has recorded a growing preference for 14K purity gold, ideal for daily wear, which has seen a 2.5X year-over-year increase, alongside an impressive 75 percent growth in demand for 18K jewelry. Prices range from RS 2,000 for silver jewelry to RS 40,000 for gold and diamonds, catering to a broad spectrum of buyers. The trust in Amazon’s extensive selection and authentic products makes it a favored destination for festive shopping, especially for hallmarked gold and silver coins.

"Amazon offers the widest range of gold coins across price points, suiting all needs of customers. The most bought grammage in units is 2g," Khan shares, emphasizing how the marketplace continues to adapt to the evolving tastes of Indian consumers.

As Diwali and Dhanteras approach, the jewelry industry is witnessing record growth, with surging demand across gold, diamonds, and lab-grown options, reflecting evolving consumer tastes and festive enthusiasm.

Strong Revenue Growth in India and Abroad

Kalyan Jewellers, a stalwart in the Indian jewelry market, has recorded a 37 percent growth in consolidated revenue over the last quarter. The company's India operations saw an impressive 39 percent revenue surge, driven by same-store sales growth of 23 percent. This growth momentum was aided by a reduction in customs duty on gold imports, which attracted increased footfall. Furthermore, Kalyan's Middle East division reported 24 percent revenue growth, showcasing the brand's international appeal.

As Kalyan Jewellers expands its presence with 15 Franchisee-Owned-Company-Operated (FOCO) showrooms in India and the Middle East, they also focus on digital engagement through their online-first brand, Candere, which achieved 30 percent revenue growth in the past quarter. The company has plans for ambitious expansion, with over 130 new showrooms set to launch this year, including the first U.S. location by Diwali. "The festive season has just started, and we are gearing up with showroom launches, fresh collections, and campaigns," the brand shared in a recent statement. With a physical presence growing worldwide, Kalyan is setting the stage for a festive season that is sure to shine brightly.

Regional Flavors Meet National Appeal

Ajoy Chawla, CEO of the Jewelry Division at Titan Company Ltd., notes the robust festive response from customers, with notable trends seen across different regions of India. "The South and East regions were off to a quick growth from day one of Navratras, while West and North picked up steam from Dussehra weekend," he shares. Among Titan’s offerings, the block-buster Nav-Raani collection by Tanishq and the Disco-themed collection by Mia are witnessing high demand. The brand’s ‘Aalo’ collection, tailored specifically for West Bengal, has been instrumental in driving sales during the Pujo season.

In addition, Titan has launched a 'Festival of Exchange,' encouraging customers to bring in old locker gold and exchange it for new designs, a strategic move to address high gold prices. With Dhanteras set over two days, Titan expects even more customers to indulge in jewelry purchases as a celebratory offering to Goddess Lakshmi. Chawla adds, "We are hoping to witness a truly celebratory festive indulgence across all customer segments."

As Diwali and Dhanteras approach, the jewelry industry is witnessing record growth, with surging demand across gold, diamonds, and lab-grown options, reflecting evolving consumer tastes and festive enthusiasm.

A Modern Twist on Traditional Designs

At PP Jewellers by Pawan Gupta, Director Piyush Gupta emphasizes a shift in customer preferences toward modern designs that hold traditional value. "As we approach Diwali 2024, we anticipate a robust growth in the jewelry market, driven by a growth in consumer confidence and love for traditional celebrations," says Gupta. Gold remains a staple, but diamond jewelry, particularly designs that appeal to younger customers, is gaining traction.

This Diwali, PP Jewellers is committed to offering an enhanced shopping experience through both online and offline platforms. Their new collection balances tradition with contemporary flair, allowing customers to choose pieces that resonate with their personal style. "Our priority this year highlights the emotional significance of jewelry in festive celebrations," Gupta remarks, underscoring the brand’s goal to make this season unforgettable for its customers.

Exclusive Offers and Timeless Craftsmanship

Rohan Narang, Director at Hazoorilal Legacy, speaks to the importance of Dhanteras in boosting jewelry sales, especially as families prepare for the festive and wedding seasons. "Dhanteras is a highly auspicious time for purchasing jewelry, and with the upcoming wedding season, it becomes the perfect moment to invest in statement gold and diamond pieces," he explains. Hazoorilal Legacy is offering a flat 40 percent off on diamond and polki jewelry, and 30 percent off on making charges for 22KT BTS hallmarked gold jewelry, making luxury accessible for a limited time.

Hazoorilal has also launched its flagship Legacy Collection 2024-25, a high-end line that represents the brand's rich heritage. Narang shares, "Each family member plays an integral role in the creation of this flagship collection, from the initial concept to the final creation." With carefully selected gemstones and designs that span traditional polki sets to modern diamond solitaires, Hazoorilal’s latest offerings embody sophistication and quality craftsmanship.

A Marriage of Tradition and Modernity

Founder Leshna Shah of Irasva Fine Jewellery shares the optimism that comes with the festive season, particularly Dhanteras. "Dhanteras marks the commencement of the festive season, and we anticipate a significant surge in sales," says Shah. Irasva’s new Amara collection, a perfect blend of heritage and contemporary design, is already a customer favorite.

In response to the increasing demand for unique, high-quality pieces, Irasva has crafted collections that cater to discerning tastes. Shah notes, "Our expertly crafted offerings surpass customer expectations, especially as jewelry purchases become a cherished tradition during this period." The brand's offerings are a testament to the evolving preferences of Indian consumers, who seek jewelry that holds cultural significance while being distinctively modern.

As Diwali and Dhanteras approach, the jewelry industry is witnessing record growth, with surging demand across gold, diamonds, and lab-grown options, reflecting evolving consumer tastes and festive enthusiasm.

The Rise of Lab-Grown Diamonds and Minimalist Trends

The jewelry industry has also witnessed an increasing demand for lab-grown diamonds, a trend driven by both sustainability concerns and pricing accessibility. Amazon’s Zeba Khan highlights, "Customers can now buy gold and silver jewelry with lab-grown diamonds starting at attractive prices of RS 2,500." This introduction of lab-grown diamonds to Amazon’s inventory has added over 50,000 styles, making the online marketplace a one-stop shop for those looking for eco-friendly options.

In addition to lab-grown diamonds, there’s also a visible shift toward minimalist jewelry, particularly among younger buyers. As Piyush Gupta of PP Jewellers observes, "The balance between heavy and minimalist designs is evolving, showing a desire for commonness in festive outfits." Consumers are leaning toward pieces that are both stylish and versatile, reflecting a broader trend of practical luxury that suits daily wear and special occasions alike.

Expanding Markets and Customer-Centric Innovations

Across the board, the Indian jewelry industry is expanding its footprint and enhancing customer experiences, both in-store and online. With brands like Kalyan Jewellers and Candere launching showrooms across multiple regions, from the Middle East to the United States, the accessibility of Indian jewelry is on the rise globally. This expansion reflects the strong international appeal of Indian craftsmanship, especially during festivals like Diwali that resonate with the Indian diaspora worldwide.

Brands are also focusing on innovation in customer engagement, offering flexible shopping options, and personalized experiences. "Our priority this year is to deliver an excellent experience that truly resonates with our customers," Gupta from PP Jewellers says, underlining a commitment shared by other industry players. By offering virtual try-ons, digital consultations, and exclusive festive discounts, brands are making jewelry shopping as convenient and satisfying as possible.

A Sparkling Season of Innovation and Tradition

This festive season, the Indian jewelry industry is poised for impressive growth as brands bring together the best of traditional craftsmanship and modern innovation. With an eye on sustainability, a preference for diverse designs, and a commitment to customer convenience, the industry is setting the stage for a sparkling season. As Ajoy Chawla of Titan Company sums it up, "We are hoping to witness a truly celebratory festive indulgence across all customer segments and markets."

From Amazon’s extensive selection of lab-grown diamonds to Hazoorilal Legacy’s exclusive offers, Indian consumers are spoiled for choice this season. The market trends reflect a promising future where jewelry continues to be an integral part of cultural celebrations, personal milestones, and, increasingly, as a symbol of contemporary luxury. With customers increasingly open to experimenting with new designs and sustainable options, 2024 promises to be a golden year for the jewelry industry.

 

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How FMCG Brands are Driving India’s Festive Retail Demand with Innovation & 20 pc Growth Focus
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How FMCG Brands are Driving India’s Festive Retail Demand with Innovation & 20 pc Growth Focus
 

The festive season in India is a time of joy, celebration, and, notably, high consumer demand. From traditional sweets and savory snacks to innovative, healthy gifting solutions, FMCG brands are pulling out all the stops to meet the season's unique demands and boost sales. This year, brands like Bikano, True Elements, and Cornitos are expanding their offerings, enhancing their customer experience, and optimizing inventory to ensure that they’re well-prepared for the influx of festive shoppers.

Expanding Product Portfolios for Festive Cheer

To celebrate the festive season, FMCG brands have curated special products that appeal to traditional tastes while accommodating emerging health and wellness trends. For instance, Bikano’s Diwali lineup includes classics such as Kaju Barfi, Soan Papdi, and Gulab Jamun, alongside thoughtfully crafted gift packs like Royal, Anmol, and Shahi Nazrana. Manish Aggarwal, Director, Bikano, Bikanervala Foods Pvt Ltd explained the brand’s focus on festive innovation, “We are introducing a range of besan-based products such as Loung Sev, Ratlami Sev, and Bhavnagri Ghanthiya to cater to the growing demand for traditional, authentic Indian snacks. Our new offerings reflect our commitment to providing a diverse selection of high-quality products that resonate with evolving customer tastes.”

True Elements takes a unique approach by blending traditional gifting with health-conscious options, ensuring consumers enjoy a wholesome festive experience. Akhil Menon, AVP - Brand & Growth at True Elements highlighted, “Among our new launches are the Millet Chikki, Dry Fruit Chikki, and Baked Cashews and Almonds, adding a touch of indulgence to our wholesome range of Seed Mixes, Berries Mix, and Snack Mixes. We’ve taken our iconic black packaging and infused it with vibrant festive colors, creating a unique blend that retains elegance while embracing the joyous spirit of the season.”

Cornitos, known for its savory snacks, has also expanded its product lin  e with festive snack boxes and new flavor options designed for gifting. Vikram Agarwal, Managing Director of Cornitos noted, “This festive season, we’re introducing new flavors and packaging options to enhance the gifting experience, providing customers with a wider variety of choices that suit their festive spirit and craving for unique snacking experiences.”

Prioritizing Inventory and Supply Chain Management

With high demand anticipated, FMCG brands are prioritizing inventory management and supply chain efficiency to prevent stockouts and ensure that customers receive their orders on time. Bikano has taken a proactive approach by investing over Rs 300 crore in a state-of-the-art manufacturing plant in Jewar, Greater Noida, allowing it to meet the increased production demand. “Our new plant enables us to scale up operations efficiently, ensuring a steady supply. We’ve optimized our supply chain by collaborating closely with suppliers and distributors for timely replenishments and avoiding stockouts,” Manish Aggarwal explained.

Similarly, True Elements has streamlined its product offerings by reducing SKUs, allowing the brand to focus on core items and manage inventory effectively. “To prepare for the anticipated demand, we have worked with account managers since the last quarter. By streamlining our product offerings, we can focus on our key items, ensuring optimal inventory levels while minimizing stockouts,” said Menon.

For Cornitos, optimizing inventory management involves working closely with supply chain partners and monitoring sales trends. Vikram Agarwal stated, “Our focus is on maintaining a smooth and continuous supply of our products. By closely monitoring sales trends and collaborating with our supply chain, we ensure that our inventory levels are well-balanced, avoiding both stockouts and excess inventory.”

Crafting Memorable Customer Experiences

Brands understand that today’s consumers seek engaging shopping experiences, especially during the festive season when customers are eager to indulge. Bikano has launched interactive digital marketing campaigns to promote its festive gift packs and discounts both online and in-store. According to Manish Aggarwal, “Our digital marketing efforts include interactive content, contests, and influencer collaborations to make the shopping experience more engaging and memorable.”

True Elements also focuses on engaging customers across e-commerce and quick commerce platforms, ensuring they are among the top choices for both planned and last-minute gifting. “We have hampers across price points with specific festive season pricing applicable through our platform partners, giving consumers the best value for their money,” added Menon.

Leveraging Digital and E-commerce Channels

As online shopping becomes an integral part of the festive shopping experience, FMCG brands are leveraging digital platforms to improve accessibility and convenience. Bikano is enhancing its online platforms with a streamlined user interface and checkout process, offering exclusive online discounts and interactive campaigns on social media to enhance the shopping experience. “These efforts are part of our broader strategy to leverage digital channels effectively during the festive season,” said Manish.

True Elements has also made its gift hampers available on all major e-commerce and Q-commerce platforms, creating a seamless shopping experience for customers looking for thoughtful gifts. Menon highlighted the importance of partnerships in its strategy, “Our curated hampers are live across major e-commerce and quick commerce platforms. We’re actively participating in various events and amplification plans to boost visibility, ensuring timely delivery right to customers’ doorsteps.”

Cornitos, meanwhile, is enhancing its e-commerce platform with user-friendly features and personalized shopping experiences. Vikram explained, “By streamlining our e-commerce interface and making it more intuitive, we aim to provide a smooth and hassle-free experience for customers shopping online for festive snacks and gifts.”

Festive Bestsellers

This festive season, some of the most popular products across various brands reflect a blend of tradition, health, and convenience, capturing the spirit of celebration and gifting. Bikano expects high demand for its sweets and gift packs, both known for their authentic flavors and quality, making them ideal for festive gifting and celebrations.

True Elements brings a health-conscious twist to festivities, offering wholesome gift hampers priced between Rs 250 and Rs 2500. These hampers come in diverse packaging, including premium tin hampers, sustainable options, and luxurious potlis, making them an appealing choice for mindful gifting.

Cornitos, too, is catering to festive palates with its bestselling nachos and festive snack boxes, ranging from Rs 225-1295, designed for easy gifting and personal enjoyment. These products, available online and through platforms like Zepto and Blinkit, are set to be crowd favorites.

Key Growth Drivers in Regional Markets

As FMCG brands ramp up for the festive season, they are tailoring their strategies to capitalize on demand in regional markets. Bikano’s growth is primarily driven by North India’s cultural festivities and the rising consumer interest in traditional sweets and snacks. Manish Aggarwal highlighted the regional focus, “Key markets in the northern, western, and eastern regions of India are anticipated to drive significant growth. In the north, cultural festivities and increased consumer spending boost demand, while in the western region, urban centers like Maharashtra and Gujarat enhance our brand presence through strategic marketing initiatives.”

For Cornitos, Tier II and III cities are expected to be key growth drivers, with increased demand for modern trade and e-commerce. “Our presence in these cities, combined with our festive promotions, allows us to capture a larger share of the market and drive growth during this crucial period,” said Vikram Agarwal.

READ MORE: How Ethnic Wear Brands are Revolutionizing the Festive Wardrobe

Anticipated Sales

The festive season is one of the most lucrative times of the year for FMCG brands. Bikano anticipates sales exceeding Rs 300 crore, driven by the popularity of its traditional sweets and gift packs. “Our range of new offerings and enhanced distribution strategies give us confidence that this year’s sales will surpass last year’s, marking significant growth for Bikano,” Manish Aggarwal shared.

Cornitos is also expecting a 20-25 percent increase in sales, attributing it to increased consumer engagement and the popularity of its festive promotions. “The growing demand for snacking and gifting during the festive period puts us in a favorable position to achieve our targets,” concluded Vikram.

 

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Best Diwali Hampers Available in Quick Commerce to Gift This Diwali
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Best Diwali Hampers Available in Quick Commerce to Gift This Diwali
 

This Diwali there has been a change in gifting trends and now people prefer to give hampers to their dear ones. Through the quick commerce platforms that offer easy and fast delivery services, it has been easier to find that perfect gift option. Below we have highlighted five famous quick commerce companies in India and the best Diwali hampers that can make your gifting experience unique.

Read more: 6 Exquisite Diwali Gift Hampers to Bring Joy to Your Celebrations

Top 10 Cookware Brands to Shop in This Dhanteras

1. Zepto

Zepto

With the festive season getting closer, Zepto has carved out a larger share of itself in the quick commerce market with fast delivery services to most cities. Zepto which delivers groceries and essentials within minutes for Diwali, has come up with the launch of the festive hampers.

Know more: Best Diwali Gifting Ideas for a Radiant Festive Glow

Top 3 Diwali Hampers from Zepto

  • Premium Sweets & Nuts Hamper: A perfect blend of traditional Indian sweets and premium nuts. Ideal for gifting to family or friends who appreciate traditional flavors with a touch of luxury.
  • Healthy Snack Hamper: Features an assortment of low-calorie snacks, dry fruits, and herbal teas. Great for health-conscious recipients who prefer guilt-free treats.
  • Diwali Decor Essentials: Includes decorative diyas, candles, and incense sticks. Ideal for those who love enhancing their Diwali decor without the hassle of shopping separately.

Why Choose Zepto Hampers?
Zepto is known for its efficient delivery and quality products, ensuring your gifts arrive fresh and on time.

2. Swiggy Instamart

Swiggy Instamart

Swiggy Instamart was initially focused on grocery orders, but recently, the platform has included festive hampers for events such as Diwali. Hence, with a good delivery process, Instamart has different ways of purchasing last-minute gifts.

Top 3 Diwali Hampers from Swiggy Instamart

  • Chocolates & Sweets Combo: Combines premium chocolates and traditional Indian sweets, a fusion that caters to modern and traditional tastes.
  • Spice & Dry Fruit Delight: Includes premium-quality spices and assorted dry fruits, making it ideal for culinary enthusiasts.
  • Personalized Diwali Box: With options to add your personal touch, this hamper includes a mix of sweets, diyas, and candles.

Why Choose Instamart Hampers?
Swiggy Instamart’s hampers are diverse, affordable, and cater to different tastes, perfect for last-minute gifting with Swiggy’s quick delivery.

3. Blinkit

Blinkit

Blinkit, which operates as a new avatar of Grofers, has specialized itself in grocery and other items. Like most online stores, Blinkit offers different hampers, which are compilations of the most ordered products; hence, perfect for those with no time to do gigantic searches on which Diwali gifts to buy for that someone special.

Top 3 Diwali Hampers from Blinkit

  • Sweet Delights Box: This box features premium Indian sweets like kaju katli and rasgullas, ideal for traditional gift exchanges.
  • Dry Fruit & Snack Hamper: Packed with an assortment of dry fruits and ready-to-eat snacks. A versatile choice that appeals to various tastes.
  • Tea & Cookie Assortment: A cozy mix of premium teas and cookies, perfect for anyone who enjoys relaxing with a cup of tea during the festive season.

Why Choose Blinkit Hampers?
Blinkit offers reliable, quality-controlled hampers, delivered with speed and efficiency. Their assortment caters to various tastes, ensuring you find the right gift.

4. BigBasket

BigBasket

There’s another website dealing with grocery delivery service; BigBasket, which also has a dedicated section consisting of Diwali hampers. Being one of the biggest online stores for groceries and other daily essentials, BigBasket offers Diwali hampers following the customers’ inclinations.

Top 3 Diwali Hampers from BigBasket

  • Traditional Sweets Hamper: A mix of classic Indian sweets like gulab jamun and soan papdi, offering a taste of tradition in every bite.
  • Organic Delight Basket: Contains organic dry fruits, snacks, and teas, ideal for those who prefer organic and eco-friendly products.
  • Home Decor Essentials: A unique gift set with diyas, candles, and rangoli colors, perfect for enhancing Diwali decor at home.

Why Choose BigBasket Hampers?
BigBasket’s quality standards and variety make it a trusted option for Diwali hampers, with something for every type of gift recipient.

5. Dunzo

Dunzo

Dunzo is popular for its hyper-local deliveries and has gained popularity for quick commerce solutions. This Diwali, Dunzo is offering special festive hampers, ideal for those who want unique, thoughtful gifts.

Top 3 Diwali Hampers from Dunzo

  • Gourmet Treats Hamper: Contains a mix of gourmet snacks, chocolates, and premium beverages. Ideal for gifting to someone who enjoys unique and flavorful treats.
  • Eco-Friendly Diwali Kit: An eco-conscious hamper with biodegradable diyas, organic sweets, and herbal incense sticks. Perfect for those who celebrate Diwali sustainably.
  • Customized Snack Pack: Choose from an assortment of nuts, sweets, and traditional snacks, allowing for a customized experience.

Why Choose Dunzo Hampers?
Dunzo offers creative, unique hampers that cater to a variety of preferences, making it a versatile choice for Diwali gifts.

Final Thoughts

It is always easy to make the right selection on Diwali hampers with the help of these instant commerce solutions. All of the brands described above guarantee delivery, quality, and choice for any palate. Thanks to their fast and efficient services these hampers can make your Diwali gift delivering experience hassle-free and cheerful.

 

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Top Clothing Gifts to Spread Festive Cheer: Wrap Up Diwali in Style
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Top Clothing Gifts to Spread Festive Cheer: Wrap Up Diwali in Style
 

Diwali is a celebration of color, heritage, and style—a time when the air turns crisp, lights sparkle in every corner, and joy fills every heart. This season, gifting stylish clothing isn’t just about a fresh wardrobe; it’s a beautiful gesture that brings families closer, strengthens bonds, and shows genuine thoughtfulness. Clothes speak volumes about our personalities and identities, and what better way to celebrate than with traditional Diwali attire? Think elegant sarees, dazzling lehengas, regal sherwanis, or trendy fusion wear—each piece adding a touch of festivity and tradition. Gifting these vibrant ensembles lets loved ones embrace the latest trends while proudly honoring our cultural roots, making Diwali even more dazzling and memorable!

Read more: 9 Best Beauty Gifting Ideas for this Diwali: Celebrate with Radiance

Top 7 Winter Wear Brands in India Under 3500 for Men and Women

Best Clothing Gift Guide For Men and Women

Off-White Floral Embroidered Draped Pallu Saree

This hand-embroidered skirt with a draped georgette pallu and ruched sleeveless blouse is perfect for Diwali because it beautifully blends tradition with a modern twist. The delicate embroidery gives it a festive, rich feel, while the soft, flowing pallu adds elegance. The sleeveless blouse brings a contemporary touch, making it stylish yet comfortable for celebrating the festival.

Price: Rs 58,000

Type: Contemporary

Occasions: Cocktail

Measurements: Bust 34, waist 28 

Premya by Manishii

 

Inayat - Pink 

The Inayat Jacket Set from Sajeda Lehry’s Gulmoher collection is a stylish and elegant option for Mehndi, Haldi, and festive occasions. The long jacket adds a touch of sophistication, while the blouse and kali pants offer a comfortable fit. The georgette fabric is adorned with sequin, mirror, and crystal embellishments, creating a truly stunning ensemble.

Price:  Rs 34,999

Work Detailing: Sequin, mirror, crystal 

Sajeda Lehry

 

Ribbon maxi

This beautiful midi dress brings together sleek satin and delicate eyelets, creating a sophisticated yet fresh look. The satin adds a luxurious sheen, while the eyelet detailing gives it a unique, modern twist, making this dress a great choice for anyone who loves elegance with a contemporary edge. It’s versatile enough to dress up or down, offering timeless appeal with a stylish, updated feel.

Price: Rs 9,500

Details: Invisible Zip fastening, mini length silhouette, lacing at the front, made in satin

ACEL

 

Pink Sequin Strapless Dress with Cutouts

Step into the spotlight with our stunning sequined strapless evening dress! Featuring chic cut-out details on the sides, it exudes glamour. With an elegant ankle-length silhouette, this dress is perfect for evening soirées and parties, ensuring you dazzle with every step.

Price: Rs 5,999

Sotbella

 

Black Long Anarkali Dress With Floral Printed Dupatta

It features a backless closed round neck, full sleeves, and a flared hem with lace detailing. It comes with a complimentary floral printed dupatta. Crafted with soft fabric, it ensures lightweight, and long-lasting comfort. Steal the spotlight on any occasion by pairing the Anarkali dupatta set with a contrasting long-layered necklace, ethnic footwear, and wavy curls.

Price: Rs 6,135

Product Specifics: Floral print, round neck, hemline, flared

Occasion: Festive

Zlaata

 

Sky Suede Bomber Jacket 

A timeless piece that seamlessly blends comfort and style. Crafted of fine suede, it enhances any outfit and is suitable for Diwali festivities. It can be worn over both festive kurtas and casual tees, this jacket is ideal for transitioning from day to evening. Its attractive design ensures that the user is noticed during festive occasions, making it a thoughtful gift that combines fashion and usefulness. 

Price: Rs 15,000

Jacket Fabric: Suede & Poly Viscose

Details: Stitch Details on Suede, Centre Front Zipper, Welted Cross Pockets, Ribbed Collars, Belt and Cuffs, Lined

Gargee Designer

 

White Slim Fit Print Full Sleeves Casual Shirt 

An ideal choice for a more relaxed yet sophisticated style. The subtle motifs on this shirt give it a fashionable yet timeless look. The airy cotton fabric makes long days of celebration more comfortable, and it also makes a wonderful present. It is suitable for every occasion, from joyful gatherings to family dinners, and can be paired with pants or jeans.

Price: Rs 2,499

Product Details: Print pattern, full sleeves

Occasion: Casual

Peter England

 

The Forest Whisper Jacket 

A remarkable piece that wonderfully embodies the essence of Diwali with its brilliant colors and distinct style. This jacket, which combines modern and classic aspects, is great for nighttime activities and special occasions. Because of its stylish silhouette, it can add flair to any outfit and help the recipient to stand out at events. This jacket is more than just a piece of clothing; it's an innovative and distinctive way to express yourself.

Price: Rs 1,999

Fit - Regular 

Composition - 100 percent Cotton   

Overlays

 

Men's Solid Full Sleeve Cotton Shirt 

Combining a timeless look with a modern twist because of its solid color. It can be worn with a range of outfits. Its comfy, breathable cotton fabric makes it suitable for all-day celebrations. This shirt is the perfect gift for a man who appreciates traditional design and quality. It will be a great addition to his wardrobe for Diwali and beyond.

Price: Rs 1,959

Product Details - Solid shirt, cotton fabric, full sleeves, solid pattern, mandarin collar and made with 100 percent cotton

Occasion: Casual

Indian Terrain

Read more: Handpicked Fine Jewelry Gifts to Celebrate the Spirit of Diwali with Style

Best Personal Care Diwali Gift Ideas With Pricing: Elevate Your Gifting Game

Gift Something Out of the Ordinary

This Diwali, gifting goes beyond the ordinary. Choosing to gift stylish and elegant clothing allows us to help our loved ones step into the festive season with a sense of renewal and excitement. Fashion choices become memorable statements, especially during Diwali, where tradition and modernity seamlessly blend to honor our culture and add joy to the season’s festivities. A thoughtful clothing gift recognizes each recipient’s individuality, highlighting their unique tastes and personal styles. 

 

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Top 10 Cookware Brands to Shop in This Dhanteras
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Top 10 Cookware Brands to Shop in This Dhanteras
 

Dhanteras is near, and guess what? It’s the best time to buy some of the superb quality cookware sets! Purchasing good-quality utensils on such a valuable occasion will help improve the value of the kitchen and make cooking less of a hazard. It’s time to select the best cookware available in the market to prepare for Dhanteras, and here are highlights of the top 10 brands.

The Indian Kitchen Appliances Market

The Indian market for kitchen appliances is expanding rapidly. With projections for increases as the consumer market shifts toward greater emphasis of value and quality, it was worth over $15.64 billion in 2024. Kent, Wonderchef, and Stahl are becoming nearly everyone’s go-to companies that provide cookware that suits the current generation.

Know more: 6 Exquisite Diwali Gift Hampers to Bring Joy to Your Celebrations

Top Cookware brands to shop this festive season

  • Kent Cookware: Ideal for health-conscious consumers
  • Tramontina: Perfect for those who appreciate the Brazilian style.
  • Stahl: Designed for serious home cooks and professional Chefs who want best-in-class, reliable and high-performance cookware.
  • Le Creuset: Best for culinary enthusiasts who love vibrant, premium cast iron cookware.
  • The Indus Valley: Suited for eco-conscious cooks looking for natural, chemical-free cookware.
  • Wonderchef: Great for modern families wanting stylish, innovative cookware.
  • Bergner: Perfect for consumers seeking European-quality cookware.
  • Stove Kraft: Ideal for budget-conscious shoppers who meet everyday cooking needs.
  • Jindal Stainless: Best for those who prioritize durability and easy maintenance.
  • Vinod Cookware: Great for home cooks looking for versatile, innovative cookware.

This listicle explores the Top 10 Cookware Brands to Shop This Dhanteras, providing readers with essential insights into each brand’s unique offerings. From Kent’s health-focused, non-toxic cookware to the vibrant elegance of Le Creuset, this guide caters to diverse cooking needs and preferences. Whether you’re a culinary enthusiast, an eco-conscious shopper, or simply seeking durable and stylish cookware, this article highlights the perfect choices for every kitchen. 

Also Read: Best Diwali Gifting Ideas for a Radiant Festive Glow

How Ethnic Wear Brands are Revolutionizing the Festive Wardrobe

1. Kent Cookware

  • Key Feature: Advanced non-stick technology
  • USP: Durable and health-focused designs
  • Top Product: Kent Non-Stick Fry Pan
Kent Cookware

Kent is known for its dedication to health and hygiene, and its cookware range is no exception. The non-stick technology used in Kent products ensures minimal oil usage, promoting healthier cooking. Besides, the durability and heat resistance make it a fantastic option for Indian kitchens.

2. Tramontina

  • Key Feature: Brazilian craftsmanship
  • USP: Sleek design with long-lasting quality and 100 percent toxin free
  • Top Product: Tramontina Tri-Ply Stainless Steel Pan
Tramontina

Tramontina brings a touch of Brazilian elegance to your kitchen. Known for high-quality stainless steel, their cookware is designed to distribute heat evenly, ensuring that your dishes cook to perfection. If you want a balance of style and substance, Tramontina is a top choice for this Dhanteras.

3. Stahl

  • Key Feature: Triply with Hexaridge technology and lightweight cast iron cookware. 
  • USP: High performance user centric designs combined with superior aesthetics. 
  • Top Products: Stahl Artisan Hybrid Series and Stahl Xpress Pressure Cookers.
Stahl

Stahl stands out with its advanced triply technology, which combines three layers of metal for excellent heat distribution. The brand emphasizes durability and is highly regarded for its cookware's heavy gauge, making it ideal for everyday Indian cooking. With Stahl, you can be assured of quality that lasts.

4. Le Creuset

  • Key Feature: Enamelled cast iron
  • USP: Iconic French brand, vibrant colors
  • Top Product: Le Creuset Dutch Oven
Le Creuset

Le Creuset’s cookware is iconic. Known for its vibrant colors and enameled cast iron, this French brand adds charm to any kitchen. The enamel coating allows for safe cooking, while the cast iron construction ensures durability. If you want cookware that’s as beautiful as it is functional, Le Creuset is the way to go.

5. The Indus Valley

  • Key Feature: Natural materials
  • USP: Non-toxic and eco-friendly cookware
  • Top Product: The Indus Valley Iron Kadai
The Indus Valley

The Indus Valley is popular for its natural, chemical-free cookware. Made with traditional materials like cast iron and clay, their products are ideal for health-conscious families. They focus on bringing traditional Indian cooking methods to the modern kitchen with a range of iron and clay utensils.

6. Wonderchef

  • Key Feature: Sleek design with German technology
  • USP: Co-founded by Chef Sanjeev Kapoor
  • Top Product: Wonderchef Granite Fry Pan
Wonderchef

Wonderchef, founded by Chef Sanjeev Kapoor, brings style and innovation into the kitchen. Known for German technology and Italian design, Wonderchef offers a variety of non-stick and durable cookware. Its products are perfect for those who want modern aesthetics along with functionality.

7. Bergner

  • Key Feature: Quick and even heating
  • USP: High-quality European cookware
  • Top Product: Bergner Argent Tri-Ply Stainless Steel Kadai
Bergner

Bergner offers European quality and precision for Indian kitchens. Known for its tri-ply stainless steel range, Bergner cookware heats up quickly and evenly. The brand is particularly loved for its stylish yet sturdy designs, making it a great option for versatile cooking.

8. Stove Kraft

  • Key Feature: Affordable and reliable
  • USP: Perfect for Indian cooking
  • Top Product: Pigeon by Stove Kraft Non-Stick Cookware Set
Stove Kraft

Stove Kraft is a budget-friendly option with reliable quality. Their cookware is made to handle the rigors of Indian cooking. With a range that includes non-stick pans, pressure cookers, and griddles, Stove Kraft ensures that you can cook efficiently and affordably.

9. Jindal Stainless

  • Key Feature: High-grade stainless steel
  • USP: Trusted Indian steel brand
  • Top Product: Jindal Stainless Steel Saucepan
Jindal Stainless

Jindal Stainless has been a trusted name in Indian households for years. They focus on producing high-grade stainless steel that’s durable and safe. Their cookware is easy to clean, resistant to rust, and perfect for heavy-duty cooking. If durability is what you’re after, Jindal Stainless delivers.

10. Vinod Cookware

  • Key Feature: Innovative and durable designs
  • USP: Versatile options for all cooking needs
  • Top Product: Vinod Platinum Triply Kadai
Vinod Cookware

Vinod Cookware is another reliable Indian brand offering high-quality triply cookware. With a focus on durability, Vinod products are designed to handle Indian recipes with ease. The triply construction allows for even heat distribution, making cooking quicker and hassle-free.

Non-Stick or Not? Understanding Cookware Materials

Not all cookware is non-stick, and it’s essential to choose based on your cooking style. Non-stick cookware is best for low-oil cooking, while stainless steel and cast iron are perfect for recipes requiring intense heat. Kent, Bergner, and Wonderchef offer non-stick options that are PFOA-free, ensuring safety and quality.

What Makes These Brands Unique?

Each brand has unique features:

  • Kent offers health-focused designs.
  • Le Creuset adds color and style.
  • Indus Valley emphasizes eco-friendliness.

Whether you want stylish, durable, or eco-friendly cookware, these brands have something special for everyone.

Fun Facts About the Brands

  • Tramontina: Known for Brazilian craftsmanship, with a history of 100+ years.
  • Wonderchef: Backed by a celebrity chef.
  • Le Creuset: Each piece has a unique color range that makes it a collector’s item.
  • Stahl: Legacy of launching innovative products, Pioneers of Triply cookware and light-weight cast iron cookware in India. 

These fun facts add a layer of interest and prestige to each purchase, making Dhanteras shopping more exciting.

Are Non-Stick Coatings Safe?

Yes, brands like Kent, Wonderchef, and Pigeon offer non-stick options that are PFOA-free. This means they are free from toxic chemicals and safe for everyday cooking. Choose wisely to make sure you’re cooking with the best and safest materials.

Final Thought 

Buying good cookware during this Dhanteras is not simply giving a dress up to the kitchen; it is giving your kitchen the best. These top 10 brands have everything from stainless steel to non-stick and provide the quality, style, and durability for a practical kitchen. Happy shopping!

 

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Handpicked Fine Jewelry Gifts to Celebrate the Spirit of Diwali with Style
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Handpicked Fine Jewelry Gifts to Celebrate the Spirit of Diwali with Style
 

As the days are passing, the festival of lights is approaching. Diwali is an auspicious day for people all over India. The best part about the festive season is exchanging gifts. Are you in dilemma for what to present your loved ones with? Don't be! We are here to cover up for you. Nothing is more special than a perfect hamper of fine jewelry. Something made, formed and selected out of love. To top it up, we have created a list of special offer fine jewelry gifts. So celebrate your diwali with these top notch gifts.  

What is Fine Jewelry?

Any jewelry crafted from precious metals like gold, silver, or platinum is referred to as "fine jewelry." Real gemstones like diamonds, sapphires, rubies, or emeralds are frequently used in fine jewelry. Fine jewelry is long-lasting and strong. Fine jewelry can therefore be worn every day.

What Makes Fine Jewelry a Special Gift 

Jewelry is much more than a present for special occasions: it is an art form. As such, love is one of the main emotions that inspires its creation. Each piece holds deep symbolism, helping you show your loved ones how much you care for them in a unique way.

Fine Jewelry can symbolize many things, such as love, friendship, pride, or a promise. It can represent milestones like weddings, births, and anniversaries and festivals. Fine jewelry is made to last and can be worn every day. It can also be passed down through generations as a family heirloom. 

Read more: Best Personal Care Diwali Gift Ideas With Pricing: Elevate Your Gifting Game

9 Best Beauty Gifting Ideas for this Diwali: Celebrate with Radiance

Best Fine Jewelry Gifts for You and Your Loved Ones 

Gift your family, friends and partners with these best fine jewelry hampers and make it memorable celebration. Here are the top fine jewlery gifting ideas. 

Pratijna Earrings - The ideal gift for someone who adores gemstones and sparkles. Crafted with exquisite attention to detail, these delicate earrings embody elegance and charm, making them a stunning addition to any jewelry collection.

Price - Rs 13,699

Tribe Amrapali

 

Paksha Collection -  From delicate earrings to sophisticated rings and charming bracelets, each piece is meticulously crafted, symbolizing the love and warmth shared during this auspicious occasion. Additionally, Paksha by Tarinika presents a range of exquisite silver accessories, making them ideal gifts for family and friends. 

Price - Starting with Rs 4,000 and above

Tarinika

 

  • Modern Kalaras Pendant - Inspired by the intricate Madhubani art form. It is crafted from pure 925 sterling silver and adorned with dazzling moissanite and rhodolite garnet. The pendant's golden hue symbolizes prosperity and good fortune. The rhodolite garnet adds a touch of deep, rich color, reminiscent of the vibrant rangoli designs that adorn doorsteps.

Price- Rs 7,149

  • Chandbali Collection - Inspired by Mughal artistry and contemporary elegance. An exquisite 925 sterling silver masterpieces, featuring sparkling moissanite polki. The cascading arrangement of l pearls and ethereal kynite beads creates a waterfall of azure splendor.

Price - Rs 29,999

Kicky and Perky's

 

Gold-Tone Meenakari Jhumkas - Meticulously crafted on brass material. The vibrant hues of Meenakari add a pop of color, perfect for any party or wedding season. Complete your festive look with these stunning gold-plated earrings, exuding elegance and charm.

Price - Up to Rs 699

Shagna Imitation Jewellery

 

Gold Plated Krishna Chain Set -  These intricately designed jhumkis feature a radiant gold plating that brings out the rich details of Goddess Laxmi engraved on the studs, symbolizing prosperity and good fortune. Elevate your festive ensemble with these exquisite Gold Plated Laxmi Stone Jhumkis. A blend of traditional craftsmanship and contemporary elegance.

Price - Rs 3,449

Adwitya Collection

 

Celebrate this Diwali in style with Joolry by Karishma, the celebrity-approved jewellery brand known for its impeccable craftsmanship and trendsetting designs. Joolry offers an extensive range of jewellery that effortlessly complements both traditional Indian wear and chic Western outfits. Whether you’re looking for intricate, statement pieces to pair with your saree or lehenga, or elegant, minimalistic designs that complete your contemporary western ensemble. It offers opulent earrings and necklaces that radiate glamour. 

Price - Starting at Rs 3,000

Joolry

 

  • Zoe Choker (Set of 2) - This choker features uniquely designed beads that create a mesmerizing, multi-dimensional effect. Crafted in 18kt gold plated brass.

Price - Rs 7,500

  • Sarah Knuckle Ring -  A two-finger ring. Perfect for those who appreciate the art of subtle, yet unforgettable fashion. 

Price - Rs 2,900

  • Heather Earrings - This earring boasts a truly unique design, fusing avant-garde elements with timeless elegance. Crafted in 18kt gold plated brass.

Price - Rs 3,500

Eurumme

Read more: Top 10 Brands like Coach that Sell Bags and Accessories

Unveiling Top 7 Cosmetic Brands in India with Upcoming Trends

Happy Gifting 

This Diwali, surprise your family, friends, and loved ones with timeless treasures they’ll cherish for years, celebrating the spirit of togetherness with these exquisite jewelry picks. Whether you’re looking for classic elegance or something bold and trendy, these stunning options make for the perfect gifts to light up the season and add a sparkle to every celebration.

 

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How India’s Beauty Industry is Thriving on D2C and Digitalization
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How India’s Beauty Industry is Thriving on D2C and Digitalization
 

The beauty industry in India is undergoing a remarkable transformation, driven by digitalization, evolving consumer expectations, and a robust Direct-to-Consumer (D2C) movement. At the heart of this evolution are visionary leaders, government initiatives, and nurturing mentorship programs that support ambitious beauty entrepreneurs. Falguni Nayar, Founder and CEO of Nykaa, Sanjiv Singh, Joint Secretary at the Department for Promotion of Industry and Internal Trade (DPIIT), and Shana Randhava, Senior Vice President of The Estée Lauder Companies New Incubation Ventures, recently shared their insights on the D2C beauty industry's explosive growth, the empowering of new brands, and the supportive structures bolstering these entrepreneurs.

1. Fueling the Aspiration for Beauty and Growth

In a world where digital access is reshaping consumer behavior and fostering new brands, Falguni Nayar underscores the importance of a robust ecosystem that supports D2C beauty ventures. “To succeed in such a competitive environment in India, it’s crucial to have a strong community of investors, creative talent, product experts, and tech leaders who can help brands develop their narrative, shape solutions, and deliver products and services,” says Nayar. This ecosystem-driven approach has allowed Indian beauty brands to emerge with unique offerings that resonate with both metropolitan and Tier 2 and 3 cities.

Nayar also highlights Nykaa’s role in catalyzing trends in India, especially with the release of the Nykaa Beauty Trends Report, which forecasts key directions for the Indian market. From the growing importance of sun protection to the increasing demand for premium beauty, Nykaa’s insights are shaping the trajectory for a new wave of D2C beauty brands in India. “We’ve seen significant momentum in categories that were once underrepresented,” she explains. “Indian consumers are becoming more conscious of beauty needs, and the industry’s growth has accelerated to more than 11%.”

2. Government Backing for India’s Beauty Entrepreneurs

The DPIIT has recognized India’s potential as a leading beauty and personal care market, fueled by a population with rising aspirations and a hunger for premium products. Sanjiv Singh, Joint Secretary, articulates the significance of supporting homegrown ventures, especially in the burgeoning premium category. “India is the place to be,” says Singh. “Our aspirational population of 1.4 billion is willing to invest in high-quality products. The government is committed to providing assistance and quality standards to ensure that Indian consumers receive the best.”

Singh speaks to the government's efforts to make the beauty industry more accessible for emerging brands, with quality control measures and initiatives that bridge the gap between major urban centers and rural areas. Singh notes, “Nearly 50% of India’s 1.5 lakh recognized startups come from Tier II and Tier III cities, showing that there’s a massive demand beyond metro hubs.” Programs like Startup Mahakumbh and Beauty&You are essential, he adds, as they address funding and mentorship, two of the most significant barriers for startups. The government’s role, Singh emphasizes, is about fostering an ecosystem that allows startups to thrive, with programs like “Bhaskar” providing a platform for connecting startups with investors and mentors.

3. BEAUTY&YOU India: Empowering the Future of Beauty

The BEAUTY&YOU India initiative, a joint venture between Estée Lauder Companies and Nykaa, is a pioneering program aimed at supporting the next generation of beauty entrepreneurs. Established in 2022, the program has evolved to embrace not only beauty-focused startups but also innovators from adjacent fields such as content creation and cultural ambassadorship. “BEAUTY&YOU India has progressively evolved to support a broader range of founders,” shares Shana Randhava. She adds, “Year one was about nurturing beauty-focused startups, but as we saw the diverse talents in India, we expanded our scope to include hyper-localized brands and niche participants.”

Each year, BEAUTY&YOU India has introduced elements like the “Luminaries,” a segment dedicated to celebrating cultural icons who use beauty to drive significant social conversations. Randhava highlights, “Today’s beauty influencers are investors, creative storytellers, ambassadors, and innovators. They are driving beauty’s connection to cultural conversations, and we celebrate these visionaries as part of our program.” This strategic shift aligns with the global push to view beauty as more than just a product, recognizing it as an experience and a platform for self-expression and cultural commentary.

4. Success Stories from BEAUTY&YOU India

The impact of BEAUTY&YOU India has been profound, with many past winners achieving recognition and growth. One notable success is Skinvest, a skincare brand that won the “Grow” category in the program’s first year. According to its founder, Divya Malpani, the recognition from BEAUTY&YOU provided not only visibility but also invaluable resources and support that were pivotal for the brand’s growth. “It’s not just the recognition,” Malpani noted, “but the ongoing support and guidance that has helped us reach audiences both nationally and internationally.”

The program’s collaboration with Nykaa offers a unique advantage by leveraging Nykaa’s deep market insights and distribution network, providing startups with a powerful launchpad. “The partnership with Nykaa has been crucial,” says Randhava. “Nykaa’s understanding of consumer behavior in India, combined with Estée Lauder’s global experience, creates a synergistic platform that supports breakthrough products and experiences relevant to the local market.”

5. Looking Forward: The Future of India’s Beauty Market

India’s beauty market is poised to grow exponentially in the coming years, driven by shifting consumer preferences, increasing disposable incomes, and a burgeoning entrepreneurial ecosystem. Randhava envisions a future where India becomes a global hub for beauty innovation, with local brands that compete on the world stage. “BEAUTY&YOU India will continue to be a vibrant platform for supporting founders,” she says. “We aim to empower founders with tools and resources to amplify unique voices and perspectives within the global beauty community.”

Echoing Randhava’s sentiments, Nayar sees the future as a blend of digital and in-store experiences, catering to both the digital-native Gen Z and a diverse array of beauty consumers. “Nykaa’s retail network and e-commerce platform open up distribution for emerging brands, offering visibility across India,” Nayar notes. “Our mission is to help these brands grow and reach their full potential, and we’re proud to support their journey.”

6. Empowering Beauty Entrepreneurs: The Road Ahead

The thriving D2C beauty landscape in India is a testament to the efforts of both private players and government initiatives working in synergy. With Nykaa’s ecosystem of support, DPIIT’s commitment to quality and accessibility, and BEAUTY&YOU India’s platform for innovation, the future of beauty entrepreneurship in India looks promising. As Randhava, Nayar, and Singh emphasize, the journey of building a D2C brand in India is challenging but filled with unprecedented opportunities for those willing to take bold steps.

“The success of beauty startups today is not just about creating a product,” Singh concludes, “it’s about building an ecosystem that supports entrepreneurs, ensuring that India becomes a global leader in the beauty space.” With industry stalwarts like Nykaa and Estée Lauder leading the way, the future of beauty in India shines brightly, poised to redefine beauty on the world stage.

 

 

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6 Exquisite Diwali Gift Hampers to Bring Joy to Your Celebrations
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6 Exquisite Diwali Gift Hampers to Bring Joy to Your Celebrations
 

As the festival of Diwali approaches, gifting has taken centre stage, with brands unveiling exquisite hampers to celebrate this joyous occasion. These hampers are designed not just as gifts but as experiences that embody the essence of the festival—sharing love, joy, and delectable treats with family and friends. Below are some of the standout offerings from prominent brands, each uniquely crafted to enhance the festive spirit.

From the elegant French-inspired treats of L’Opéra to the delightfully sweet and savoury combinations from Honey & Dough, there’s something for everyone. Saycake offers artisanal desserts, while J Oberoi impresses with handcrafted mithai. Apero by Malvika elevates the experience with gourmet cheeses and fine wines. Finally, Toscano brings a taste of Italy to your Diwali celebrations. Each hamper promises to create memorable moments this festive season.

Read more: Best Diwali Gifting Ideas for a Radiant Festive Glow

Best Diwali Gifting Ideas for Employees: Delight Your Team with Thoughtful Gifts

1. L'Opéra

L'Opéra

L’Opéra, known for its blend of French elegance and Indian flavors, presents its enchanting Diwali 2024 Collection. This year, they’ve curated luxurious hampers that reflect India’s rich cultural heritage through beautifully designed boxes. With five new exquisite boxes—Regal, Sunrise, Roseate, Eden, and Twilight—these hampers draw inspiration from traditional Indian motifs and festive colors. The collection features a variety of delicacies, including teacakes, pralines, preserves, and macarons, all paired with traditional dry nuts. CEO Laurent Samandari highlights that the gift hampers aim to celebrate the joy of living the French way during this festive season. Priced from Rs 500 onwards, these hampers are perfect for festive gifting and can be found at L’Opéra outlets in GK and Defence Colony. 

2. Honey & Dough

Honey & Dough

Honey & Dough elevates the festive gifting experience with its exclusive collection of Diwali hampers. Ranging from Rs 500 to Rs 4,000. These hampers are thoughtfully curated to cater to various tastes, featuring decadent chocolates like Oreo Caramel Truffles and Baileys Truffles, as well as savoury treats such as mint foxnuts and garlic soy sticks. Each hamper is a perfect balance of sweet and savoury, using only premium ingredients. The vibrant Large Green Floral Box packed with Honey Choco-chip Cookies and Peri-Peri Peanuts is a highlight of the collection. Customers can conveniently pre-order these hampers or find them on Swiggy and Zomato. Honey & Dough also offers corporate bulk orders with personalized options to make gifting even more special.

3. Saycake

Saycake

Emerging as a premium name in the dessert scene, Saycake is quickly gaining popularity with its impressive range of Diwali hampers. With a price range from Rs 350 to Rs 3,500, these hampers are designed for all occasions, featuring hand-made cookies, artisan coffees, and customized cakes. Saycake’s signature items like the Trio Chocolate Mousse Pastry and the velvety Vanilla Nutty Caramel Pastry showcase their commitment to exceptional taste and quality. The brand operates strategically located outlets in Gurgaon and Delhi, providing a warm ambience perfect for indulging in luxurious desserts. Saycake invites customers to gift their loved ones the sweetness of their creations this festive season, ensuring that each hamper delivers not just flavors but also heartfelt emotions and cherished memories.

4. J Oberoi

J Oberoi

J Oberoi stands out with its luxurious Diwali gifting collection, offering handcrafted sweet boxes that blend traditional flavors with modern elegance. With prices starting from Rs 1,500, their exquisite hampers are designed to impress, featuring a variety of mithai, artisanal confections, and premium dry fruits. From the Pista Loch to Baklava, each sweet is crafted with meticulous attention to detail. The regal packaging enhances the appeal, making them ideal for gifting during the festive season or weddings. Customers can also customize their hampers to suit personal tastes, ensuring a unique and thoughtful gift. J Oberoi’s dedication to quality and creativity makes their offerings a delightful choice for anyone looking to celebrate Diwali in style.

5. Apero by Malvika

Apero by Malvika

Apero by Malvika brings elegance to Diwali gifting with its exquisite gift baskets filled with handcrafted bread, artisanal cheeses, gourmet delicacies, and fine wines. This brand emphasizes personalization, allowing customers to create customizable grazing tables that cater to shared experiences among family and friends. Apero’s focus on exceptional flavors and artistic presentation ensures that each gift resonates with thoughtfulness and love. Available on-demand in Mumbai, Apero’s offerings are perfect for those looking to elevate their Diwali celebrations with a culinary touch. With prices varying based on customization, Apero stands as a sophisticated option for celebrating the festival of lights.

6. Toscano

Toscano

Toscano brings the flavors of Italy to the heart of Diwali celebrations with its exclusive Diwali gift hampers. Starting from Rs 3,199, these hampers encapsulate "The Toscano Experience," offering a unique blend of Italian and Indian festivities. Available only through pre-order in Bengaluru from October 16th, each hamper is a carefully curated selection of gourmet items designed to delight the senses. Among the exquisite contents, you’ll find premium Italian pasta, Peranzana olives, sundried tomatoes, green tea, and a range of delightful treats like almond and raisin tea cake, cookies, and chocolate rocks. Toscano’s vision for these hampers is to bring together the warmth of Diwali with the authentic flavors of Italy, allowing patrons to enjoy a taste of Tuscany in the comfort of their homes.

Conclusion

The Diwali hampers launched by these esteemed brands—L’Opéra, Honey & Dough, Saycake, J Oberoi, and Apero by Malvika—offer a delightful blend of traditional and modern flavors, making them perfect for gifting. Each brand reflects a unique vision, from luxurious packaging to exquisite tastes, ensuring that your celebrations are filled with joy and indulgence. Whether you prefer sweet treats, gourmet snacks, or artisanal creations, these hampers are designed to spread the festive spirit and make your Diwali celebrations truly memorable. Embrace the joy of gifting this season and choose from these splendid collections to share the essence of Diwali with your loved ones.

 

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Best Personal Care Diwali Gift Ideas With Pricing: Elevate Your Gifting Game
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Best Personal Care Diwali Gift Ideas With Pricing: Elevate Your Gifting Game
 

Diwali is a time for celebrating love, happiness, and health, and nothing is better than gifting personal care products. From skincare sets to soothing fragrances or wellness hampers, these gifts aren’t just things—they offer moments of care and affection to your loved ones. Choose the best personal care gift with this guide this festive season, making it special and exciting for all. 

Read more: 9 Best Beauty Gifting Ideas for this Diwali: Celebrate with Radiance

The Face Shop Launches Revolutionary Vitamin Lip Sleeping Mask

Best Personal Care Diwali Gifts For You and Your Loved Ones!

Here are the best personal care brands listed below for you to give to your loved ones this festive season. These brands provide high-end personal care products, so your present will be unforgettable.

1. Laneige

  • Laneige Icons To Go Set - This curated collection includes miniature versions of the iconic Water Sleeping Mask, Lip Sleeping Mask, Cream Skin Refiner, and Water Bank Moisture Cream. 

Price - Rs 2,450

  • Laneige Plump, Firm and Glow Set - Featuring a full-size Bouncy and Firm Eye Sleeping Mask and deluxe sizes of the Bouncy and Firm Sleeping Mask and Lip Treatment Balm, this trio delivers deep hydration, firmer skin, and youthful radiance. 

Price - Rs 2,700

Laneige

2. The Face Shop

  • Rice Water Bright Cleansing Foam - This gently, brightening cleanser foam enriched with rice extracts offers your skin a clear and even complexion. Enriched with a natural rice water solution with brightening properties, it cleanses skin with its whipped cream-like texture. 

Price - Rs 625

  • Rice Water Bright Rich Cleansing Oil - It gives a smooth, rich texture with deep cleansing that gently removes heavy makeup from the skin. Formulated with rice extract, rice bran oil and kukuinut oil. It provides skin with rich moisture and nourishment without leaving a sticky residue. This rich cleansing oil is formulated without mineral oil.

Price - Rs 1,289

  • Real Nature Charcoal Face Mask - A fast-acting sheet mask that intensely rehydrates the skin, it's enriched with the goodness of charcoal extracts which reduces the appearance of fine lines and tightens the pores.

Price - Rs 100

tHE FACE SHOP

3. Indulgeo Essential

Indulgeo Essential’s CeraRange - This curated set includes the Cera Range Moisturizer (50 ml) to lock in moisture and provide lasting hydration, the Cera Cleanser (300 ml) to gently cleanse and prepare your skin, and the Cera Wash (50 ml) to maintain your skin’s natural balance. Each product is formulated with ceramides to strengthen the skin barrier and promote a healthy glow.

Price - Rs 4,280

Indulgeo

4. Ferns and Petals 

Festive Hair Care Luxe Gift Set For Females- Each serum offers specialised benefits, promoting healthier, manageable locks for dry and damaged hair. The set brings together high-quality essentials that leave hair looking vibrant and feel silky smooth. A thoughtful choice for personal care hampers, combining indulgence with practical care for beautiful, revitalised hair for females.

Price - Rs 899

Ferns and Petals

5. WOW

WOW’s Eau De Parfum - Luxury perfume kits for him and her. Each kit features four 20ml bottles of premium fragrances. 

For men, the kit includes:

  • Oceanic Waves
  • Golden Sands
  • Doon Deodar
  • Gulmarg Mist

For women, the kit includes:

  • Beach Walk
  • Arabian Nights
  • Darjeeling Dew
  • Tanjore Twilight

Price - Rs 840 (each)

WOW

6. Himaira

The Infinite Gift - Set of 3 perfumes - Captivating scents to awaken your senses! Every fragrance is a unique adventure, a symphony of grace, passion, and seduction. With this magnificent perfume selection, you may indulge in the essence of luxury and create memories that will last a lifetime.

Price - Rs 2,249 

Himaira

7. Aqualogica

Aqualogica’s Refresh On The Go - Set of 3 Perfume Body Mist -  This delightful trio offers a freshness throughout the day. Each mist is compact, making it easy to slip into your bag and spritz on the go. Infused with skin-loving ingredients, these mists not only scent your skin beautifully but also hydrate it.

Price - Rs 599

Aqualogical

8. Naturtint

Naturtint Permanent Hair Colour - This USDA BioPreferred certified permanent hair color gel offers up to 100 percent grey coverage without compromising quality. Crafted with 92 percent naturally derived ingredients.The Quinoa Mask, enriched with organic shea butter, baobab protein, and milk thistle, enhances and maintains your color, leaving your hair healthy and radiant. Choose from a wide range of shades to find your perfect match. 

Price - Rs 1,250

Naturtint

9. All or Nothing

All or Nothing Amplified Parfum - This exquisite fragrance captures the essence of festive celebrations with its captivating amber floral notes, featuring divine Tuberose and vibrant Red Ginger. This sophisticated scent will make every festive moment more special, lasting up to 10 hours. 

Price - Rs 5,499

All or Nothing

10. IKONIC

IKONIC Professional’s 3 in 1 Unisex groomer and trimmer - Its ceramic and stainless steel blades are gentle on the skin and resistant to rust. With three trimmer head attachments – a shaver (for head and body), cutlass (for sensitive areas), and nose trimmer (for nose & ears). These waterproof trimmer heads ensure convenient grooming in wet conditions. The 500 mAh rechargeable battery provides a 90-minute runtime, and its low noise operation adds to its convenience.

Price - Rs 1,899

IKONIC

Read more: WOW Skin Science Marks Major Milestone in U.S. Expansion with CVS Partnership

Aqualogica Launches Barrier+ Range: A Revolutionary Approach to Skincare

Wrapping Up

Stand out by offering more than just material things—give moments of care, love, and wellness with these high-quality personal care products. Whether it's skincare, hair care, perfumes, or grooming essentials, these brands offer something special for everyone. Thoughtfully curated, each gift brings a touch of luxury and affection that your loved ones will cherish long after the festivities. With these options, you can find the perfect present to spread joy and take self-care to the next level this festive season!

 

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Indian Apparel Exporters Poised for 9-11 pc Revenue Growth in FY2025
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Indian Apparel Exporters Poised for 9-11 pc Revenue Growth in FY2025
 

Indian apparel exporters are poised to witness a significant turnaround in FY2025, with expectations of 9-11 percent revenue growth. This follows a lukewarm performance in FY2024, when the sector faced multiple challenges such as high retail inventories, sluggish demand from key markets, and intensifying competition from neighboring countries. However, a combination of factors, including the gradual liquidation of retail inventory in key markets like the United States and the European Union, as well as a shift in global sourcing to India, is now setting the stage for a much-needed revival.

Factors Driving Growth in FY2025

The revenue expansion expected in FY2025 for Indian apparel exporters is primarily driven by a global de-risking strategy, where several international buyers are shifting sourcing to India. This trend is part of a broader move by companies to diversify their supply chains, reducing their reliance on any one country, particularly in light of the ongoing geopolitical uncertainties. Additionally, the liquidation of retail inventories that had built up over the past year is expected to boost orders in key markets.

Retailers in major markets like the US and EU, which together account for over two-thirds of India's apparel exports, are now focusing on replenishing stock levels ahead of the upcoming spring and summer seasons. Indian exporters are also benefitting from heightened demand for man-made fibers and other value-added segments, which have gained favor in international markets.

According to Srikumar Krishnamurthy, Senior Vice President & Co-Group Head – Corporate Ratings at ICRA, “After a marginal decline of 2 percent in FY2024, Indian apparel exporters are projected to report a 9-11 percent revenue growth in FY2025. This is mainly attributed to the derisking strategies adopted by various customers and the replenishment of retail inventory in key end markets, especially in the US and EU regions.”

Overcoming Challenges from FY2024

FY2024 was marked by a host of challenges that dampened the performance of Indian apparel exporters. The sector was hit by sluggish demand from key international markets, supply chain disruptions, and heightened competition from neighboring countries like Bangladesh.

Several factors led to this downturn. High retail inventory levels in the US and EU meant that retailers were hesitant to place new orders, while a macroeconomic slowdown and geopolitical tensions further compounded the demand uncertainty. The Red Sea crisis also disrupted shipping routes, making it harder for Indian exporters to meet delivery timelines.

Competition from countries like Bangladesh and Vietnam, which benefit from lower labor costs and preferential trade agreements with key markets, also intensified. However, geopolitical tensions in Bangladesh, especially in the second half of FY2024, created opportunities for India to expand its capacity and capture a larger share of global orders.

Geopolitical Shifts and the Bangladesh Factor

Bangladesh, which remains one of India's chief competitors in the global apparel market, has benefited from its least developed country (LDC) status, providing it with preferential duty access to major markets like the US and the EU. This, combined with lower labor costs, has made it a formidable competitor to India. However, recent geopolitical tensions in Bangladesh have raised concerns over the country's ability to sustain its production capacity in the long term.

While Bangladesh is expected to enjoy LDC privileges for another two years, recent tensions may result in international buyers diversifying their sourcing strategies, which could include placing more orders with Indian manufacturers. The availability of competitive labor costs and ongoing government support in India further enhance the country’s appeal as a sourcing destination.

Government Support and Policy Boosts

India's long-term growth prospects in the apparel export sector are also supported by various government initiatives. The production-linked incentive (PLI) scheme, introduced to boost domestic manufacturing and exports, is playing a crucial role in increasing the competitiveness of Indian apparel exports. The PLI scheme incentivizes manufacturers to expand their capacity and improve productivity, which is expected to lead to long-term benefits for the sector.

In addition to the PLI scheme, the government has launched the PM Mega Integrated Textile Region and Apparel (MITRA) scheme, which aims to strengthen India's position in the global textile and apparel trade by providing scale benefits and fostering integration across the value chain. MITRA is expected to particularly enhance India’s presence in the man-made fiber segment, which is gaining traction in international markets due to changing consumer preferences and environmental considerations.

Moreover, ongoing negotiations for free trade agreements (FTAs) with the United Kingdom and the European Union could further enhance market access for Indian apparel exporters. These FTAs would reduce tariff barriers, making Indian products more competitive in these markets.

Krishnamurthy from ICRA notes, “Apart from the benefits from the fresh capacity additions under the PLI scheme, the PM MITRA scheme is expected to strengthen India’s presence in the global apparel trade by providing scale benefits and strengthening the country’s presence in the man-made fiber value chain.”

Financial Outlook and Capex Spending

As the sector looks toward growth in FY2025, ICRA expects capital expenditure (capex) spending to increase, reflecting the industry’s confidence in the future. Capex spending is expected to remain in the range of 5-8 percent of turnover in FY2025 and FY2026, with companies focusing on capacity expansion and modernization.

However, despite the expected revenue growth, challenges remain in terms of cost pressures. Labor costs, freight charges, and other operational expenses are on the rise, which could impact profit margins. ICRA estimates that the industry’s operating margins may contract by 30-50 basis points in FY2025, despite softer raw material prices.

The interest coverage ratios of ICRA’s sample set of companies are projected to moderate marginally, declining from 5.8 times in FY2023 to 5.0-5.5 times in FY2025 and FY2026. This is primarily due to large debt-funded expansions as companies ramp up capacity to meet rising demand. Meanwhile, the total debt/operating profit before depreciation, interest, taxes, and amortization (OPBDITA) ratio is expected to be in the range of 2.0-2.4 times in FY2025 and FY2026.

Evolving Consumer Trends and Long-Term Prospects

Indian apparel exporters are also set to benefit from evolving consumer trends in key international markets. There has been a growing preference for sustainable and ethically produced apparel, a trend that aligns well with India’s traditional strengths in organic cotton and eco-friendly production methods. Indian manufacturers are increasingly tapping into this trend by offering sustainable product lines, which are gaining traction in global markets.

Moreover, Indian exporters have been quick to adapt to changes in fashion cycles, particularly the growing demand for fast fashion. By integrating technology and data analytics into their operations, Indian apparel exporters can better predict consumer demand and streamline their production processes, thereby reducing lead times and improving delivery schedules.

The government’s focus on boosting the man-made fiber segment also positions India well to cater to the growing demand for versatile, durable, and eco-friendly fabrics.

 

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Best Diwali Gifting Ideas for a Radiant Festive Glow
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Best Diwali Gifting Ideas for a Radiant Festive Glow
 

There is no better occasion than the festival of Diwali for exchanging gifts that symbolise happiness, good health, and beauty. We could all do with a little pampering, and what better way to express your care for a woman than with skincare and beauty hampers that support healthy body image and radiant skin? These gift sets are perfect if you want to give someone a gift or simply treat yourself to the best quality combined with functionality. Here are some of the best Diwali gifting options for 2024, packed with goodness and radiance.

Read more: Best Diwali Gifting Ideas for Employees: Delight Your Team with Thoughtful Gifts

List of the Best Skincare Brands to Gift Your Loved Ones!

Here’s a curated list of the best skincare brands to gift your loved ones this festive season. These brands offer luxurious and effective skincare solutions, ensuring your gift is truly memorable.

1. Fiore HydraC Skin Range

Fiore HydraC Skin Range

Fiore’s HydraC Cleanse-Tone-Moisturize Trio offers a complete skincare regimen that promotes hydration and radiant skin. Infused with plant-based collagen, marshmallow root extract, Irish moss, and avocado oil, this range helps strengthen the skin barrier and maintain moisture levels. It offers 3D hydration, reducing fine lines and revealing smoother skin in just 28 days.

  • HydraC CTM Trio: Rs 1850
  • Fiore Travel Kit: Rs 1499

2. Minimalist Retinal 0.2 percent Liposomal Cream

Minimalist Retinal 0.2 percent Liposomal Cream

Minimalist is known for its no-fuss, scientifically backed products. The Retinal 0.2 percent Liposomal Cream is perfect for tackling visible signs of aging. Formulated with Resveratrol and EUK-134, this cream helps reduce wrinkles and dullness, promoting youthful, glowing skin.

  • Retinal 0.2 percent Liposomal Cream: Rs 1499

3. Simple, Complete Care 

Simple, Complete Care 

Simple is a well-loved brand known for its gentle formulations, making it perfect for all skin types. Simple’s Cleansing Jelly Oil is designed for effortless makeup removal. It transforms from a jelly to a silky oil, removing waterproof makeup and impurities while keeping the skin barrier intact. It is enriched with skin-loving ingredients and is free from alcohol, sulfates, and harsh chemicals. The Water Boost Intense Hydration Combo cleanses, hydrates, and nourishes the skin, keeping it soft and fresh. It contains a Micellar Facial Wash, Hydrating Gel Creme, Vitamin B5 Booster Serum, and a Sleeping Creme.

  • Water Boost Combo: Rs 2082
  • Cleansing Jelly Oil: Rs 549

4. The Body Shop Fresh and Foamy Shower Gel Trio

The Body Shop Fresh and Foamy Shower Gel Trio

This festive gift set from The Body Shop is perfect for those who love fruity and floral scents. The shower gel trio includes Pink Grapefruit, Strawberry, and British Rose, each enriched with Community Fair Trade aloe vera from Mexico. The set promotes fair trade and supports small farmers while pampering your skin.

  • Fresh and Foamy Shower Gel Trio: Rs 890

5. Indus Valley Brightening Depigmentation Gel

Indus Valley Brightening Depigmentation Gel

Indus Valley is known for its organic beauty products made with natural ingredients. This Depigmentation Gel uses Mashobra wild honey and cow yogurt to tackle dark spots and hyperpigmentation. It deeply nourishes the skin, providing a radiant, even-toned complexion, making it the perfect Diwali glow companion.

  • Brightening Depigmentation Gel: Rs 399

6. Oriflame Tender Care Multipurpose Balm

Oriflame Tender Care Multipurpose Balm

Oriflame’s Tender Care range is a classic Diwali gift option. Made with 99.9 percent natural origin ingredients, this balm nourishes and repairs dry skin areas like lips, elbows, and cuticles. Available in several delightful flavors, it’s a perfect versatile skincare product to keep your skin smooth and glowing throughout the festival season.

  • Tender Care Multi-Purpose Balm: Rs 399-439

7. WOW Skin Science Vitamin C & Niacinamide Brightening Kit

WOW Skin Science Vitamin C & Niacinamide Brightening Kit

WOW Skin Science’s Vitamin C & Niacinamide Brightening Kit is an ideal gift for anyone looking to rejuvenate and brighten their skin. This four-step regimen includes a face wash, toner, serum, and cream, all of which work together to reduce pigmentation and enhance the skin’s glow.

  • Brightening Kit: Rs 1467

8. Novage+ Bright Intense Routine by Oriflame

Novage+ Bright Intense Routine by Oriflame

Oriflame’s Novage+ Bright Intense Collection is a premium skincare ritual perfect for Diwali. It uses eight bioactivating technologies to brighten, hydrate, and firm the skin. With its advanced formula, it is clinically proven to diminish dark spots and aging signs, ensuring glowing, youthful skin.

  • Bright Intense Routine: Rs 12,500

9. Emreleaf 

Emreleaf 

Emreleaf focuses on hydration and cleanliness with its starter set. The set includes a gentle face wash, SPF 30 moisturizer, body wash, and body lotion, making it a perfect choice for those looking for a complete skin and body care routine. The plant-based ingredients offer hydration and nourishment for glowing skin.

  • Starter Set: Rs 4636

Final Thought

This Diwali, instead of going for the flashy and metallic gifts that mark the celebration, consider choosing the gifts that symbolize good health and positivity. The skincare and beauty hampers have been selected well and are great gifts to assure your dear ones you care about their healthy skin. One can use the sets to get all the needed hydration or get some luxury and treat themselves with these products to look as bright as the festival.

 

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Home Centre Targets Tier II Markets Amid Growing Demand for Branded Home Products
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Home Centre Targets Tier II Markets Amid Growing Demand for Branded Home Products
 

Home Centre, the leading home décor and furniture brand in India, first opened its doors in Gurugram nearly two decades ago. Since its inception, Home Centre has evolved into a brand synonymous with quality, affordability, and trendsetting designs, all while maintaining a deep understanding of Indian consumers' needs and aspirations. Over the years, the brand has introduced several industry-firsts, including coordinated shopping for the entire home through concept rooms and product collections tailored specifically to Indian tastes and preferences.

“From the very beginning, we aimed to cater to the evolving needs of the discerning Indian customer who seeks a home that reflects their taste and lifestyle. Our growth has been driven by consistently understanding these changing consumer needs and innovating accordingly,” said Sitaram Kumar, CEO of Home Centre India.

Expanding across India’s Urban Landscape

Home Centre operates over 95 stores across 44 cities in India, each with an average store size of 20,000-25,000 sq ft. These stores are primarily located in high-traffic urban areas and malls, with approximately 60 percent of them concentrated in metro cities.

“Our stores are designed to offer a seamless shopping experience, ensuring that customers can find everything they need for their homes under one roof. We are proud of the fact that each of our stores serves as a destination for those looking to elevate their living spaces,” added Kumar.

Home Centre’s expansion strategy is focused on penetrating Tier II markets, capitalizing on the growing demand for branded home products in these regions. “As we expand into newer geographies, we are aligning our store openings with the growth of retail spaces in emerging towns. Tier II cities are becoming critical for us as we see incremental demand coming from these regions,” he shared.

In addition to expanding into new regions, Home Centre is also redefining its in-store experience. The brand recently introduced its "Store of the Future" concept, aimed at renovating existing stores with modern layouts and enhanced customer engagement. These stores boast visually striking product displays, immersive concept rooms inspired by the latest global décor trends, and thoughtfully designed layouts that provide customers with an unforgettable shopping experience.

“Today’s customer is more well-traveled and design-conscious than ever before. Our 'Store of the Future' concept is a direct response to this shift, as we aim to provide a shopping experience that is both inspiring and interactive,” noted Kumar.

E-Commerce: A Robust Omnichannel Strategy

Home Centre’s omnichannel strategy seamlessly integrates its physical stores with its digital platform. Its mobile app offers a range of features, including virtual store tours, product availability checks, and delivery schedules, making the shopping experience even more convenient for its customers. In addition to its website, Home Centre has extended its reach through partnerships with leading e-commerce platforms like Myntra, Ajio, and Amazon.

“While 12-15 percent of our total turnover comes from our online platform, we expect this number to grow significantly in the coming years. Our omnichannel approach ensures that whether a customer is shopping in-store or online, they receive the same level of quality and service,” remarked Kumar.

A Diverse Product Range

The company offers a comprehensive selection of furniture, home décor, and household essentials. From soft furnishings and kitchen essentials to dining, bath, and laundry products, it ensures that its product offerings remain fresh and relevant.

“Consumer preferences are changing rapidly, and we take pride in staying ahead of the curve by regularly introducing new products based on customer insights and trend forecasting,” he said.

One such example is Home Centre’s recently launched ‘Infinite Possibilities’ sofa, which allows customers to personalize the configuration, fabric, and color of their sofa. “Personalization is a growing trend, and we wanted to offer our customers greater flexibility in designing their living spaces. The response has been tremendous, and we plan to extend this concept to other furniture categories such as beds,” shared Kumar.

Additionally, Home Centre has launched exclusive lines tailored specifically for online customers, keeping their budget and lifestyle preferences in mind. “These exclusive online collections have received an overwhelming response, further validating our commitment to meeting the diverse needs of our customer base,” he added.

Brand Collaborations

In a unique collaboration, Home Centre partnered with celebrity chef Ranveer Brar to enhance the cooking and hosting experience during festive occasions. This partnership perfectly aligns with the brand’s vision of blending practicality with elegance.

“Ranveer Brar’s culinary expertise complements our vision of creating products that not only look beautiful but are also functional. His influence has helped us reach a larger audience that appreciates both cooking and the art of hosting,” stated Kumar.

Through this collaboration, Home Centre has hosted interactive events such as live cooking masterclasses, where Chef Brar showcases the versatility of the brand’s product range. The collaboration has been a significant success, especially during festive seasons like Diwali, where cooking and entertaining take center stage in Indian homes.

Festive Season Strategy

Diwali is one of the most important times of the year for Home Centre, as customers flock to the brand’s stores in search of the perfect products to enhance their homes or gift to loved ones. This year, Home Centre has introduced a Diwali collection that reflects a blend of global influences and traditional Indian aesthetics, offering a sophisticated range of products.

“Our Diwali collection is designed to bring a touch of luxury to every home. Each piece has been carefully curated to ensure that it resonates with our customers’ desire for both elegance and functionality during the festive season,” said Kumar.

The brand’s latest Diwali campaign, 'Speaking Gifts by Home Centre', captures the essence of thoughtful gifting and has been launched as a digital-first initiative across key social media platforms, malls, OOH locations, and print media.

Looking Ahead

As Home Centre looks to the future, the brand remains focused on expanding its presence across newer geographies while continuing to strengthen its position in existing markets. The company is also investing in technology and omnichannel retail to stay ahead of industry trends and cater to the growing demand for quality home solutions.

“Our vision is to continue growing by understanding and adapting to the needs of the modern Indian consumer. Whether it’s through new store openings, product innovations, or enhanced digital experiences, we are committed to building on our position as a leader in the home décor market,” concluded Kumar.

 

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Top 8 Premium Female Perfume Brands in India You Need to Try!
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Top 8 Premium Female Perfume Brands in India You Need to Try!
 

It is some sort of magic that can tell others who you really are. A perfume indeed is all about personality and sometimes about the aura of a person and his looks too. Currently, in India, there are trends of more brands for women coming with new and elegant fragrances classified as premium perfumes. Here is a list of the best 8 high-end female perfume brands of India that you would love to look into.

Check more: Top 10 Premium Handbag Brands in India

Top 10 Perfume Brands for Male in India | Best Scents for Men

The Female Fragrance Market Value in India

The female fragrance segment is expanding in India at a moderate rate, with a study, stating that by 2024 India’s female fragrance market will be worth $316.90 million, and from 2024 to 2029 the growth rate will be a mere 1.36 percent. That is, the prospect of non-luxury perfumes forms 57 percent of the total sales. The growth factors include an increase in disposable income, an increase in gifting occasions, and an increase in the online selling occasion. Despite this, India stands at the second lowest, coming after the U.S., which has $8,862 million in their market, but the market here is growing constantly as international brands extend their product range. The Indian fragrance market is expected to generate $1.5 billion in revenue by 2024 and every Indian is likely to pay $0.22 towards this fragrance market than a person in America or Britain.

Also Read: Top 7 Vegan Lipstick Brands in India: Discover Eco-Friendly Beauty

How to Choose the Right Perfume for Yourself or as a Gift

With so many options, choosing the perfect perfume can be overwhelming. Here are some tips to help you:

  • Consider the Occasion: For daily use, go for light, fruity scents like Plum BodyLovin' or Bella Vita. For evening wear, choose something bold like Renee or Oud.
  • Think About Personality: Floral fragrances like those from Skinn by Titan are perfect for romantic personalities, while musky scents like Oud are ideal for those who love intense fragrances.
  • Gifting Tip: When buying a perfume as a gift, opt for something versatile, like Carlton London’s fragrances, which work for both day and night.

Read more: 9 Best Hair Color Brands in India for Every Shade and Style!

List of the Top 8 Premium Female Perfume Brands in India

Here are the top 8 premium female perfume brands in India, offering a blend of luxury, elegance, and unique fragrances. These brands are perfect for women seeking sophisticated, long-lasting scents with a touch of class.

1. Skinn by Titan

Skinn by Titan

Skinn by Titan is one of India’s top luxury fragrance brands. Known for creating scents inspired by global perfume trends, Skinn offers high-quality perfumes at competitive prices. Skinn perfumes are known for their French influences. They are crafted by international perfumers and feature long-lasting, exotic fragrances.

  • Top Ingredients: Floral and fruity notes such as lychee, mandarin, and roses are often used. The perfumes blend international luxury with Indian tastes.

2. Bella Vita

Bella Vita

Bella Vita Organic brings a natural touch to luxury perfumes. They offer cruelty-free and eco-friendly fragrances, which are perfect for women who love organic products. The brand emphasizes sustainability. Their perfumes are vegan, natural, and chemical-free.

  • Top Ingredients: Bella Vita uses essential oils like sandalwood, lavender, and rose, offering earthy yet feminine fragrances.

3. Carlton London

Carlton London

Carlton London may be known for its stylish footwear, but their perfume line is equally trendy. The brand offers a selection of chic and elegant fragrances, perfect for women on the go. Carlton’s perfumes focus on modernity and luxury. They are fashionable, and designed for women who want to leave a mark.

  • Top Ingredients: Expect to find bold ingredients like amber, vanilla, and cedarwood, which make their perfumes warm and long-lasting.

4. Oud

Oud

Oud perfumes have deep roots in Indian and Middle Eastern culture. This premium perfume brand offers rich, musky scents that exude luxury and tradition. Oud is known for its strong, intense scents. The brand is all about offering something unique for women who prefer heavy, rich fragrances.

  • Top Ingredients: The main ingredient is oud, also known as agarwood. This rare and expensive ingredient gives their perfumes a signature woody, smoky scent.

5. Plum BodyLovin'

Plum BodyLovin'

Plum BodyLovin' is for women who love playful, fruity, and floral scents. This cruelty-free brand offers a range of refreshing perfumes that suit the tropical Indian climate. Plum focuses on providing fun, vibrant fragrances. Their perfumes are vegan, eco-friendly, and perfect for daily use.

  • Top Ingredients: Expect fresh notes like coconut, vanilla, and hibiscus in their perfumes. They are light, airy, and ideal for women who enjoy a subtle fragrance.

6. Renee

Renee

Renee is a relatively new brand in the premium perfume market, but it has quickly made its mark. With bold, confident fragrances, Renee is perfect for modern women who want to stand out. Renee perfumes are designed for the bold and fearless. The scents are strong and long-lasting, making them great for evening wear.

  • Top Ingredients: Expect rich ingredients like musk, amber, and jasmine. These perfumes are sensual and luxurious.

7. Purple Blue

Purple Blue

Purple Blue is another premium perfume brand known for its sophisticated scents. The brand offers a range of perfumes that are elegant, long-lasting, and perfect for special occasions. Their perfumes are designed to make a statement. They are perfect for women who love elegant, complex fragrances.

  • Top Ingredients: Ingredients like jasmine, patchouli, and bergamot are common, creating a balance of floral and woody notes.

8. Ananda

Ananda

Ananda is a luxury perfume brand that draws inspiration from Indian culture. Their perfumes are rich in tradition, featuring a mix of classic and contemporary notes. Ananda is all about combining Indian heritage with modern luxury. Their perfumes are a blend of tradition and elegance, making them perfect for special occasions.

  • Top Ingredients: Ananda uses ingredients like saffron, rose, and sandalwood, giving their perfumes a rich, warm, and inviting fragrance.

What Makes These Perfumes Unique?

Each of these brands uses a distinct set of ingredients and approaches to craft their perfumes. Here are some of the common ingredients found in these premium perfumes:

  • Floral Notes: Jasmine, rose, and lavender are often used for soft, feminine scents.
  • Woody Notes: Sandalwood, oud, and cedarwood add a deep, luxurious touch.
  • Fruity Notes: Mandarin, lychee, and berries provide a fresh and playful vibe.
  • Exotic Ingredients: Saffron, amber, and patchouli offer rich, intense fragrances that last all day.

Conclusion

Taking a look at the Indian women’s premium perfume market is extremely appetizing and promising. There are floral, fruity, or musk scents and there is always a luxury brand that will fit everyone. Go through the list of these eight most popular premium luxury perfume brands and find the fragrance most suited for your personality.

 

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Why India’s Health-Conscious Consumers Are Embracing Luxury Desserts
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Why India’s Health-Conscious Consumers Are Embracing Luxury Desserts
 

India’s festive season brings with it a heightened appetite for indulgence, and with a shift in consumer behavior, the luxury dessert and snacking market is flourishing. With brands like Bateel, Misree by Haldiram’s, and 4700BC leading the charge, this new wave of premium treats is redefining how Indians celebrate. Fueled by changing tastes, rising incomes, and a desire for unique experiences, the demand for gourmet snacks and luxury desserts is at an all-time high.

Bringing Arabian Heritage to India’s Luxury Dessert Scene

For Bateel, founded by Dr. Ziad Al Sudairi, bringing the best of Arabian heritage to the world has been the mission. Bateel has elevated dates into a gourmet product, blending tradition with a luxurious twist that appeals to global tastes. The brand offers a unique range of organic dates and gourmet products that reflect its commitment to quality and refined indulgence. Their popular varieties, including the Wanan, Khidri Orange Peel, and Kholas Salted Macadamia, serve as elegant gifting options during India’s festive season.

“Bateel embodies tradition, but with a modern, luxurious appeal that truly elevates the art of gifting,” remarks Hamza Patel, Managing Director and CEO of AP Group (Bateel). With a strong focus on organic and premium offerings, Bateel has tapped into India’s desire for health-conscious indulgence, providing products that are as nutritious as they are exquisite.

Elevating Traditional Indian Sweets with a Modern Twist

Misree, launched by Haldiram’s, is reimagining Indian sweets for the luxury market. With its focus on premium ingredients, innovative flavors, and elegant packaging, Misree caters to a new generation of consumers who seek high-quality products with an elevated presentation. Umesh Madhu Agarwal, Whole Time Director of Misree by Haldiram’s, explains, “Misree was launched to elevate traditional Indian sweets to a luxury experience, merging global influences with Indian traditions.”

Misree’s signature products, including its pure pista dodhi and luxurious nuts collection, reflect this blend of tradition and luxury. As India’s gifting culture evolves, Misree offers products that serve as thoughtful, premium gifts during the festive season, appealing to a consumer base that values taste and presentation in equal measure.

4700BC: Transforming Popcorn into a Luxury Experience

Entering a market with an often-overlooked snack, 4700BC has turned popcorn into a premium treat. Chirag Gupta, Founder & CEO of 4700BC, shares his vision: “We saw a gap in the Indian market where popcorn—a globally adored snack—wasn’t getting the recognition it deserved. We wanted to elevate this humble snack to a premium experience.” With a focus on high-quality ingredients and innovative flavors, 4700BC has established itself as a leader in luxury snacking, introducing flavors like cheese popcorn, chocolate-coated nutty tuxedo popcorn, and vrat-special popcorn with rock salt to satisfy the Indian palate.

The brand has observed a surge in demand, especially for its gourmet popcorn range, which serves as a perfect alternative to traditional festive treats. Gupta notes, “Consumers are shifting towards gourmet snacks and artisanal sweets. Our popcorn range has become a staple for house parties and thoughtful gifting during the festive season.”

Festive Season Drives Premiumization in Snacking

The festive season has proven to be a major growth period for these brands, with consumers increasingly opting for premium products as part of their celebrations. Bateel has noticed a growing preference for organic and health-focused gifts, while Misree continues to innovate with fusion sweets that resonate with India’s love for traditional flavors and luxury experiences. Meanwhile, 4700BC expects a 20-25 percent rise in sales during the festive season as more customers choose its premium snacks for both personal indulgence and gifting.

Festive sales are supported by the rise of e-commerce, with consumers enjoying the convenience of online shopping. Brands are capitalizing on this by offering exclusive deals and leveraging social media to reach a broader audience. Gupta remarks, “Platforms like Amazon and Swiggy have been essential in extending our reach across India. We’re excited to see corporate gifting and increased consumer spending return this season.”

A Shift Towards Health-Conscious and Premium Treats

A key factor driving this shift is the increasing focus on health-conscious consumption, even during festive times. A report by Fireside Ventures, “The World on Our Dining Table,” highlights that a large segment of the Indian market is now willing to pay a premium for healthier options, with urban Indians paying up to 30 percent more for healthier and premiumized products. As brands respond with offerings that blend indulgence and wellness, the luxury dessert and snacking segments have found new ways to resonate with consumers’ evolving preferences.

4700BC has tapped into this trend by introducing snacks that cater to both traditional tastes and modern health standards, making them popular among health-conscious consumers. With products like butter popcorn and Chips+, 4700BC offers a range of snacks that balance taste, quality, and nutritional value. Gupta explains, “Our approach to innovation ensures that there’s something for everyone, whether they’re looking for a festive treat or a healthier everyday snack.”

Luxury Packaging and Personalized Gifting Experiences

Luxury snacking isn’t only about what’s inside; packaging and presentation play a huge role in the appeal. Both Bateel and Misree have mastered the art of premium packaging, creating gift-ready collections that add elegance to their products. Misree’s limited-edition festive collections offer customization options, allowing customers to personalize their gifts with their own touch. In addition, 4700BC invests in attractive packaging to set their gourmet popcorn apart, making it a perfect choice for corporate gifts and housewarming presents.

As Gupta mentions, “Our investment in unique packaging helps our products stand out on the shelf and makes them a memorable gift option.” With a strong online presence, these brands provide customers with a range of customizable options that fit the spirit of the festive season.

Evolving the Luxury Snacking Landscape

Looking ahead, India’s luxury snacking market is poised for sustained growth. Brands like 4700BC are not only expanding their product lines but also investing in technology and digital channels to engage customers in new ways. As Gupta states, “Our long-term goal is to solidify 4700BC as a household name in premium snacking, pioneering unique flavor experiences and premium ingredients that keep consumers coming back.”

The luxury snacking market’s growth is further fueled by Gen Z and Millennials, who are keen on exploring diverse flavors and premium products. With 34 percent of the population consuming four to five meals a day, including snacks, the opportunities for growth in the snacking sector are immense. As consumers become more discerning and adventurous, brands that cater to these tastes and trends are well-positioned to thrive.

A Sweet Future for Luxury Snacks and Desserts

As India’s dessert and snacking landscape evolves, the emphasis on premium quality, health, and innovation continues to grow. With brands like Bateel, Misree, and 4700BC setting new standards, consumers have more options than ever to indulge in luxury treats that blend tradition with modern flavors and high-quality ingredients.

This festive season, as consumers explore these premium offerings, it’s clear that the luxury dessert and snacking market in India is entering a new era—one where indulgence meets health, quality, and memorable experiences. Whether it’s Bateel’s gourmet dates, Misree’s elegant fusion sweets, or 4700BC’s innovative popcorn range, India’s love for luxury snacking is here to stay, setting the stage for even more delicious innovation in the years to come.

 

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Discover the Top 10 Blended Scotch Whiskey Brands in India for Every Celebration
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Discover the Top 10 Blended Scotch Whiskey Brands in India for Every Celebration
 

Blended scotch whiskey is perfect for any occasion, from lively gatherings to cozy nights. With every sip, India’s top blends offer a rich mix of flavors and stories, making each bottle a journey. India's love for whiskey continues to grow, and its finest blended whiskies provide a unique experience with every sip. We have gathered the top 10 blended whiskey brands in India for you, take a read to know more. 

Read more: Top Champagne Brands in India: Pop, Fizz And Celebrate

Alcohol Market Size in India

The alcoholic beverage market in India was about $55 billion in 2023. The industry's market size is estimated to increase at a CAGR of 7 percent to $73 billion in 2027. 

In northeastern and eastern India, alcohol consumption was higher among both men and women. Both the southern and northern regions of the country have high rates of male alcohol consumption. Males in the states of Arunachal Pradesh, Telangana, Sikkim, Manipur, Goa, and Jharkhand were dominant alcohol consumers. Telangana and other northeastern states reported high rates of female alcohol consumption compared to the rest of the country.

Read more: Explore Top Tequila Brands in India: A Spirited Journey

Difference Between Blended Scotch Whiskey And Single Malt Whiskey 

Blended Scotch Whiskey Single Malt Whiskey 
A mix of barrel-aged malt and grain whiskies. Whiskies from a single distillery.
Blended whiskey is made by combining whiskies from multiple distilleries. Single malt whiskey is produced by a single distillery.
Blended whiskey can be elegant and floral, rich and fruity, or maritime and smoky.  Single malt whiskey can have a variety of flavors, including oaky, woody, smoky, peaty, sweet, and spicy. 

Read more: Best Rum Brands in India: 2024 Edition

Top 10 Blended Scotch Whiskey Brands in India 

You don't need just one occasion to drink a blended whiskey. It is a perfect choice for a small gathering to a fancy party. Presenting the best-blended scotch whiskey brands in India. 

  1. McDowell's

McDowell's No.1 offers blended Indian whiskey that masterfully combines imported Scotch malts with locally produced Indian malt whiskies. As the world's largest-selling spirits brand, it has earned its place as a top-tier whiskey both in stature and quality. It is known for its subtle vanilla-like sweetness in the aroma, delivering a light, smooth, and warm finish.

McDowell's

 

  1. Legacy 

Legacy blended scotch whiskey is an exceptional blend of Indian and Scottish malts. Made with Indian grains to produce a distinctly Indian flavor, it is this premium blended whiskey. A delicate peaty flavor wrapped over a complex combination of fruity flavors. A hint of spice, toasted oak undertones, and a soft, sweet, vanilla-esque smokey aftertaste are all there. Perfectly balanced, flawlessly silky.

Legacy

 

  1. Oaksmith Gold

Oaksmith gold blended scotch whiskey is a masterful blend crafted by Shinji Fukuyo, the renowned Chief Blender at Suntory, known for creating iconic spirits like Yamazaki and Hibiki. This whiskey combines grain spirits from world-class distilleries, Kentucky Straight Bourbon Whiskey, and Scotch Malt Whiskey. Its rich profile features strong, sweet, and fruity top notes with a subtle hint of peat smoke, while the flavor is woodsy, full-bodied, and reminiscent of an oak cask, offering a clean, smooth finish.

 

 Oaksmith Gold

 

  1. Johnnie Walker

The brand offers two types of blended scotch whiskey - Johnnie Walker Blender's batch red rye finish and Johnnie Walker blonde blended. The first one is a very small number of malt and grain whiskies, such as cardhu single malt and port dundas grain whiskey. It is solely extracted from first-fill ex-bourbon casks, which were used to create Red Rye Finish. A meticulous flavor experiment. After that, the whiskey is aged for up to six months in ex-rye casks to achieve the ideal harmony of layered fresh fruit, spice, and deep vanilla sweetness. The taste od blonde blended whiskey features delicate spices and a slight tartness, with notes of lemon pepper and a hint of clove. This is complemented by a rich, nectar-like fruitiness, filled with flavors of peaches, orange marmalade, and a subtle touch of caramel. The finish is long, fruity, and lingers with a whisper of spice.

Johnnie Walker

 

  1. Chivas Regal 

The famous Chivas Regal blended Scotch whiskey is a prime example of the skill of blending. It has a smooth and rich taste since it is made from a blend of malt and grain whiskies that have been matured for at least 12 years. Chivas Regal is renowned for its well-balanced flavor profile, which combines a hint of spice with notes of honey, rich orchard fruits, and vanilla. Known for its flexibility, the whiskey is a mainstay in both elegant cocktails and neat pours. It has a long, warming aftertaste and a sumptuous mouthfeel.

Chivas Regal

 

  1. Ballantine

Ballantine's Blended Scotch Whiskey is crafted from a blend of grain and single malt whiskies sourced from Scotland's most esteemed whiskey regions. The brand offers its famous Ballantine 7 yrs blended scotch whiskey. It has a beautiful golden yellow color and a delicious, lively nose at first. Fresh red apple and toffee join the leading scents of vanilla and butterscotch. Additional scents of honey, a touch of golden syrup, sultana, and cocoa powder can be found beneath. There are also late notes of cinnamon and poached pear. 

Ballantine

 

  1. Dewar’s

Dewar's Blended Scotch Whiskey is crafted using a blend of carefully selected single malt and grain whiskies, with each component aged to perfection. Dewar's is celebrated for its double-aging process, where the whiskey is returned to oak casks after blending to enhance its smoothness and depth of flavor. The result is a well-balanced whiskey with notes of honey, vanilla, and subtle smoke, complemented by a long, rich finish. 

Dewar’s

 

  1. Teachers

Teacher's Blended Scotch Whiskey is made with high malt content, giving it a rich, full-bodied flavor. With smoky, peaty notes from Ardmore malt and hints of honey and fruit, it's a well-balanced blend with a smooth, robust finish. It offers two types of blended scotch whiskey - Teacher's golden thistle 12 yrs blended scotch whiskey and Teachers 50 blended scotch whiskey. 

Teachers

 

  1. White Horse

White Horse blended scotch whiskey is crafted by expertly combining select malt and grain whiskies from the Highlands, Lowlands, and Islay regions of Scotland. White Horse is celebrated for its smooth, distinctive flavor profile, featuring notes of oak, smoke, toffee, and fruit, with a long, complex finish accented by hints of oak, spices, and vanilla. The blending process involves carefully diluting the whiskies before they are harmonized in precise proportions, guided by the expertise of the blenders, who often rely on "blending by the nose." 

White Horse

 

  1. Sir Edwards

Sir Edward's blended scotch whiskey is made from selection of malt and grain whiskies, sourced from various regions of Scotland. Its smooth and well-rounded character offered by the brand gives a balanced flavor profile with hints of malt, honey, and soft fruit, complemented by subtle smoky undertones. The blended scotch whiskey has a clean, gentle finish, making it a versatile choice for both sipping neat and enjoying in cocktails.

 Sir Edwards

Last Thought

In the vibrant tapestry of India’s whiskey culture, blended Scotch stands out as a versatile companion for every celebration. Whether you’re toasting with friends at a lively gathering or enjoying a quiet evening at home, these top 10 blended scotch whisky brands in India promise to elevate your experience with their unique flavors and rich histories. So, pour yourself a glass, savor the complexities, and let each sip tell a story. Cheers to unforgettable moments and the shared joy of good whiskey!

 

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5 Key Trends Driving India's $3 Billion Housewares Boom in the US Market
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5 Key Trends Driving India's $3 Billion Housewares Boom in the US Market
 

In a world where homes are becoming increasingly multifunctional and consumer preferences shift at lightning speed, the global housewares industry is entering a transformative phase. Trade relationships are playing a pivotal role in shaping industries. The International Housewares Association (IHA) has been a cornerstone in fostering connections between buyers and sellers since its inception in 1938. At the forefront of this initiative is Derek Miller, the President of IHA, who emphasizes the importance of international collaboration, particularly between India and the United States.

Central to IHA's mission is the annual Inspired Home Show, held in Chicago every March. This event brings together exhibitors and retail buyers from over 125 countries, showcasing the latest innovations in housewares. Miller elaborates, “The Inspired Home Show serves as a global stage for showcasing products and establishing vital business connections.” This platform not only highlights American brands but also opens the door for Indian manufacturers and retailers to gain visibility in the US market.

As Miller notes, “India is represented both on the exhibitor and attendee sides at our shows,” which signals a growing interest in Indian products among US consumers and businesses. This burgeoning relationship is significant, especially considering the competitive landscape of the global houseware industry.

Evolving Trade Dynamics

The dynamics of trade have shifted dramatically in recent years, influenced by political and economic factors. Miller highlights how US tariffs, especially during the Trump administration, forced many manufacturers to reconsider their sourcing strategies. He states, “The tariffs prompted our members to look for alternative countries for sourcing and production, and India emerged as a strong candidate due to its robust manufacturing capabilities.”

Anand Baldawa, the CEO of thinKitchen, echoes this sentiment, emphasizing the vast potential of the Indian market. He shares, “The Indian houseware industry represents a $3 billion market opportunity, projected to grow to $6 billion.” This exponential growth reflects not just the demand for housewares but also the increasing consumption patterns driven by a growing middle class and government initiatives aimed at boosting domestic consumption.

Opportunities for Collaboration

With India positioning itself as a viable manufacturing hub, the collaboration between Indian retailers and US manufacturers is not just beneficial; it is essential. Baldawa suggests that the Indian government’s push for a $5 trillion economy is contingent on boosting domestic consumption, which naturally translates into greater demand for houseware products. “As consumption increases, the need for quality production in consumer products will skyrocket,” he affirms.

Baldawa’s company, thinKitchen, primarily targets the mid to premium segment of the market, aligning perfectly with the evolving consumer behavior in India. He explains, “We focus on the mid to premium segment, catering to consumers who prioritize value over just low prices.” This shift in consumer behavior is indicative of a larger trend: Indian consumers are increasingly willing to invest in higher-quality products that offer better design and functionality.

The Role of Design and Quality

Miller and Baldawa agree that the pillars of successful products in the houseware industry are design, quality, and price. “If you combine these elements, you have a recipe for success,” Miller states confidently. He emphasizes that Indian manufacturers have significantly improved in these areas over the years. “The quality and design of products coming out of India have seen remarkable enhancements,” he says, underscoring the potential for Indian products to resonate with US consumers.

Baldawa adds another dimension to this discussion, noting that India’s strength lies not only in its manufacturing capabilities but also in its cultural diversity, which can drive innovative designs. “We can leverage our rich heritage and modern design trends to create unique products that stand out in the global market,” he suggests.

Capitalizing on Competitive Advantages

One of India’s competitive advantages in the global houseware market is its English-speaking population, which facilitates smoother communication with international partners. Baldawa points out, “The convenience of English proficiency helps us connect with global customers and build relationships more effectively.” This linguistic edge, combined with the ongoing improvements in infrastructure and government initiatives, positions India favorably on the global stage.

The Indian government has introduced various performance-linked incentive schemes and export benefits aimed at bolstering manufacturing. Baldawa explains, “These incentives, along with organized trade delegations, help Indian manufacturers get in front of the right audiences, making it easier to forge partnerships with US brands.” This holistic approach to enhancing trade relationships sets the stage for increased collaboration between Indian and US businesses.

Understanding Consumer Preferences

As the global houseware market continues to evolve, understanding consumer preferences becomes paramount. Miller identifies several key trends that Indian brands should be aware of to remain competitive. “Home entertaining has gained tremendous importance since the pandemic, and this trend shows no signs of slowing down,” he explains. With consumers looking to create memorable experiences at home, there’s a rising demand for stylish and functional houseware products.

Additionally, color trends are vital, as Miller highlights IHA’s partnership with the Pantone Color Institute. “Color is incredibly important at the point of purchase, and staying attuned to these trends can make a significant difference for brands.” By aligning their offerings with these trends, Indian manufacturers can better meet the demands of consumers in the US market.

The Impact of Lifestyle Changes

Baldawa adds that lifestyle changes, particularly post-pandemic, have led to a more discerning consumer base. “Today’s consumers are not just looking for cheap products; they seek value and convenience,” he states. As people become busier, products that simplify cooking and cleaning processes are gaining traction.

To tap into this trend, Indian manufacturers must focus on innovation that enhances consumer convenience. Baldawa notes, “Whether it’s through smart designs or multifunctional products, finding ways to make life easier for consumers will be key to success.”

The Path Forward

As the global houseware market becomes increasingly competitive, the collaboration between Indian retailers and US manufacturers presents a promising path forward. With a strong emphasis on design, quality, and understanding consumer preferences, Indian brands are well-positioned to make a significant impact in the international market.

Miller concludes, “IHA is committed to facilitating these connections and helping brands navigate the complexities of global trade.” By continuing to foster relationships and sharing valuable insights, the IHA and industry leaders like Baldawa are paving the way for a thriving future in the houseware industry.

In this new era of globalization, the potential for mutual growth between India and the US in the houseware sector is immense. As both markets continue to evolve, the opportunity for innovation and collaboration will be the driving forces behind success.

 

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Top 7 Winter Wear Brands in India Under 3500 for Men and Women
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Top 7 Winter Wear Brands in India Under 3500 for Men and Women
 

Winter clothing is not just about keeping cozy, it is, in fact, an amalgamation of comfort, style, and durability to be able to confront the chilling weather conditions boldly. Be it a walk through the snow-covered streets or going for a nice little get-together, proper winter wear can make all the difference. Since in India, winter differs in every part, this is the reason why fashionable and multipurpose winter gear is essential.

From global fashion giants that are synonymous with quality and value to trendy Indian labels that excel in cutting-edge designs as well as coziness, the choice is endless. Whether you consider yourself an outdoor warrior or just have a keen eye for everyday winter fashion – this compilation of the best winter wear brands under Rs 3500 will help you revamp your closet and greet the season in ultimate coziness and chic style. Here are the 7 best winter wear brands in India that will make sure you remain stylish and comfortable throughout the chilly months.

Read more: Top 7 Perfume Brands Like Chanel in India: Discover the Smell of Luxury

Top 5 Streetwear Brands in India with a Blend of Culture and Style

Winter Wear Market Size 

The winter wear market in India was valued at about Rs 75 billion in 2014 and was projected to reach close to Rs 155 billion in 2024. The winter wear market is a major seasonal category in the apparel market, which is categorized into menswear, womenswear, and kidswear.

According to end-users, the winter clothing industry is divided, with women anticipated to make up a sizable portion of the market. This is because women's winter clothing items like cardigans, snow boots, and knit caps are so widely available. 

Read more: Top 5 Japanese Clothing Brands in India

Top 10 Brands like Coach that Sell Bags and Accessories

Top 7 Winter Wear Brands in India Under Rs 3500 

Puma, a global sportswear powerhouse founded in 1948 by Rudolf Dassler, has become synonymous with both athletic performance and everyday style. Puma is one of the world’s largest manufacturers of footwear, apparel, and accessories, catering to athletes and fashion enthusiasts alike. Known for its cutting-edge designs and high-performance gear, Puma’s product line ranges from running shoes and training sneakers to versatile athletic apparel like t-shirts, shorts, and leggings. When it comes to winter wear, Puma’s jackets offer a sleek, sporty look, perfect for those who want an active yet casual appearance while staying warm.

  • Winter Product Range: Jackets, sweatshirts, hoodies, and thermal for both men and women. 
  • Materials Used: Polyester, Recycled Polyester, Elastane, Recycled Fibers, etc. 
  • Sizes Available: XS, S, M, L, XL, XXL, etc. 
Puma

 

United Colors of Benetton, founded by the Benetton siblings in Italy in 1965, has become a globally celebrated brand known for its vibrant colors, bold designs, and advocacy for diversity and inclusion. Renowned for its high-quality craftsmanship and fashion-forward approach, Benetton offers a stunning array of jackets for both men and women, from trendy bombers to cozy puffers and classic denim. These stylish pieces not only keep you warm but elevate your look with their unique color combinations and clever design details. Whether you're seeking a chic winter jacket or an everyday essential, it provides fashionable and affordable options that have earned a place in wardrobes around the world.

  • Winter Product Range: Jackets, coats, sweaters, cardigans, and sweatshirts for both men and women.
  • Materials Used: Polyester, Nylon, Recycled Polyester, Linen, etc. 
  • Sizes Available: XS, S, M, L, XL, 2XL, 3XL, etc. 
Benetton

 

Levi's, a global denim icon since 1853, is synonymous with timeless style and exceptional craftsmanship. It has grown into one of the most trusted names in casual wear, known for its innovative fabrics and durable designs. While best recognized for its legendary jeans, Levi's also offers a wide range of stylish clothing, including dresses, skirts, and jackets. With a perfect blend of classic appeal and modern design, Levi's winter jackets are both practical and fashion-forward, making them a must-have for any wardrobe. Whether you're after sleek cuts or bold patterns, The brand ensures that every piece stands the test of time while keeping you warm and effortlessly stylish.

  • Winter Product Range: Jackets, sweaters and sweatshirts for both men and women.
  • Materials Used: Cotton, Spandex, Polyester, Elastane 
  • Sizes Available: XS, S, M, L, XL, XXL, XXXL 
Levi's

 

Pepe Jeans, founded in London in 1973, has been a trendsetter in the fashion world, consistently evolving and creating its unique styles. Known for its bold approach, Pepe’s winter jackets stand out with their vivid colors and versatile designs, effortlessly blending fashion with functionality. Its jackets not only keep you warm but also add a touch of glam, elevating your wardrobe and boosting your confidence. With an exclusive collection designed to help you exude self-confidence and express your individuality, Pepe Jeans ensures that every winter look is as stylish as it is practical.

  • Winter Product Range: Jackets, sweaters and sweatshirts for both men and women.
Pepe Jean

 

Monte Carlo has become a symbol of elegance in the Indian fashion landscape. Launched in 1984, the brand played a pivotal role in revolutionizing clothing in India, combining timeless charm with modern style. Known for its impeccable craftsmanship and attention to detail, Monte Carlo offers a luxurious range of winter jackets that blend warmth with trendsetting designs. With over 200 exclusive outlets and more than 1,300 multi-brand stores, Monte Carlo is a go-to choice for those seeking stylish, high-quality woolen jackets to elevate their winter wardrobe.

  • Winter Product Range: Hooded jackets, sleeveless jackets, V neck sweaters, round, neck sweaters, half sweaters, cardigans for both men and women.
  • Materials Used: Polyester, Leather, Wool, Cotton, etc. 
  • Sizes Available: XS, S, M, L, 3XL, etc. 
Monte Carlo

 

Wildcraft, founded in 2000, has quickly become one of India’s top-selling brands for clothing and accessories, known for its high-quality rainwear, bags, and jackets. If you find yourself dreading winter, using words like "unbearable" and "agonizing" to describe the season, it’s probably because you haven’t discovered the perfect winter gear yet. Its collection of fleece jackets, quilted pullovers, and thick, hooded sweatshirts will not only keep you warm but also transform your outlook on winter. With Wildcraft, you can embrace the chill in style, enjoying the season in comfort and coziness.

  • Winter Product Range: Jackets, cheaters, sweatshirts, pullovers, tracksuits, gloves for both men and women. Additionally, it also offers capris and leggings for women. 
  • Materials Used: Polyester, Nylon, Polyester Fleece Liner, etc. 
  • Sizes Available: XS, S, M, L, 2X
Wildcraft

 

Founded in 1954, Fort Collins has become a fashion icon and trendsetter in the world of winter jackets, known for its unbeatable combination of quality, style, and affordability. The brand’s trendy and high-fashion jackets are designed to make you stand out, offering both durability and flair without breaking the bank. Whether you’re looking for something sleek and modern or a more timeless look, Fort Collins has earned a reputation for crafting iconic winter jackets that blend cutting-edge design with long-lasting comfort, making it a go-to choice for winter fashion enthusiasts.

  • Winter Product Range: Jackets, coats, sweatshirts and Hoodies for both men and women.
  • Materials Used: Polyester, Nylon, etc. 
  • Sizes Available: M, L, XL, XXL 
Fort Collins

Last Thought

Winter wear keeps you stylish and comfortable during the cold months. The brands in this article have plenty of options that will fit every taste and budget. Puma offers sporty-looking winter wear, Benetton provides designs full of life, and Monte Carlo gives its customers timeless elegance. This winter, keep warm with any one of them - all these brands promise both quality craftsmanship and chic designs in their offerings. Though increasingly competitive, especially with the growth of the winter-wear market, these top seven brands under Rs 3500 prove you can look good wearing them and be comfortable at the same time. Make this winter season a very fashionable one where your wardrobe shines over the unique, stylish pieces that characterize your personality!

 

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Top 10 Plus Size Clothing Brands in India: Fashion for Every Body
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Top 10 Plus Size Clothing Brands in India: Fashion for Every Body
 

Fashion has become an integral part of the Indian market, and this trend has a socially inclusive approach. What is exciting about plus-size clothing is that it is no longer dull. Today there are many options of clothes that are plus-sized, fashionable, and comfortable. There is empowered plus-size fashion today because the corporate fashion world has taken to the body positivity movement. Today, many companies in India have excellent apparel for plus-size consumers, which is fashionable and comfortable. Here are the ten best plus-size clothing brands in India, which give a signal that fashion knows no size. Celebrate curves and maximize fashion that is good for everyone.

Also check: Top 10 Ethnic Wear Brands in India : Best and Most Famous

Top 5 Jewellery Brands in India -A Comprehensive Guide

Discover the Top 5 Costume Jewellery Brands in India

The Indian Plus-Size Clothing Market Value: A Growing Sector

The market for plus-size clothes in India is expanding dramatically as more and more people pay attention to fashion inclusion. Due to increasing attention towards providing more classy and fashionable products for plus sizes, the clothing market will continue to grow. The plus-size clothing market is estimated at $288 billion in 2023 and is assumed to expand at a CAGR of 5.7% during the projection period; it will grow to $501.35 billion by 2033. The growth observed in current times is due to the rising trend towards fashion for different body shapes.

Read more: Top 10 Premium Formal Wear Brands for Women in India

List of the Top 10 Plus-Size Clothing Brands in India

Here’s a concise description of the top 10 plus-size clothing brands in India. These brands offer stylish, comfortable, and affordable options, celebrating body positivity and inclusivity for plus-size individuals in diverse, trendy designs and high-quality materials.

1. Pluss: Affordable and Trendy

Pluss: Affordable and Trendy

Pluss is a famous Indian clothing line that specializes in plus size fashion accessories for both men and women within an adequate range of prices. With the current fashion that is postmodern recognized in Pluss, the company makes sure customers of all sizes get fashionable clothing. Their collection includes ethnic wear, western wear and many more. It offers their clothing for sizes up to 6XL which makes them one of the best B2S companies for size diversity in India. Comfort is also valued at Pluss as its customers feel comfortable when they wear any dress, casual or formal clothing.

  • Materials Used: Primarily cotton and polyester blends for comfort and durability.
  • Technology/Innovation: Specializes in creating plus-size clothes with a great fit through strategic stitching and design.
  • Pros: Affordable, easily available, and offers styles for every occasion.

Read more: 10 Best Skincare Brands in India for Glowing Skin

Top 7 Tata Clothing Brands in India: The Powerhouse of Style

2. Curves by Mish: Flattering Fits for Women

Curves by Mish: Flattering Fits for Women

Curves by Mish is a plus-size clothing brand dedicated to women, offering a range of stylish and flattering outfits that cater to all body shapes. With vibrant prints and bold designs, Curves by Mish stands out for its focus on curvier women who want to embrace their shape confidently. Their designs are versatile, ranging from casual wear to elegant formal pieces, ensuring that women can find the perfect fit for every occasion. The brand also provides detailed size charts and fitting advice, helping customers choose the right clothes for their body type.

  • Materials Used: Soft cotton and viscose fabrics.
  • Technology/Innovation: Custom-fit designs that adapt to your body shape.
  • Pros: Feminine designs with a wide size range, perfect for casual and formal wear.

3. Nexus by Lifestyle: Trendy Plus Size Options

Nexus by Lifestyle: Trendy Plus Size Options

Nexus by Lifestyle caters to fashion-forward individuals who seek trendy plus-size clothing. This brand offers a wide selection, from daily wear to elegant evening outfits, all while ensuring affordability and quality. Nexus stands out for its focus on youthful and modern designs that keep pace with the latest fashion trends. Available at Lifestyle stores across India, Nexus provides a comfortable shopping experience for plus-size customers, offering styles that blend comfort and fashion seamlessly. Their focus on trendy patterns and vibrant colors makes them a top choice for plus-size shoppers.

  • Materials Used: Blended fabrics like cotton, viscose, and polyester.
  • Technology/Innovation: Special stretchable fabrics for a comfortable fit.
  • Pros: Affordable, trendy, and available at Lifestyle stores across India.

4. The Pink Moon: Sustainable Plus Size Fashion

The Pink Moon: Sustainable Plus Size Fashion

The Pink Moon is a sustainable fashion brand focused on creating plus-size clothing that is both chic and eco-friendly. Their mission is to provide fashionable options for plus-size individuals who care about the environment. Using organic cotton and eco-conscious materials, The Pink Moon ensures that its designs are both stylish and sustainable. The brand also emphasizes ethical production practices, making sure their clothing is responsibly made. With simple, elegant designs and a commitment to sustainability, The Pink Moon is perfect for those who want to look good while supporting eco-friendly fashion.

  • Materials Used: Organic cotton and eco-friendly fabrics.
  • Technology/Innovation: Focuses on sustainable production and ethical sourcing.
  • Pros: Sustainable fashion with modern designs that are comfortable and chic.

5. Altomoda by Pantaloons: Size Inclusivity in Every Style

Altomoda by Pantaloons: Size Inclusivity in Every Style

Altomoda by Pantaloons is a go-to brand for plus-size individuals looking for stylish, budget-friendly clothing. Offering everything from casual wear to festive outfits, Altomoda ensures that plus-size customers don’t have to compromise on fashion. Their extensive collection includes vibrant colors, trendy prints, and comfortable fabrics like cotton and spandex, offering a great blend of style and comfort. Pantaloons stores are widespread, making Altomoda easily accessible across India. With a focus on affordability and style, Altomoda stands out for its size and inclusivity, ensuring that fashion is available for all body types.

  • Materials Used: Cotton, polyester, and spandex blends for flexibility.
  • Technology/Innovation: Use of stretch fabrics for enhanced comfort and mobility.
  • Pros: Stylish, budget-friendly, and widely available in Pantaloons stores across India.

6. Sassafras: Chic and Bold

Sassafras: Chic and Bold

Sassafras is a brand that specializes in bold and statement-making designs for plus-size individuals. Their collection features vibrant prints, striking patterns, and trendy styles that are perfect for those who want to make a fashion statement. Sassafras is particularly popular for its chic dresses, tops, and jumpsuits that are designed to flatter curvier bodies. The brand emphasizes fit and style, ensuring that plus-size customers can find pieces that highlight their best features. With sizes that cater specifically to curvier figures, Sassafras combines style, comfort, and confidence in every outfit.

  • Materials Used: Rayon, chiffon, and soft cotton.
  • Technology/Innovation: Custom tailoring to ensure perfect fits for plus-size bodies.
  • Pros: Bold prints, trendy styles, and sizes that flatter curvier figures.

7. Blissclub: Activewear for Plus Size Women

Blissclub: Activewear for Plus Size Women

Blissclub focuses on creating comfortable and stylish activewear for plus-size women. They specialize in designing workout clothes that provide support, flexibility, and durability, making them perfect for exercising and everyday wear. Blissclub’s activewear is known for its breathable, moisture-wicking fabrics that keep you cool and comfortable during physical activities. In addition to functionality, the brand ensures that its designs are trendy, making it easier for plus-size women to feel confident while working out. With inclusive sizing and thoughtful designs, Blissclub is revolutionizing plus-size activewear in India

  • Materials Used: Breathable, moisture-wicking fabrics.
  • Technology/Innovation: Stretch fabrics and adaptive designs for ease of movement.
  • Pros: Comfortable, durable, and ideal for workouts and everyday wear.

8. Amydus: Designer Plus Size Fashion

Amydus: Designer Plus Size Fashion

Amydus is a premium plus-size fashion brand offering designer clothing for both men and women. Their collection includes everything from casual wear to formal attire, catering to a wide range of style preferences. Amydus is known for using high-quality fabrics like cotton, silk, and linen, ensuring both comfort and durability. The brand also offers detailed customization options, allowing customers to tailor their clothes to their specific measurements. With sizes ranging up to 7XL, Amydus stands out for its commitment to style and quality, offering exclusive designs that celebrate plus-size fashion.

  • Materials Used: High-quality cotton, silk, and linen blends.
  • Technology/Innovation: Designs that cater to plus-size bodies without compromising on style.
  • Pros: Premium designs, wide size range, and durable fabrics.

9. Lastinch: For the Modern Plus Size Woman

Lastinch: For the Modern Plus Size Woman

Lastinch offers trendy, modern clothing options for plus-size women who want to look stylish in both casual and formal settings. Their collection is designed to provide maximum comfort and fit, with a focus on flattering designs that enhance curvier figures. Lastinch is known for its use of flexible fabrics like spandex and polyester blends, ensuring that their clothes move comfortably with the body. The brand is ideal for plus-size women looking for chic outfits that can transition easily from day to night. With affordable pricing and fashionable options, Lastinch makes it easy for plus-size women to embrace their style.

  • Materials Used: Blended fabrics like cotton, polyester, and spandex.
  • Technology/Innovation: Stretchable fabrics that fit comfortably around curves.
  • Pros: Affordable, stylish, and ideal for both workwear and casual wear.

10. Bewakoof: Fun and Affordable

Bewakoof: Fun and Affordable

Bewakoof is a fun, quirky brand offering casual plus-size clothing at affordable prices. Known for its graphic tees, hoodies, and loungewear, Bewakoof caters to those who enjoy playful and trendy designs. Their plus-size collection includes relaxed fits and comfortable fabrics like cotton and polyester blends, perfect for everyday wear. Bewakoof is especially popular among younger customers for its vibrant prints and bold statements. With budget-friendly pricing and fun, casual designs, Bewakoof is ideal for plus-size individuals looking for trendy, laid-back clothing that makes a statement.

  • Materials Used: Cotton, polyester, and blended fabrics.
  • Technology/Innovation: Specializes in creating trendy prints on comfortable fabrics.
  • Pros: Fun designs, budget-friendly, and perfect for casual wear.

Technologies Behind the Fit: How They Make Clothes That Move with You

Today’s plus-size clothing is not just about providing clothes for plus-size people but about providing comfortable and trendy clothes. Stretchable fabrics and custom-fit designs are commonly seen in the market, as many brands are incorporating the use of the two. For example, there are such brands as Blissclub and Nexus by Lifestyle that impart stretch technology to their clothes—so the clothes follow your movements and do not hinder you during the day.

The Pros of Plus-Size Fashion from These Brands

Pros of wearing clothes from these brands are well understood. They boast designer, comfortable, and properly fitting apparel at a comparatively low cost. Some of them are like Bewakoof and Pluss for affordable prices, and Amydus and Sassafras for more premium design. Half of these brands can be availed of from stores, and the other half is readily available online, making it easy to access as well.

Conclusion

These brands head the fast-growing plus-size fashion industry in India. It doesn’t matter whether you are going for a laid-back outfit, workout wear, or even formal attire; you’ll find your brand of choice. Such clothing terms as plus size do not mean excess weight only; rather it is a lifestyle, a way to feel beautiful in the provided outfit.

 

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10 Best Coffee Brands in India That Will Boost Your Mornings
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10 Best Coffee Brands in India That Will Boost Your Mornings
 

Over and above the passage of time, the society in India has been in search of new quality brews at the beginning of each day. If you are a coffee drinker, be it a bold cup of espresso, or a calming cup of cold brew coffee, you would find a brand that caters to your preference. Let’s go over the top 10 coffee brands in India that enthrall coffee lovers in the country. 

Check More: Top 10 Strong Coffee Brands Dominating the Indian Market

The Coffee Market in India: Brewing Success

The revenue generated from the coffee market in India is expected to reach $1.09 billion in 2024. Supermarkets/CVS earnings are equal to $560.70 million, and restaurants/commercial and residential premises make $526.60 million. The at-home coffee segment will post an annual growth of 1.12 percent or a compound annual growth rate between the years 2024 and 2029. Cutting down the grinding process time requires an investment that targets mainly gourmet and specialty coffee, among factors such as café culture, coffee delivery, and others that are inspiring Indian consumers towards new coffee experiences.

Also Read: Top 7 Wheat Beer Brands in India

Unveiling 7 Popular Indian Whisky Brands

10 Best Coffee Brands in India

Here are 10 coffee brands that stand out for their quality, flavor, and customer loyalty. Let's dive into what makes each brand special.

1. Blue Tokai Coffee Roasters

Blue Tokai Coffee Roasters

Blue Tokai is all about farm-to-cup coffee. They work directly with Indian coffee farmers and roast their beans in small batches, ensuring the freshest coffee. Blue Tokai focuses on high-quality specialty coffee. They are known for their commitment to ethical sourcing and bringing out the true flavor of Indian beans. Whether you're into strong or mild coffee, their variety of roasts offers something for everyone.

  • Beans Used: Arabica
  • Popular Products: Vienna Roast, Cold Brew Blends

2. Sleepy Owl Coffee

Sleepy Owl Coffee

Sleepy Owl offers cold brew coffee that’s super easy to make. Their drip bags and ready-to-brew products are convenient for busy mornings. If you love cold brew coffee, Sleepy Owl is perfect for you. Their products are designed for people who want great coffee without much effort. No fancy equipment is needed, just pour water, steep, and enjoy.

  • Beans Used: Arabica and Blends
  • Popular Products: Cold Brew Kits, Ready-to-Drink Coffee

3. Tata Coffee Grand

Tata Coffee Grand

Tata Coffee Grand is known for its freeze-dried technology, giving you rich flavor in an instant. It combines affordability with a premium taste. Tata Coffee Grand is the go-to brand for many coffee lovers in India. It’s perfect for those looking for strong, instant coffee without spending too much. The bold flavors make it a household favorite.

  • Beans Used: Arabica and Robusta
  • Popular Products: Instant Coffee, Roasted Ground Coffee

4. Lavazza India

Lavazza India

Lavazza brings the best of Italian coffee to India. Known for its rich and aromatic blends, it is a premium brand with a global following. Lavazza blends Italian craftsmanship with Indian preferences, making it a popular choice for espresso lovers. If you’re someone who enjoys café-like coffee at home, Lavazza’s blends will impress you.

  • Beans Used: Arabica and Robusta
  • Popular Products: Crema E Gusto, Qualità Rossa

5. Rage Coffee

Rage Coffee

Rage coffee is not just about great taste. It’s infused with vitamins and supplements, giving you an extra energy boost. Rage Coffee’s innovative approach to coffee has made it a hit among fitness enthusiasts and busy professionals. With a focus on functional coffee, they add supplements to give you a healthier caffeine kick.

  • Beans Used: Arabica
  • Popular Products: Original Instant Coffee, Flavored Coffee

6. The Indian Bean

The Indian Bean

The Indian Bean is committed to organic and single-origin coffee from local farms. They focus on sustainability and traceability. If you are conscious about where your coffee comes from, The Indian Bean is perfect for you. They work with small farms across India, ensuring that every cup supports sustainable agriculture. Their single-origin beans are full of flavor.

  • Beans Used: Arabica
  • Popular Products: Baarbara Estate

7. Continental Coffee

Continental Coffee

Continental Coffee offers affordable coffee with a classic taste. Their strong flavors appeal to traditional coffee drinkers. Continental Coffee is known for its budget-friendly options and consistent quality. If you love your coffee strong, Continental delivers every time without breaking the bank.

  • Beans Used: Arabica and Robusta
  • Popular Products: Instant Coffee, Strong Coffee

8. Nescafé

 Nescafé

Nescafé is a household name in India. Known for its rich, smooth flavor, it’s the go-to choice for many. Nescafé offers a well-balanced taste and is available everywhere. Whether you’re an instant coffee lover or prefer rich, frothy blends like Nescafé Gold, this brand is reliable and affordable.

  • Beans Used: Arabica and Robusta.
  • Popular Products: Nescafé Classic, Nescafé Gold.

9. Bru Coffee

Bru Coffee

Bru offers both instant and filter coffee, catering to every Indian coffee lover. Bru combines affordability with a strong flavor, making it a favorite for many traditional Indian coffee drinkers. Their products are easily available and offer good value for money.

  • Beans Used: Arabica and Robusta.
  • Popular Products: Bru Instant Coffee, Bru Gold.

10.  Tata Coffee Gold

Tata Coffee Gold

Tata Coffee Gold brings luxury and tastes into your home with its 100 percent freeze-dried coffee. Tata Coffee Gold is known for its smooth flavor and aromatic experience. The brand combines luxury and convenience for coffee lovers looking for a rich yet simple coffee option at home.

  • Beans Used: Arabica.
  • Popular Products: Tata Coffee Gold Instant.

Coffee Beans in India: Arabica vs. Robusta

In India, both beans are grown, but Arabica is considered higher quality. Coffee from the regions of Coorg, Karnataka, and Kerala is famous for its premium Arabica beans. When it comes to coffee beans, most people choose between Arabica and Robusta.

  • Arabica: This bean is smooth, fruity, and has a sweeter taste. It’s often preferred by those who like mild, aromatic coffee. Arabica grows in higher altitudes and is considered premium because of its delicate flavor.
  • Robusta: Robusta beans are stronger, with a bitter, earthy taste. They contain more caffeine than Arabica, making them popular for people who enjoy a strong, bold cup. Robusta is often used in instant coffee and espresso.

How to Choose the Right Coffee for You

Choosing the right coffee can be tricky, but here are some tips to make it easier:

  • Flavor Preference: If you like mild, fruity flavors, go for Arabica. If you prefer strong, bold coffee, choose Robusta or a blend.
  • Brewing Method: If you enjoy cold brews, look for brands like Sleepy Owl. If you’re into espresso, Lavazza or Blue Tokai might be a better fit.
  • Convenience: Instant coffee lovers can try Tata Coffee Grand or Continental Coffee for quick and easy options.

Final Words

Well, if it comes to the variety of the coffee, India has enough and a little more to offer. To those who love cold brew, instant coffee, or espresso, here are the ten coffee brands that everyone should try. The choice is still great, starting with the organic green beans to vitamin-enhancing coffee blends of your choice. So, why wait? Check these brands, taste some novelties, and have a tasty cup of coffee each morning!

 

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Why 55% of First-Time Shoppers Are Choosing Q-Commerce for Festive Buys
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Why 55% of First-Time Shoppers Are Choosing Q-Commerce for Festive Buys
 

As India’s eCommerce market booms, one of the most transformative developments has been the rise of quick commerce, or Q-commerce. While traditional eCommerce continues to expand, especially during the festive season, Q-commerce has revolutionized how consumers access products, delivering goods in as little as 10 minutes. This innovation is not just a convenience for customers but a strategic game-changer for retailers, particularly in a highly competitive and fast-evolving market.

Platforms like Zepto, bigbasket, and Blinkit are leading the charge in this retail evolution, and recent data from Shiprocket underscores the growing importance of Q-commerce, projecting the Indian festive eCommerce market to hit $12 billion during October to December 2024—a 23 percent increase from $9.7 billion in 2023. Q-commerce is expected to contribute a significant $1 billion to this total, showing its role as a crucial driver of festive season sales.

What is Driving the Q-Commerce Boom?

Q-commerce is growing at an unprecedented pace, fueled by several factors: consumer demand for faster deliveries, technological advancements, and an increase in urbanization. With more people moving to cities and adopting digital shopping habits, the need for speed in service delivery has never been more crucial.

While eCommerce was initially associated with waiting days or even weeks for orders, Q-commerce offers near-instant gratification. It ensures that consumers get essential goods and premium products like electronics, beauty items, and fashion accessories in just minutes after placing an order. This convenience is especially appreciated in key cities like Delhi, Mumbai, Bengaluru, Hyderabad, and Chennai, where time is of the essence.

According to Shiprocket’s insights, the rise of digital penetration in Tier II and III cities has further expanded Q-commerce’s reach. Over 60 percent of online festive orders are expected to come from these non-metro regions in 2024, fueled by better internet access, rising disposable incomes, and increasing digital literacy. As Q-commerce platforms scale their operations, they are effectively bridging the gap between consumer demand and product availability, delivering not just groceries but premium products too.

The Role of AI and Social Media in Q-Commerce Growth

A key factor in the expansion of Q-commerce has been the influence of AI-driven recommendations and social media, especially in categories like fashion and beauty. According to Shiprocket’s data, 84 percent of consumers make purchases based on AI-powered suggestions or influencer promotions. This trend has a strong foothold during the festive season, where social media-driven shopping becomes even more prominent.

Additionally, the insights reveal that around 55 percent of festive orders are placed by first-time shoppers, demonstrating the growing appeal of eCommerce to new audiences, especially in smaller cities and towns. As these first-time shoppers become accustomed to the speed and convenience of Q-commerce, it is expected that they will continue using these platforms even beyond the festive season.

Speed Meets Premium Tech

Zepto, a platform synonymous with ultra-fast delivery, has pushed the boundaries of what is possible in Q-commerce. Its latest move? Offering 10-minute delivery of the highly coveted iPhone 16 across major Indian cities. Consumers in Delhi, Mumbai, Bengaluru, Hyderabad, and Chennai can now order the iPhone 16 and have it in their hands within minutes.

Vinay Dhanani, President of Zepto, highlighted the company's achievement, “We’re thrilled to partner in bringing the latest iPhone 16 to our platform. With Zepto, we’re offering more than just speed—this is about delivering premium tech right to your door in minutes, providing an unmatched shopping experience in cities like Chennai and Hyderabad where we may just be the first to do this.”

This development is a testament to how Q-commerce is evolving beyond everyday essentials like groceries and household items to include high-end products like electronics. As consumers become accustomed to such rapid service, the expectation for quick delivery of premium items will likely become the new norm in urban India.

Setting New Records in Q-Commerce

Not to be outdone, bigbasket, a Tata Enterprise, has also embraced the quick commerce revolution. Recently, the platform delivered an iPhone 16 to a customer in Bengaluru in a record 7 minutes. The order, placed at 8:00 AM, was delivered by 8:07 AM—underscoring bigbasket’s commitment to not just groceries, but also premium electronics.

Hari Menon, Co-Founder and CEO of bigbasket, shared this milestone on LinkedIn, saying, “372 iPhones zapped by happy customers in just 100 minutes! Watch the real-time magic of our first iPhone 16 delivery this morning. And no need to panic, folks—our drivers aren’t speeding! Our perfectly placed dark stores do the heavy lifting. Safety first, speed second.”

This achievement highlights bigbasket’s innovation and efficiency in the on-demand delivery space, further supported by its partnership with Croma, one of India’s leading electronics retailers. Through this partnership, bigbasket has been able to ensure swift and reliable delivery of high-value products, extending its capabilities well beyond groceries and daily essentials.

Blinkit’s Partnership with Apple Reseller

Blinkit, another pioneer in the Q-commerce space, has joined forces with Unicorn Infosolutions, a leading Apple reseller, to deliver the iPhone 16 and iPhone 16 Plus across several Indian cities, including Delhi NCR, Mumbai, Pune, and Bengaluru. This partnership enables customers to receive the latest Apple devices within minutes, giving Blinkit an edge in the fiercely competitive Q-commerce market.

Albinder Dhindsa, Founder and CEO of Blinkit, highlighted the success of this collaboration, “We are partnering with Unicorn Infosolutions (the largest Apple Premium Partner in India) for the third year in a row to make the latest iPhone available. Customers in Delhi NCR, Mumbai, Pune, and Lucknow can get an iPhone 16 delivered within minutes.”

Blinkit’s focus on premium product delivery, coupled with its experience from previous collaborations, underscores how Q-commerce is not just about speed but also about delivering high-end, sought-after products. In addition to swift deliveries, Blinkit and Unicorn are offering discounts of up to Rs 5,000 on select credit cards, making it an attractive proposition for tech enthusiasts eager to get their hands on the latest iPhone.

The Shift to Premium Products in Q-Commerce

While Q-commerce initially gained traction for delivering groceries and daily essentials, the market has expanded rapidly to include premium and high-tech products. The iPhone 16 deliveries by Zepto, bigbasket, and Blinkit represent a significant shift in consumer behavior. With more customers willing to pay a premium for convenience, Q-commerce is no longer just about fast grocery runs—it’s about meeting the demands of modern consumers who want speed and quality in all categories.

This trend indicates a broader transformation in the retail sector, with quick commerce platforms increasingly looking beyond basic goods to cater to consumers who expect both efficiency and access to luxury products. The success of these platforms in delivering the iPhone 16 during the festive season is a clear indication of how this shift is reshaping the industry.

Growing Export Opportunities for MSMEs During the Festive Season

In addition to the growth of domestic Q-commerce, Indian MSMEs are also tapping into global markets during the festive season. According to Shiprocket, India’s eCommerce export market, currently valued at $3-4 billion, is projected to surge to $200-300 billion by 2030. Cross-border sales grew by 15-20 percent in 2023, driven by a global appetite for Indian goods like handicrafts, home décor, and fashion.

Shiprocket currently facilitates $100 million in global eCommerce GMV, with over 3,000 merchants actively engaged in exports. The festive season presents a massive opportunity for these merchants, with platforms like Amazon Global and Flipkart’s Global Stores allowing MSMEs to expand their global reach.

As Saahil Goel, MD & CEO of Shiprocket, pointed out, “With the rise of quick commerce and the increasing global appetite for Indian products, we are excited to support MSMEs in tapping into this tremendous $12 billion opportunity. Our goal is to continue innovating and providing the tools necessary for businesses to scale and succeed both locally and internationally.”

The Role of Infrastructure in Q-Commerce Success

The success of Q-commerce, particularly for premium products, hinges on the efficiency of the underlying infrastructure. Dark stores, which are strategically located warehouses designed to serve as delivery hubs, play a critical role in ensuring that products can be delivered in such short time frames.

As Hari Menon pointed out, bigbasket’s dark stores are instrumental in making ultra-fast deliveries possible without compromising safety. These stores are set up in densely populated urban areas, ensuring that delivery personnel can quickly pick up orders and navigate through traffic to reach customers within minutes.

Similarly, Zepto and Blinkit have invested heavily in building and optimizing their infrastructure to support the rapid fulfillment of orders. As more platforms adopt this model, the race for the fastest and most reliable service will continue to intensify.

The Future of Q-Commerce in India

The festive season in India has always been a critical period for retailers, and with the rise of Q-commerce, the stakes are higher than ever. According to Shiprocket, quick commerce alone is expected to contribute $1 billion in GMV during the 2024 festive season, reflecting the growing demand for fast, reliable, and convenient shopping experiences.

Looking ahead, the Q-commerce sector is expected to continue its rapid growth, driven by advancements in technology, consumer demand, and the ongoing expansion of infrastructure. As platforms like Zepto, bigbasket, and Blinkit push the boundaries of what’s possible, the retail landscape in India will continue to evolve, offering consumers faster and more diverse shopping experiences than ever before.

Q-Commerce as the Future of Indian Retail

The rise of quick commerce has fundamentally changed the way consumers shop in India. With platforms delivering everything from groceries to premium electronics like the iPhone 16 within minutes, the expectations for speed and convenience are now higher than ever. As companies like Zepto, bigbasket, and Blinkit continue to innovate and expand their offerings, the future of retail in India will increasingly revolve around the rapid fulfillment of both essential and luxury products.

The Q-commerce revolution is not just a temporary trend—it is a lasting shift in consumer behavior, one that will continue to shape the future of retail for years to come.

 

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Embracing Minimalism: How Millennials are Redefining Luxury in a Fast-Paced World
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Embracing Minimalism: How Millennials are Redefining Luxury in a Fast-Paced World
 

In a world characterized by relentless consumerism and rapid technological advancements, millennials are increasingly turning towards minimalism as a way to redefine luxury. This shift isn’t just a fleeting trend; it represents a profound change in values and priorities that aligns with a more intentional and conscious way of living. As a millennial myself, I’ve observed firsthand how this movement is reshaping our understanding of luxury and impacting various facets of modern life.

The Rise of Minimalism

Minimalism, at its core, is about simplifying life by focusing on what truly matters. It involves decluttering physical spaces, reducing material possessions, and prioritizing experiences over things. For millennials, who grew up in an era of unprecedented consumerism and digital saturation, minimalism offers a counter-narrative to the cluttered and overstimulated world they inhabit.

The appeal of minimalism among millennials can be traced back to several key factors

1. Environmental Consciousness: Millennials are acutely aware of the environmental impact of their consumption habits. With increasing concerns about climate change, waste management, and resource depletion, minimalism offers a way to reduce one’s ecological footprint. By embracing a lifestyle that values quality over quantity, millennials are making more sustainable choices and supporting eco-friendly brands.

2. Financial Prudence: The economic challenges faced by millennials, including student debt, high living costs, and uncertain job markets, have fostered a more frugal mindset. Minimalism allows for a more budget-conscious approach to living, where fewer, higher-quality purchases replace numerous, lower-quality ones. This shift not only helps in managing finances better but also in investing in long-term value rather than transient trends.

3. Mental Clarity and Well-being: The fast-paced nature of modern life often leads to mental and emotional overload. Minimalism provides a remedy by creating serene, organized spaces that promote mental clarity and reduce stress. For millennials, who are increasingly prioritizing mental health and well-being, the minimalist lifestyle offers a path to a more balanced and fulfilling life.

Redefining Luxury

Traditionally, luxury was associated with opulence, excess, and exclusivity. It was about owning high-end items and showcasing wealth through material possessions. However, as millennials embrace minimalism, luxury is being redefined in more nuanced and personal terms.

1. Experiential Over Material: For millennials, luxury is less about owning expensive items and more about having meaningful experiences. This shift is evident in the growing popularity of travel, unique dining experiences, and immersive cultural activities. Millennials value experiences that enrich their lives and create lasting memories, often opting for well-curated, enriching experiences over flashy, temporary possessions.

2. Craftsmanship and Quality: In the minimalist ethos, luxury is about appreciating well-made, timeless pieces that stand the test of time. Millennials are gravitating towards products that emphasize craftsmanship, durability, and authenticity. Whether it’s a high-quality piece of clothing, a meticulously crafted piece of furniture, or artisanal food products, the focus is on value and longevity rather than fleeting trends.

3. Personalization and Customization: The millennial approach to luxury includes a strong desire for personalization. Tailored experiences and customized products reflect individual tastes and preferences, offering a sense of exclusivity and personal connection. This trend is evident in the rise of bespoke fashion, personalized skincare routines, and custom home décor, all of which cater to the desire for unique and meaningful luxury.

4. Ethical and Sustainable Luxury: Luxury for millennials increasingly involves ethical considerations. There is a growing demand for brands that operate transparently, engage in fair trade, and practice environmental stewardship. Millennials are willing to pay a premium for products that align with their values, supporting companies that contribute positively to society and the planet.

The Impact on Various Sectors

The minimalist movement is influencing multiple sectors beyond fashion and consumer goods:

1. Retail and Consumer Goods: Retailers are responding to the demand for minimalism by curating more streamlined and purposeful product selections. Brands are focusing on offering high-quality, versatile products that appeal to the minimalist mindset. The rise of direct-to-consumer models also supports this trend by providing transparency and fostering a more personal connection between brands and consumers.

2. Home Design and Décor: The minimalist aesthetic is transforming interior design, with an emphasis on clean lines, functional spaces, and a decluttered approach. Home décor trends now prioritize simplicity, natural materials, and thoughtful design elements that create serene and harmonious living environments.

3. Technology and Digital Spaces: Even in the digital realm, minimalism is making its mark. User interfaces are becoming more intuitive and uncluttered, focusing on enhancing user experience through simplicity. Apps and digital platforms are adopting minimalist designs that reduce visual noise and improve functionality.

4. Travel and Leisure: The travel industry is witnessing a shift towards experiences that offer authenticity and connection. Millennials are seeking out destinations and activities that provide genuine cultural experiences and opportunities for personal growth, rather than just luxurious amenities.

 

In my own journey, embracing minimalism has transformed my perspective on what constitutes true luxury. It has led me to prioritize experiences over possessions, invest in quality rather than quantity, and seek out products and experiences that resonate with my values. The minimalist lifestyle has not only simplified my surroundings but also enriched my life in profound ways.

As millennials continue to drive the minimalism movement, it is clear that luxury is evolving to reflect a more thoughtful and intentional approach to living. The emphasis on quality, authenticity, and meaningful experiences is reshaping our understanding of what it means to live well. By embracing minimalism, millennials are not just redefining luxury; they are forging a path towards a more sustainable, fulfilling, and mindful way of life.

 

Authored By

Embracing Minimalism: How Millennials are Redefining Luxury in a Fast-Paced World

Vikram Kankaria, Co-Founder & CEO, Fashor

 

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The Role of Social Media in Revolutionizing Ethnic Fashion Trends for Millennials
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The Role of Social Media in Revolutionizing Ethnic Fashion Trends for Millennials
 

In the digital age, social media has become a driving force behind fashion trends, reshaping how fashion is created, consumed, and celebrated. For millennials, who are highly active on platforms like Instagram, TikTok, and Pinterest, social media is not just a tool for communication but a major influence on their fashion choices. This is particularly evident in the realm of ethnic fashion, where social media has played a pivotal role in revolutionizing trends and redefining traditional styles.

The Rise of Social Media as a Fashion Influencer

Social media platforms have democratized fashion, allowing anyone with an internet connection to influence and be influenced by fashion trends. For millennials, who are both creators and consumers of content, social media has become a powerful medium for discovering and sharing fashion inspirations. This is especially significant in the context of ethnic fashion, where traditional garments are being reimagined and modernized through online interactions.

Platforms like Instagram and TikTok have given rise to a new breed of fashion influencers and content creators who specialize in ethnic fashion. These influencers often showcase how traditional attire can be styled in innovative ways, blending classic elements with contemporary trends. By sharing their unique takes on ethnic wear, they inspire their followers to experiment with their own styles, thus driving the popularity of hybrid fashion trends.

Influencers and Content Creators: Shaping Trends

Influencers have become key players in the fashion industry, and their impact on ethnic fashion trends cannot be overstated. Many influencers focus on ethnic fashion, using their platforms to highlight how traditional garments can be adapted for modern wear. For instance, an influencer might showcase a traditional saree styled with a contemporary crop top or demonstrate how a classic kurta can be paired with trendy accessories for a more casual look.

These influencers often collaborate with brands to promote new collections and styling ideas. Through sponsored posts, giveaways, and collaborations, they help brands reach a broader audience and generate buzz around their products. Their endorsements can significantly boost a brand’s visibility and credibility, leading to increased consumer interest and engagement.

User-Generated Content and Fashion Trends

One of the most exciting aspects of social media is the rise of user-generated content. Millennials are not just passive consumers; they actively create and share their own fashion content. This has led to a surge in DIY fashion tutorials, styling tips, and creative reinterpretations of traditional attire.

Platforms like Instagram and TikTok are filled with videos of users experimenting with ethnic wear, creating their own styling hacks, and showcasing their personalized takes on traditional garments. This user-generated content contributes to the rapid dissemination of new trends and styles, allowing fashion ideas to spread quickly and organically.

For example, a user might share a video of how they’ve transformed an old saree into a trendy dress or demonstrate how traditional embroidery can be incorporated into modern outfits. Such content not only provides inspiration but also encourages others to embrace and innovate upon traditional styles.

The Impact of Visual Culture

Social media’s emphasis on visual content has had a profound impact on how ethnic fashion is perceived and consumed. Platforms like Instagram and Pinterest are visually driven, meaning that fashion trends are often spread through striking images and aesthetically pleasing posts. This visual culture has led to the rise of “fashionable” ethnic wear, where traditional garments are styled to look modern and chic.

Millennials are drawn to visually compelling content that showcases ethnic fashion in new and exciting ways. This has led to a growing interest in hybrid styles that blend traditional and contemporary elements. For instance, traditional lehengas and sarees are being styled with modern accessories, such as statement jewelry and contemporary handbags, creating a look that is both elegant and trendy.

The Role of E-Commerce and Online Shopping

Social media has also revolutionized the way ethnic fashion is sold and purchased. Many fashion brands and designers use social media platforms to showcase their collections and drive traffic to their e-commerce sites. Instagram’s shopping features, for example, allow users to buy products directly from posts, making it easier for millennials to purchase the latest ethnic fashion trends.

Online shopping has become increasingly popular, especially among millennials who value convenience and variety. Social media platforms provide a window into the latest collections and trends, allowing users to explore and shop for ethnic fashion from the comfort of their homes. This integration of social media and e-commerce has created a seamless shopping experience, where fashion trends can be discovered, shared, and purchased all in one place.

The Influence of Cultural Exchange

Social media has facilitated a global exchange of fashion ideas, leading to a fusion of styles and influences. For millennials, this cultural exchange has broadened their understanding and appreciation of ethnic fashion from different regions. Traditional garments from various cultures are being embraced and reinterpreted in new and creative ways.

For example, the fusion of Indian ethnic wear with Western fashion elements has become increasingly popular. Social media platforms have played a crucial role in showcasing these hybrid styles, allowing users to see how traditional garments can be styled with modern pieces. This cultural exchange not only enriches the fashion landscape but also encourages a greater appreciation for diverse ethnic traditions.

Challenges and Opportunities

While social media has revolutionized ethnic fashion trends, it also presents challenges. The rapid pace of trend cycles can lead to fast fashion practices, which may impact the sustainability of ethnic fashion. Additionally, the overwhelming amount of content can sometimes make it difficult for users to distinguish between authentic and superficial trends.

However, social media also presents opportunities for brands and designers to connect with their audience in meaningful ways. By leveraging social media’s power to engage and inspire, brands can create campaigns that resonate with millennials and promote a more thoughtful approach to fashion.

Social media has undoubtedly played a transformative role in revolutionizing ethnic fashion trends for millennials. By facilitating the sharing of fashion inspirations, driving trends through influencers and user-generated content, and integrating with e-commerce, social media has reshaped how traditional attire is perceived and styled. As millennials continue to embrace and innovate upon ethnic fashion, social media will remain a key driver of trends and a platform for celebrating the dynamic fusion of tradition and modernity.

 

Authored By

The Role of Social Media in Revolutionizing Ethnic Fashion Trends for Millennials

Vikram Kankaria, Co-Founder & CEO, Fashor

 

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The Future of Phygital Retail: Trends to Watch in the Coming Years
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The Future of Phygital Retail: Trends to Watch in the Coming Years
 

In today’s rapidly evolving retail landscape, the boundaries between online and offline shopping are becoming increasingly blurred. Enter the era of "phygital" retail, a term that captures the fusion of physical and digital experiences. This hybrid approach is transforming how brands engage with customers by integrating the convenience of digital tools into the tactile world of brick-and-mortar stores. The result is a more personalized, dynamic shopping experience that meets the demands of modern consumers. The pandemic further accelerated this shift, with research showing that 84% of consumers now expect seamless integration between online and in-store experiences, driving brands to enhance their phygital presence.

Why Phygital Retail is Here to Stay

The rise of phygital retail is driven by a simple fact: consumers no longer view online and offline shopping as distinct experiences. Instead, they expect seamless transitions between the two. Whether discovering new products online, visiting a store for a hands-on experience, or completing a purchase via an app, customers today want flexibility, speed, and convenience.

According to research, nearly 80% of consumers prefer physical stores when they need a product immediately. At the same time, according to research by IMB, two-thirds of consumers discover new items online before ever stepping foot inside a store, while nearly three-quarters of retail customers still prefer to shop at a physical location rather than online. This duality has pushed brands to redefine shopping, creating experiences catering to immediate gratification and digital discovery.

The Phygital Advantage: What It Means for Businesses

At its core, the phygital strategy allows businesses to connect with customers wherever they are, enhancing convenience without sacrificing the in-person experience. This is especially vital in industries where the tactile nature of a product is essential, such as fashion or travel accessories. However, even these in-store interactions are no longer limited to the physical realm. Digital tools, such as interactive kiosks and augmented reality (AR), are increasingly being incorporated into stores to enhance customer engagement and bridge the gap between browsing and buying.

Blending the Physical and Digital Worlds

Phygital Retail acknowledges that physical stores remain a significant part of the customer journey but are no longer the entire experience. A customer’s interaction with a brand now spans multiple touchpoints—from social media to in-store kiosks, digital marketing campaigns to mobile apps. By merging these touchpoints, brands can deliver a cohesive experience, ensuring consistency in how they are perceived, whether online or in-store.

This holistic approach enables retailers to create stronger, lasting connections with customers by recognizing their diverse needs and preferences. For example, younger consumers might favor digital interactions, while older shoppers prefer in-store visits. The phygital model accommodates both, offering options that cater to all demographics.

Transforming In-Store Experiences

In the age of digital integration, the traditional retail store is no longer just a place to buy products. Instead, it becomes an experiential hub, offering unique and interactive ways for customers to engage with the brand. Digital shelf displays, virtual assistants, and self-checkout kiosks are other examples of how brands can elevate the in-store experience by incorporating technology. These features improve operational efficiency and allow customers to take control of their shopping experience, fostering a sense of autonomy and satisfaction.

Bridging In-Store Exploration with Online Convenience

For many consumers, especially those shopping for high-value or personal-use items like luggage or travel accessories, the ability to touch and feel products is essential. Yet, the convenience of online shopping remains unbeatable. Brands that implement phygital strategies can offer the best of both worlds — customers can explore products in-store, then make their final purchase online, often with customized recommendations based on their in-store experience.

This seamless transition between physical and digital realms ensures that brands meet evolving customer expectations, especially in industries where practical evaluation and ease of purchase are equally important.

Phygital Solutions Shaping the Future of Retail

As retailers look to the future, they are embracing a range of innovative phygital solutions designed to meet the changing expectations of consumers. These solutions improve the customer experience, boost efficiency, and enhance brand loyalty.

  • Smart Fitting Rooms: Equipped with touchscreens and RFID technology, these rooms allow customers to receive personalized recommendations and styling advice based on their preferences and purchase history. Integrating digital tools into the fitting room experience creates a tailored shopping journey that feels intuitive and engaging.
  • Self-Checkout Kiosks: Speed and convenience are paramount for today’s shoppers, and self-checkout kiosks enable customers to scan, bag, and pay for items without waiting in line. This contactless approach particularly appeals to tech-savvy consumers and helps retailers reduce labor costs.
  • Interactive Product Displays: By combining the physical act of browsing with digital content, interactive displays allow customers to access in-depth product information, reviews, and comparisons right from the store aisle. This enhances decision-making and drives sales by providing real-time, relevant insights.
  • Digital Shelf Edge Displays: These advanced displays use e-ink and LED technology to present product information, pricing, and promotions. They offer a dynamic alternative to traditional price tags, ensuring accuracy and capturing customer attention.
  • Leverage AR and VR for Enhanced Experiences: Augmented and virtual reality tools can bring products to life, allowing customers to visualize how items look or function in their environment. This technology benefits retailers looking to bridge the gap between online and in-store shopping.
  • Mobile-First Approach: In-store mobile apps are becoming a must-have. Integrating features like store navigation, exclusive offers, and mobile payment options ensures a smoother shopping experience.
  • Experiential Retail: Physical stores should focus on experiences that cannot be replicated online. Hosting in-store product demonstrations or workshops provides customers with hands-on knowledge while increasing brand engagement.

Strategies for Success in Phygital Retail

Brands that want to thrive in the phygital era must implement strategies that prioritize the customer experience across all touchpoints. Here are a few key approaches:

  1. Offer Multiple Fulfillment Options: Customers today expect flexibility in how they receive their purchases. Whether through in-store pickup, curbside service, or home delivery, brands should provide various options to meet diverse preferences. The "Buy Online, Pick Up in Store" (BOPIS) model is particularly effective in driving online and in-store traffic.
  2. Create Personalization at Scale: Harnessing data from both digital and physical interactions allows brands to deliver personalized recommendations, enhancing the shopping journey. Offering tailored experiences based on customer behavior helps foster loyalty and differentiate a brand in a crowded marketplace.
  3. Enable Omnichannel Loyalty Programs: Rewarding customers for engaging with a brand across multiple platforms — whether through purchases, social media interactions, or in-store visits — builds a deeper connection and encourages repeat business. Omnichannel loyalty programs are crucial to maintaining engagement and nurturing long-term relationships.
  4. Chatbots and Virtual Assistants: Whether online or in-store, AI-powered assistants can guide customers through their shopping journey.

The Path Forward

As the retail industry continues to evolve, phygital strategies will play a crucial role in shaping the future of shopping. Brands that embrace this hybrid approach blending the best of physical and digital worlds, will be well-positioned to meet the changing needs of their customers. By delivering a seamless, personalized, and engaging experience, retailers can attract a wider audience and build lasting brand loyalty in the years to come.

 

Authored By: 

The Future of Phygital Retail: Trends to Watch in the Coming Years

Naina Parekh, Founder, EUME

 

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Top 6 Brands Like Zudio for Trendy & Budget-Friendly Clothing
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Top 6 Brands Like Zudio for Trendy & Budget-Friendly Clothing
 

Zudio has gained popularity for stylish and trendy clothes along with being easy on the pockets for fashion enthusiasts. But it’s not the only option! Of course, there are other brands that have many styles and affordable prices; they could be considered as the Zudio counterparts. In this article, however, we will consider 6 other such brands, like Zudio, that you would need to look into for the next shopping dashboard. All these brands are famous for fashionable clothing products, low costs, and diverse offers, as is the case with Zudio.

Zudio is part of the Tata Group and is known for its modern and affordable fashion. The brand offers a wide range of clothing and accessories for men, women, and kids. With new designs arriving frequently, Zudio ensures you stay stylish without burning a hole in your wallet.

Read more: Top 8 Brands Like Lacoste in India: Style, Comfort, and Quality

Top 7 Tata Clothing Brands in India: The Powerhouse of Style

List of Top 6 Brands Like Zudio

If you are in the mood for some trendy clothes that won’t cost you too much, similar to the Zudio range? The following fashion brands will help you stay chic on a budget across India.

1. Style Bazaar

Style Bazaar

Style Bazaar is a perfect choice for anyone who loves Zudio. It offers a wide range of clothing that is trendy yet affordable clothing.  Just like Zudio, Style Bazaar focuses on keeping its prices low without compromising on style. From casual wear to festive outfits, you can find a variety of fashionable pieces here that fit all occasions.

Style Bazaar also includes impressive season collections, so you will never become out of fashion. Currently, there is the Style Bazaar outlet in several cities, which makes it easy to access the clothing outlet. Their frequent sales and discounts make shopping here a pocket-friendly experience, similar to what Zudio fans enjoy.

Also Check: Future Retail Share Price Target in 2025: What to Expect

Top 10 Brands Like Decathlon In India

Top 5 Miniso Like Stores in India

2. Max Fashion

Max Fashion

Max Fashion, for instance, is also another perfect place for individuals who would like to dress at fairly affordable prices. It has fashionable wear for men, women, and kids, just like what Zudio sells. Max Fashion is famous for having everything from casual wear and workwear to ethnic wear, and everything is pocket-friendly.

Max Fashion stands out because it is part of a global brand, which means you get styles that reflect international trends. But don’t worry, the prices remain reasonable, similar to Zudio. They also have regular sales, giving you the chance to pick up trendy pieces at discounted prices. With stores in most cities and a strong online presence, Max Fashion is easily accessible to everyone.

Also Read: Top 10 Retail Brands like Zara in India: An Overview

3. Star Bazaar

Star Bazaar

Star Bazaar is a great alternative for Zudio shoppers. Like Zudio, Star Bazaar focuses on offering affordable clothing that doesn’t compromise on quality. Whether you’re looking for daily essentials or something for a special occasion, Star Bazaar has something for everyone.

Star Bazaar’s clothing collection is known for being simple yet stylish, which is why it’s loved by shoppers who appreciate value for money. It may not have as many fancy styles as Zudio, but it excels at providing everyday clothing at pocket-friendly prices. You can find Star Bazaar outlets in various cities, making it convenient to shop at.

4. Fabindia

Fabindia

If you’re a fan of Zudio’s affordable ethnic wear, then you’ll love Fabindia. Known for its ethnic clothing, Fabindia offers a wide selection of Indian wear that is both stylish and budget-friendly. While Fabindia is known for promoting traditional crafts, it keeps its prices reasonable, making it accessible to a wide audience.

Fabindia uses natural fabrics like cotton and linen, which gives it an edge in terms of comfort. While their pricing might be slightly higher than Zudio's, you can find affordable options, especially during sales. The brand’s commitment to blending traditional styles with modern fashion makes it a top choice for Zudio fans who love ethnic wear.

5. V-Mart

V-Mart

V-Mart is a great option for shoppers who love Zudio. It offers trendy clothing at prices that are perfect for budget-conscious shoppers. Like Zudio, V-Mart focuses on offering fashion for the whole family, with collections for men, women, and kids.

What makes V-Mart stand out is its strong presence in Tier II and Tier III cities, making it accessible to more people. It offers a wide range of clothing, including ethnic wear, casual wear, and festive outfits, all at affordable prices. The quality of their clothing is good considering the prices, and V-Mart’s frequent sales make it a top choice for bargain hunters.

6. Bewakoof

Bewakoof

Bewakoof is an exciting brand that Zudio shoppers will love. Known for its quirky designs and fun prints, Bewakoof offers clothing that is trendy and affordable. Like Zudio, Bewakoof focuses on keeping prices low while delivering fashion that stands out.

Bewakoof is especially popular for its graphic t-shirts and casual wear. It’s the go-to brand for people who love fun, youthful styles without spending a fortune. Their collections are often inspired by pop culture, making them a hit among younger shoppers. While Bewakoof is primarily online, it offers fast delivery and easy returns, making it a convenient alternative to Zudio.

What Makes These Brands Similar to Zudio?

All these brands also possess the characteristics that have made consumers appreciate the Zudio brand: style, affordability, and being ease of accessibility. They provide fashionable wear at cheap prices, so you won’t have to break the bank to be fashionable. These brands also aim at extending their clothing collection, which includes casual wear and ethnic wear, which makes it suitable to replace Zudio.

Here’s why these brands are similar to Zudio:

  • Affordable fashion: Just like Zudio, these brands keep their prices low without compromising on style.
  • Trendy designs: Each brand offers the latest fashion trends, making it easy to stay in style.
  • Wide variety: From casual wear to festive clothing, these brands have something for everyone.
  • Accessibility: These brands are available both online and in stores across different cities, making them easy to shop from.
  • Frequent sales: Like Zudio, they offer regular discounts and sales for budget-conscious shoppers.

Shopping Smarter: Pros & Cons of Each Brand

  • Style Bazaar: Great for affordable fashion but has limited options for high-end looks.
  • Max Fashion: Offers trendy styles and frequent sales but sometimes lacks originality.
  • Star Bazaar: Budget-friendly but the clothing range is smaller.
  • Fabindia: Known for quality and sustainability but priced higher.
  • V Mart: Affordable, especially for small-town shoppers, but has limited fashion-forward options.
  • Bewakoof: Unique casual wear, but the range is mostly limited to informal clothing.

Final Words

If you are a fan of shopping at Zudio because you get trendy pieces of clothing for cheap prices, then those 6 brands are good to know. Whether it’s the wide variety of styles at Max Fashion or the quirky, fun designs at Bewakoof, there’s something for everyone. Style Bazaar and V-Mart bring designer wear at cheaper prices for men, women, and kid wear, and Fabindia brings stylish ethnic wear for the family at cheaper rates. And for everyday necessities, Star Bazaar can come in handy. The next time you are craving an outfit update but don’t want to spend a lot, test these affordable brands!

 

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Top 7 Perfume Brands Like Chanel in India: Discover the Smell of Luxury
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Top 7 Perfume Brands Like Chanel in India: Discover the Smell of Luxury
 

Perfumes are not just an accessory. It can be defined as an invisible and powerful expression of personality. Just picture yourself entering a room and leaving behind an unforgettable scent that turns heads. Makes people wonder about the spark of your presence with the luxury scent. 

Chanel is one such brand that has a fine collection of perfumes. Each spray of its scents gives away a passage of beauty and chic service. Just like Chanel, there are many other luxury perfume brands in India. With so many options in the market, how do you choose the right one? Let's discover the top perfume brands like Chanel in India. 

Read more: Top 10 Brands like Coach that Sell Bags and Accessories

Market of Luxury Perfume Brands in India 

The fragrance market sales are estimated to reach $316.90 million this year. The perfume market is expected to grow from $48.05 billion to $77.52 billion between 2023 and 2032.

Read more: Best Luxury Watch Brands in India For Women: Elegance At Every Tick

Top 7 Luxury Perfume Brands Alike Chanel in India 

Dior perfumes are recognized for their tasteful, refined, and classic combinations. These fragrances, which are made from the greatest ingredients, are sophisticated, complex, and among the best long-lasting scents available. The French house has gone on to create many more of the most adored, top fragrances for ladies, such as Dior J'Adore and Dior Addict, even though it is still a cult classic. Dior offers a cologne for every man. The brand has a perfume you want to wear, whether you're a fresh, sporty go-getter or a spicy, woodsy rock-and-roll type.

Christian dior: Top 7 perfume brands like Chanel in India: Discover the smell of Luxury

 

Gucci, This Italian brand never fails to satisfy. has mastered the blending of regal reputation. Gucci No. 1 for ladies, the brand's debut perfume, was released in 1974. Since then, several perfumes for both men and women have been released, many of which, like Gucci 3 and L'Arte di Gucci, have become legendary among perfume collectors. From the middle of the 1990s to the beginning of the 21st century. 

Gucci: Top 7 perfume brands like Chanel in India: Discover the smell of Luxury

 

Dolce & Gabbana, an Italian fashion house, is a major player in the fragrance market. Light Blue is the brand's most well-known smell, but there are many more to pick from as well, including some timeless favorites and a few of its signature scents that aren't to be missed. Their fragrances are inspired by the sights, sounds, and smells of their home Italy, which includes the Mediterranean Sea's glitter, the Amalfi Coast's brilliance, and Sicily's lemon fields.

Dolce & Gabbana: Top 7 perfume brands like Chanel in India: Discover the smell of Luxury

 

Versace is a renowned design brand that has a rich history of success in producing scents for both men and women. A lot of them take you to the Italian seaside since they are mixed with relaxing smell notes. Bright citrus notes are this brand's mainstay, so you'll notice that many of these perfumes have elements of lemon, bergamot, and neroli. 

Versace: Top 7 perfume brands like Chanel in India: Discover the smell of Luxury

 

Calvin Klein is a high-end fashion house based in the United States with expertise in multiple industries. CK is among the top perfume brands for women in the world. Due to its enduring fruity yet spicy scents, Calvin Klein Eternity Aqua for Women Eau De Parfum is one of the most popular perfumes ever made. It is one of the top producers of masculine fragrances as well. Men are drawn to CK One due to its invigorating, light scent. It is perfect for hot days because it isn't overly sweet or overbearing. Euphoria Men was created by Jean-Marc Chaillan, Loc Dong, and Carlos Benaim. The top notes are ginger and pepper; the middle notes are black basil, sage, and cedar; the base notes are amber, suede, Brazilian redwood, and patchouli.

Calvin Klein: Top 7 perfume brands like Chanel in India: Discover the smell of Luxury

 

Bvlgari Perfumes has the most beautiful fragrance of creamy floral scents that are hard to come by. An American-born brand of eau de toilette especially for the woman who is a scent lover who only believes in a subtle, but upscale fragrance. Bvlgari is a brand that smells like nature compared to any other, from the wood scents of forest to the rarest flowers that makes a flowery and musky scent. A sparkling scent of ice flowers is what the BVLGARI Omnia Crystalline gives in one of the brand's best products. 

Bvlgari: Top 7 perfume brands like Chanel in India: Discover the smell of Luxury

 

Guess is a premium brand that marries sophistication with panache and looks. Guess perfumes are about sexy, sensuous vibes that are long-lasting. Like you, these long-wear fragrances don the attire of an especially independent woman. Thanks to quite a lot twist in their fragrance, women across the globe pick one of these unconventional scents to become a memorable figure. Case and point, Guess Dare Eau De Toilette. Guess Dare Eau De Toilette is a fragrance with an awesome woody aromatic. The exotic coconut's base notes in the scent is revolutionary. 

Guess: Top 7 perfume brands like Chanel in India: Discover the smell of Luxury

Read more: Discover Top 7 Luxury Chocolates Brands in India: Savor the Finest

Unveiling Top 7 Cosmetic Brands in India with Upcoming Trends

Last Thought

If you want a timeless, sophisticated, exotic, fresh or contemporary fragrance, these top 7 luxury perfume brands offer what you want. From elegance by Dior to a sense of sensuality by Guess, every brand has something different to offer. Just like Chanel, there are many brands listed in this article to showcase their uniqueness. The Indian luxury perfume market has a huge variety of such luxury perfume brands that are enabling its growth at a rapid rate. 

 

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How Ethnic Wear Brands are Revolutionizing the Festive Wardrobe
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How Ethnic Wear Brands are Revolutionizing the Festive Wardrobe
 

As the festive season approaches, India’s fashion landscape is abuzz with excitement, with brands gearing up to meet the demands of shoppers who seek style, tradition, and innovation. The festive season isn’t just about sales; it’s a celebration of culture, family, and personal expression. This year, leading fashion brands have focused on creating collections and customer experiences that align with this sentiment, blending opulence with accessibility, and tradition with contemporary trends.

Ethnic wear brands are gearing up to capture the spirit of celebration with exciting collections and innovative strategies. From enhancing online platforms to integrating omnichannel experiences, brands are redefining how consumers engage with their products.

Design Inspired by Tradition and Trends

Across the board, designers are delving into their heritage while incorporating modern twists, creating collections that appeal to the contemporary Indian shopper. Many brands have embraced the ethos that the festive season is an opportunity for individuals to shine, not just in their personal celebrations but through the outfits they choose.

Whether it's Lakshita’s Bollywood-inspired "Sitarey" collection or Saundh’s expansion into bespoke bridal wear and day-to-night separates, the focus is on offering diverse, versatile options. "Every woman is the star of her own story," said Sachin Kharbanda, MD and Co-Founder of Lakshita. "From design to customer engagement, we’ve meticulously planned every detail to create an extraordinary festive experience."

Saundh, on the other hand, is debuting two new verticals—Rozana, a versatile collection of mix-and-match separates, and Khaas, its bespoke bridal line. "We’ve consciously moved away from discount-driven promotions and focused on elevating the shopping experience," stated Sarabjeet Saluja, Founder of Saundh, who aims to redefine bridal and festive wear.

KALKI Fashion has also infused creativity into its new collections, experimenting with fusion styles such as men’s kurta sets with cowl drapes and ruffled, pre-pleated sarees, designed to blend modern aesthetics with traditional charm. "Our team is experimenting with various designs, embroideries, and innovative silhouettes to redefine traditional styles," asserted Nishit Gupta, Co-Founder and Director of KALKI Fashion.

At Libas, the emphasis is on blending tradition with the needs of the modern Indian woman. "We’re launching our Festive Winter Collection, which captures the spirit of celebrations from grand events to intimate gatherings," added Sidhant Keshwani, Founder and CEO of Libas. Libas, with its brand ambassador Kiara Advani, has built collections that speak to younger audiences while maintaining deep roots in Indian heritage. With technology playing a key role, the brand is using AI-driven insights to tailor its offerings based on regional and market-specific preferences.

Elevating Customer Experience

While the designs are crucial, brands understand that customer experience is equally essential in building lasting connections, especially during the festive season. A personalized touch is becoming the norm, with many companies introducing innovative ways to engage with customers.

At Lakshita, omnichannel integration is at the forefront of customer service, providing a seamless shopping experience across online and offline platforms. The brand also offers lifetime free alterations on any garment, regardless of the date or place of purchase, demonstrating its commitment to long-term customer satisfaction. To enhance in-store engagement, the brand has expanded its staff and rolled out aggressive 360-degree marketing campaigns, ensuring its festive message reaches every potential customer touchpoint.

Similarly, Saundh has shifted its focus from traditional sales strategies to customer experience-centric offers. Rather than relying on discounts, Saundh has introduced exclusive collection previews and personalized shopping services to celebrate its fifth anniversary. "We leverage Instagram as our primary platform to connect with our audience," explained Sarabjeet Saluja, emphasizing the importance of digital engagement.

KALKI Fashion is offering customers personalized shopping assistance, with stylists available around the clock through a video shopping experience. The brand is also allowing customers to customize select pieces to make their festive attire truly unique. Gupta emphasized the significance of this strategy, saying, "Our KALKI expert stylists provide fashion advice, helping shoppers craft their perfect festive looks."

Libas, on the other hand, has gone a step further by tailoring its collections and promotions using regional insights, ensuring that every customer’s interaction with the brand feels personal and relevant. "We are expanding our collections and targeting promotions at specific markets to engage deeply with our audience," Keshwani says.

A Focus on Inventory & Supply Chain Efficiency

To meet the surge in demand during the festive season, brands have made significant investments in optimizing their inventory and supply chains. Using technology, including AI and data analytics, companies are ensuring they have the right products available at the right time and place.

Navision has become a cornerstone of Lakshita’s inventory planning process, helping the brand balance stock levels across all its sales channels. Kharbanda explained that by involving both store managers and business partners in inventory planning, they have been able to ensure that each store is fully prepared for the festive rush, avoiding stockouts and keeping fresh arrivals in constant rotation.

For Saundh, inventory planning is tiered based on store performance. Stores are divided into three grades, with A-grade locations getting first preference and more stock. "We refresh inventory twice a week, ensuring a steady supply of key styles while preventing overstock," said Saluja, ensuring that fast-moving products remain available while underperforming items are swiftly updated.

Libas has also significantly ramped up its inventory management, projecting a 30-40 percent growth compared to last year. By leveraging AI-driven insights, the brand can quickly refresh and rotate stock, minimizing the risk of stockouts while keeping offerings updated. "This real-time data helps us adjust our merchandising strategy, ensuring that fast-moving products remain available while underperforming items are swiftly updated," noted Keshwani.

Leveraging Online Platforms for Enhanced Shopping Experiences

As consumers increasingly turn to online platforms, brands are innovating to ensure an immersive and engaging shopping experience. For instance, Lakshita is set to enhance its customer experience with a range of new features. The introduction of same-day and next-day delivery options aims to provide added convenience, allowing customers to receive their purchases quickly. The brand’s focus on customer satisfaction extends to its loyalty programs, which are being integrated with an omnichannel system for more efficient rewards. Additionally, the launch of gift cards simplifies exchanges, while extended customer care hours until 11 PM cater to shoppers' needs. The brand's commitment to a seamless shopping experience is exemplified by its new one-step checkout system, which aims to streamline the purchasing process.

Sarabjeet Saluja, Founder of Saundh, emphasized the importance of social platforms for driving engagement through curated content. Enhancing the online shopping experience, the brand focuses on visual storytelling, user-friendly navigation, and relevant recommendations to ensure a smooth checkout process.

KALKI Fashion, too, is enhancing its online presence with a curated collection that includes 24-hour dispatch options, a pre-pleating feature for sarees, and made-to-order selections. This thoughtful approach aims to make shopping seamless and enjoyable for customers, addressing their diverse needs during the festive season.

Libas is committed to improving the online shopping experience with an intuitive website layout, high-quality images, and detailed product descriptions. Their streamlined checkout process, personalized recommendations, and easy return policy aim to instill confidence in shoppers, making the purchasing journey both convenient and enjoyable.

Omnichannel Strategy

A successful omnichannel strategy is crucial for ethnic wear brands as they navigate the festive shopping surge. Lakshita is integrating the “Omuni” tool to create a cohesive brand experience across all sales channels. This system will provide customers with an endless aisle, minimizing lost sales and ensuring that they can access the best options, whether shopping online or in-store.

Sarabjeet Saluja highlighted the importance of bridging online and offline sales through social media. By allowing customers to discover products on Instagram, engage with queries directly on the platform, and complete purchases online, Saundh is creating a seamless shopping journey that enhances consumer engagement.

As Keshwani noted, the integration of platforms is pivotal for managing increased demand during the festive season. With plans to open over 200 stores in the next two years, Libas is leveraging technology and data analytics to predict demand accurately, ensuring customers have a smooth shopping experience both online and offline. This approach not only enhances convenience but also drives engagement across all touchpoints.

Sales Projections

The anticipation for this festive season is palpable, with brands projecting substantial growth compared to previous years. Lakshita expects a remarkable 96 percent increase in sales, driven by the popularity of its "Sitarey" collection.

Saundh, with its new collections like Saundh Rozana and Saundh Khaas, anticipates a 50 percent growth compared to last season. The brand's continuous innovation and engagement strategies are set to attract a broad customer base during this vibrant period.

Libas acknowledges the slowdown in mass consumption across the industry over the past six months, yet remains optimistic. Initially targeting a 20-25 percent growth, the brand has adjusted its projections to a remarkable 30-40 percent increase, buoyed by recovering online and offline demand.

Bestselling Categories

The festive season brings unique consumer preferences, with each brand offering distinctive bestselling categories. Lakshita anticipates that its "Sitarey" collection, particularly kurta sets, SKDs (3-piece sets), and Indo-western ensembles, will be top sellers. With an average price range of Rs 4,000- 5,000, these items balance premium quality with affordability.

Saundh’s bestselling categories include classic kurta sets, unstitched sets, and sarees, with average price points between Rs 7,000 and Rs 15,000. This strategic pricing reflects the brand’s commitment to quality while catering to a wide range of shoppers.

KALKI Fashion predicts lehengas and ethnic ensembles to be bestsellers, appealing to both mid-range and premium customers. The brand's festive sale section offers select outfits at discounted rates, attracting budget-conscious shoppers while still showcasing the latest trends and limited editions.

Libas expects kurta sets to drive 60-70 percent of overall sales, with a strong demand for kurtis, co-ords, and lehengas. This diverse range resonates well with consumers, highlighting the versatility of ethnic wear across various occasions. The average selling price aligns with the brand's positioning as a mass premium label, offering stylish ethnic wear at accessible price points.

READ MORE: India’s Festive Season Kicks Off with 20% Rise in E-Commerce Volumes

Identifying Growth Drivers

As brands strategize for the festive season, understanding key growth drivers is essential. Lakshita identifies North India and East regions as central to its expansion strategy, anticipating strong demand. Additionally, the brand's recent expansion into Nepal is expected to yield positive responses during the festive period.

KALKI Fashion looks to capitalize on new store locations, particularly in Hyderabad, Bengaluru, and Indore. These markets are poised for significant growth as the brand expands its reach across India.

Libas focuses on both Tier I metro cities and emerging Tier II regions as growth markets. Major cities like Delhi NCR, Bangalore, and Mumbai are expected to contribute significantly to sales, driven by high purchasing power and demand for premium ethnic wear. In Tier II, cities like Lucknow, Kolkata, and Jaipur are emerging as crucial growth hubs, reflecting evolving consumer preferences.

As ethnic wear brands prepare for the festive season, their innovative strategies, focus on customer engagement, and commitment to quality set the stage for a successful period. By leveraging online platforms, integrating sales channels, and identifying growth drivers, these brands are not just responding to consumer demand but are also shaping the future of ethnic wear shopping.

 

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How Third Party Logistics are the Catalysts for India’s Omnichannel Dreams
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How Third Party Logistics are the Catalysts for India’s Omnichannel Dreams
 

How often is it that some trend just catches on, becoming a cult favorite overnight? Whether it’s the resurgence of flip phones taking the market by storm or the craze for SUVs, where every automaker is fighting for consumer attention, trends have a way of captivating an audience. And just like those consumer trends, e-commerce vendors are always on the lookout for the next big opportunity. This is where omnichannel retail steps in. Omnichannel isn’t just a buzzword anymore—it's a revolution in how businesses engage with consumers. Whether shopping in-store, browsing on mobile, or placing an order via a voice assistant, today’s consumer demands a seamless experience across all platforms. Retailers in India are increasingly catching onto this shift, and the numbers back it up. Currently, omnichannel retail accounts for about 13 percent of sales in India, roughly $11.2 billion. But this is just the beginning. By 2027, this figure is expected to quintuple, reaching a staggering $55 billion.

It’s not just sales that are evolving—consumer behavior is, too. Omnichannel retailing, powered by technologies like AI, machine learning, and AR/VR, is revolutionizing customer experiences, making them more personalized and engaging. Retailers who embrace this shift are not just keeping pace but are shaping the future of shopping.

The evolution of omnichannel customer experience

What began as a push for convenience has now transformed into a race to deliver personalized interactions, real-time responsiveness, and a unified brand experience across every touchpoint. It's no longer enough for businesses to be present on multiple platforms—they need to create seamless experiences across online, mobile, and physical stores that feel integrated and personalized for each customer. A key driver of this shift is hyperpersonalization, which has become the cornerstone of modern retail strategies. Thanks to advances in AI-driven technologies and data analytics, businesses are now able to predict customer preferences with uncanny accuracy. This has led to a tripling of hyperpersonalized interactions across various communication channels in just the past year. Consumers today expect every touchpoint to feel tailor-made for them, whether they're browsing products online or receiving a marketing email.

Simultaneously, the surge in mobile usage is reshaping how retailers approach omnichannel strategies. With mobile devices now accounting for over 60 percent of all web traffic globally, a mobile-first approach has become essential. Companies are optimizing their websites and apps to ensure that users on smartphones and tablets experience the same smooth, intuitive interface as they would on a desktop. A clunky mobile experience can now be a dealbreaker, making mobile-first design a critical pillar of omnichannel success.

Meanwhile, the rise of generative AI chatbots is revolutionizing customer service. Unlike traditional chatbots that rely on rule-based responses, generative AI bots can understand context, process natural language, and provide responses that feel genuinely human. This technology is already making waves, with 80 percent of consumers reporting positive experiences when interacting with these advanced chatbots. As businesses increasingly integrate generative AI into their communication channels, this evolution is expected to boost profitability by an average of 38 percent by 2035.

Profitability with insights makes for a powerful factor

Omnichannel retailing is also a powerful tool for boosting profitability. With the ability to connect customer interactions across multiple channels, businesses are opening the door to increased cross-sell and upsell opportunities. Studies reveal that 70 percent of consumers are more likely to spend more with companies that offer seamless, conversational experiences across their touchpoints. This creates a unique advantage for businesses: they can provide intelligent product recommendations that feel natural and timely.

But profitability doesn’t stop at upselling. The true strength of omnichannel experiences lies in the wealth of customer insights businesses can collect. Every interaction across different platforms offers a treasure trove of real-time data. When used effectively, this data gives brands a deeper understanding of their audience, enabling them to refine their strategies and deliver even more personalized service. According to recent reports, 59 percent of consumers expect businesses to leverage the data they collect to create tailored experiences. When companies meet these expectations, they don’t just close one sale, they build long-term relationships that foster brand loyalty and customer retention.

Third-party logistics have become first-class solutions for omnichannel

In a world where consumer demand is constantly evolving, third-party logistics companies in India are crafting the blueprint for businesses to thrive in the omnichannel space. By offering an agile, scalable approach, 3PL providers are turning the intricate web of omnichannel retail into a streamlined operation. They aren’t just handling shipments or warehousing; they’re delivering real-time data insights, enhancing inventory control, and ensuring that customer expectations are not only met but exceeded. Whether it's optimizing fulfillment for those last-mile deliveries or using sophisticated inventory management to avoid stockouts, 3PLs are playing a pivotal role in the future of retail. With the right logistics partner, businesses can turn their vision into reality, creating a truly omnipresent brand experience that resonates with today’s demanding consumers

 

Authored By

How Third Party Logistics are the Catalysts for India’s Omnichannel Dreams

Zaiba Sarang, Co-founder, iThink Logistics

 

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Ecommerce Outsourcing India: Cynergy BPO – Elevating CX through Cutting-Edge Technology
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Ecommerce Outsourcing India: Cynergy BPO – Elevating CX through Cutting-Edge Technology
 

The global ecommerce industry continues to grow at an unprecedented pace, and companies are facing mounting challenges to meet evolving customer expectations while maintaining operational efficiency. The digital era has not only empowered consumers with more sophisticated tools but also driven higher demands for seamless, top-tier customer experiences (CX). To navigate this rapidly shifting landscape, many online retailers are turning to outsourcing. Among global destinations, India has become a powerhouse for business process outsourcing (BPO), offering a strategic advantage in this crucial business function.

Cynergy BPO, a leading outsourcing advisory firm, has positioned itself as a key player in connecting ecommerce brands with India’s top-tier BPO providers. These partnerships are centered around leveraging cutting-edge technology to enhance customer experience, streamline operations, and ensure that companies remain agile and competitive in an increasingly dynamic marketplace.

India: A Global Hub for Ecommerce Outsourcing

India’s ascension as a global outsourcing leader is no accident. The country boasts a robust IT infrastructure and a workforce that excels in both technology and customer service. This unique blend has cemented India as a preferred destination for retail outsourcing. Over the past decade, local BPOs have evolved far beyond traditional call centers, becoming sophisticated partners capable of delivering complex customer support services powered by advanced technological solutions.

For ecommerce enterprises, India offers more than just cost-effective labor. It is a hub of innovation, particularly in areas like AI-driven customer support, predictive analytics, machine learning (ML), and chatbot development. These technological advancements are revolutionizing the customer journey from start to finish.

“Indian BPOs have transcended simple customer service roles,” explains John Maczynski, CEO of Cynergy BPO. “Today, they lead the integration of emerging technologies that deliver seamless, personalized, and scalable customer experiences. Retailers that partner with Indian contact centers benefit not only from cost savings but also from a significant elevation in their overall CX strategy.”

Redefining Customer Experience with Technology

In the hyper-competitive ecommerce landscape, customer experience has emerged as a critical differentiator. Whether a consumer is shopping for apparel, electronics, or groceries, the ability to navigate an online platform effortlessly and receive prompt, efficient support is often the deciding factor between a sale and a missed opportunity.

BPOs in India, in collaboration with Cynergy BPO, are at the forefront of using cutting-edge technologies to reshape CX for online retailers. A notable innovation is the integration of AI and ML, allowing businesses to automate large portions of their customer interactions. AI-powered chatbots handle routine inquiries 24/7, while AI-driven predictive analytics anticipate customer needs and deliver personalized recommendations.

“Automation is transforming customer support,” says Maczynski. “It allows companies to scale efficiently without sacrificing quality or personal connection. With AI and ML, businesses can handle more customer inquiries with greater accuracy, which directly improves customer satisfaction.”

Omnichannel Support: Meeting Customers Across Platforms

Today’s customers expect to interact with retail brands through a variety of channels—from social media and email to live chat and phone support. Meeting these expectations requires an integrated approach that provides a seamless experience, regardless of how or where customers engage with the brand.

India’s BPO providers excel in delivering omnichannel support solutions. Whether through phone, email, live chat, or social media, these providers deliver real-time, personalized assistance across multiple platforms, ensuring consistent, high-quality service.

“Omnichannel support is no longer a luxury; it’s a necessity,” Maczynski notes. “Our service delivery partners in India have the capability to integrate all touchpoints into a unified customer service strategy, ensuring a cohesive and satisfying customer experience.”

Data-Driven Insights: The Power of Predictive Analytics

Ecommerce companies generate vast amounts of data, from browsing behavior to customer feedback. Transforming this data into actionable insights, however, requires sophisticated tools and expertise. Indian BPOs excel at harnessing data analytics to identify patterns that help businesses optimize operations and better understand customer preferences.

By analyzing customer interactions, retail brands can predict future behavior, optimize inventory, and forecast demand more accurately. This proactive approach allows businesses to solve problems before they arise, delivering a superior customer experience.

“Advanced analytics enable our partners to uncover hidden insights that drive smarter, data-driven decisions,” says Maczynski. “Whether it’s improving supply chains or refining personalized marketing strategies, the ability to leverage data is a critical competitive advantage in the ecommerce space.”

Scalability: Meeting the Demands of a Fast-Growing Industry

With the retail sector expanding rapidly, companies need the ability to scale their operations in real-time. Managing seasonal spikes, handling surges in customer inquiries, or entering new markets—scalability is crucial for success in online retail.

India’s BPO providers offer unmatched flexibility, enabling companies to scale their support teams rapidly while maintaining high standards of service. With access to a highly skilled workforce and cutting-edge technologies, Indian BPOs are equipped to meet the demands of fast-growing enterprises. Cynergy BPO plays an essential role in facilitating these partnerships, ensuring that businesses can scale without compromising quality.

“The ability to scale is key in an industry as fast-paced as ecommerce,” Maczynski explains. “Our Indian BPO partners are fully equipped to manage both growth and complexity, providing businesses with the support they need to keep up with market demands.”

Cynergy BPO: Bridging the Gap Between Retail and Outsourcing Excellence

What sets Cynergy BPO apart in the outsourcing space is its deep industry expertise and its commitment to providing cost-free advisory services. With decades of experience in retail BPO, Cynergy BPO’s leadership understands the nuances of the industry, helping businesses identify the best-qualified partners based on their unique needs and objectives.

“We simplify the outsourcing process for ecommerce brands,” says Maczynski. “Our advisory services are free, ensuring that businesses can confidently navigate the complex outsourcing landscape and find the best partners to drive their success.”

The Future of Ecommerce Outsourcing in India

As the retail landscape continues to evolve, the demand for tech-driven customer support solutions will only increase. Indian BPO providers, with their expertise in both technology and customer service, are well-positioned to meet the growing needs of this dynamic industry. Cynergy BPO will continue to play a pivotal role in shaping these partnerships, helping companies leverage technology to elevate their customer experience and achieve long-term success.

For ecommerce brands looking to stay ahead in the competitive global marketplace, outsourcing to India offers the perfect combination of innovation, scalability, and operational efficiency. With Cynergy BPO as a trusted partner, businesses can focus on growth, confident that their customer experience strategy is in expert hands.

 

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How Can Small Businesses Thrive in Online Retail
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How Can Small Businesses Thrive in Online Retail
 

Considering the current digital platform, online selling has for sure become an indispensable battle gun for businesses throughout the board. Though it is likely big firms may have more capital to back them, small entrepreneurs have their unique advantages to enable them stand in a crowded e-commerce industry. This article discusses the measures that small businesses need to take in order to succeed in the online retailing space.

1. Go For Niche Marketing

Find your selling point: Shift your focus on product unique characteristics rather than competing with large companies.

Focus on particular groups of customers: Design and sell products as well as adopt marketing practices for a specific group.

Use long tail phrases: Build your presence online using niche-based but less popular search terms.

 

2. Cater To Mobile Commerce

Create a mobile friendly site: Ensure your photograph and shop are easy to navigate in phones and tablets.

Add features to facilitate app payment: Include Apple Pay, Google pay or even Paypal.

Use mobile advertisements: Market using SMS or social media sites for mobile users.

 

3. Deliver a Unique Customer Experience

Use personalization technology: Collect data about the users of the site and build their usage experience based on the past actions of the customers.

Make every effort to deal with customers: Make use of chatbots and actual human help to resolve customer issues as soon as possible.

 

4. Use Social Commerce

Combine e-commerce with social media: Make purchases directly on platforms like Instagram Shopping and Facebook Marketplace.

Design content that customers can buy from: A good practice is to include product tags in posts and stories to help the buyer make that purchase faster.

Utilize user-generated content: Ask customers to leave reviews or take pictures of the product or write a testimonial.

 

5. Work with Local SEO

Claim your Google My Business listing and act on it: Make sure that all your business details are correct and current.

Ask customers to rate your services and products and reply to reviews: Make sure that you take control of your online presence on platforms such as Google and Yelp.

Create content based on the location: Write blog and landing page content that will help you attract the local audience.

 

6. Work with an Omnichannel

Provide click-and-collect services: Customers are able to shop online and pickup their orders in the retail store or curbside.

Provide consistent experiences across each selling channel: Ensure unified pricing, promotions, and price variances and inventory across all the channels of sale that will be offered for the goods.

Use offline events to help improve your business online: Organize events physically such as pop up stores or in-store events to increase visits to your online shop.

 

7. Emphasize the Importance of Customer Retention

Create a customer loyalty scheme: Provide customers who buy the same items on multiple occasions with rewards such as points, discounts or special deals.

Leverage the power of email marketing: Send personalized and timely emails according to the data and preferences of the customers.

Provide customers with convincing and effective after-sales service: Make it clear what items can be returned, how exchanges work and who will be following up on orders.

 

8. Enhance the Stock Control

Have a company software that helps in inventory management: Utilize applications that help monitor the level of stock, forecast the demand for items and ease reorder processes.

Target selling some items through drop shipping: Broaden the scope of available items and do not incur costs on maintaining stock.

Follow the BPM of just in time inventory: Reduce the holding costs incurred on the stock without compromising on the availability of necessary products.

 

9. Use Marketplaces Judiciously

Extend the reach of products through existing market platforms: Bring these products to sites such as Amazon, Flipkart, and eBay where more customers are available.

Consider marketplaces as a tool for testing the market: Conduct primary pricing research by testing various keywords across different internet marketplaces.

Convert customers who you can attract to other e-commerce sites to your site: Provides access to customers on other marketplaces with a view of encouraging them to visit the business’s website.

 

10. Allocate Budget on Content Marketing

Directly create and add useful content to the website: Propose interesting articles, write down the videos, and create infographs that fully complicated the baseline of the order.

Improve the search engine optimization of these content hubs: Ensure relevant keywords, proper use of meta tags and all that is needed to enhance the search ranking of content.

Take advantage of user-generated content: Ask customers for reviews and content and use it on your sites.

 

11. Consider the Planet and the People

Use sustainable packaging: Offer materials that recycle after, or offer biodegradable options to their customer base.

Generate attention towards fair practices: Promote fair trade sourcing and any practices that do not exploit your supply chain.

Express your beliefs: Inform customers about your values concerning ecological and ethical business.

In this respect, the small enterprises will be able to operate in the direction of e-commerce with effectiveness. The core lies in utilizing what differentiates you, remaining flexible and responsive to the ever evolving customer needs and technology. Do not forget that when you start an e-retail business it is not always about cash or turnover generation. It is more about building experiences and impressions in the heads of the customers.

With the growing technology and improved social platforms, small enterprises that aim for constant innovation, listen to their customers needs, and embrace available technology will be able to survive the future of selling goods online.

 

Authored By

How Can Small Businesses Thrive in Online Retail

Ridhima Kansal, Director, Rosemoore

 

Next Story
How Can Small Businesses Thrive in Online Retail
  • IR
  • IR
  • IR
How Can Small Businesses Thrive in Online Retail
 

Considering the current digital platform, online selling has for sure become an indispensable battle gun for businesses throughout the board. Though it is likely big firms may have more capital to back them, small entrepreneurs have their unique advantages to enable them stand in a crowded e-commerce industry. This article discusses the measures that small businesses need to take in order to succeed in the online retailing space.

1. Go For Niche Marketing

Find your selling point: Shift your focus on product unique characteristics rather than competing with large companies.

Focus on particular groups of customers: Design and sell products as well as adopt marketing practices for a specific group.

Use long tail phrases: Build your presence online using niche-based but less popular search terms.

2. Cater To Mobile Commerce

Create a mobile friendly site: Ensure your photograph and shop are easy to navigate in phones and tablets.

Add features to facilitate app payment: Include Apple Pay, Google pay or even Paypal.

Use mobile advertisements: Market using SMS or social media sites for mobile users.

3. Deliver A Unique Customer Experience

Use personalization technology: Collect data about the users of the site and build their usage experience based on the past actions of the customers.

Make every effort to deal with customers: Make use of chatbots and actual human help to resolve customer issues as soon as possible.

4. Use Social Commerce

Combine e-commerce with social media: Make purchases directly on platforms like Instagram Shopping and Facebook Marketplace.

Design content that customers can buy from: A good practice is to include product tags in posts and stories to help the buyer make that purchase faster.

Utilize user-generated content: Ask customers to leave reviews or take pictures of the product or write a testimonial.

5. Work with Local SEO

Claim your Google My Business listing and act on it: Make sure that all your business details are correct and current.

Ask customers to rate your services and products and reply to reviews: Make sure that you take control of your online presence on platforms such as Google and Yelp.

Create content based on the location: Write blog and landing page content that will help you attract the local audience.

6. Work with an Omnichannel

Provide click-and-collect services: Customers are able to shop online and pickup their orders in the retail store or curbside. 

Provide consistent experiences across each selling channel: Ensure unified pricing, promotions, and price variances and inventory across all the channels of sale that will be offered for the goods.

Use offline events to help improve your business online: Organize events physically such as pop up stores or in-store events to increase visits to your online shop.

7. Emphasize the Importance of Customer Retention 

Create a customer loyalty scheme: Provide customers who buy the same items on multiple occasions with rewards such as points, discounts or special deals.

Leverage the power of email marketing: Send personalized and timely emails according to the data and preferences of the customers.

Provide customers with convincing and effective after-sales service: Make it clear what items can be returned, how exchanges work and who will be following up on orders.

8. Enhance the Stock Control

Have a company software that helps in inventory management: Utilize applications that help monitor the level of stock, forecast the demand for items and ease reorder processes.

Target selling some items through drop shipping: Broaden the scope of available items and do not incur costs on maintaining stock.

Follow the BPM of just in time inventory: Reduce the holding costs incurred on the stock without compromising on the availability of necessary products.

9. Use Marketplaces Judiciously

Extend the reach of products through existing market platforms: Bring these products to sites such as Amazon, Flipkart, and eBay where more customers are available.

Consider marketplaces as a tool for testing the market: Conduct primary pricing research by testing various keywords across different internet marketplaces.

Convert customers who you can attract to other ecommerce sites to your site: Provides access to customers on other marketplaces with a view of encouraging them to visit the business’s website.

10. Allocate Budget on Content Marketing

Directly create and add useful content to the website: Propose interesting articles, write down the videos, and create infographs that fully complicated the baseline of the order.

Improve the search engine optimization of these content hubs: Ensure relevant keywords, proper use of meta tags and all that is needed to enhance the search ranking of content.

Take advantage of user-generated content: Ask customers for reviews and content and use it on your sites.

11. Consider the Planet and the People

Use sustainable packaging: Offer materials that recycle after, or offer biodegradable options to their customer base.

Generate attention towards fair practices: Promote fair trade sourcing and any practices that do not exploit your supply chain.

Express your beliefs: Inform customers about your values concerning ecological and ethical business.

 

In this respect, the small enterprises will be able to operate in the direction of e-commerce with effectiveness. The core lies in utilizing what differentiates you, remaining flexible and responsive to the ever evolving customer needs and technology. Do not forget that when you start an e-retail business it is not always about cash or turnover generation. It is more about building experiences and impressions in the head of the customers.

With the growing technology and improved social platforms, small enterprises that aims for constant innovation, listens to its customers needs, and embrace available technology will be able to survive the future of selling goods online.

 

Authored By

How Can Small Businesses Thrive in Online Retail

Ridhima Kansal, Director, Rosemoore

 

Next Story
India's Organic Food Market to Reach $8.9 Bn by 2032 at a 21.19 pc CAGR
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India's Organic Food Market to Reach $8.9 Bn by 2032 at a 21.19 pc CAGR
 

The Indian organic food industry has seen an unprecedented surge in recent years, largely driven by increasing consumer awareness of the health benefits associated with organic products and a growing preference for chemical-free, sustainably sourced foods. According to a recent report by IMARC Group, the market size for organic foods in India reached an impressive $1,582.2 million in 2023. With a projected Compound Annual Growth Rate (CAGR) of 21.19 percent, this market is expected to skyrocket to $8,918.5 million by 2032. This remarkable growth presents significant opportunities for businesses in the organic food sector, as well as challenges in terms of supply chain management, marketing, and consumer education.

Key Drivers of Growth in the Organic Food Market

The increasing demand for organic food in India can be attributed to several factors, each contributing to the market's rapid expansion.

1. Rising Health Consciousness

As consumers become more aware of the adverse health effects of chemical pesticides and fertilizers, they are shifting towards organic food options, which are perceived as safer and more nutritious. The pandemic further accelerated this trend, as people began to prioritize health and wellness more than ever before. Organic products, which are free from harmful chemicals and genetically modified organisms (GMOs), are seen as a healthier choice, leading to their growing popularity among health-conscious consumers.

2. Environmental Sustainability

In addition to health concerns, environmental awareness is driving the shift towards organic foods. Organic farming practices emphasize sustainability by avoiding synthetic chemicals, promoting soil health, and reducing the carbon footprint. Consumers are increasingly drawn to products that align with their values of environmental responsibility, and this is reflected in their growing preference for organic goods.

3. Government Support and Certification Initiatives

The Indian government has introduced several initiatives to promote organic farming and make certification more accessible for farmers. Programs like the Paramparagat Krishi Vikas Yojana (PKVY) and Mission Organic Value Chain Development for North Eastern Region (MOVCDNER) are helping to expand organic farming across the country. These initiatives are aimed at building a sustainable farming ecosystem that can support the rising demand for organic food products, while also improving farmers' livelihoods.

4. Consumer Awareness Campaigns

As organic foods become more mainstream, brands and businesses have ramped up efforts to educate consumers about the benefits of organic living. Public awareness campaigns, marketing strategies emphasizing purity and health, and social media influencers advocating for organic lifestyles have played a crucial role in this growing movement.

Digital Shift: The Role of E-Commerce and Local Search Engines

The surge in demand for organic food has also been reflected in digital behaviors, as consumers increasingly turn to online platforms to seek organic products. According to a recent study by Justdial, India’s No.1 local search engine, there was a significant increase in searches for organic food manufacturers, retailers, farms, grocery stores, and product dealers between June and August 2024. Organic food searches across India increased by a remarkable 47 percent compared to the previous quarter, with metropolitan cities leading this growth.

1. Metropolitan Cities Drive Organic Food Searches

Mumbai saw a staggering 90 percent rise in organic food searches, followed by Pune (65 percent), Delhi (55 percent), Hyderabad (54 percent), Bangalore (40 percent), Chennai (38 percent), and Ahmedabad (24 percent). This trend reflects the growing consumer interest in organic products in urban centers, where health awareness and disposable incomes are higher, enabling more people to make conscious food choices.

2. Growth in Non-Metropolitan Cities

Interestingly, non-metropolitan cities are also showing strong growth in organic food searches. There was a 45 percent overall increase in organic food searches in these regions. Bhopal, in particular, witnessed a dramatic 18-fold increase in searches compared to the previous quarter, signaling the penetration of organic food awareness beyond major urban areas. Coimbatore also saw a substantial rise in organic food searches, increasing by 62 percent.

3. Surge in Organic Food Manufacturer and Retailer Searches

The study highlighted a notable rise in searches for organic food manufacturers, which saw a 79 percent overall increase, with Pune, Mumbai, Jaipur, and Delhi being the top cities. Retailers also experienced significant growth, with searches increasing by 68 percent overall. Bhopal registered an astounding 49-fold increase in searches for organic food retailers, while other major cities like Mumbai (152 percent), Hyderabad (106 percent), and Delhi (100 percent) followed suit.

The Growing Demand for Organic Farms, Grocery Stores, and Dealers

The increase in demand for organic products has also led to a rise in searches for organic farms, grocery stores, and product dealers. Organic farms witnessed a 31 percent overall rise in interest, with cities like Hyderabad, Mumbai, Delhi, Bangalore, and Pune leading the pack. Organic grocery stores saw a 25 percent increase in searches, with Hyderabad, Mumbai, Chennai, Bangalore, and Delhi being the top cities for these queries. Organic product dealers saw a 13 percent increase in searches, with Chennai emerging as the leading city for these searches.

Opportunities and Challenges for Businesses in the Organic Food Sector

1. Expanding Product Offerings

As consumer demand for organic foods continues to grow, businesses in the food industry have a significant opportunity to expand their organic product lines. Diversification of offerings into categories like dairy, fruits and vegetables, grains, and processed organic foods can cater to the increasing consumer base seeking variety in organic options. Many businesses are also investing in organic certifications and improving traceability to ensure that their products meet the stringent standards set by organic certifications like the National Programme for Organic Production (NPOP).

2. Investment in Sustainable Farming Practices

To meet the growing demand for organic foods, businesses must invest in sustainable farming practices that ensure long-term productivity and environmental health. This includes adopting organic farming techniques, such as crop rotation, composting, and using natural pesticides. Collaborating with farmers and educating them on the benefits of organic farming can help businesses secure a reliable supply of organic produce, ensuring consistency in quality and availability.

3. Consumer Education and Awareness

While the demand for organic food is growing, many consumers are still unaware of the full range of benefits associated with organic products. This presents an opportunity for businesses to engage in consumer education initiatives, highlighting not only the health advantages but also the environmental benefits of choosing organic products. Brands can leverage social media, partnerships with influencers, and customer testimonials to build trust and educate consumers about the value of organic living.

4. Navigating Supply Chain Challenges

One of the biggest challenges in the organic food sector is ensuring a reliable and efficient supply chain. Organic farming yields are often lower than conventional farming, and the process is more labor-intensive. As a result, businesses must develop robust supply chain strategies that ensure the consistent availability of organic products at scale. This may involve partnerships with organic farmers, investments in cold storage and transportation, and collaboration with retailers to manage inventory effectively.

The Future of Organic Food in India

The future of the organic food market in India looks promising. With a projected growth rate of over 21 percent annually, the market is poised to transform how Indians consume food, making organic products an integral part of everyday life. As more consumers embrace organic living and businesses expand their offerings, the industry will likely see innovation in product development, sustainability initiatives, and consumer engagement strategies.

In conclusion, the rapid rise of the organic food market in India is driven by a confluence of factors, including health awareness, environmental consciousness, government support, and digital trends. As this trend continues, businesses that invest in organic products, sustainable practices, and consumer education will be well-positioned to capitalize on the immense growth opportunities in this dynamic sector.

 

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Top 8 Brands Like Lacoste in India: Style, Comfort, and Quality
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Top 8 Brands Like Lacoste in India: Style, Comfort, and Quality
 

Lacoste is known for its classy, sporty, and comfortable fashion. But if you're looking for similar brands that offer a blend of luxury and casual style, there are several great options in India. These brands give an exquisite blend of preppy, elegant, and sports, thus suitable for those who like to remain fashionable and at the same time comfortable. While Polo Ralph Lauren polos are classics and Tommy Hilfiger’s items are the epitome of American youth, each company has features.  Here are the top 8 brands, like Lacoste Shirts—the brands that make clothes that are fancy with comfort. Currently, people can come across both exquisite and cheap brands that would meet various needs of consumers and still look quite sporty, such as the Lacoste clothing brand.

Check more: Top 10 Luxury Handbag Brands In India 2024

Top Sports Shoe Brands in India: Best for Comfort and Style

Lacoste: Lesser Known Facts

Lacoste is a famous French company that uses the image of the crocodile and produces such everlasting models as polo shorts. The brand began with René Lacoste and André Gillier in 1933, and it came to shift casual wear by bringing an elegant polo shirt as part of sportswear. In recent years, Lacoste has successfully added shoes, eyewear, watches, luggage, leather accessories, underwear, and most recently, fragrances to its product portfolio, all the while adhering to the preppy athletic aesthetic. This is often appreciated for their basics-focused, easy-to-wear luxury.

  • Origin of the logo: The crocodile logo comes from René Lacoste’s nickname, "The Crocodile," which he earned due to his tenacity on the tennis court.
  • First to use branding: Lacoste was one of the first brands to feature a visible logo on its clothing.
  • Tennis legacy: René Lacoste won seven Grand Slam titles during his tennis career before turning to fashion.

Read more: Top 5 Miniso Like Stores in India

Top 10 Brands Like Decathlon In India

Top 10 Retail Brands like Zara in India: An Overview

List of Top 8 Brands Like Lacoste 

Here’s a list of the top 8 brands, like Lacoste. These brands offer a similar blend of casual, stylish, and luxury fashion, perfect for those who love classy yet comfortable clothing options.

1. Polo Ralph Lauren

Polo Ralph Lauren

Polo Ralph Lauren Company is well known for its traditional and elegant look. It has long been associated with a preppy, classic aesthetic, and the company sells everything from polos to jackets. And that is a beautiful combination of casual and luxury—what could be better for a stylish sportsman? Polo Ralph Lauren is adored globally for its exquisite work and good-quality fabrics. While costs may be relatively expensive sometimes, it is money well spent if the objective is sturdy and fashionable wear. It also sells clothing accessories and perfumes, hence broadening its coverage to the luxury products category. As it is with Lacoste polo, it has a sports but classy look.

  • Famous Products: Polo shirts, jackets, and sweaters.
  • Pros: Strong brand reputation and Offers a wide variety of products.
  • Cons: Prices can be quite high.
  • Why It’s Like Lacoste: Just like Lacoste, Polo Ralph Lauren is all about casual luxury. It offers a similar look and feel with its sporty yet sophisticated designs.

2. Tommy Hilfiger

Tommy Hilfiger

Tommy Hilfiger combines modern trends with a classic American style. It’s a brand loved by people of all ages, especially the young. The collections are colorful and vibrant, offering everything from denim to outerwear. Tommy Hilfiger brings a trendy and energetic vibe to everyday wear while maintaining quality. The brand’s bold logo and recognizable designs make it a favorite for casual fashion lovers. Though the prices can be high, the quality and style are worth it. Its mix of comfort and trendiness makes it similar to Lacoste’s casual, stylish approach.

  • Famous Products: Polo shirts, denim, jackets.
  • Pros: Trendy, youthful and Quality fabrics.
  • Cons: Prices may be high for casual wear.
  • Why It’s Like Lacoste: Both brands focus on clean, stylish casual wear that is perfect for daily use.

3. United Colors of Benetton

United Colors of Benetton

United Colors of Benetton is the most notable one due to its diverse brightly colored clothes and provocative T-shirts and other accessories. It is especially good for those who love bright and organic clothes. It has an environmental management strategy, which makes it convenient for customers who are conservation-conscious. From casual wear T-shirts to fashionable inner-wear apparel, and knitwear, this apparel major retailer has always provided quality wear at reasonable prices. It’s specifically famous for comfortable casual wear products that feature a hint of edge. While not as posh as Lacoste, the Benetton clothes are more vivid with varied collections which suit individuals who desire items of clothing to go about their routine life with some minimal spice added. They also support sustainability, which is also something very important to modern customers.

  • Famous Products: T-shirts, sportswear, and knitwear.
  • Pros: Sustainable fashion at affordable prices.
  • Cons: Less luxurious compared to Lacoste.
  • Why It’s Like Lacoste: Benetton shares Lacoste’s love for comfortable casual wear but adds a colorful twist.

4. Gant

Gant

Gant offers a perfect blend of casual and formal wear. Known for its smart-casual style, the brand caters to professionals and casual dressers alike. With high-quality materials and timeless designs, Gant is a go-to for people who want style that works for both the office and weekends. Its famous button-down shirts and chinos provide a polished yet relaxed look. Though not widely available in India, Gant remains a premium choice for those who appreciate classic, sophisticated clothing. Like Lacoste, it combines style and quality, offering elegant casual wear.

  • Famous Products: Button-down shirts, knitwear, and chinos.
  • Pros: Premium quality materials with the perfect blend of casual and formal.
  • Cons: Limited availability in India.
  • Why It’s Like Lacoste: Gant offers the same premium, sophisticated feel as Lacoste, with designs that can be worn anywhere.

5. Hackett London

Hackett London

Hackett London specializes in luxury menswear with a classic British touch. Its polo shirts, suits, and outerwear are perfect for those who appreciate fine craftsmanship and style. Hackett is ideal for people who want a polished, tailored look with a sporty edge. The brand is a bit more formal than Lacoste, but it shares the same focus on quality. With its high-end pieces, Hackett stands out as a luxury brand for those who value both elegance and comfort. The mix of tailoring and casual wear makes it a versatile choice for fashion-conscious men.

  • Famous Products: Polo shirts, suits, and outerwear.
  • Pros: High-end craftsmanship in a stylish, tailored pieces.
  • Cons: More formal than Lacoste.
  • Why It’s Like Lacoste: Both brands offer high-quality casual wear with a luxurious feel.

6. Scotch & Soda

Scotch & Soda

Scotch & Soda is known for its creative, bold designs. This Dutch brand offers a quirky twist on casual wear, perfect for those who like unique, trendy clothes. Their T-shirts, jackets, and jeans are crafted with high-quality materials, making them both stylish and durable. The brand is popular for its attention to detail, offering pieces with unexpected patterns and colors. While the styles may not suit everyone, Scotch & Soda is a great choice for those who want to stand out. Its creative edge gives it a fresh take on casual wear. 

  • Famous Products: T-shirts, jackets, and jeans.
  • Pros: Creative, trendy designs with high-quality fabrics.
  • Cons: Styles may not suit everyone.
  • Why It’s Like Lacoste: Scotch & Soda brings a fresh, quirky take on casual wear, much like Lacoste's unique sporty edge.

7. Jack & Jones

Jack & Jones

Jack & Jones is a vibrant, young apparel brand that provides fashionable clothing at a relatively low cost. Whether it will be trousers or T-shirts, this is a trend among young consumers who like good clothes but do not want to overpay. It focuses on trousers, particularly denim wear since it provides quality jeans at affordable prices. There is a style that captures everyday wear in a relaxed, easygoing manner from Jack & Jones. The only problem that exists is that the quality of what one obtains is not always so good, but otherwise, it is a cheaper source of clothing. Similar to Lacoste, it supplies formal and comfortable wear, but it is affordable to satisfy the needs of everyone.

  • Famous Products: T-shirts, jeans, and casual jackets.
  • Pros: Affordable fashion for young buyers.
  • Cons: Quality may vary.
  • Why It’s Like Lacoste: It provides casual wear with a similar easy-going style but at a much lower price.

8. Calvin Klein

Calvin Klein

Calvin Klein is a minimalist brand known for its sleek, modern designs. It’s famous for creating wardrobe essentials like polo shirts, jeans, and underwear. The brand offers timeless, simple pieces that are always in style. Calvin Klein’s focus on high-quality materials and clean lines makes it a favorite for people who like understated, effortless fashion. Though it can be expensive for basic items, the investment is worth it for its durability and timeless appeal. Like Lacoste, Calvin Klein keeps things stylish and simple, offering versatile clothing that never goes out of style.

  • Famous Products: Polo shirts, jeans, and underwear.
  • Pros: High-quality materials with a blend of timeless, minimalist pieces. 
  • Cons: Expensive for basics.
  • Why It’s Like Lacoste: Both brands focus on simple, stylish casuals that never go out of style.

Why These Brands Are Great Alternatives to Lacoste

Each of these brands has something different to provide; they cater to luxury and comfort and yet are affordable. They are perfect for anybody who is a fan of Lacoste but is tired of the regular outfits. When it comes to the low cost or the number of options, these brands are sure to provide the selection you need. Currently, ranging from Polo Ralph Lauren polos to the latest casual wear of Jack & Jones, it’s for everybody. Not only can you get designer clothes, you get them in high quality and comfortable fashion-forward clothing. Everyday or high fashion, these brands provide the same functionality and sophistication as what Lacoste provides.

The Rise of Premium Casual Wear in India

Superior casual wear is gradually gaining immense importance in the country of India. The public has favored wear that is fashionable and easy to wear that can even afford formal wear and casual wear. This shift is what has made brands like Lacoste and its lookalikes prominent. These brands contain the implementation of sporty, classy, and casual looks in their products, which fit the contemporary lifestyle. Since there is an increasing trend in the need for stylish clothing that can be worn both formally and informally, the market for luxury casual clothing remains unrestrained. Whether it’s a laid-back polo or a formal jacket, these brands offer just the right blend of formal and free, making them pioneers of this trend in the emerging fashion market of India.

The Final Thought

When picking a brand, think about your style, budget, and comfort. If you want luxury, brands like Polo Ralph Lauren and Hackett are great. If you're on a budget Jack & Jones will offer stylish options without breaking the bank. These 8 brands are perfect Lacoste alternatives for those who want style, comfort, and quality in their wardrobe

 

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Top 10 Brands like Coach that Sell Bags and Accessories
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Top 10 Brands like Coach that Sell Bags and Accessories
 

Coach is a well-known luxury fashion company well recognized for its gorgeous accessories and leather goods. With a rich history that dates back to 1941, Coach creates famous items that radiate sophistication and style by fusing modern elegance, flawless craftsmanship, and timeless design. In the ever-changing realm of fashion, other luxury handbags and accessories brands continue to stand as timeless representations of elegance, functionality, and wealth. Investing in a designer bag or accessory is an investment in your style and personal identity, not just a purchase. This background information will help you make sure your next designer bag is the ideal fit for you.

Read more: Unveiling Top 7 Cosmetic Brands in India with Upcoming Trends

India's Luxury Market Set for Growth: Handbags and Goods on the Rise

According to a recent report,  the handbags market is estimated to increase by 7.15 percent between 2023 - 2027 in India. With a projection of $4.85 billion market size. Along with that, the luxury goods segment is anticipated to reach  $17.67 billion in 2024. There are many reasons for the growth of the luxury market in India. Democratization has provided brands to reach consumers on a wide inner landscape. Millennials add a lot of value, as being the youth of India. They want luxury brands to represent their personality and values rather than status. The growing middle class and their needs are another factor for the rise. 

Read more: Top 7 Israel Products Brands List in India

Top 5 Japanese Clothing Brands in India

Check Brand authentication with these Steps

Many small businesses sell authentic luxury brand products. Some are selling forge ones especially online. So how do you check the authenticity of the luxury item, here are a few steps for you. 

  • Serial number - Cross-check the serial number for the product. Sometimes its present on the official website of the brand. 
  • Check Quality - Analyze the material and stitching of the product. Authentic products have more stitching than usual. 
  • Brand research - Do check and make sure that the same item is available on the official sites of the brands. 
  • Blockchain technology - It helps to identify the history, availability, and certificate ID of the product. 

Top 10 Brands like Coach that Sell Bags and Accessories

Calvin Klein is a luxury fashion brand known for its minimalist and sophisticated designs. It offers styles suitable for the workplace, daily commute, party time and special occasions. The brand has a broad selection of silhouettes, including backpacks, satchels, hobo and bucket bags, clutches, belt bags, weekender duffel bags, crossbody bags, tote bags, and shoppers.  From stainless steel to rose gold PVD, It has a diverse assortment of features watches, rings, bangles, bracelets, earrings and necklaces that wear well with your belts and beyond. 

Calvin Klein: Top 10 Brands like Coach that Sell Bags and Accessories

 

Micheal Kore is a globally known designer of ready-to-wear and upscale accessories. It has produced a wide array of luxury goods under its three labels - Michael Kors Collection, MICHAEL Michael Kors, and Michael Kors Mens. Accessories, footwear, jewelry, watches, wearable technologies, eyewear, women's and men's ready-to-wear, and a complete range of fragrance products are among these offerings.

Micheal Kors: Top 10 Brands like Coach that Sell Bags and Accessories

 

Polo Ralph Lauren is well-known for its classic polo shirts. This upscale luxury clothing brand offers bags and accessories for men, women and kids. It is popular for preppy and traditional American designs. RL 888, Ricky, Wellington and Polo ID are the four signature bag collections by the brand. It offers multiple accessory items like socks, wallets, scarfs, sunglasses, caps and beanies. 

Polo Ralph Lauren : Top 10 Brands like Coach that Sell Bags and Accessories

 

Hugo is a luxury apparel brand from Germany. Known for its chic and elegant styles. It uses premium components and in-depth attention to every detail of a product achieving classic yet contemporary styling. Synthetic-coated cloth, often known as faux leather, is made to seem like real leather and gives a smooth, glossy, textured, matte, or glossy appearance. It offers socks, watches, beanies, gloves, sunglasses and belts for women. 

Hugo: Top 10 Brands like Coach that Sell Bags and Accessories

 

This luxury brand of bags and accessories is known for its blend of comfort and functionality with New York aesthetic. It offers bags as well as luggage with other accessories like belts, colognes, sunglasses and watches for both men and women. 

Kenneth cole: Top 10 Brands like Coach that Sell Bags and Accessories

 

Lacoste is a French luxury brand for bags and accessories along with apparels. It is well-known and recognized for its crocodile emblem with athletic influence. The brand is well known for its comfortable and trendy clothing, bags and other accessories. It caters to delivery four types of bags - backpacks, purses, crossbody bags, wallets and small leather items. In the case of accessories, it offers watches, sunglasses, hats, caps, iPhone cases, perfumes and socks. 

lacoste: Top 10 Brands like Coach that Sell Bags and Accessories

 

Ted Baker is an Italian luxury fashion brand. It creates, produces, sells, and shops leather goods, shoes, accessories, home decor, haute couture, and ready-to-wear items. It delivers belts, wallets, card cases, scarves, hats, watches and sunglasses in accessories. Along with that, it offers crossbody, handbags and tote bags which are a symbol or style and practicality. 

Ted bakers: Top 10 Brands like Coach that Sell Bags and Accessories

 

  1. Diesel

Diesel is an Italian fashion brand that sells clothing, footwear, accessories, fragrances, watches, jewelry, and more. Diesel's iconic bags are available in a chic nappa leather version with an enamelled metal oval D plaque on the flap and a colour-block pattern. Known for its denim bags, but has expanded into premium fashion as well. 

Diesel: Top 10 Brands like Coach that Sell Bags and Accessories

 

  1. Nautica

The brand provides a large selection of comfortable and well-made clothing and accessories for men, women, and kids. Famous for its traditional American design with a nautical flair is Nautica.  Its crossbody bag is made of sturdy fabric and has several pockets to protect belongings. An adjustable shoulder strap with an embroidered emblem completes it. Its wallets have RFID protection and zip closure for everyday use. 

Nautica : Top 10 Brands like Coach that Sell Bags and Accessories

 

  1. Tommy Hilfiger

Tommy Hilfiger is a luxury brand not only for apparel but also bags and accessories. It offers products for men, women as well as kids. It provides traditional American fashion to a wide range of customers. The brand has a blend of classic yet modern designs contributing to nautical and patriotic themes. 

Tommy Hilfiger: Top 10 Brands like Coach that Sell Bags and Accessories

Read more: Top 7 French Skincare Brands in India: Unlock your Radiance 

Last Word

Apart from Coach, offering bags and accessories, there are these top 7 luxury brands. From Calvin Klein to Ralph Lauren that gives away a minimalist and classic feel. From Michael Kors to Lacoste that gives ready-to-wear and athletic inspiration. These luxury bag and accessory brands in India bring something new to the table. They are providing a sense of individuality and personal touch to the customers with quality products. With the rapid growth of the luxury market, especially in India, finding the right brand that resonates with your values and lifestyle has never been more exciting.

 

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Top 10 Best Backpack Brands in India (2024): Stylish, Durable, and Travel-Friendly Picks
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Top 10 Best Backpack Brands in India (2024): Stylish, Durable, and Travel-Friendly Picks
 

The most important decision is how to choose a backpack. Whether it is for working, learning, or traveling, an appropriate bag does bring comfort as well as sophistication. Backpack brands in India have various combinations of quality, durability, and fashionable designs in their products. Thus, selecting the best one among the varieties may feel like an enormous challenge. Safari and Mokobara are two brands of backpacks that have a bag or pocket for a laptop, but there are many other brands, from standard to economy, with exclusive features. From the most appropriate bags for working environments to the toughest travel bags, each of these 10 brands has it all. It is now time to look into what makes these backpack brands different in India.

Check More: Top 10 Luxury Handbag Brands In India 2024

Top 10 Premium Handbag Brands in India

Why Choosing the Right Backpack Matters

A backpack is more than just a bag. Says it is comfort-enhancing, safeguards belongings, and is an individual’s statement on their extraordinary taste. The backpack market size was USD 14.601 billion in 2019 and is estimated to grow from USD 15.9 billion in 2023 to USD 31.38 billion in the forecast period (2024-2031), with a CAGR of 8.96 percent during the period of 2023-2031. Such growth points to the growing popularity of backpacks due to their versatility to suit the many requirements of individuals. There should be such aspects to look at when purchasing bags such as durability, size, which material the bag is made of, and additional facilities like pockets for a laptop, water resistance, and zippers that will prevent thieves from getting into it.

Also Read: 10 Best Luggage Brands in India

Top 10 Best Men’s Wallet Brands in India: Style Meets Function

Backpacks for Every Occasion: Work, Travel, and Beyond

  • For Work: Brands like Mokobara and American Tourister offer stylish, functional backpacks that are perfect for professionals.
  • For Travel: Wildcraft and Safari are known for their sturdy, travel-friendly options.
  • For School: Skybags and Urban Jungle offer trendy, lightweight designs great for students. 

Top 10 Backpack Brands in India (2024)

Here are some of the most popular and trusted brands you can find in India.

1. Mokobara

Mokobara

It not only targets the style but also gives smart solutions to Mokobara. A good number of their backpacks have little facilities, such as USB charge outlets, to suit the contemporary lifestyle. The brand also has a wide range of sizes which gives confidence to the users; with every size,e you are likely to find a bag that suits your needs. By looking at their backpacks, one realises that they incorporate zippers and other materials that can only be referred to as durable, and water resistant. Its elegant and plain apparel is patronized by business people and those who are always on business travels. Quite wisely placed compartments help in achieving an organization of the items that you possess. They also pride themselves in a lifetime warranty policy to add to the product’s quality and how long they are expected to last.

  • Pros: Minimalist design, durable material, great for travel.
  • Cons: Higher price point.

2. American Tourister

American Tourister

American Tourister is a global brand, known for reliability and practical designs. Their backpacks are designed to endure rough handling, making them ideal for frequent travelers. Some models come with padded straps and back panels for extra comfort, especially when carrying heavy loads. The brand offers a wide variety of designs, from casual styles to more formal options, suitable for both students and office-goers. Their backpacks are often seen in airports worldwide, as they have a strong presence in the travel gear market. With good after-sales support, it’s a trusted choice for long-term use.

  • Pros: Strong material, stylish look, great for everyday use.
  • Cons: Can feel heavy when fully loaded.

3. Skybags

Skybags

Skybags is a part of the VIP Industries family, a leading luggage manufacturer in India. The brand is known for its vibrant, youthful designs, appealing especially to students and millennials. Skybags’ use of lightweight materials ensures that the bags are easy to carry, even with a full load. They often feature multiple compartments for better organization. Some models also include special features like water bottle holders and rain covers. Skybags frequently collaborates with popular culture and entertainment brands, adding fun and creative elements to their designs. Despite their affordability, they maintain decent durability.

  • Pros: Affordable, lightweight, cool designs.
  • Cons: May not last as long under heavy use.

4. Wildcraft

Wildcraft

Wildcraft is an outdoor gear brand, well-loved by adventure enthusiasts. Their backpacks are specifically designed for trekking, hiking, and camping. Many Wildcraft bags feature ergonomic designs that reduce strain on the shoulders and back, even during long journeys. They often use ripstop nylon, a material that resists tearing, making their backpacks highly durable. Some models also include hydration systems for easy access to water during outdoor activities. Wildcraft’s backpacks are also designed to be weather-resistant, protecting your belongings from rain and snow. They offer a good balance between functionality and durability for adventurers.

  • Pros: Sturdy, water-resistant, ideal for outdoor activities.
  • Cons: Heavier than most, can be expensive.

5. Nike

Nike

Nike's backpacks are built for those who love an active lifestyle. Besides stylish designs, their backpacks are made with breathable fabric, keeping you cool during long hours of wear. Nike’s bags are known for their specialized compartments, such as separate pockets for shoes or gym clothes, making them perfect for athletes. Many of their backpacks also include reflective elements for safety during night runs. Nike constantly incorporates new technologies, such as lightweight but durable fabrics, to enhance comfort and usability. The brand's iconic logo on each backpack adds a touch of sporty elegance to your look.

  • Pros: Lightweight, sporty designs, great for casual and gym use.
  • Cons: Expensive compared to similar brands.

6. Puma

Puma

Puma offers backpacks that blend fashion and functionality. Their bags are versatile, often used for both gym sessions and daily commutes. Many Puma backpacks feature padded straps for extra comfort, making them ideal for all-day wear. The brand is known for collaborating with athletes and sports teams, incorporating performance-driven designs. Puma also pays attention to sustainability, offering products made with eco-friendly materials. With a mix of bold and neutral colors, their bags appeal to both students and professionals. Puma backpacks are known for their durability, making them a reliable choice for active individuals.

  • Pros: Stylish, affordable, comfortable for daily use.
  • Cons: Limited compartments for organization.

7. Safari

Safari

Safari's backpacks are designed with both urban commuters and travelers in mind. They are known for their practical features, such as spacious compartments, padded laptop sleeves, and water-resistant materials. Safari frequently updates its designs to match current trends, offering a variety of colors and patterns. Despite their affordability, the brand doesn't compromise on quality. Their backpacks often feature reinforced stitching and durable zippers, ensuring they can withstand regular use. Safari also provides after-sales service across India, making it a trusted brand for value-conscious buyers. Their bags are lightweight, making them ideal for daily use.

  • Pros: Affordable, durable, great for daily use.
  • Cons: Designs may be basic compared to other brands.

8. Aristocrat

Aristocrat

Aristocrat is a budget-friendly brand that doesn’t skimp on practicality. Their backpacks are popular among students and working professionals who need durable yet affordable options. Many of their bags come with padded laptop compartments and multiple pockets for easy organization. Aristocrat also focuses on ergonomics, with padded shoulder straps and back panels for comfort during long hours of use. The brand is owned by VIP Industries, ensuring quality and widespread availability across India. Aristocrat offers a wide range of designs, from minimalist styles to more colorful options, catering to different preference

  • Pros: Budget-friendly, simple designs, durable.
  • Cons: Limited design variety.

9. Urban Jungle

 Urban Jungle

Urban Jungle is all about trendy, urban designs for the fashion-conscious crowd. Their backpacks often feature bold patterns and colors, making them stand out. Despite their stylish appearance, Urban Jungle bags are also practical, offering ample space and organized compartments. Their lightweight materials make them easy to carry, ideal for students and young professionals. The brand often incorporates eco-friendly elements into their designs, appealing to environmentally-conscious buyers. Urban Jungle is rapidly gaining popularity in India due to its combination of style and affordability. They also offer backpacks with water-resistant coatings for added protection.

  • Pros: Trendy designs, affordable, lightweight.
  • Cons: Limited availability in physical stores.

10. Arctic Fox

Arctic Fox

Arctic Fox is known for its eco-friendly approach, using recycled materials in its backpacks. Their bags are designed for both style and sustainability, making them popular among environmentally-conscious users. Arctic Fox backpacks often feature multiple compartments, padded straps, and laptop sleeves, making them highly functional. The brand also focuses on creative and fun designs, appeal to younger audiences. Their products are durable and made to withstand daily wear and tear. Arctic Fox is committed to reducing its carbon footprint, which adds to its appeal as a sustainable brand in India’s growing backpack market.

  • Pros: Eco-friendly materials, stylish designs, durable.
  • Cons: Slightly more expensive for eco-friendly features.

How to Choose the Right Backpack

When choosing a backpack, think about your needs. If you are a student, prefer a smaller, non-bulky backpack that comes with many pockets for better separation of items. Baggage travelers should also make sure that they get bags that are rough and resistant to water. For daily wear, practicality which translates into adequate cushioning, is key, hence a clean design. An adjustable backpack strap is important so that it should not be very tight on your shoulders. In case you use a laptop, it is wise to ensure that there is a special pocket that has padding to protect the laptop. Ideally, you should always opt for a size that will hold your items while not being excessively large. Selecting a good backpack makes your day’s business simpler.

Conclusion

A good backpack is not just a bag where you put your things; it’s a fashion piece and a tote. Whether you are off to work, school or an outing, there is one of the ten best brands reviewed here that should suit your needs. If you decide correctly, your backpack will last you for years

 

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Unveiling Top 7 Cosmetic Brands in India with Upcoming Trends
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Unveiling Top 7 Cosmetic Brands in India with Upcoming Trends
 

India's cosmetic scene is buzzing with innovation, blending centuries-old rituals with modern eco-friendly trends. Are you part of this cosmetic revolution? Whether you're still loyal to ancient ingredients like saffron and sandalwood or exploring cutting-edge, sustainable cosmetics, there’s something for everyone. Curious about what’s driving this shift and how brands are winning over Indian consumers? Let’s take a look at the exciting trends reshaping the cosmetic game—see which ones resonate with you! Presenting the top 5 cosmetic brands in India.

Read more: Top 7 Whey Protein Brands in India: Maximize Your Gains

Market Size and Growing Influence for Cosmetics

The India Cosmetic Market was estimated to be worth  $8.1 billion in 2023 and is projected to grow at a compound annual growth rate (CAGR) of 3.2 percent to reach $18.4 billion by 2032. This increase in purchasing power is raising the demand for cosmetics, such as skincare, makeup, and hair care products. 

The beauty sector grows in tandem with customers' desire to improve their looks and overall well-being, making India a more profitable market for cosmetic firms. The growing wealth of the middle class not only increases consumer spending on personal hygiene products but also plays a significant role in the nation's cosmetics industry's overall growth.

Read more: Top 7 Israel Products Brands List in India

Top 7 Cosmetic Brands in India 

Lakme is a homegrown cosmetic brand launched in 1952. It segments all Indian women according to their skin type and tone. Delivering cosmetics and skin care products like foundation and compact, eyes, lips, nails, and makeup serum. Ananya Pandey, Kareena Kapoor, Kajol Devgn, and Shraddha Kapoor serve as brand ambassadors for Lakme. The cosmetic brand is affordable starting from Rs 60 and ranging to Rs 1000 for makeup products. 

Lakme: Unveiling Top 7 Cosmetic Brands in India with Upcoming Trends

USP - To assist clients in selecting the ideal skincare products and regimens, Lakmé provides digital tools such as the Foundation Finder, Skin Pro, and Make-up Pro apps. 

Three Best Seller Cosmetics - Lakme Eyeconic Kajal, Lakme 9 To 5 Naturale Day Creme Spf 20, Lakme Absolute Argan Oil Radiance Overnight Oil-In-Serum

Founded in Chicago in 1914 as an MNC cosmetic, skincare, perfume and personal care company. Maybelline provides a broad selection of items in various categories, including skincare, makeup, haircare, hair color, perfumes, and hygiene, at a range of pricing. To be totally in sync with customer tastes, it continually reinvents brands. Year after year, the cosmetic brand adds value to its collection to satisfy evolving customer wants and expand into new markets and regions.

Maybelline: Unveiling Top 7 Cosmetic Brands in India with Upcoming Trends

USP - Competitive pricing with a wide range of cosmetic products. 

Three Best Seller Cosmetics -  The Colossal waterproof mascara,  Fit Me Matte + poreless liquid foundation, Instant Age Rewind Concealer

The e-retailing cosmetic brand in India, Nykaa has various other verticals apart from just cosmetics. The brand is the first unicorn startup by a woman that has collaborated with Indian as well as International cosmetic brands. The brand has introduced a number of new items in recent years, some of which have celebrity endorsements. The brand brings domestic and international brands to luxury and prestige brands, premium brands, niche and cult brands, expert advice and videos, along with the understanding of the needs and preferences of the consumer, to more than 72 Luxe and On-Trend and Kiosk Stores, an ever-expanding online community for beauty enthusiasts, and a Beauty Helpline. 

Nykaa: Unveiling Top 7 Cosmetic Brands in India with Upcoming Trends

USP - Cruelty-free products, personalized recommendations for customers.

Three Best Seller Cosmetics - Nykaa Matte to Last! Transfer Proof Liquid Lipstick - Chai 18, Nykaa Matte Luxe Lipstick - Jager Bomb, Nykaa So Creme! Creamy Matte Lipstick - Game On

Sugar Cosmetics is one of the luxury cosmetics brands in India that is expanding at a rapid rate. It has been the first pick for many Indian women because of its clutter-breaking attitude, distinctive low-poly packaging, and chart-topping items. The company provides three other brands in addition to its flagship brand, SUGAR: POP, which is for long-wear cosmetics and skincare; Quench, which is for vegan Korean skincare; and ENN, which is for natural and cruelty-free makeup and skincare.

Sugar: Unveiling Top 7 Cosmetic Brands in India with Upcoming Trends

USP - The brand's has the color pigmentation, freshness, and reasonably priced items. 

Three Bestseller Cosmetics - Ace Of Face Foundation Stick - 20 Galao, SUGAR Signature Makeup Kit, Matte Attack Transferproof Lipstick - 01 Boldplay.

MAC is a Canadian cosmetics manufacturer founded in Toronto in 1984. Although the cosmetic brand - MAC sells its products directly to customers globally, cosmetics professionals were the target market for the items. The MAC Cosmetics stores have cosmetic experts who share their knowledge with customers. This fact makes the brand stand out making it position better in the market.  

MAC: Unveiling Top 7 Cosmetic Brands in India with Upcoming Trends

USP - cater to both professionals and everyday costumes with expertise and quality cosmetics.

Three Bestseller Cosmetics - M·A·CXIMAL SILKY MATTE LIPSTICK, Squirt Plumping Gloss Stick, Studio Fix Powder Plus Foundation

Colorbar was founded in 2004 with an intention to promote cosmetic products to indian consumers. It has one of the largest color portfolio and a wide range for every skin type. Colorbar has long-lasting, intensely colored, pleasant to wear products that are manufactured with high-quality ingredients. 

Colorbar: Unveiling Top 7 Cosmetic Brands in India with Upcoming Trends

USP - latest technology used and gender inclusive

Three Bestseller Cosmetics - Take Me As I Am Vegan Matte Lipstick, Flawless Full cover concealer, ULTIMATE EYE LINER

This cosmetic brand in India offers makeup, skincare, and sanitizing products. Its products are manufactured in Italy and Germany with skin friendly ingredients Myglamm is famous for conceived, formulated, and developed cosmetic products manufactured in labs with the goal of making a woman's beauty regimen easier.

Myglamm: Unveiling Top 7 Cosmetic Brands in India with Upcoming Trends

USP - The brand offers membership benefit to customer with points value system for discount in future purchase. 

Three bestseller Cosmetics - MyGlamm Super Serum BB Cream - 301 Almond, MyGlamm Super Kohl Long Stay Kajal - Black, LIT Liquid Matte Lipstick - Hot Hottie (Maroon Red Shade)

Trends in the Cosmetic Industry in India 

As the cosmetic market continue to grow at a rapid rate in India there are number of trends that influences its growth. Here are some of the factor that contribute to the same. 

  • Personalized Experience

With the rise in technology consumers want to experience the product before hand. Providing a sense of personal touch before commiting toward a product. 

  • Sustainability

Giving prioroty to eco friendly packaging and sustainabable measure while delivering and manufacturing adds on to the brand value and product value. 

  • Tech Invasion 

Now a days cosmetic brand are using AR and VR to provide customer with easy look out while purchasing a cosmetic product. 

  • Plant Base

Using plant based items like phytosqualan, biophytosebum, and vegeline in cosmetics are recently started gaining importance making brands healthy and organic. 

Read more: Top 7 French Skincare Brands in India: Unlock your Radiance 

Top 6 Ice Cream Brands in India: Scoop Up Happiness

Last Word

The Indian cosmetic market is rapidly transforming at the rate of 3.2 percent , blending tradition with innovation. Brands like Lakme and Maybelline adapt to consumers’ desires for personalized, eco-friendly products. Nykaa enhances the shopping experience with technology like augmented reality, while Sugar Cosmetics offers vibrant colors at affordable prices. Meanwhile, MAC caters to both professionals and everyday users. This evolution not only meets diverse consumer needs but also promotes a culture of conscious beauty in India. These 7 cosmetic brands in India are fulfilling all the desire of every generation. 

 

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India’s Millennials & Gen Z Drive 15% Premiumization in the Ready-to-Eat Market!
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India’s Millennials & Gen Z Drive 15% Premiumization in the Ready-to-Eat Market!
 

India's culinary landscape is undergoing a significant transformation, marked by an increasing trend toward all-day munching. The traditional three-meals-a-day pattern is gradually being replaced by more frequent eating occasions as lifestyles, health awareness, and convenience reshape the way people eat. As India's food culture continues to evolve, it's clear that convenience, health, and premium experiences are shaping the future. Whether it's through more frequent eating occasions, functional beverages, or the growing appetite for global flavors, Indian consumers are hungry for more—and willing to pay for it.

Fireside Ventures, in collaboration with Thinking Forks, recently launched The World on Our Dining Table: A Report on How India Eats at Fi India 2024, offering insights into these shifting habits.

How Many Meals Do Indians Eat?

The standard three-meals-a-day remains the most common eating pattern in India, with 57 percent of respondents adhering to breakfast, lunch, and dinner. However, a notable 34 percent of people are consuming 4-5 meals daily, including snacks. A smaller but still significant 4 percent report eating six or more meals a day, which includes multiple small meals or snacks. Only 6 percent of respondents say they eat just two meals a day.

This shift in eating patterns is driven by several factors, including busier schedules, changing social habits, and a growing preference for healthier, smaller meals.

Snacks Are the New Meals

One of the key insights from the report is the changing definition of "meals." Snacks, once merely filler between main courses, are now replacing traditional meals in some instances. Many people are turning to quick bites like protein bars, yogurt, and even instant noodles as convenient mini-meals to satiate hunger during busy days.

Interestingly, snacking is no longer just about addressing hunger pangs—it’s also becoming a core part of socializing and lifestyle routines. Whether it’s post-workout snacks or late-night munching, younger consumers, particularly from Tier 2 cities and females, are leading this trend. Brands are responding by offering healthier snack options, which are becoming increasingly popular among the millennial and Gen Z demographic.

A Generation of Health-Conscious Consumers

Kanwaljit Singh, Founder and Managing Partner of Fireside Ventures, emphasizes the importance of the younger generation in shaping India’s evolving food market. With almost half of India's 140 crore population consisting of millennials and Gen Z, these consumers are not only driving demand for global flavors but also prioritizing health and sustainability.

This younger cohort is deeply concerned about their health. According to the report, 72 percent of respondents eat homemade meals at least three times a week, reflecting a strong association between home-cooked food and health. This health-conscious mindset extends beyond food to physical activity. A significant 24 percent of consumers exercise five or more times a week, while 48 percent engage in moderate exercise two to four times weekly.

The Rise of Functional Beverages

The beverage market is also undergoing a transformation, with an increasing demand for functional drinks that offer more than just hydration or flavor. Consumers now want beverages that provide health benefits, such as stress relief, enhanced hydration, or nutritional boosts.

In fact, 69 percent of respondents from metro and Tier 1 cities are willing to pay up to 15 percent more for beverages with functional benefits like added vitamins or probiotics. An additional 20 percent of consumers are willing to pay a premium of 16-30 percent for beverages that offer relaxation or wellness benefits, highlighting a shift away from traditional soft drinks and toward more health-oriented options.

Premiumization: The Willingness to Pay More

Indian consumers are also showing a growing willingness to pay a premium for products that offer better quality, convenience, and exotic flavors. This trend is evident across a variety of food categories, including ready-to-eat (RTE) and ready-to-cook (RTC) meals, snacks, desserts, and beverages.

According to the report, 60 percent of millennials and Gen Z consumers in metro cities are willing to pay up to 15 percent more for cleaner, healthier RTC/RTE products. Premiumization is especially prevalent in the snacking sector, where 30 percent of consumers are willing to pay more for snacks made from better-for-you ingredients or those that offer exotic flavors like Thai curry or khao suey.

In addition, urban Indian consumers are increasingly open to paying more for international cuisine at home. The report highlights that 19 percent of consumers are willing to pay a 30 percent premium for convenient RTC/RTE meal solutions that offer exotic flavors with better ingredients.

Desserts: A Sweet Spot for Indulgence

Desserts remain a popular indulgence across demographics. According to the report, more than 40 percent of consumers enjoy sweets or desserts at least two to three times a week. Western desserts are particularly favored, with categories like cakes and pastries leading the charge. This indulgence is not just limited to celebratory occasions; search terms like "custom cakes near me" have seen a 5000 percent increase in Google searches, highlighting the growing appetite for personalized desserts.

The Clean Label Paradox

While Indian consumers are increasingly demanding healthier packaged foods, they are also cautious about the use of artificial preservatives and additives. This “clean label paradox” is prompting food manufacturers to innovate by offering cleaner, more natural options that still meet consumer expectations for taste and convenience.

Despite concerns about ultra-processed foods, convenience remains a strong driver for the consumption of packaged foods. Manufacturers are responding to this dual demand by introducing products with fewer artificial ingredients, smaller portion sizes, and more transparent labeling.

Opportunities for Growth

For brands, the insights from this report provide a roadmap for navigating the future of India's food market. The increasing trend toward all-day munching, functional beverages, premiumization, and health-conscious snacking points to numerous opportunities for growth and innovation. The market is expected to be worth $68 billion by 2030, driven largely by the younger population’s willingness to pay more for quality and convenience.

Companies that tap into these evolving trends and continue to prioritize health, sustainability, and global flavors will find themselves well-positioned to thrive in India’s dynamic food landscape.

 

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Top 7 Whey Protein Brands in India: Maximize Your Gains
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 Top 7 Whey Protein Brands in India: Maximize Your Gains
 

When food consumption is insufficient, whey protein supplements can help satisfy daily protein needs. Whey protein and exercise together have been shown to be a very successful preventative strategy for general health. Selecting the appropriate whey protein brand might significantly impact your fitness progress. Protein is essential for healthy bones, strong muscles, healthy hair, and the support of the body's organs.

The millennial generation in particular is driving up demand for whey protein components due to the rising popularity of fitness activities. In 2023, the market for protein-based products in India was valued at Rs 33,028.5 crore. the market is expected to increase at a compound annual growth rate (CAGR) of 15.8 percent from 2024 to 2032, reaching Rs 1,28,460.5 crores. 

Some of the major reasons driving the market include the increasing demand for fitness and sports nutrition products among athletes and fitness enthusiasts, the growing vegetarian and vegan population, and the growing consumer awareness of health and wellbeing.

Read more: Top 7 Israel Products Brands List in India

Difference between Animal Based Protein and Plant Based Protein

Animal-Based Protein  Plant-Based Protein
Made from dairy products Use of plants, making it lower in saturated fat and cholesterol. 
Cow’s milk is turned into powder, easy to digest  Not so easy to digest but is a good source of vitamin B12, iron and Zinc. 
Contains essential amino acids that are not in regular food. Lack of certain amino acids like Lysine and Methionine. 
Examples: Whey, Casein and Collagen are animal-based proteins.  Examples: Soy, Legumes, Nuts and seeds are all plant-based proteins.

 

Read more: Top 7 French Skincare Brands in India: Unlock your Radiance 

Top 7 Whey Protein Brands in India

The sports nutrition company AS-IT-IS Nutrition sells a variety of protein supplements. Whey protein isolate and concentrate are available from AS-IT-IS, and they are both low-carb, vegetarian, and ketogenic. The whey protein concentrate is free of sugars, preservatives, and additives and is lightly processed. The whey protein isolate is produced without amino spiking in a facility that complies with GMP regulations. AS-IT-IS whey protein brand in India is a great option who want to be devoid of fillers or needless additions.

Product benefit: Muscle Growth and Recovery

Pros: Labdoor purity certifies, available in different flavors and unflavored, minimal processing. 

Cons: Unflavored whey powder can be not liked by everyone. 

Asisit: Top 7 Whey Protein Brands in India: Maximize Your Gains

 

Nutrabay sells supplements and other products are sold through online and offline health and nutrition stores. Products that Nutrabay offers contain the following; creatine, BCAAs, gainers, vitamins, whey protein powders, and Ayurvedic medicine. Other things are sold under their private label too. Several whey protein powders available are from the Gold Series to athletes and the Pure Series to fitness enthusiasts.

Product benefit: Muscle growth

Pros: Has digestive enzymes, vitamins, and minerals, gluten-free, no banned substances, no amino spiking, artificial colours, fillers, or added sugar

Cons: Opinions on smell and taste are divided.

Nutrabay: Top 7 Whey Protein Brands in India: Maximize Your Gains

 

The brand offers sports nutrition supplements to Indian consumers that are specially tailored to their demands. Muscle Blaze is the first in India to use a protein test certificate from NABL-authorized laboratories as support for an SMS-based product authentication system. Digestive enzymes are included in several protein powders of the brand to aid in the digestion and absorption of proteins. Certain MuscleBlaze protein powders reduce hunger, which aids in weight reduction.

Product benefits: Enhances post-workout recovery, prevents muscle breakdown, boosts immune system with Vitamin C, D, Zinc, and KSM Ashwagandha

Pros: Boosts immunity, Free from added sugars and maltodextrin

Cons: Not suitable for lactose-intolerant individuals

Muscleblaze: Top 7 Whey Protein Brands in India: Maximize Your Gains

 

A leading bodybuilding and sports nutrition supplement brand in India, MuscleBlaze is setting the standard for the fitness sector. Each serving of MuscleBlaze Whey Protein is a premium combination of whey protein isolate and concentrate protein. After intense training sessions, the MuscleBlaze protein aids in quick muscle synthesis and recuperation. It is known for its unique berry banana milkshake flavor and high protein content.

Product benefits: Muscle building, recovery, increased muscle mass, low carb, no sugar

Pros: Easy to mix with no clumps, GMP-compliant and FSSAI-registered, Delicious Berry Banana Milkshake flavour

Cons: The sweetness could be too overwhelming for certain folks.

Muscle Asylum: Top 7 Whey Protein Brands in India: Maximize Your Gains

 

MyFitFuel (MFF) sells nutritional items to assist customers in reaching their fitness objectives. Products from the brand are manufactured using premium ingredients and go through stringent quality testing and audits. Protein products from MyFitFuel can aid in post-workout recovery. To aid with muscle regeneration and glycogen level recovery, the MFF Essential Recovery Protein smoothie, for instance, has five distinct protein sources, including whey protein, micellar casein, and calcium caseinate. Certain protein products by the brand are made to be quickly absorbed and digested. 

Product benefit: Muscle regeneration, quick digestive and absorbent. 

Pros: Delicious Chocolate Caramel flavour, Good mixability

Cons: Has Sucralose, an artificial sweetener, sweet for certain users.

Myfitfuel: Top 7 Whey Protein Brands in India: Maximize Your Gains

 

The brand’s whey protein boosts strength as well as endurance depending on its very well-proportioned profile of amino acids as well as higher protein contents. GNC has a wide range of products under it. The protein supplements that it provides can speed up recovery after exercise. Glutamine and BCAAs are the types of amino acids that are contained in the whey protein, helping to heal muscles that get hurt. Some of these supplements from GNC aid in enhancing many fitness goals, such as accelerating recovery, increasing strength, and adding muscle.

Product benefits: Recovery, energy generation, antioxidants, digestive enzymes. 

Pros: Good taste and mixes well, Easy on the stomach with added digestive enzymes

Cons: Allergic responses in people with dairy sensitivity.

GNC: Top 7 Whey Protein Brands in India: Maximize Your Gains

 

MyProtein is renowned for its extensive flavor selection and premium, reasonably priced protein powder. Its whey protein has extra absorption and mixability. Meal replacement shakes from Myprotein can offer a fast and well-balanced on-the-go meal. They may be used with milk or water to help you cut calories without sacrificing muscle mass. The brand provides a range of goods in different formats, such as powders and meal replacement drinks, as well as collagen, casein, and whey protein. 

Product benefits: Bone health, balance nutrition, weight loss

Pros: Good taste and mixability, boost immunity, speedy recover

Cons: Rise in blood acidity, kidney and liver strain, digestive problems.

Myprotein: Top 7 Whey Protein Brands in India: Maximize Your Gains

Read more: Top 7 Face Wash Brands in India for all Skin Types

Top 9 Hair Care Brands in India: For Men and Women

Final Thought

Since dietary sources would be deficient due to some reason, those needing supplements of protein could do well with whey protein. India has been seeing a steady growth in the demand for quality protein supplements in fitness and well-being areas. When one decides upon whey protein, one should check for purity, easy digestibility, variety of flavors, and no artificial additives. Therefore, choosing the proper whey protein maximizes the benefits of your fitness journey and helps you reach your health and wellness goals as quickly and efficiently as possible.

 

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Unlocking AI Potential for Small Retailers
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Unlocking AI Potential for Small Retailers
 

When we think of the clothes we wear or the products we purchase - from jeans to headphones to the ingredients for tonight’s dinner - we might not automatically think of AI’s role in their journey from source to shelf. But in fact, AI is already making inroads in the retail sector. In India, for example, Raymond’s JARVIS AI integration analyzes customer purchasing patterns, counts unique visitors, as well as offering counter assistance, whilst Kochi’s use of AI, camera technology, and other sensors are enabling 24/7 operations to enhance the consumer experience.

In fact, these innovations are the tip of the iceberg for what AI can do and how it can benefit the retail sector. But while big businesses in the sector are already investing in AI, it’s notable the sector has some catching up to do. According to the Global AI Maturity Model, the sector as a whole, is around average for overall progress on AI. But on other metrics, not least investment, training, external communications, and business focus on the opportunity AI represents, the sector falls behind.

Now is therefore the moment for a conversation across retail about the opportunity offered by AI and how to leverage it. There are three areas in particular in which AI could play a pivotal role.

  1. Attracting and retaining talent

According to research by the Centre for Monitoring Indian Economy, India’s workforce has fallen from around 445 million to 435 million in the past six years, meaning only 40 percent are working or seeking work. As BSI’s recent Evolving Together research set out, retail is a sector that has traditionally been reliant on a younger demographic, often because jobs are low-skilled or flexible. Whilst India’s population is both growing and, at present, younger, as the population ages, identifying skilled workers and keeping them challenged and engaged will be critical.

AI can aid this process, especially given that many small retail businesses might not have a designated HR lead and given the higher rate of staff turnover in retail. AI can help organizations to sift through CVs speedily and efficiently to identify talent with the best fit in terms of skill set, attitudes, experience and wisdom that for a particular role.

  1. Supporting supply chain management and risk assessment

This is something all businesses need, but of course smaller ones tend to have less capacity. Yet retail is a global supply chain. Food and textiles involve raw materials that can be prone to environmental challenges, weather incidents and crop failures, as well as labor disruption. AI can’t stop those incidents from arising but using predictive analysis, there is the potential for AI tools to provide advance warning of vulnerabilities, explore and identify short and long-term trends, and advise on strategic buying and procurement approaches to smooth out supply chain lumps and bumps.

  1. Productivity and efficiency

This is pivotal for smaller companies who do not have vast reserves or large employee counts to rely on. AI can sort through customer data, help manage customer queries, and ensure that every stage of the source to shelf journey is conducted with optimized efficiency.

While AI can make a swift impact for the retail sector, businesses using AI tools will need to be highly mindful of the data that they are harvesting, collecting, collating, and analyzing. They will need to focus on building trust amongst their supply chain and especially customers. In research, just a third of retail business leaders said they were aware of their business implementing policies and processes regarding the safe and ethical use of AI. Their obligation is to communicate with consumers that they are using AI as a force for good.

Ultimately, small businesses have the ability be agile and responsive to the AI transformation. They may not be creating AI themselves, and instead working with partners that provide AI tools, products and services – as for example IT or cybersecurity are outsourced today – but there are myriad ways AI can be deployed to make the retail experience better for all.

 

Authored By

Unlocking AI Potential for Small Retailers

Theuns Kotze, Managing Director, BSI Group India Private LTD

 

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9 Best Hair Color Brands in India for Every Shade and Style!
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9 Best Hair Color Brands in India for Every Shade and Style!
 

Bleaching, as well as other hair dyeing, is also in vogue in India. It assists people in showcasing their individualism and personality. Here there are many varieties, and it is crucial to select the most suitable brand of the chosen type. Some brands present themselves with different shades and different formulas, making it good for all. Some stress is ‘bright as a button’ while others see health safety as a marketing factor. Choosing between the two is not easy now that there are a lot of products to choose from out in the market. But it is very important to choose the type of brand that will be perfect for the kind of hair and style that you want. Whether you need something drastic or a more subtle change, there exists the right hair color brand for this occasion. This article narrows down the choice of the 9 best hair color brands in India, so you can stop your search here. See these brands to find the excellent product that complements your personality and beautifies your natural skin tone. Get ready to transform your look and embrace your new hair color!

Check more: Discover the Top 5 Costume Jewellery Brands in India

10 Best Skincare Brands in India for Glowing Skin

Market Value Insights: The Hair Products Market in India

The market for hair color is growing in India because of enhancing standards of beauty and awareness about hair treatments. From this, more people are proceeding to use quality products to acquire their most preferred looks. Worldwide, the hair care market was $99.52 billion in 2023. It is expected to reach $213.47 billion by 2032 with a compounded annual growth rate of 10.4 percent. Europe holds the largest market share, while the U.S. market is projected to reach $24.76 billion by 2032.

Also Read: Top 7 Vegan Lipstick Brands in India: Discover Eco-Friendly Beauty

Top 10 Makeup Brands in India: Best Picks for Every Beauty Lover

A Quick Overview of the 9 Best Hair Color Brands

Explore the 9 best hair color brands that offer vibrant shades and gentle formulas. Each brand has unique features to suit your needs. Find your perfect hair color today!

1. L'Oreal

L'Oreal

L'Oreal is a global leader in hair care, known for its vibrant hair colors. Their products cater to different needs, from bold shades to natural hues. L'Oreal’s hair colors provide long-lasting results, making them a favorite among many users. They use advanced formulas to ensure consistent color. They are enriched with nourishing ingredients that protect hair. L'Oreal is a trusted choice for its quality and wide range of shades, making it popular among users. It’s suitable for those looking for bold changes or subtle enhancements.

Key Points:

  • Longevity: Lasts 6-8 weeks.
  • Safety: Dermatologically tested.
  • Ingredients: Contains advanced color technology and nourishing agents to keratinize your hair.

2. Garnier

Garnier

Garnier focuses on natural ingredients that nourish your hair. Their hair colors are gentle and easy to apply, making them popular among users. Garnier products come in a range of beautiful shades. They aim to provide vibrant color while keeping your hair healthy.  It offers a variety of options, including classic and trendy hues. The brand is suitable for all hair types and ideal for those seeking natural-looking color. Its affordability and gentle formulas make it a popular choice.

Key Points:

  • Longevity: Lasts 6-8 weeks.
  • Safety: Safe for all hair types.
  • Ingredients: Includes natural oils for nourishment like Olive Oil. Almond Oil. Avocado Oil. 

3. Godrej

Godrej

Godrej is a trusted Indian brand known for affordability. Their hair colors come in various shades to suit all hair types. Godrej products are easily available in stores across India. They are popular for their good quality at a reasonable price. The brand focuses on delivering reliable results without being harsh on the hair. It’s ideal for those who want good quality without spending much, making it a trusted name.

Key Points:

  • Longevity: Lasts 4-6 weeks.
  • Safety: Safe for regular use.
  • Ingredients: Aloe Vera and Milk.

4. Indica

Indica

Indica offers herbal hair colors that are free from ammonia, making them safe for regular use. They use natural ingredients like henna and herbs to create gentle, soothing hair colors. Indica is popular among those who prefer a natural approach to hair coloring. Their products suit all hair types and provide soft, beautiful color. The brand is ideal for those seeking mild options that won’t damage hair and prefer herbal care.

Key Points:

  • Longevity: Lasts 4-6 weeks.
  • Safety: Ammonia-free and safe.
  • Ingredients: Contains herbal extracts and natural colorants.

5. Cuticolor

Cuticolor

Cuticolor is a newer brand that’s gaining popularity for its vibrant, trendy shades. It appeals especially to younger consumers looking for quick and easy hair color changes. Cuticolor offers a wide range of bright and playful colors, making it perfect for experimenting. Their products are easy to use, with convenient formulas that allow for quick applications. It’s suitable for anyone wanting a fresh look without hassle.

Key Points:

  • Longevity: Lasts 4-6 weeks.
  • Safety: Safe for all hair types.
  • Ingredients: User-friendly formulas with bright pigments.

6. Naturtint

Naturtint

Naturtint is right for individuals who keep on searching for natural and plant-based hair products. Their formulas do not contain chemicals such as ammonia and paraben and do not affect the hair and scalp of those who have sensitive skin. Furthermore, Naturtint boasts a botanical composition to make hair splendid shades of colors that will not cause any destruction to hair. That makes it ideal for the environmentally conscious clientele who care for their hair, and it’s safety. The brand’s concept proposes beautiful outcomes combined with nourishing hair.

Key Points:

  • Longevity: Lasts 6-8 weeks.
  • Safety: Free from ammonia and toxic chemicals.
  • Ingredients: Made with natural, plant-based ingredients.

7. Paradyes

Paradyes

Paradyes is all about fun, semi-permanent hair colors that stand out. They offer unique, bold shades for those who love to experiment with their hair. Paradyes focuses on easy application and vibrant results. The colors are temporary, lasting only a few washes, making them ideal for short-term transformations. The brand is popular among those wanting to try new looks without long-term commitment.

Key Points:

  • Longevity: Lasts 1-2 weeks, depending on hair care.
  • Safety: Generally safe but do a patch test first.
  • Ingredients: Focuses on easy-to-use, semi-permanent formulas.

8. BBlunt

BBlunt

BBlunt is a trendy Indian brand that creates products specially designed for Indian hair types. Their hair colors are known for being vibrant, long-lasting, and easy to apply. BBlunt offers stylish shades that are ideal for those wanting to stay on-trend. Their user-friendly formulas make the coloring process hassle-free. It’s a great option for young consumers looking for fashionable and safe hair color choices.

Key Points:

  • Longevity: Lasts about 6-8 weeks.
  • Safety: Safe for regular use.
  • Ingredients: Contains nourishing components and chocolate tailored for Indian hair.

9. Biotique

Biotique

In the hair colours, Biotique uses the oldest form of science from India—Ayurveda—mixed with modern hair care science. The brand has established that some of the natural products to be used include herbs and plant extracts. These colors are mild on hair and do not irritate the scalp, especially for people with sensitive skin. The herbal method of hair care helps your hair always to be healthy and shiny. It’s particularly ideal for those who prefer their hair to be natural and those who frequently dye their hair because this product still helps in nourishing their hair.

Key Points:

  • Longevity: Lasts 26 Washes.
  • Safety: Made with herbal ingredients; safe for sensitive skin.
  • Ingredients: Features the 9 organic herbal extract components for hair health.

Safety First: Are These Hair Colors Safe for Your Hair?

Safety is very important when choosing hair color. L'Oreal and Garnier ensure safety through thorough testing. Indica uses herbal ingredients that are gentle on the scalp. Naturtint is free from ammonia and harsh chemicals, making it a safe choice for sensitive skin. Paradyes and BBlunt also focus on creating safe formulas. These brands take care to offer products that not only provide beautiful color but also protect your hair and scalp. So, you can enjoy your new look without worrying about damage. Always choose a brand that ensures both beauty and safety for your hair.

Goodbye Damage: Ingredients That Nourish While They Color

Many brands now include nourishing ingredients in their formulas. L'Oreal and Garnier have added oils and conditioners. Indica focuses on herbal elements, while Naturtint emphasizes plant-based extracts. Biotique’s Ayurvedic ingredients help maintain hair health. These ingredients ensure your hair stays vibrant and healthy after coloring.

Conclusion

Choosing the right hair color brand is important for both style and hair health. Every brand offers unique features, from vibrant shades to nourishing ingredients. Some focus on natural elements, while others provide long-lasting color. Safety is key, so look for ammonia-free and gentle formulas. Each brand has something special, ensuring you find a product that suits your needs. Whether you want bold color or a subtle change, there’s a perfect option for you. Explore these top brands and pick the one that helps you achieve your ideal hair look.

 

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Top 7 Israel Products Brands List in India
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Top 7 Israel Products Brands List in India
 

Explore the leading Israeli product brands in India. Highlighting the rise of the bilateral trade relationship between the two countries. It illustrates several of the country's key sectors generating this trade and insight into important Israeli brands in the Indian market. 

Read more: Tata’s Top 7 Food and Beverage Brands: A Legacy of Quality and Innovation

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Trade Dynamics Between India and Israel

International trade in the modern globalized world is an important pillar of economic development and growth for countries around the globe. One such successful partner for trade is India and Israel. They have deep cultural roots, upgraded with diplomatic ties beyond politics as they concentrate on trading situations, investment, and cooperation in the sectors. 

In this regard, an analysis of how the bilateral relationship has developed between the two countries with regard to trade exchange and possible scope for cooperation in terms of export and import with different countries can be worthwhile for readers interested in international business and diplomacy. It comes in a gamut of products, from advanced technologies in agriculture to cutting-edge defense and cybersecurity solutions. Representing leaps in enhancement in different sectors for India and further highlighting Israel's contribution to innovation and prowess in technology.

Read more: Top 6 Ice Cream Brands in India: Scoop Up Happiness

Top 5 Japanese Clothing Brands in India

Trade Statistics Between India and Israel 

In the first 10 months of FY 2023-24, the bilateral trade between India and Israel stood at $5.75 billion. In FY 2022-23, it had been at $10.7 billion, with $8.45 billion in exports from India and $2.3 billion in imports.

What all India export to Israel?

  • Pearls and other stones
  • Chemicals and minerals
  • Machines and electrical items
  • Textile 
  • Plastics
  • Aircrafts
  • Paper articles
  • Iron, steel and copper 
  • Rubber
  • Glassware
  • Dairy
  • Beverages and more 

What all India import from Israel?

  • Fertilizers
  • Arms
  • Coffee, tea and a few spices
  • Tin
  • Fish 
  • Furskins and artificial fur
  • Cocoa 
  • Cereals
  • Vegetable textile fabrics and more 

Top 7 Israel Products Brands List in India

Teva in India was the subsidiary of Teva Pharmaceutical Industries Ltd. - the global pharmaceutical leading company based in Israel. With 9 legal entities, its activities in India lie at the center of the global company's manufacturing and R and D efforts and have contributed to building local capacity and capability.

Key products

AirDuo RespiClick Inhalation Powder

AJOVY Injection, AMRIX capsules

AUSTEDO Tablets

AUSTEDO XR Extended-Release Tablets

AZILECT Tablets. 

Teva: Top 7 Israel Products Brands List in India

 

Ahava is one of the Israeli cosmetics companies, which researches nanotechnology applications. Established its own research nanoemulsion and nanosuspension with mud nanoparticles. It has its own in-house Research and Development team of dedicated scientists working to make the natural wonder of the Dead Sea into modern, result-driven skincare. With a dozen patents and countless innovations under their belts, its researchers focus on creating new ways for the skin to strengthen and rejuvenate itself.

Key products

Extreme Day Cream

Extreme Night Treatment

Essential Day Moisturizer - Normal To Dry

Extreme Firming Eye Cream

Advanced Deep Wrinkle Cream

Ahava: Top 7 Israel Products Brands List in India

 

Mey Eden is one of Israel's best mineral water companies. Its brand and company were developed in 1980 following the creation of the Salukia wellspring, located in Katzrin, Golan Heights. After additional testing of the spring water, Mey Eden was permitted to sell the water in 1983. It has recently began manufacturing water coolers, water container holders and compostable disposable cups made from biodegradable, plant-based bioplastics. 

Key products

Filtered water bar

Coffee and coffee machines

Water bottles

Water bar

Mey Eden: Top 7 Israel Products Brands List in India

 

Daniella Lehavi is a brand of high-quality handbags, shoes, and other accessories produced in Israel. The brand is very well-known for its characteristic functional and neat designs. Collections are characterized by various materials, colors, and themes. All the goods are made in Israel, with their original made hand-made by artisans.

Key products - 

Bonnie Crossbody Bag

Cancun Mesh Sneakers

Atlanta Knit Boot

Yellow Heart

Iris Double Glasses Case

Porto Small Crossbody Bag

Daniella Lehavi: Top 7 Israel Products Brands List in India

 

Teva Naot is a shoe and sandal maker headquartered in Kibbutz Neot Mordechai. Naot has models both in men's, women's, and children's shoes and sandals, and special insoles that mold to the shape of the wearer's foot. Footbeds are designed to be replaced by the owner's custom orthotic insoles, or by the standard insoles available for replacement when worn out.

Key product names

Andes

Lappland

Nobility

Okahu

Kayla

NAOT: Top 7 Israel Products Brands List in India

 

An international food and beverage company headquartered in Israel. Some of the companies within this international food and beverage company include Strauss Coffee B.V., Strauss Israel, Strauss Water, and PepsiCo - Strauss Fresh Dips & Spreads International. Strauss Group lies the commitment to nourishing a better tomorrow by using high-quality innovation and taking responsibility towards society. Its portfolio encompasses fresh foods, coffee, water, and health and wellness products from around the world, all designed to be well-suited to a changing world.

Strauss: Top 7 Israel Products Brands List in India

 

Keter Group formerly known as Keter Plastic is an Israeli company, manufacturer and marketer of resin-based household and garden consumer products, cabinets, outdoor entertainment products, and outdoor furniture. The company was established in 1948, and it has a chain of retail stores throughout Israel. It also runs 19 plants in Israel, Luxembourg, Europe, Canada, and the United States. Keter products are sold worldwide. Keter draws inspiration from passion towards design and problem-solving, which it uses to make durable solutions for storage products and outdoor furniture for everyday living, and a global leader in this niche area of products.

Key Products

Sheds

Outdoor storage

Outdoor furniture

Outdoor entertainment sets

Garden Beds

Keter: Top 7 Israel Products Brands List in India

Final Thought

The increasing trade between India and Israel is an innovation and collaboration across these key sectors of technology, pharmaceuticals, and consumer goods. Israeli brands have been leaving indelible marks on India as such, presenting innovative solutions and fine products. As the ties deepened, the partnership holds much more promise for the future for both nations.

 

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Top 7 Tata Clothing Brands in India: The Powerhouse of Style
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Top 7 Tata Clothing Brands in India: The Powerhouse of Style
 

Tata is not just a brand; it is a legacy that prioritizes quality, sustainability, and community welfare. Tata is a name known for its impact across industries. But did you know Tata is also a big player in the fashion world? The group owns a variety of clothing brands that offer everything from affordable fashion to luxury wear. Ratan Tata, one of India’s most respected business leaders, has played a key role in expanding the Tata Group's reach. Under his leadership, Tata became a global name across many industries. His vision wasn’t just about business growth but also about improving the lives of people.

This they do across several fields, including fashion. Leading his innovation strategy, new brands such as Westside and Taneira were introduced into the market to offer quality apparel at reasonable prices. The fashion part of the group was also aligned with his sustainable outlook on the world. Most of the brands that come under the Tata Group have adopted environment-friendly policies in congruence with its chairman, Ratan Tata. Under his tenure, the Tata Group has grown to be a prominent player in the retail and fashion business across the retail segment in India, where millions of wages have been touched positively. Here’s a list of the 7 Tata clothing brands in India and why they are outstanding for their services in India.

Read more: Top 10 Premium Formal Wear Brands for Women in India

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What Makes Tata’s Clothing Brands Stand Out?

Tata’s brands are known for their quality and variety. They cater to everyone—from luxury shoppers to budget-conscious families. Tata also focuses on sustainability, ensuring their clothes are not just stylish but also eco-friendly. This commitment to quality and responsibility sets Tata apart in the fashion industry. Tata Sons is the main investment holding company and promoter of Tata Companies. Interestingly, 66% of Tata Sons' equity share capital is held by philanthropic trusts. 

These trusts support education, health, livelihood generation, and art and culture, showing Tata's dedication to social responsibility. In 2023-24, Tata companies generated over $165 billion in revenue. Collectively, these companies employ more than 1 million people. This growth reflects Tata’s strong presence in various industries, including fashion. 

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List of Top 7 Tata Clothing Brands in India

Tata currently has many brands of clothes that are of different designs and price ranges. It ranges from economy brand wear to luxurious wear brands, which offer quality wear for every age level. Below, one will find a glance at the 7 most popular Tata clothing brands in India.

1. Westside: Where Style Meets Affordability

Westside: Where Style Meets Affordability

Being a clothing store, much like H&M, Westside is one of the biggest clothing retailers in India. They are fashion clothing providers that offer reasonable prices for men's, women's, and children’s wear. This store offers workwear and casual wear collections as well as ethnic wear collections. Some of the chic fashion lines in the store include Nuon, LOV, and Zuba. It is essential to know that these collections have affordable clothing that is fashionable. Westside is ideal for families that need to shop together. The brand's principles of interest, quality, and stylishness are fulfilled such that you gain an attractive figure without much cost. That’s why everyone who seeks affordable, stylish clothing knows it’s their best option for an amazing shopping experience.

  • Famous Products: Trendy tops, ethnic dresses, and stylish bottoms.
  • USP: Offers a wide range of fashionable clothing for the entire family at low prices.

2. Tata CliQ Luxury: India’s Premium Fashion Destination

Tata CliQ Luxury: India’s Premium Fashion Destination

Tata CliQ Luxury is the place for premium fashion lovers. This online store offers high-end designer wear from around the world. You can shop for brands like Hugo Boss, Armani, and Michael Kors right from your home. Tata CliQ Luxury makes luxury shopping easy and convenient. They provide a wide range of stylish outfits for special occasions. The platform focuses on delivering the best shopping experience, with fast delivery and excellent customer service. If you love luxury fashion, Tata CliQ Luxury is your perfect shopping partner.

  • Famous Products: Designer handbags, luxury dresses, and formal wear.
  • USP: Provides exclusive access to high-end international brands, all available online.

3. Zudio: Budget Fashion Without Compromise

Zudio: Budget Fashion Without Compromise

Zudio is a trendy brand popular among young adults. It offers stylish clothes at very low prices. From casual wear to streetwear, Zudio keeps up with the latest fashion trends. The brand is known for its fun and vibrant designs that appeal to youth. Zudio makes it easy to look good without spending a lot. It has a wide range of options for everyday wear. If you want to stay fashionable while saving money, Zudio is the brand for you.

  • Famous Products: Casual wear, denim, and graphic tees.
  • USP: Offers the latest trends in fashion at incredibly low prices.

4. Taneira: Weaving Indian Traditions into Modern Fashion

Taneira: Weaving Indian Traditions into Modern Fashion

Taneira specializes in handwoven sarees and ethnic wear. The brand showcases beautiful sarees from places like Banaras, Kanjeevaram, and Maheshwar. Taneira focuses on traditional craftsmanship and rich Indian culture. Each piece reflects the art and heritage of Indian textiles. This brand is perfect for those who appreciate quality and tradition. Taneira also offers modern styles that cater to today’s fashion lovers. If you love sarees and ethnic wear, Taneira provides a beautiful selection that combines tradition with modern trends.

  • Famous Products: Handwoven sarees and traditional kurtas.
  • USP: Focuses on authentic Indian craftsmanship and sustainable materials.

5. Star Bazaar: Fashion Meets Functionality

Star Bazaar: Fashion Meets Functionality

Star Bazaar is not just a grocery store; it also sells practical clothing. The brand offers affordable fashion for everyday wear. You can find comfortable outfits for the whole family here. Star Bazaar is popular for its casual clothing and seasonal collections. It provides stylish options without high prices. The store focuses on quality and convenience, making it easy to shop for clothes while doing your grocery shopping. If you need a fashion that works for daily life, Star Bazaar is a great choice.

  • Famous Products: Everyday wear like t-shirts, jeans, and dresses.
  • USP: Combines quality clothing with affordability, ideal for daily use.

6. Indiluxe by Tata CliQ: Fashion with an Indian Soul

Indiluxe by Tata CliQ: Fashion with an Indian Soul

Indiluxe offers high-end ethnic wear for special occasions. The brand focuses on Indian craftsmanship and luxury. It is perfect for those who appreciate traditional styles with a modern twist. Indiluxe features collections from top Indian designers, showcasing rich fabrics and intricate designs. The brand combines tradition with contemporary fashion, making it unique. If you’re looking for something special to wear, Indiluxe provides stylish options that reflect Indian heritage. It’s ideal for weddings, festivals, or any elegant event. 

  • Famous Products: Designer lehengas, ethnic tops, and accessories.
  • USP: Merges luxury with traditional Indian designs for special occasions.

7. Landmark: Fashion on a Budget

Landmark: Fashion on a Budget

Landmark is all about family fashion at low prices. This brand offers the latest trends without high costs. You can find casual wear, basics, and stylish outfits for everyone. Landmark focuses on providing great value and quality. It is a go-to store for those who want to dress well without overspending. The brand aims to make fashion accessible to all. If you want to stay fashionable on a budget, Landmark is the perfect choice for your family’s wardrobe.

  • Famous Products: Casual basics, footwear, and family outfits.
  • USP: Affordable fashion for every member of the family.

Final Words

Tata's clothing brands offer something for every type of shopper. Whether you’re into luxury fashion or budget-friendly trends, Tata’s got you covered. With a commitment to quality, tradition, and sustainability, these brands are a testament to Tata’s growing presence in the Indian fashion market.

 

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Tata’s Top 7 Food and Beverage Brands: A Legacy of Quality and Innovation
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Tata’s Top 7 Food and Beverage Brands: A Legacy of Quality and Innovation
 

Tata Consumer currently unites the food and beverage brands of Tata under one roof. This would comprise a few of the well-known brands that Tata has developed or acquired since joining the consumer goods market. As of October 2024, Tata Consumer Products (TATACONSUM) had a market capitalization of Rs 1.105 trillion. In FY24, the company's consolidated annual turnover, which includes activities in both Indian and foreign markets, was Rs 15,206 crore. 

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What is Tata Consumer Products Limited?

Tata Consumer Products Limited is an Indian fast-moving consumer products firm and its corporate headquarters is located in Mumbai and its registered office is in Kolkata. It is one of the major producers of coffee and the second-largest distributor and producer of tea in the world.

Tata Consumer Goods was established in February 2020 by merging the consumer business of Tata Chemicals and Tata Global Beverages, formerly referred to as Tata Global Beverages Limited, or TGBL. This company operates in the food and beverage sector. In terms of revenue, close to 56 percent comes from its Indian operations. The rest comes from its international operations.

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Best Couverture Chocolate Brands in India: Marking the Sweet Revolution

Top Food and Beverage Brands in India by Tata

Want to know all about the food and beverage brands owned by Tata Group? Know more about these brands and what makes them a popular choice in India. 

Indian enterprise Tata Coffee manufactured coffee, pepper, and associated goods. It belonged to the Tata Group and was a subsidiary of Tata Consumer Products. It produces some of the greatest Arabicas and Robustas in the nation.

Coffee beans

The company uses native shade trees, some of which grow to more than ten meters tall, as standards for the pepper plants. It is rated one of India's largest corporate manufacturers of white and black pepper. Among its portfolio are some of the best grades of A1, A2, and A3 grade white pepper and TGSEB, TGEB, and MG1 (11.75, 11.5, and 10) grade black pepper.

Pepper

The company uses native shade trees, some of which grow to more than ten meters tall, as standards for the pepper plants. It is rated one of India's largest corporate manufacturers of white and black pepper. Among its portfolio are some of the best grades of A1, A2, and A3 grade white pepper and TGSEB, TGEB, and MG1 (11.75, 11.5, and 10) grade black pepper.

Associated Products - Eight O'Clock Coffee, Tata Coffee Grand, Sonnets by Tata Coffee, Tata Coffee Gold, Tata Coffee Quick Filter, Tata Coffee Cold Coffee

tata coffee: Tata’s Top 7 Food and Beverage Brands: A Legacy of Quality and Innovation

 

When Tata Tea started its operations more than 35 years ago, a major company controlling more than 70 percent of the Indian packaged tea market controlled the industry. Tata Tea saw an opportunity when most others saw entering this industry as a high-risk strategy. Associated tea brands include Tetley, teapigs, good earth and more.

Tetley - With a history spanning over 180 years, Tetley is a British institution and the second-largest tea brand internationally. It is always trying to bring in fresh, interesting, and creative flavors—from unique cold infusions to novel herbal and specialized mixes.

Teapigs - Louise Cheadle and Nick Kilby, two avid tea drinkers, founded Teapigs in 2006 with financial support from Tata Consumer Products. The straightforward goal was to improve the quality of tea consumed in the UK.

Good Earth - With the greatest ingredients that can be discover and the best possible care for the environment, its products offer up a new world of taste, from our strong, flavour-bursting teas to our bubbly kombucha and uplifting Good Energy.

tata tea: Tata’s Top 7 Food and Beverage Brands: A Legacy of Quality and Innovation

 

The first national brand of salt in India became available in 1983 with Tata Salt, which introduced iodized vacuum-evaporated salt to a market dominated by unbranded, unpackaged salt - and hence led to the nationwide development of salt iodization. Tata Salt really walks the talk with its brand promise of "Desh ki Sehat, Desh ka Namak" by promising purity and relentlessly striving for quality to reach more than 900 million homes across India.

tata salt: Tata’s Top 7 Food and Beverage Brands: A Legacy of Quality and Innovation

 

Taste and health go hand in hand, for Tata Sampann. The more natural food retains nutritious nutrition, the likelier it is to taste better that is why consumers are attracted to our establishment. Sarvgunn Sampann draws its inspiration from this assured supply of superb nutrition and flavor endowed with every good quality. It provides variety in product lines like dal, spices, Poha, Besan, dry fruits, Hing, Easy to cook Atta, etc.

Dal - Packed in minerals like iron, potassium, manganese, zinc, vitamin B, and folate, dals are a staple of the Indian diet. They are also an important source of protein for vegans and vegetarians.

Spices - The finest farms provide powdered spices, which are ground from whole spices while preserving their natural oils. Tata Sampann's line of blended spices infuses every meal with a delicious scent and flavor. 

tata sampann: Tata’s Top 7 Food and Beverage Brands: A Legacy of Quality and Innovation

 

The first natural mineral water brand in India, Himalayan, gets its special advantages from a spring that is situated in the Shivalik mountains of the Himalayas' foothills. According to geological research, this water, which is primarily glacier melt, starts its trip in the upper Himalayas and filters down through layers of Himalayan rocks for around 20 years.

The water has a distinct natural mineral makeup and a pH that is somewhat alkaline, much like that of the human body. The water that we purify and package as Himalayan natural mineral water is the purest example of nature's creation—pure and unadulterated. 

himalayan natural: Tata’s Top 7 Food and Beverage Brands: A Legacy of Quality and Innovation

 

It was founded in 2000 with the collaborative vision of organic agriculture, empowered farmer communities, and certified organic products. A wide assortment of products includes ready-to-eat foods, teas, infusions, body care items, and whole herb health supplements. Its range of herbal supplements is one of its strongest features, having been specially prepared by Ayurvedic experts. It also caters for specific health requirements as well as general nutrition that would be able to boost immunity increase energy, and enhance one's general health. Our products are superbly included in easily taken vegan plant-based capsules that capture the healing power of nature.

Organic india: Tata’s Top 7 Food and Beverage Brands: A Legacy of Quality and Innovation

 

Tata group has also associated brands which are known as the out of house. They are food and beverage restaurants, coffee house and Bistros. These brands are tata Starbucks, Tata Consumer Specialist Solutions and tata mybistro vending. 

Tata Starbucks - In October 2012, Tata Starbucks, a joint venture between Tata Consumer Products Limited and Starbucks Coffee Company, made its debut in India. The brand has continued to become much stronger since then.

Tata Consumer Specialist Solutions - It provides chefs, kitchens, and customers with cutting-edge, superior, and environmentally friendly goods. Its specialized Food Services channel is designed to meet the demands of the HORECA industry.

Read more: Discover Top 7 Luxury Chocolates Brands in India: Savor the Finest

Last Thought

Tata Consumer Products has left an indelible mark in the Indian food and beverage landscape with a diverse portfolio of trusted brands. Reinforced by its roots in quality, innovation, and sustainability, the offerings from Tata Consumer range from coffee and tea to salt, spices, and mineral water, as it continues to pay attention to the ever-changing needs of Indian consumers. The company has been growing hugely in international markets as well as domestic markets, keeping an extremely strong presence in the FMCG sector and the food service industry. 

 

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Top Quotes by Ratan Tata to Inspire Future Generations: A Tribute to His Legacy
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Top Quotes by Ratan Tata to Inspire Future Generations: A Tribute to His Legacy
 

Ratan Tata was not just a business magnate; he was a visionary, philanthropist, and a compassionate leader who shaped India’s modern industrial landscape. As the chairman of the Tata Group, he transformed the conglomerate into a global powerhouse while ensuring the company maintained its core values of integrity, social responsibility, and nation-building. Under his leadership, Tata Motors developed India’s first indigenous car, Tata Nano, and Tata Consultancy Services (TCS) became a major player in the IT services sector globally. Yet, despite his business achievements, what truly sets Ratan Tata apart is his unwavering commitment to philanthropy and nation-